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The Event Management Software Market size was valued at USD 7.55 billion in 2023 and is expected to grow to USD 22.00 billion by 2032 and grow at a CAGR of 12.62% over the forecast period of 2024-2032.
Event management software is a powerful tool that streamlines the planning and execution of events. It offers a range of features and services that help event planners optimize the planning process, manage attendance registration, ticketing, and payments, and increase attendee engagement and satisfaction. Event planners may also utilize event management software to analyze event analytics, collect feedback, and produce reports for data analysis and decision-making. This versatile program is suitable for a wide range of events, including conferences, trade displays, meetings, and exhibits. It is accessible through web-based or mobile applications and can be deployed on-premises or in the cloud. By using event management software, event planners can save time and resources while ensuring a seamless and successful event. With its user-friendly interface and comprehensive features, this software is a must-have for any event planning professional.
Drivers
The adoption of sophisticated data analytics technologies is increasing.
Using data-driven and fact-based information, advanced analytics is a complete collection of analytical tools and procedures meant to assist event management firms in discovering trends and patterns, solving issues, correctly forecasting the future, and driving change. They support businesses by providing advanced algorithms and analytical tools that aid in successful decision-making. These technologies assist event management firms with ordinary abilities in exploring data and reaping the benefits of augmented analytics with assistance and recommendations for better and clearer findings.
Restrains
The high initial cost of managing events software.
With the introduction of improved items to the market, new technologies necessitate increased investments in research and development (R&D). The IT sector is under immense pressure to produce new and better goods, such as drones, Virtual Reality (VR) systems, and amazing developments in automation technologies. All of these items necessitate the development of new components as well as extensive R&D. Product development requires significant investment, which allows businesses to introduce new technologies and services. Great event management solutions may be expensive and feature-rich. However, if an organization just has a small event, the ROI may be impacted, and the software may become expensive.
Opportunities
Use of AI and machine learning in event management would increase the favorable potential for the future expansion of the event management software industry.
Challenges
There is a significant gap between the services of organizers and the wants of participants.
In regions directly affected by the war, such as Ukraine and neighboring countries, event planning and execution may be significantly disrupted. Events may be canceled, postponed, or relocated due to safety concerns and logistical challenges. This could result in decreased demand for event management software in these areas. Armed conflicts can lead to economic instability in the affected regions. The war between Russia and Ukraine may result in economic downturns, currency devaluation, and reduced business activity. In such situations, event organizers and businesses may have limited financial resources to invest in event management software, leading to a potential decline in market growth. As a consequence of the war, event organizers and businesses may reconsider the types and locations of events they plan. Large-scale international conferences and events that were previously held in affected regions may be relocated to safer areas. This shift in event planning could impact the demand for event management software, with a potential increase in demand in new locations. The conflict may heighten concerns around event security and safety. Event organizers may prioritize implementing robust security measures and technologies to protect attendees and ensure smooth operations. This could lead to an increased demand for event management software solutions that incorporate security features or integrate with security systems.
Impact of the Recession
During a recession, companies and organizations often tighten their budgets and reduce their spending on non-essential items, including event management software. This can result in a decrease in demand for such software as businesses prioritize cost-cutting measures. Recessions typically lead to a decrease in business activities and consumer spending. As a result, companies may choose to postpone or cancel events to save costs. This directly impacts the event management software market since fewer events would require software tools for planning, ticketing, registration, and other event-related activities. As the demand for event management software decreases, competition among software providers may intensify. Companies in the industry may need to offer more competitive pricing, innovative features, or enhanced customer support to maintain market share. This could lead to market consolidation or the exit of smaller players. During a recession, event organizers may prioritize cost-effective solutions or opt for simpler event management approaches. They might reduce their reliance on sophisticated software and turn to more affordable or manual alternatives. This could impact the adoption of event management software and slow down its market growth. In challenging economic times, event organizers become more conscious of the return on investment (ROI) for their events. They may seek software solutions that provide enhanced efficiency, better analytics, and improved cost tracking. Software providers that can demonstrate the value and cost-saving benefits of their solutions may still find opportunities for growth.
