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The Eye Tracking Market size was USD 1.01 Billion in 2023 and is expected to Reach USD 11.4 Billion by 2032 and grow at a CAGR of 30.6% over the forecast period of 2024-2032.
The eye-tracking market has seen a rise due to a number of factors, including increased governmental provisions and technological developments. According to the recent statistics available from the U.S. Department of Health and Human Services and the National Institutes of Health, the technology has been receiving immense uptake in most healthcare and research sectors. For instance, in 2023, the government provided over $150 million for research in neurodegenerative diseases, autism, and other conditions where eye tracking is vital in diagnosis. In addition, the government also allocated money for the National Institutes of Health that would be used further to introduce eye tracking R&D in various sectors that would necessitate assistive technologies, such as the Commission of the European Communities to create assistive technologies for patients with no mobility or communication abilities. With such a move, numerous companies have been able to innovate perfect optical systems to match any desirable tool. New policies set by the government regarding the use of AI-enhanced eye-tracking apparatus in public healthcare and the education sectors are expected to facilitate the rise of this technology allowing it to reach those who lack access to the inadvertently low-quality or costly tools in such places. Therefore, it is apparent that governmental provisions and policies play a vital role in the market rise.
The demand for contactless biometrics has been of high value in the defence and prison areas. Technology currently in use, such as the Iris Scanning by the Maine Department of Corrections allows for high-level security in such sectors. However, instruments that provide integrated solutions for vision capturing are limited. Nevertheless, the field is expected to expand even further due to the increase in R&D activities and strategic partnerships. Some of the products that have emerged from such activities include vision-controlled wheelchairs such as those created by EyeTech Digital Systems in collaboration with Quantum Rehab. In addition, assistive technologies are already in place, such as Tobii’s Gaze interaction which helps disabled people in their task execution. Tobii is also set to provide technology for experience in VR in collaboration with Ready Player and LIV.
Drivers
Increasing use of eye-tracking technology in advertising and consumer research.
Growing use of eye tracking for non-invasive diagnosis of neurological disorders like Alzheimer's, autism, and ADHD.
Integration of eye tracking into augmented and virtual reality systems to improve user interaction and provide immersive experiences, especially in gaming, education, and training.
Eye-tracking technology is increasingly being employed to boost sales income in retail, notably in the FMCG business. In an outlet store, eye-tracking sensors and related algorithms are used to gather information about consumer behaviour. These devices and algorithms assist in determining how much time a consumer spends exploring a product, what the ideal product layout is to encourage a purchase at a shop, and what packaging gives the best product information for the customer's benefit. For web marketing activities and advertising analysis in print, signage, and digital media and also in market research eye tracking is used.
Restraints
Advanced eye-tracking devices remain expensive, limiting their adoption, especially among small and medium-sized businesses.
The absence of standardized protocols for data collection and analysis creates inconsistencies, affecting adoption in critical industries like healthcare.
Opportunities
By Type
The optical tracking segment dominated the market and held 51% of the total revenue share in 2023 of the eye tracking market. This technology’s dominance is due to its highly accurate and non-intrusive data collection methods. Optical tracking is an ideal method when it comes to a wide span of applications, including consumer research, healthcare, and automotive industries. The eye tracking installed on commercial devices, for instance, is meant to improve the whole user experience through gaze tracking combined with artificial intelligence algorithms and machine learning. When it comes to the optical tracking systems themselves, the technology is mostly reliable and highly precise as it usually involves high-speed camera data and infrared light sources. At the same time, optical eye tracking technology is valuable for marketing and academic research as it ensures convenience for the interest of commercial and academic purposes. This type of technology has enjoyed stable funding from both public and private sources.
The European Union’s Horizon 2020 program was devoted to researching human-computer interaction and provided over €100 million in funding. Optical eye tracking technology is featured high on the program’s funding projects, which was aimed at researching VR and AR. Similarly, the U.S. National Science Foundation was supporting the development of optical tracking systems for similar commercial use. This segment’s versatility, especially in sectors like healthcare diagnostics and automotive driver assistance, continues to lead market growth due to these public and private funding initiatives.
By Application
In 2023, the healthcare segment dominated the eye tracking market which covered 24% of the total revenue. The reason for the significant rise was a growing adoption of the eye tracking systems in medical diagnostics. More specifically, such technological tools are now used for neurodegenerative diseases, ophthalmology, and mental health research. Although the World Health Organization reports a growing number of people affected by neurological conditions such as Alzheimer’s disease, it is worth noting that in 2023 the number exceeded 50 million people over the globe. Additionally, such eye tracking systems are becoming a popular non-invasive diagnostic tool, which allows one to early detect cognitive impairments. Finally, in the reported year, the United States Food and Drug Administration approved a number of devices based on the use of these technologies for diagnosing autism spectrum disorder and attention deficit hyperactivity disorder. Accordingly, the significance of their role in the sector grows. At the same time, these tools also find their application in medical training and rehabilitation products. The government’s focus on improving healthcare services, combined with the rising prevalence of neurological diseases, is expected to sustain this segment’s dominance.
Regional Analysis
North America dominated the global eye-tracking market in 2023. The factors attributed to its leadership in the market are significant government spending on healthcare and research. For instance, in 2023, the U.S. Government spent more than 150 billion dollars on the development of healthcare technology, with a portion of these funds spent on advanced diagnostic technologies including eye-tracking equipment. Notably, North America’s government through its agencies such as the National Institute of Health and National Science Foundation has substantially spent on eye-tracking research. Besides, the region’s dominance is facilitated by the presence of a favourable technological infrastructure and the availability of leading tech firms such as Apple and Microsoft who have incorporated the use of eye tracking their technology. The high prevalence of neurological disorders and the stretching use of the vision tracing equipment in clinical trials and diagnostics are attributed to the dominance of the product on the North American market. In addition, North America also boasts of research and development capabilities in healthcare technologies, the support of government funds, and current technological advancement will offer a favourable environment for the market. The Asia Pacific regional market is projected to progress at the fastest growth rate over the forecast period. Increased eye tracking use, mainly in consumer electronics, is expected to drive significant growth in the Indian, Chinese, and Japanese markets.
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Key Players
Tobii AB (Tobii Pro Glasses 3, Tobii Eye Tracker 5)
SR Research Ltd. (EyeLink 1000 Plus, EyeLink Portable Duo)
Smart Eye AB (AIS DMS, Smart Eye Aurora)
Seeing Machines (FOVIO Driver Monitoring System, Guardian)
Ergoneers GmbH (Dikablis Professional Glasses, D-Lab Software)
Pupil Labs GmbH (Pupil Core, Invisible Eye Tracking Glasses)
Gazepoint Research Inc. (GP3 HD Eye Tracker, Gazepoint Control)
EyeTech Digital Systems (AEye VT3, EyeTech TM5 Mini)
iMotions (iMotions Lab, iMotions API)
EyeSee (EyeSee Glasses, EyeSee Online Eye Tracking)
The Eye Tribe (Eye Tribe Tracker, Eye Tribe SDK)
SensoMotoric Instruments (SMI) (SMI Eye Tracking Glasses 2.0, RED250mobile)
ISCAN, Inc. (ETL-500 Remote Eye Tracking Lab, RK-826PCI-Eye Tracking System)
PRIMA Research & Production (FaceLAB, OptiLAB)
RightEye LLC (RightEye Vision System, RightEye Reading Test)
Converus, Inc. (EyeDetect, EyeDetect Plus)
Visage Technologies AB (Visage SDK, Visage Core)
Mirametrix Inc. (S2 Eye Tracker, Glance by Mirametrix)
Emotiv (Insight Eye Tracker, Epoc X Eye Tracker)
Optalert Pty Ltd (Optalert Eagle, Optalert Mobile) and others.
Latest News and Developments
April 2023, The U.S. Department of Veterans Affairs announced the agreement with leading tech companies to apply eye tracking technology to rehabilitation programs for veterans who had suffered traumatic brain injuries. The use of real-time eye movement details in the process of diagnosing and rehabilitating veterans is expected to enhance the survival rate, diagnostic accuracy, and efficiency of rehabilitation programs.
In June 2023, The European Commission passed new regulations to promote the application of eye tracking technology in the public healthcare systems of all members of the European Union. This includes financial incentives for hospitals and medical centers which agree to apply advanced diagnostic instruments, including eye tracking technologies, to provide improved care to patients, particularly in the areas of neurological and psychiatric care.
| Report Attributes | Details |
| Market Size in 2023 | USD 1.01 Billion |
| Market Size by 2032 | USD 11.4 Billion |
| CAGR | CAGR of 30.6% From 2024 to 2032 |
| Base Year | 2023 |
| Forecast Period | 2024-2032 |
| Historical Data | 2020-2022 |
| Report Scope & Coverage | Market Size, Segments Analysis, Competitive Landscape, Regional Analysis, DROC & SWOT Analysis, Forecast Outlook |
| Key Segments | • By Type (Eye Attached Tracking, Optical Tracking, Electrooculography) • By Location (Remote, Mobile) • By Component (Hardware, Software) • By Application (Healthcare, Retail, Research, Automotive, Consumer Electronics, Others) |
| Regional Analysis/Coverage | North America (US, Canada, Mexico), Europe (Eastern Europe [Poland, Romania, Hungary, Turkey, Rest of Eastern Europe] Western Europe] Germany, France, UK, Italy, Spain, Netherlands, Switzerland, Austria, Rest of Western Europe]), Asia Pacific (China, India, Japan, South Korea, Vietnam, Singapore, Australia, Rest of Asia Pacific), Middle East & Africa (Middle East [UAE, Egypt, Saudi Arabia, Qatar, Rest of Middle East], Africa [Nigeria, South Africa, Rest of Africa], Latin America (Brazil, Argentina, Colombia, Rest of Latin America) |
| Company Profiles |
Tobii AB, SR Research Ltd., Seeing Machines, Ergoneers GmbH, Pupil Labs GmbH, Gazepoint Research Inc., EyeTech Digital Systems, iMotions, EyeSee, The Eye Tribe, SensoMotoric Instruments (SMI), ISCAN, Inc., PRIMA Research & Production, RightEye LLC |
| Key Drivers | •Increasing use of eye-tracking technology in advertising and consumer research. •Growing use of eye tracking for non-invasive diagnosis of neurological disorders like Alzheimer's, autism, and ADHD. •Integration of eye tracking into augmented and virtual reality systems to improve user interaction and provide immersive experiences, especially in gaming, education, and training. |
| Market Opportunities | • Eye-tracking technology may be implemented into AR/VR devices such as headgear and PCs, providing prospects for expansion. |
Ans: Yes, you can customize the report as per your requirements.
Ans: The North American region dominated the Eye Tracking Market in 2023.
Ans: The Eye Tracking Market is growing at a CAGR of 33.6% over the forecast period 2024-2031.
Ans: The Eye Tracking Market size was valued at USD 0.8 Bn in 2023.
Ans. The major players are Seeing Machines Ltd., Gazepoint Research Inc., Tobii AB, EyeTech Digital Systems, Inc., LC Technologies, Inc., EyeTracking, Inc., Mirametrix Inc., iMotions A/S, Smart Eye AB, SR Research Ltd., Ergoneers, and others in the final report.
Ans: Increasingly Uses Eye-tracking technology in advertising and consumer research this drives the market.
Ans: The North America region is dominating the Eye Tracking Market.