The Event Management Software Market is segmented into four types on the basis of By Component, By Organization Size, By Deployment Mode, and By End-user
By Component
Software
Services
By Organization Size
Small and Medium-sized Enterprises
Large Enterprises
By Deployment Mode
Cloud
On-premises
By End User
Event Organizers and Planners
Corporate
Government
Education
Other End Users
Financially stable countries in North America, such as the United States and Canada, are constantly receptive to new and developing technology. Furthermore, these countries have consistently invested in innovative technology in order to provide trustworthy and effective services. North American vendors are embracing sophisticated technology to meet customer demand for improved event management, collaboration and integration tools, and data analytics. The presence of established companies, along with the existence of tiny businesses in the region, is one of the important elements driving the expansion of this software. Collaborations between enterprises and event organizers have developed from the region's rising demand for effective event management software. During the projection period, Asia Pacific and Europe are predicted to grow at a rapid pace. This increase is mostly due to the rising prevalence of smartphones and the constantly evolving cloud platform. Similarly, the expanding number of events in the region, such as musical concerts, tradeshows, stand-up comedy performances, and product launches, is adding to the region's market growth.
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REGIONAL COVERAGE:
North America
USA
Canada
Mexico
Europe
Germany
UK
France
Italy
Spain
The Netherlands
Rest of Europe
Asia-Pacific
Japan
South Korea
China
India
Australia
Rest of Asia-Pacific
The Middle East & Africa
Israel
UAE
South Africa
Rest of the Middle East & Africa
Latin America
Brazil
Argentina
Rest of Latin America
The prominent players are Cvent, Eventbrite, EventBooking, Ungerboeck, Aventri, Inc., Hopin, XING Events, Bizzabo, CertainRainFocus, ACTIVE Network, Eventzilla, EMS Software, LLC, Meeting Evolution, EventMobi, Event Temple, Circa, Bitrix24, Regpack, Arlo, webMOBI, EMS Software, LLC, Tripleseat, Hubilo, Hubb, Eventdex, Accelevents, Glue Up, idloom, Whova, Airmeet, and others in final report.
In January 2022, Aventri merged with MeetingPlay, an innovative supplier of in-person, virtual, and hybrid event solutions. The new event software powerhouse would combine both firms' skills to provide a full-service solution for meetings and events of all sizes.
Ungerboeck purchased Priava, a cloud-based venue and event management system with a diverse worldwide customer base, in November 2021. Ungerboeck was able to develop its worldwide footprint in Australia, New Zealand, and the United Kingdom as a result of the acquisition.
Report Attributes | Details |
Market Size in 2023 | US$ 7.55 Bn |
Market Size by 2032 | US$ 22.00 Bn |
CAGR | CAGR of 12.62% From 2024 to 2032 |
Base Year | 2023 |
Forecast Period | 2024-2032 |
Historical Data | 2020-2022 |
Report Scope & Coverage | Market Size, Segments Analysis, Competitive Landscape, Regional Analysis, DROC & SWOT Analysis, Forecast Outlook |
Key Segments | • By Component (Software, Services) • By Organization Size (Small and Medium-sized Enterprises, Large Enterprises) • By Deployment Mode (Cloud, On-premises) • By End User (Event Organizers and Planners, Corporate, Government, Education, Others) |
Regional Analysis/Coverage | North America (USA, Canada, Mexico), Europe (Germany, UK, France, Italy, Spain, Netherlands, Rest of Europe), Asia-Pacific (Japan, South Korea, China, India, Australia, Rest of Asia-Pacific), The Middle East & Africa (Israel, UAE, South Africa, Rest of Middle East & Africa), Latin America (Brazil, Argentina, Rest of Latin America) |
Company Profiles | Cvent, Eventbrite, EventBooking, Ungerboeck, Aventri, Inc., Hopin, XING Events, Bizzabo, CertainRainFocus, ACTIVE Network, Eventzilla, EMS Software, LLC, Meeting Evolution, EventMobi, Event Temple, Circa, Bitrix24, Regpack, Arlo, webMOBI, EMS Software, LLC, Tripleseat, Hubilo, Hubb, Eventdex, Accelevents, Glue Up, idloom, Whova, Airmeet |
Key Drivers | • Adoption of sophisticated data analytics technologies is increasing. |
Market Opportunities | • Use of AI and machine learning in event management would increase the favorable potential for the future expansion of the event management software industry. |
Ans: 12.62% is the CAGR of the Event Management Software Market in the forecast period of 2024-2032.