Table of Contents:
1. Introduction
1.1 Market Definition
1.2 Scope (Inclusion and Exclusions)
1.3 Research Assumptions
2. Executive Summary
2.1 Market Overview
2.2 Regional Synopsis
2.3 Competitive Summary
3. Research Methodology
3.1 Top-Down Approach
3.2 Bottom-up Approach
3.3. Data Validation
3.4 Primary Interviews
4. Market Dynamics Impact Analysis
4.1 Market Driving Factors Analysis
4.1.1 Drivers
4.1.2 Restraints
4.1.3 Opportunities
4.1.4 Challenges
4.2 PESTLE Analysis
4.3 Porter’s Five Forces Model
5. Statistical Insights and Trends Reporting
5.1 Adoption Rates of Emerging Technologies
5.2 Network Infrastructure Expansion, by Region
5.3 Cybersecurity Incidents, by Region (2020-2023)
5.4 Cloud Services Usage, by Region
6. Competitive Landscape
6.1 List of Major Companies, By Region
6.2 Market Share Analysis, By Region
6.3 Type Benchmarking
6.3.1 Type specifications and features
6.3.2 Pricing
6.4 Strategic Initiatives
6.4.1 Marketing and promotional activities
6.4.2 Distribution and supply chain strategies
6.4.3 Expansion plans and new Age Cohort launches
6.4.4 Strategic partnerships and collaborations
6.5 Technological Advancements
6.6 Market Positioning and Branding
7. Eye Tracking Market Segmentation, By Component
7.1 Chapter Overview
7.2 Hardware
7.2.1 Hardware Market Trends Analysis (2020-2032)
7.2.2 Hardware Market Size Estimates and Forecasts to 2032 (USD Billion)
7.3 Software
7.3.1 Software Market Trends Analysis (2020-2032)
7.3.2 Software Market Size Estimates and Forecasts to 2032 (USD Billion)
8. Eye Tracking Market Segmentation, By Type
8.1 Chapter Overview
8.2 Eye Attached Tracking
8.2.1 Eye Attached Tracking Market Trends Analysis (2020-2032)
8.2.2 Eye Attached Tracking Market Size Estimates and Forecasts to 2032 (USD Billion)
8.3 Optical Tracking
8.3.1 Optical Tracking Market Trends Analysis (2020-2032)
8.3.2 Optical Tracking Market Size Estimates and Forecasts to 2032 (USD Billion)
8.4 Electrooculography
8.4.1 Electrooculography Market Trends Analysis (2020-2032)
8.4.2 Electrooculography Market Size Estimates and Forecasts to 2032 (USD Billion)
9. Eye Tracking Market Segmentation, By Location
9.1 Chapter Overview
9.2 Remote
9.2.1 Remote Market Trends Analysis (2020-2032)
9.2.2 Remote Market Size Estimates and Forecasts to 2032 (USD Billion)
9.3 Mobile
9.3.1 Mobile Market Trends Analysis (2020-2032)
9.3.2 Mobile Market Size Estimates and Forecasts to 2032 (USD Billion)
10. Eye Tracking Market Segmentation, By Application
10.1 Chapter Overview
10.2 Healthcare
10.2.1 Healthcare Market Trends Analysis (2020-2032)
10.2.2 Healthcare Market Size Estimates and Forecasts to 2032 (USD Billion)
10.3 Retail
10.3.1 Retail Market Trends Analysis (2020-2032)
10.3.2 Retail Market Size Estimates and Forecasts to 2032 (USD Billion)
10.4 Research
10.4.1 Research Market Trends Analysis (2020-2032)
10.4.2 Research Market Size Estimates and Forecasts to 2032 (USD Billion)
10.5 Automotive
10.5.1 Automotive Market Trends Analysis (2020-2032)
10.5.2 Automotive Market Size Estimates and Forecasts to 2032 (USD Billion)
10.6 Consumer Electronics
10.6.1 Consumer Electronics Market Trends Analysis (2020-2032)
10.6.2 Consumer Electronics Market Size Estimates and Forecasts to 2032 (USD Billion)
10.7 Others
10.7.1 Others Market Trends Analysis (2020-2032)
10.7.2 Others Market Size Estimates and Forecasts to 2032 (USD Billion)
11. Regional Analysis
11.1 Chapter Overview
11.2 North America
11.2.1 Trends Analysis
11.2.2 North America Eye Tracking Market Estimates and Forecasts, by Country (2020-2032) (USD Billion)
11.2.3 North America Eye Tracking Market Estimates and Forecasts, By Component (2020-2032) (USD Billion)
11.2.4 North America Eye Tracking Market Estimates and Forecasts, By Type (2020-2032) (USD Billion)
11.2.5 North America Eye Tracking Market Estimates and Forecasts, By Location (2020-2032) (USD Billion)
11.2.6 North America Eye Tracking Market Estimates and Forecasts, By Application (2020-2032) (USD Billion)
11.2.7 USA
11.2.7.1 USA Eye Tracking Market Estimates and Forecasts, By Component (2020-2032) (USD Billion)
11.2.7.2 USA Eye Tracking Market Estimates and Forecasts, By Type (2020-2032) (USD Billion)
11.2.7.3 USA Eye Tracking Market Estimates and Forecasts, By Location (2020-2032) (USD Billion)
11.2.7.4 USA Eye Tracking Market Estimates and Forecasts, By Application (2020-2032) (USD Billion)
11.2.8 Canada
11.2.8.1 Canada Eye Tracking Market Estimates and Forecasts, By Component (2020-2032) (USD Billion)
11.2.8.2 Canada Eye Tracking Market Estimates and Forecasts, By Type (2020-2032) (USD Billion)
11.2.8.3 Canada Eye Tracking Market Estimates and Forecasts, By Location (2020-2032) (USD Billion)
11.2.8.4 Canada Eye Tracking Market Estimates and Forecasts, By Application (2020-2032) (USD Billion)
11.2.9 Mexico
11.2.9.1 Mexico Eye Tracking Market Estimates and Forecasts, By Component (2020-2032) (USD Billion)
11.2.9.2 Mexico Eye Tracking Market Estimates and Forecasts, By Type (2020-2032) (USD Billion)
11.2.9.3 Mexico Eye Tracking Market Estimates and Forecasts, By Location (2020-2032) (USD Billion)
11.2.9.4 Mexico Eye Tracking Market Estimates and Forecasts, By Application (2020-2032) (USD Billion)
11.3 Europe
11.3.1 Eastern Europe
11.3.1.1 Trends Analysis
11.3.1.2 Eastern Europe Eye Tracking Market Estimates and Forecasts, by Country (2020-2032) (USD Billion)
11.3.1.3 Eastern Europe Eye Tracking Market Estimates and Forecasts, By Component (2020-2032) (USD Billion)
11.3.1.4 Eastern Europe Eye Tracking Market Estimates and Forecasts, By Type (2020-2032) (USD Billion)
11.3.1.5 Eastern Europe Eye Tracking Market Estimates and Forecasts, By Location (2020-2032) (USD Billion)
11.3.1.6 Eastern Europe Eye Tracking Market Estimates and Forecasts, By Application (2020-2032) (USD Billion)
11.3.1.7 Poland
11.3.1.7.1 Poland Eye Tracking Market Estimates and Forecasts, By Component (2020-2032) (USD Billion)
11.3.1.7.2 Poland Eye Tracking Market Estimates and Forecasts, By Type (2020-2032) (USD Billion)
11.3.1.7.3 Poland Eye Tracking Market Estimates and Forecasts, By Location (2020-2032) (USD Billion)
11.3.1.7.4 Poland Eye Tracking Market Estimates and Forecasts, By Application (2020-2032) (USD Billion)
11.3.1.8 Romania
11.3.1.8.1 Romania Eye Tracking Market Estimates and Forecasts, By Component (2020-2032) (USD Billion)
11.3.1.8.2 Romania Eye Tracking Market Estimates and Forecasts, By Type (2020-2032) (USD Billion)
11.3.1.8.3 Romania Eye Tracking Market Estimates and Forecasts, By Location (2020-2032) (USD Billion)
11.3.1.8.4 Romania Eye Tracking Market Estimates and Forecasts, By Application (2020-2032) (USD Billion)
11.3.1.9 Hungary
11.3.1.9.1 Hungary Eye Tracking Market Estimates and Forecasts, By Component (2020-2032) (USD Billion)
11.3.1.9.2 Hungary Eye Tracking Market Estimates and Forecasts, By Type (2020-2032) (USD Billion)
11.3.1.9.3 Hungary Eye Tracking Market Estimates and Forecasts, By Location (2020-2032) (USD Billion)
11.3.1.9.4 Hungary Eye Tracking Market Estimates and Forecasts, By Application (2020-2032) (USD Billion)
11.3.1.10 Turkey
11.3.1.10.1 Turkey Eye Tracking Market Estimates and Forecasts, By Component (2020-2032) (USD Billion)
11.3.1.10.2 Turkey Eye Tracking Market Estimates and Forecasts, By Type (2020-2032) (USD Billion)
11.3.1.10.3 Turkey Eye Tracking Market Estimates and Forecasts, By Location (2020-2032) (USD Billion)
11.3.1.10.4 Turkey Eye Tracking Market Estimates and Forecasts, By Application (2020-2032) (USD Billion)
11.3.1.11 Rest of Eastern Europe
11.3.1.11.1 Rest of Eastern Europe Eye Tracking Market Estimates and Forecasts, By Component (2020-2032) (USD Billion)
11.3.1.11.2 Rest of Eastern Europe Eye Tracking Market Estimates and Forecasts, By Type (2020-2032) (USD Billion)
11.3.1.11.3 Rest of Eastern Europe Eye Tracking Market Estimates and Forecasts, By Location (2020-2032) (USD Billion)
11.3.1.11.4 Rest of Eastern Europe Eye Tracking Market Estimates and Forecasts, By Application (2020-2032) (USD Billion)
11.3.2 Western Europe
11.3.2.1 Trends Analysis
11.3.2.2 Western Europe Eye Tracking Market Estimates and Forecasts, by Country (2020-2032) (USD Billion)
11.3.2.3 Western Europe Eye Tracking Market Estimates and Forecasts, By Component (2020-2032) (USD Billion)
11.3.2.4 Western Europe Eye Tracking Market Estimates and Forecasts, By Type (2020-2032) (USD Billion)
11.3.2.5 Western Europe Eye Tracking Market Estimates and Forecasts, By Location (2020-2032) (USD Billion)
11.3.2.6 Western Europe Eye Tracking Market Estimates and Forecasts, By Application (2020-2032) (USD Billion)
11.3.2.7 Germany
11.3.2.7.1 Germany Eye Tracking Market Estimates and Forecasts, By Component (2020-2032) (USD Billion)
11.3.2.7.2 Germany Eye Tracking Market Estimates and Forecasts, By Type (2020-2032) (USD Billion)
11.3.2.7.3 Germany Eye Tracking Market Estimates and Forecasts, By Location (2020-2032) (USD Billion)
11.3.2.7.4 Germany Eye Tracking Market Estimates and Forecasts, By Application (2020-2032) (USD Billion)
11.3.2.8 France
11.3.2.8.1 France Eye Tracking Market Estimates and Forecasts, By Component (2020-2032) (USD Billion)
11.3.2.8.2 France Eye Tracking Market Estimates and Forecasts, By Type (2020-2032) (USD Billion)
11.3.2.8.3 France Eye Tracking Market Estimates and Forecasts, By Location (2020-2032) (USD Billion)
11.3.2.8.4 France Eye Tracking Market Estimates and Forecasts, By Application (2020-2032) (USD Billion)
11.3.2.9 UK
11.3.2.9.1 UK Eye Tracking Market Estimates and Forecasts, By Component (2020-2032) (USD Billion)
11.3.2.9.2 UK Eye Tracking Market Estimates and Forecasts, By Type (2020-2032) (USD Billion)
11.3.2.9.3 UK Eye Tracking Market Estimates and Forecasts, By Location (2020-2032) (USD Billion)
11.3.2.9.4 UK Eye Tracking Market Estimates and Forecasts, By Application (2020-2032) (USD Billion)
11.3.2.10 Italy
11.3.2.10.1 Italy Eye Tracking Market Estimates and Forecasts, By Component (2020-2032) (USD Billion)
11.3.2.10.2 Italy Eye Tracking Market Estimates and Forecasts, By Type (2020-2032) (USD Billion)
11.3.2.10.3 Italy Eye Tracking Market Estimates and Forecasts, By Location (2020-2032) (USD Billion)
11.3.2.10.4 Italy Eye Tracking Market Estimates and Forecasts, By Application (2020-2032) (USD Billion)
11.3.2.11 Spain
11.3.2.11.1 Spain Eye Tracking Market Estimates and Forecasts, By Component (2020-2032) (USD Billion)
11.3.2.11.2 Spain Eye Tracking Market Estimates and Forecasts, By Type (2020-2032) (USD Billion)
11.3.2.11.3 Spain Eye Tracking Market Estimates and Forecasts, By Location (2020-2032) (USD Billion)