Ans: USD 7.55 billion in 2023 is the market share of the Event Management Software Market.
Ans. The prominent players are Cvent, Eventbrite, EventBooking, Ungerboeck, Aventri, Inc., Hopin, XING Events, Bizzabo, CertainRainFocus, ACTIVE Network, Eventzilla, EMS Software, LLC, Meeting Evolution, EventMobi, Event Temple, Circa, Bitrix24, Regpack, Arlo, webMOBI, EMS Software, LLC, Tripleseat, Hubilo, Hubb, Eventdex, Accelevents, Glue Up, idloom, Whova, Airmeet, and others in final report.
Ans. The forecast period for the Event Management Software Market is 2024-2032.
Ans: The North American Region is dominating the Event Management Software Market.
Table of Contents
1. Introduction
1.1 Market Definition
1.2 Scope
1.3 Research Assumptions
2. Research Methodology
3. Market Dynamics
3.1 Drivers
3.2 Restraints
3.3 Opportunities
3.4 Challenges
4. Impact Analysis
4.1 Impact of Russia-Ukraine War
4.2 Impact of Ongoing Recession
4.2.1 Introduction
4.2.2 Impact on major economies
4.2.2.1 US
4.2.2.2 Canada
4.2.2.3 Germany
4.2.2.4 France
4.2.2.5 United Kingdom
4.2.2.6 China
4.2.2.7 japan
4.2.2.8 South Korea
4.2.2.9 Rest of the World
5. Value Chain Analysis
6. Porter’s 5 forces model
7. PEST Analysis
8. Event Management Software Market Segmentation, By Component
8.1 Software
8.2 Services
9. Event Management Software Market Segmentation, By Organization Size
9.1 Small and Medium-sized Enterprises
9.2 Large Enterprises
10. Event Management Software Market Segmentation, By Deployment Mode
10.1 Cloud
10.2 On-premises
11. Event Management Software Market Segmentation, By End User
11.1 Event Organizers and Planners
11.2 Corporate
11.3 Government
11.4 Education
11.5 Others
12. Regional Analysis
12.1 Introduction
12.2 North America
12.2.1 North America Event Management Software Market By Country
12.2.2 North America Event Management Software Market By Component
12.2.3 North America Event Management Software Market By Organization Size
12.2.4 North America Event Management Software Market By Deployment Mode
12.2.5 North America Event Management Software Market By End User
12.2.6 USA
12.2.6.1 USA Event Management Software Market By Component
12.2.6.2 USA Event Management Software Market By Organization Size
12.2.6.3 USA Event Management Software Market By Deployment Mode
12.2.6.4 USA Event Management Software Market By End User
12.2.7 Canada
12.2.7.1 Canada Event Management Software Market By Component
12.2.7.2 Canada Event Management Software Market By Organization Size
12.2.7.3 Canada Event Management Software Market By Deployment Mode
12.2.7.4 Canada Event Management Software Market By End User
12.2.8 Mexico
12.2.8.1 Mexico Event Management Software Market By Component
12.2.8.2 Mexico Event Management Software Market By Organization Size
12.2.8.3 Mexico Event Management Software Market By Deployment Mode
12.2.8.4 Mexico Event Management Software Market By End User
12.3 Europe
12.3.1 Europe Event Management Software Market By Country
12.3.2 Europe Event Management Software Market By Component
12.3.3 Europe Event Management Software Market By Organization Size
12.3.4 Europe Event Management Software Market By Deployment Mode
12.3.5 Europe Event Management Software Market By End User
12.3.6 Germany
12.3.6.1 Germany Event Management Software Market By Component
12.3.6.2 Germany Event Management Software Market By Organization Size
12.3.6.3 Germany Event Management Software Market By Deployment Mode
12.3.6.4 Germany Event Management Software Market By End User
12.3.7 UK
12.3.7.1 UK Event Management Software Market By Component
12.3.7.2 UK Event Management Software Market By Organization Size
12.3.7.3 UK Event Management Software Market By Deployment Mode
12.3.7.4 UK Event Management Software Market By End User
12.3.8 France
12.3.8.1 France Event Management Software Market By Component
12.3.8.2 France Event Management Software Market By Organization Size