11.3.2.11.4 Spain Eye Tracking Market Estimates and Forecasts, By Application (2020-2032) (USD Billion)
11.3.2.12 Netherlands
11.3.2.12.1 Netherlands Eye Tracking Market Estimates and Forecasts, By Component (2020-2032) (USD Billion)
11.3.2.12.2 Netherlands Eye Tracking Market Estimates and Forecasts, By Type (2020-2032) (USD Billion)
11.3.2.12.3 Netherlands Eye Tracking Market Estimates and Forecasts, By Location (2020-2032) (USD Billion)
11.3.2.12.4 Netherlands Eye Tracking Market Estimates and Forecasts, By Application (2020-2032) (USD Billion)
11.3.2.13 Switzerland
11.3.2.13.1 Switzerland Eye Tracking Market Estimates and Forecasts, By Component (2020-2032) (USD Billion)
11.3.2.13.2 Switzerland Eye Tracking Market Estimates and Forecasts, By Type (2020-2032) (USD Billion)
11.3.2.13.3 Switzerland Eye Tracking Market Estimates and Forecasts, By Location (2020-2032) (USD Billion)
11.3.2.13.4 Switzerland Eye Tracking Market Estimates and Forecasts, By Application (2020-2032) (USD Billion)
11.3.2.14 Austria
11.3.2.14.1 Austria Eye Tracking Market Estimates and Forecasts, By Component (2020-2032) (USD Billion)
11.3.2.14.2 Austria Eye Tracking Market Estimates and Forecasts, By Type (2020-2032) (USD Billion)
11.3.2.14.3 Austria Eye Tracking Market Estimates and Forecasts, By Location (2020-2032) (USD Billion)
11.3.2.14.4 Austria Eye Tracking Market Estimates and Forecasts, By Application (2020-2032) (USD Billion)
11.3.2.15 Rest of Western Europe
11.3.2.15.1 Rest of Western Europe Eye Tracking Market Estimates and Forecasts, By Component (2020-2032) (USD Billion)
11.3.2.15.2 Rest of Western Europe Eye Tracking Market Estimates and Forecasts, By Type (2020-2032) (USD Billion)
11.3.2.15.3 Rest of Western Europe Eye Tracking Market Estimates and Forecasts, By Location (2020-2032) (USD Billion)
11.3.2.15.4 Rest of Western Europe Eye Tracking Market Estimates and Forecasts, By Application (2020-2032) (USD Billion)
11.4 Asia Pacific
11.4.1 Trends Analysis
11.4.2 Asia Pacific Eye Tracking Market Estimates and Forecasts, by Country (2020-2032) (USD Billion)
11.4.3 Asia Pacific Eye Tracking Market Estimates and Forecasts, By Component (2020-2032) (USD Billion)
11.4.4 Asia Pacific Eye Tracking Market Estimates and Forecasts, By Type (2020-2032) (USD Billion)
11.4.5 Asia Pacific Eye Tracking Market Estimates and Forecasts, By Location (2020-2032) (USD Billion)
11.4.6 Asia Pacific Eye Tracking Market Estimates and Forecasts, By Application (2020-2032) (USD Billion)
11.4.7 China
11.4.7.1 China Eye Tracking Market Estimates and Forecasts, By Component (2020-2032) (USD Billion)
11.4.7.2 China Eye Tracking Market Estimates and Forecasts, By Type (2020-2032) (USD Billion)
11.4.7.3 China Eye Tracking Market Estimates and Forecasts, By Location (2020-2032) (USD Billion)
11.4.7.4 China Eye Tracking Market Estimates and Forecasts, By Application (2020-2032) (USD Billion)
11.4.8 India
11.4.8.1 India Eye Tracking Market Estimates and Forecasts, By Component (2020-2032) (USD Billion)
11.4.8.2 India Eye Tracking Market Estimates and Forecasts, By Type (2020-2032) (USD Billion)
11.4.8.3 India Eye Tracking Market Estimates and Forecasts, By Location (2020-2032) (USD Billion)
11.4.8.4 India Eye Tracking Market Estimates and Forecasts, By Application (2020-2032) (USD Billion)
11.4.9 Japan
11.4.9.1 Japan Eye Tracking Market Estimates and Forecasts, By Component (2020-2032) (USD Billion)
11.4.9.2 Japan Eye Tracking Market Estimates and Forecasts, By Type (2020-2032) (USD Billion)
11.4.9.3 Japan Eye Tracking Market Estimates and Forecasts, By Location (2020-2032) (USD Billion)
11.4.9.4 Japan Eye Tracking Market Estimates and Forecasts, By Application (2020-2032) (USD Billion)
11.4.10 South Korea
11.4.10.1 South Korea Eye Tracking Market Estimates and Forecasts, By Component (2020-2032) (USD Billion)
11.4.10.2 South Korea Eye Tracking Market Estimates and Forecasts, By Type (2020-2032) (USD Billion)
11.4.10.3 South Korea Eye Tracking Market Estimates and Forecasts, By Location (2020-2032) (USD Billion)
11.4.10.4 South Korea Eye Tracking Market Estimates and Forecasts, By Application (2020-2032) (USD Billion)
11.4.11 Vietnam
11.4.11.1 Vietnam Eye Tracking Market Estimates and Forecasts, By Component (2020-2032) (USD Billion)
11.4.11.2 Vietnam Eye Tracking Market Estimates and Forecasts, By Type (2020-2032) (USD Billion)
11.4.11.3 Vietnam Eye Tracking Market Estimates and Forecasts, By Location (2020-2032) (USD Billion)
11.4.11.4 Vietnam Eye Tracking Market Estimates and Forecasts, By Application (2020-2032) (USD Billion)
11.4.12 Singapore
11.4.12.1 Singapore Eye Tracking Market Estimates and Forecasts, By Component (2020-2032) (USD Billion)
11.4.12.2 Singapore Eye Tracking Market Estimates and Forecasts, By Type (2020-2032) (USD Billion)
11.4.12.3 Singapore Eye Tracking Market Estimates and Forecasts, By Location (2020-2032) (USD Billion)
11.4.12.4 Singapore Eye Tracking Market Estimates and Forecasts, By Application (2020-2032) (USD Billion)
11.4.13 Australia
11.4.13.1 Australia Eye Tracking Market Estimates and Forecasts, By Component (2020-2032) (USD Billion)
11.4.13.2 Australia Eye Tracking Market Estimates and Forecasts, By Type (2020-2032) (USD Billion)
11.4.13.3 Australia Eye Tracking Market Estimates and Forecasts, By Location (2020-2032) (USD Billion)
11.4.13.4 Australia Eye Tracking Market Estimates and Forecasts, By Application (2020-2032) (USD Billion)
11.4.14 Rest of Asia Pacific
11.4.14.1 Rest of Asia Pacific Eye Tracking Market Estimates and Forecasts, By Component (2020-2032) (USD Billion)
11.4.14.2 Rest of Asia Pacific Eye Tracking Market Estimates and Forecasts, By Type (2020-2032) (USD Billion)
11.4.14.3 Rest of Asia Pacific Eye Tracking Market Estimates and Forecasts, By Location (2020-2032) (USD Billion)
11.4.14.4 Rest of Asia Pacific Eye Tracking Market Estimates and Forecasts, By Application (2020-2032) (USD Billion)
11.5 Middle East and Africa
11.5.1 Middle East
11.5.1.1 Trends Analysis
11.5.1.2 Middle East Eye Tracking Market Estimates and Forecasts, by Country (2020-2032) (USD Billion)
11.5.1.3 Middle East Eye Tracking Market Estimates and Forecasts, By Component (2020-2032) (USD Billion)
11.5.1.4 Middle East Eye Tracking Market Estimates and Forecasts, By Type (2020-2032) (USD Billion)
11.5.1.5 Middle East Eye Tracking Market Estimates and Forecasts, By Location (2020-2032) (USD Billion)
11.5.1.6 Middle East Eye Tracking Market Estimates and Forecasts, By Application (2020-2032) (USD Billion)
11.5.1.7 UAE
11.5.1.7.1 UAE Eye Tracking Market Estimates and Forecasts, By Component (2020-2032) (USD Billion)
11.5.1.7.2 UAE Eye Tracking Market Estimates and Forecasts, By Type (2020-2032) (USD Billion)
11.5.1.7.3 UAE Eye Tracking Market Estimates and Forecasts, By Location (2020-2032) (USD Billion)
11.5.1.7.4 UAE Eye Tracking Market Estimates and Forecasts, By Application (2020-2032) (USD Billion)
11.5.1.8 Egypt
11.5.1.8.1 Egypt Eye Tracking Market Estimates and Forecasts, By Component (2020-2032) (USD Billion)
11.5.1.8.2 Egypt Eye Tracking Market Estimates and Forecasts, By Type (2020-2032) (USD Billion)
11.5.1.8.3 Egypt Eye Tracking Market Estimates and Forecasts, By Location (2020-2032) (USD Billion)
11.5.1.8.4 Egypt Eye Tracking Market Estimates and Forecasts, By Application (2020-2032) (USD Billion)
11.5.1.9 Saudi Arabia
11.5.1.9.1 Saudi Arabia Eye Tracking Market Estimates and Forecasts, By Component (2020-2032) (USD Billion)
11.5.1.9.2 Saudi Arabia Eye Tracking Market Estimates and Forecasts, By Type (2020-2032) (USD Billion)
11.5.1.9.3 Saudi Arabia Eye Tracking Market Estimates and Forecasts, By Location (2020-2032) (USD Billion)
11.5.1.9.4 Saudi Arabia Eye Tracking Market Estimates and Forecasts, By Application (2020-2032) (USD Billion)
11.5.1.10 Qatar
11.5.1.10.1 Qatar Eye Tracking Market Estimates and Forecasts, By Component (2020-2032) (USD Billion)
11.5.1.10.2 Qatar Eye Tracking Market Estimates and Forecasts, By Type (2020-2032) (USD Billion)
11.5.1.10.3 Qatar Eye Tracking Market Estimates and Forecasts, By Location (2020-2032) (USD Billion)
11.5.1.10.4 Qatar Eye Tracking Market Estimates and Forecasts, By Application (2020-2032) (USD Billion)
11.5.1.11 Rest of Middle East
11.5.1.11.1 Rest of Middle East Eye Tracking Market Estimates and Forecasts, By Component (2020-2032) (USD Billion)
11.5.1.11.2 Rest of Middle East Eye Tracking Market Estimates and Forecasts, By Type (2020-2032) (USD Billion)
11.5.1.11.3 Rest of Middle East Eye Tracking Market Estimates and Forecasts, By Location (2020-2032) (USD Billion)
11.5.1.11.4 Rest of Middle East Eye Tracking Market Estimates and Forecasts, By Application (2020-2032) (USD Billion)
11.5.2 Africa
11.5.2.1 Trends Analysis
11.5.2.2 Africa Eye Tracking Market Estimates and Forecasts, by Country (2020-2032) (USD Billion)
11.5.2.3 Africa Eye Tracking Market Estimates and Forecasts, By Component (2020-2032) (USD Billion)
11.5.2.4 Africa Eye Tracking Market Estimates and Forecasts, By Type (2020-2032) (USD Billion)
11.5.2.5 Africa Eye Tracking Market Estimates and Forecasts, By Location (2020-2032) (USD Billion)
11.5.2.6 Africa Eye Tracking Market Estimates and Forecasts, By Application (2020-2032) (USD Billion)
11.5.2.7 South Africa
11.5.2.7.1 South Africa Eye Tracking Market Estimates and Forecasts, By Component (2020-2032) (USD Billion)
11.5.2.7.2 South Africa Eye Tracking Market Estimates and Forecasts, By Type (2020-2032) (USD Billion)
11.5.2.7.3 South Africa Eye Tracking Market Estimates and Forecasts, By Location (2020-2032) (USD Billion)
11.5.2.7.4 South Africa Eye Tracking Market Estimates and Forecasts, By Application (2020-2032) (USD Billion)
11.5.2.8 Nigeria
11.5.2.8.1 Nigeria Eye Tracking Market Estimates and Forecasts, By Component (2020-2032) (USD Billion)
11.5.2.8.2 Nigeria Eye Tracking Market Estimates and Forecasts, By Type (2020-2032) (USD Billion)
11.5.2.8.3 Nigeria Eye Tracking Market Estimates and Forecasts, By Location (2020-2032) (USD Billion)
11.5.2.8.4 Nigeria Eye Tracking Market Estimates and Forecasts, By Application (2020-2032) (USD Billion)
11.5.2.9 Rest of Africa
11.5.2.9.1 Rest of Africa Eye Tracking Market Estimates and Forecasts, By Component (2020-2032) (USD Billion)
11.5.2.9.2 Rest of Africa Eye Tracking Market Estimates and Forecasts, By Type (2020-2032) (USD Billion)
11.5.2.9.3 Rest of Africa Eye Tracking Market Estimates and Forecasts, By Location (2020-2032) (USD Billion)