12.3.8.3 France Event Management Software Market By Deployment Mode
12.3.8.4 France Event Management Software Market By End User
12.3.9 Italy
12.3.9.1 Italy Event Management Software Market By Component
12.3.9.2 Italy Event Management Software Market By Organization Size
12.3.9.3 Italy Event Management Software Market By Deployment Mode
12.3.9.4 Italy Event Management Software Market By End User
12.3.10 Spain
12.3.10.1 Spain Event Management Software Market By Component
12.3.10.2 Spain Event Management Software Market By Organization Size
12.3.10.3 Spain Event Management Software Market By Deployment Mode
12.3.10.4 Spain Event Management Software Market By End User
12.3.11 The Netherlands
12.3.11.1 Netherlands Event Management Software Market By Component
12.3.11.2 Netherlands Event Management Software Market By Organization Size
12.3.11.3 Netherlands Event Management Software Market By Deployment Mode
12.3.11.4 Netherlands Event Management Software Market By End User
12.3.12 Rest of Europe
12.3.12.1 Rest of Europe Event Management Software Market By Component
12.3.12.2 Rest of Europe Event Management Software Market By Organization Size
12.3.12.3 Rest of Europe Event Management Software Market By Deployment Mode
12.3.12.4 Rest of Europe Event Management Software Market By End User
12.4 Asia-Pacific
12.4.1 Asia Pacific Event Management Software Market By Country
12.4.2 Asia Pacific Event Management Software Market By Component
12.4.3 Asia Pacific Event Management Software Market By Organization Size
12.4.4Asia Pacific Event Management Software Market By Deployment Mode
12.4.5Asia Pacific Event Management Software Market By End User
12.4.6 Japan
12.4.6.1 Japan Event Management Software Market By Component
12.4.6.2 Japan Event Management Software Market By Organization Size
12.4.6.3 Japan Event Management Software Market By Deployment Mode
12.4.6.4 Japan Event Management Software Market By End User
12.4.7 South Korea
12.4.7.1 South Korea Event Management Software Market By Component
12.4.7.2 South Korea Event Management Software Market By Organization Size
12.4.7.3 South Korea Event Management Software Market By Deployment Mode
12.4.7.4 South Korea Event Management Software Market By End User
12.4.8 China
12.4.8.1 China Event Management Software Market By Component
12.4.8.2 China Event Management Software Market By Organization Size
12.4.8.3 China Event Management Software Market By Deployment Mode
12.4.8.4 China Event Management Software Market By End User
12.4.9 India
12.4.9.1 India Event Management Software Market By Component
12.4.9.2 India Event Management Software Market By Organization Size
12.4.9.3 India Event Management Software Market By Deployment Mode
12.4.9.4 India Event Management Software Market By End User
12.4.11 Australia
12.4.10.1 Australia Event Management Software Market By Component
12.4.10.2 Australia Event Management Software Market By Organization Size
12.4.10.3 Australia Event Management Software Market By Deployment Mode
12.4.10.4 Australia Event Management Software Market By End User
12.4.11 Rest of Asia-Pacific
12.4.11.1 APAC Event Management Software Market By Component
12.4.11.2 APAC Event Management Software Market By Organization Size
12.4.11.3 APAC Event Management Software Market By Deployment Mode
12.4.11.4 APAC Event Management Software Market By End User
12.5 The Middle East & Africa
12.5.1 The Middle East & Africa Event Management Software Market By Country
12.5.2 The Middle East & Africa Event Management Software Market By Component
12.5.3 The Middle East & Africa Event Management Software Market By Organization Size
12.5.4The Middle East & Africa Event Management Software Market By Deployment Mode
12.5.5 The Middle East & Africa Event Management Software Market By End User
12.5.6 Israel
12.5.6.1 Israel Event Management Software Market By Component
12.5.6.2 Israel Event Management Software Market By Organization Size