11.5.2.9.4 Rest of Africa Eye Tracking Market Estimates and Forecasts, By Application (2020-2032) (USD Billion)
11.6 Latin America
11.6.1 Trends Analysis
11.6.2 Latin America Eye Tracking Market Estimates and Forecasts, by Country (2020-2032) (USD Billion)
11.6.3 Latin America Eye Tracking Market Estimates and Forecasts, By Component (2020-2032) (USD Billion)
11.6.4 Latin America Eye Tracking Market Estimates and Forecasts, By Type (2020-2032) (USD Billion)
11.6.5 Latin America Eye Tracking Market Estimates and Forecasts, By Location (2020-2032) (USD Billion)
11.6.6 Latin America Eye Tracking Market Estimates and Forecasts, By Application (2020-2032) (USD Billion)
11.6.7 Brazil
11.6.7.1 Brazil Eye Tracking Market Estimates and Forecasts, By Component (2020-2032) (USD Billion)
11.6.7.2 Brazil Eye Tracking Market Estimates and Forecasts, By Type (2020-2032) (USD Billion)
11.6.7.3 Brazil Eye Tracking Market Estimates and Forecasts, By Location (2020-2032) (USD Billion)
11.6.7.4 Brazil Eye Tracking Market Estimates and Forecasts, By Application (2020-2032) (USD Billion)
11.6.8 Argentina
11.6.8.1 Argentina Eye Tracking Market Estimates and Forecasts, By Component (2020-2032) (USD Billion)
11.6.8.2 Argentina Eye Tracking Market Estimates and Forecasts, By Type (2020-2032) (USD Billion)
11.6.8.3 Argentina Eye Tracking Market Estimates and Forecasts, By Location (2020-2032) (USD Billion)
11.6.8.4 Argentina Eye Tracking Market Estimates and Forecasts, By Application (2020-2032) (USD Billion)
11.6.9 Colombia
11.6.9.1 Colombia Eye Tracking Market Estimates and Forecasts, By Component (2020-2032) (USD Billion)
11.6.9.2 Colombia Eye Tracking Market Estimates and Forecasts, By Type (2020-2032) (USD Billion)
11.6.9.3 Colombia Eye Tracking Market Estimates and Forecasts, By Location (2020-2032) (USD Billion)
11.6.9.4 Colombia Eye Tracking Market Estimates and Forecasts, By Application (2020-2032) (USD Billion)
11.6.10 Rest of Latin America
11.6.10.1 Rest of Latin America Eye Tracking Market Estimates and Forecasts, By Component (2020-2032) (USD Billion)
11.6.10.2 Rest of Latin America Eye Tracking Market Estimates and Forecasts, By Type (2020-2032) (USD Billion)
11.6.10.3 Rest of Latin America Eye Tracking Market Estimates and Forecasts, By Location (2020-2032) (USD Billion)
11.6.10.4 Rest of Latin America Eye Tracking Market Estimates and Forecasts, By Application (2020-2032) (USD Billion)
12. Company Profiles
12.1 Tobii AB
12.1.1 Company Overview
12.1.2 Financial
12.1.3 Product / Services Offered
12.1.4 SWOT Analysis
12.2 SR Research Ltd.
12.2.1 Company Overview
12.2.2 Financial
12.2.3 Product / Services Offered
12.2.4 SWOT Analysis
12.3 Seeing Machines
12.3.1 Company Overview
12.3.2 Financial
12.3.3 Product / Services Offered
12.3.4 SWOT Analysis
12.4 Ergoneers GmbH
12.4.1 Company Overview
12.4.2 Financial
12.4.3 Product / Services Offered
12.4.4 SWOT Analysis
12.5 Pupil Labs GmbH
12.5.1 Company Overview
12.5.2 Financial
12.5.3 Product / Services Offered
12.5.4 SWOT Analysis
12.6 EyeTech Digital Systems
12.6.1 Company Overview
12.6.2 Financial
12.6.3 Product / Services Offered
12.6.4 SWOT Analysis
12.7 iMotions
12.7.1 Company Overview
12.7.2 Financial
12.7.3 Product / Services Offered
12.7.4 SWOT Analysis
12.8 EyeSee
12.8.1 Company Overview
12.8.2 Financial
12.8.3 Product / Services Offered
12.8.4 SWOT Analysis
12.9 The Eye Tribe
12.9.1 Company Overview
12.9.2 Financial
12.9.3 Product / Services Offered
12.9.4 SWOT Analysis
12.10 SensoMotoric Instruments (SMI)
12.10.1 Company Overview
12.10.2 Financial
12.10.3 Product/ Services Offered
12.10.4 SWOT Analysis
13. Use Cases and Best Practices
14. Conclusion
An accurate research report requires proper strategizing as well as implementation. There are multiple factors involved in the completion of good and accurate research report and selecting the best methodology to compete the research is the toughest part. Since the research reports we provide play a crucial role in any company’s decision-making process, therefore we at SNS Insider always believe that we should choose the best method which gives us results closer to reality. This allows us to reach at a stage wherein we can provide our clients best and accurate investment to output ratio.
Each report that we prepare takes a timeframe of 350-400 business hours for production. Starting from the selection of titles through a couple of in-depth brain storming session to the final QC process before uploading our titles on our website we dedicate around 350 working hours. The titles are selected based on their current market cap and the foreseen CAGR and growth.
The 5 steps process:
Step 1: Secondary Research:
Secondary Research or Desk Research is as the name suggests is a research process wherein, we collect data through the readily available information. In this process we use various paid and unpaid databases which our team has access to and gather data through the same. This includes examining of listed companies’ annual reports, Journals, SEC filling etc. Apart from this our team has access to various associations across the globe across different industries. Lastly, we have exchange relationships with various university as well as individual libraries.
Step 2: Primary Research