12.5.6.3 Israel Event Management Software Market By Deployment Mode
12.5.6.4 Israel Event Management Software Market By End User
12.5.7 UAE
12.5.7.1 UAE Event Management Software Market By Component
12.5.7.2 UAE Event Management Software Market By Organization Size
12.5.7.3 UAE Event Management Software Market By Deployment Mode
12.5.7.4 UAE Event Management Software Market By End User
12.5.8South Africa
12.5.8.1 South Africa Event Management Software Market By Component
12.5.8.2 South Africa Event Management Software Market By Organization Size
12.5.8.3 South Africa Event Management Software Market By Deployment Mode
12.5.8.4 South Africa Event Management Software Market By End User
12.5.9 Rest of Middle East & Africa
12.5.9.1 Rest of Middle East & Asia Event Management Software Market By Component
12.5.9.2 Rest of Middle East & Asia Event Management Software Market By Organization Size
12.5.9.3 Rest of Middle East & Asia Event Management Software Market By Deployment Mode
12.5.9.4 Rest of Middle East & Asia Event Management Software Market By End User
12.6 Latin America
12.6.1 Latin America Event Management Software Market By Country
12.6.2 Latin America Event Management Software Market By Component
12.6.3 Latin America Event Management Software Market By Organization Size
12.6.4 Latin America Event Management Software Market By Deployment Mode
12.6.5 Latin America Event Management Software Market By End User
12.6.6 Brazil
12.6.6.1 Brazil Event Management Software Market By Component
12.6.6.2 Brazil Africa Event Management Software Market By Organization Size
12.6.6.3 Brazil Event Management Software Market By Deployment Mode
12.6.6.4 Brazil Event Management Software Market By End User
12.6.7 Argentina
12.6.7.1 Argentina Event Management Software Market By Component
12.6.7.2 Argentina Event Management Software Market By Organization Size
12.6.7.3 Argentina Event Management Software Market By Deployment Mode
12.6.7.4 Argentina Event Management Software Market By End User
12.6.8 Rest of Latin America
12.6.8.1 Rest of Latin America Event Management Software Market By Component
12.6.8.2 Rest of Latin America Event Management Software Market By Organization Size
12.6.8.3 Rest of Latin America Event Management Software Market By Deployment Mode
12.6.8.4Rest of Latin America Event Management Software Market By End User
13 Company Profile
13.1 Eventbrite.
13.1.1 Market Overview
13.1.2 Financials
13.1.3 Product/Services/Offerings
13.1.4 SWOT Analysis
13.1.5 The SNS View
13.2 Cvent.
13.2.1 Market Overview
13.2.2 Financials
13.2.3 Product/Services/Offerings
13.2.4 SWOT Analysis
13.2.5 The SNS View
13.3 EventBooking.
13.3.1 Market Overview
13.3.2 Financials
13.3.3 Product/Services/Offerings
13.3.4 SWOT Analysis
13.3.5 The SNS View
13.4 Ungerboeck.
13.4.1 Market Overview
13.4.2 Financials
13.4.3 Product/Services/Offerings
13.4.4 SWOT Analysis
13.4.5 The SNS View
13.5 Aventri, Inc.
13.5.1 Market Overview
13.5.2 Financials
13.5.3 Product/Services/Offerings
13.5.4 SWOT Analysis
13.5.5 The SNS View
13.6 XING Events.
13.6.1 Market Overview
13.6.2 Financials
13.6.3 Product/Services/Offerings
13.6.4 SWOT Analysis
13.6.5 The SNS View
13.7 Bizzabo.
13.7.1 Market Overview
13.7.2 Financials
13.7.3 Product/Services/Offerings
13.7.4 SWOT Analysis
13.7.5 The SNS View
13.8 ACTIVE Network.
13.8.1 Market Overview
13.8.2 Financials
13.8.3 Product/Services/Offerings
13.8.4 SWOT Analysis
13.8.5 The SNS View
13.9 EMS Software.
13.9.1 Market Overview
13.9.2 Financials
13.9.3 Product/Services/Offerings
13.9.4 SWOT Analysis
13.9.5 The SNS View
13.10 EMS Software, LLC.
13.10.1 Market Overview
13.10.2 Financials
13.10.3 Product/Services/Offerings
13.10.4 SWOT Analysis
13.10.5 The SNS View
14. Competitive Landscape
14.1 Competitive Benchmarking
14.2 Market Share Analysis
14.3 Recent Developments
15. USE Cases and Best Practices
16. Conclusion
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