When we talk about primary research, it is a type of study in which the researchers collect relevant data samples directly, rather than relying on previously collected data. This type of research is focused on gaining content specific facts that can be sued to solve specific problems. Since the collected data is fresh and first hand therefore it makes the study more accurate and genuine.
We at SNS Insider have divided Primary Research into 2 parts.
Part 1 wherein we interview the KOLs of major players as well as the upcoming ones across various geographic regions. This allows us to have their view over the market scenario and acts as an important tool to come closer to the accurate market numbers. As many as 45 paid and unpaid primary interviews are taken from both the demand and supply side of the industry to make sure we land at an accurate judgement and analysis of the market.
This step involves the triangulation of data wherein our team analyses the interview transcripts, online survey responses and observation of on filed participants. The below mentioned chart should give a better understanding of the part 1 of the primary interview.
Part 2: In this part of primary research the data collected via secondary research and the part 1 of the primary research is validated with the interviews from individual consultants and subject matter experts.
Consultants are those set of people who have at least 12 years of experience and expertise within the industry whereas Subject Matter Experts are those with at least 15 years of experience behind their back within the same space. The data with the help of two main processes i.e., FGDs (Focused Group Discussions) and IDs (Individual Discussions). This gives us a 3rd party nonbiased primary view of the market scenario making it a more dependable one while collation of the data pointers.
Step 3: Data Bank Validation
Once all the information is collected via primary and secondary sources, we run that information for data validation. At our intelligence centre our research heads track a lot of information related to the market which includes the quarterly reports, the daily stock prices, and other relevant information. Our data bank server gets updated every fortnight and that is how the information which we collected using our primary and secondary information is revalidated in real time.
Step 4: QA/QC Process
After all the data collection and validation our team does a final level of quality check and quality assurance to get rid of any unwanted or undesired mistakes. This might include but not limited to getting rid of the any typos, duplication of numbers or missing of any important information. The people involved in this process include technical content writers, research heads and graphics people. Once this process is completed the title gets uploader on our platform for our clients to read it.
Step 5: Final QC/QA Process:
This is the last process and comes when the client has ordered the study. In this process a final QA/QC is done before the study is emailed to the client. Since we believe in giving our clients a good experience of our research studies, therefore, to make sure that we do not lack at our end in any way humanly possible we do a final round of quality check and then dispatch the study to the client.
Key Segments:
By Type
Eye Attached Tracking
Optical Tracking
Electrooculography
By Location
Remote
Mobile
By Component
Hardware
Software
By Application
Healthcare
Retail
Research
Automotive
Consumer Electronics
Others
Request for Segment Customization as per your Business Requirement: Segment Customization Request
REGIONAL COVERAGE:
North America
US
Canada
Mexico
Europe
Eastern Europe
Poland
Romania
Hungary
Turkey
Rest of Eastern Europe
Western Europe
Germany
France
UK
Italy
Spain
Netherlands
Switzerland
Austria
Rest of Western Europe
Asia Pacific
China
India
Japan
South Korea
Vietnam
Singapore
Australia
Rest of Asia Pacific
Middle East & Africa
Middle East
UAE
Egypt
Saudi Arabia
Qatar
Rest of the Middle East
Africa
Nigeria
South Africa
Rest of Africa
Latin America
Brazil
Argentina
Colombia
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Available Customization
With the given market data, SNS Insider offers customization as per the company’s specific needs. The following customization options are available for the report:
Product Analysis
Criss-Cross segment analysis (e.g. Product X Application)
Product Matrix which gives a detailed comparison of product portfolio of each company
Geographic Analysis
Additional countries in any of the regions
Company Information
Detailed analysis and profiling of additional market players (Up to five)
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The 5G Security Market size was valued at USD 1.94 billion in 2023 and is expected to grow to USD 26.42 billion By 2031 and grow at a CAGR of 38.6% over the forecast period of 2024-2031.
Deception Technology Market size was valued at USD 1.7 Billion in 2023 and is expected to grow to USD 5.2 Billion by 2032 and grow at a CAGR of 13.3% over the forecast period of 2024-2032.
The IoT Connectivity Market was USD 8.43 billion in 2023 and is expected to reach USD 51.51 billion by 2032, growing at a CAGR of 22.33% by 2024-2032.
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