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Application Performance Monitoring Market Report Scope & Overview:

The Application Performance Monitoring Market size was USD 6.2 billion in 2022 and is expected to Reach USD 16.1 billion by 2030 and grow at a CAGR of 12.7% over the forecast period of 2023-2030.

Application Performance Monitoring is software that helps organizations monitor and analyse the performance of their applications. It tracks various metrics such as response time, throughput, and errors to identify and troubleshoot performance issues. APM can be used to monitor applications on-premises, in the cloud, or in a hybrid environment. the customer service segment dominated the application performance market in 2022 with a market share of 23.7%. This is due to the increasing importance of understanding customer behaviour and their preferences, and encouraging brands and organizations to continue to adopt CRM strategies to deliver the best service performance in real time. The growth of the market is being driven by the increasing complexity of applications, the growth of cloud computing, and the rise of digital transformation.

Application Performance Monitoring Market Revenue Analysis

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MARKET DYNAMICS

KEY DRIVERS

  • Rise of digital transformation

  • Increasing complexity of applications

  • Businesses are increasingly adopting digital transformation initiatives, which require them to monitor the performance of their applications in real time. APM solutions can help businesses achieve this.

RESTRAIN

  • Data privacy and security concerns

  • APM solutions can be expensive, especially for large enterprises. This can be a barrier for some businesses.

APM solutions collect a lot of data about applications and users. This data can be sensitive and businesses need to ensure that it is properly protected.

OPPORTUNITY

  • Advancements in artificial intelligence and machine learning

  • Increased focus on customer experience

  • Growth of cloud computing

AI and machine learning are being used to improve the capabilities of APM solutions. For example, AI can be used to identify patterns in performance data that would be difficult to detect manually.

CHALLENGES

  • Lack of visibility into third-party applications

APM solutions typically only provide visibility into the applications that are owned and operated by the business. This can make it difficult to identify and fix performance issues that are caused by third-party applications.

IMPACT OF RUSSIAN UKRAINE WAR

The Russian-Ukrainian war has had a significant impact on the application performance monitoring market. The war has disrupted supply chains, caused economic uncertainty, and led to sanctions against Russia. These factors have made it difficult for APM providers to do business in Russia and Ukraine, and have also affected businesses in other parts of the world. The war in Ukraine has also had an impact on APM providers. Some providers have had to lay off employees or freeze hiring, due to the economic uncertainty caused by the war. Dynatrace, is a leading APM provider, laid off 10% of its workforce in April 2023. The layoffs were reportedly due to the impact of the war in Ukraine on Dynatrace's business. The war in Ukraine has also led to an increased focus on security features in APM solutions. Businesses are concerned about the potential for cyberattacks and are looking for ways to improve the security of their applications. This has led to an increased demand for APM solutions with security features such as anomaly detection and root cause analysis.

IMPACT OF ONGOING RECESSION

The ongoing recession is likely to have a mixed impact on the application performance monitoring market. On the one hand, businesses may be more reluctant to invest in new APM solutions during a recession. On the other hand, the need for APM solutions may become more acute as businesses try to reduce costs and improve efficiency. Businesses may be more interested in APM solutions that can help them improve efficiency during a recession. This could lead to an increased demand for APM solutions that offer features such as anomaly detection and root cause analysis. New Relic, a leading APM provider, laid off 12% of its workforce in May 2023. The layoffs were reportedly due to the impact of the ongoing recession on New Relic's business. The market is likely to continue to evolve as businesses adapt to the new economic environment.

KEY MARKET SEGMENTATION

By Component

  • Infrastructure monitoring

  • Application monitoring

  •  user experience monitoring

By Deployment Type

  • On-premises

  •  cloud-based

By Organization Size

  • Large Enterprise

  • Small and Medium Size Enterprise

By End-User

  • IT

  •  Telecom

  • BFSI

  •  Healthcare

  •  Retail

  •  Manufacturing

  •  others

Application Performance Monitoring Market Segmentation Analysis

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Region Coverage:

North America

  • USA

  • Canada

  • Mexico

Europe

  • Eastern Europe

    • Poland

    • Romania

    • Hungary

    • Turkey

    • Rest of Eastern Europe

  • Western Europe

    • Germany

    • France

    • UK

    • Italy

    • Spain

    • Netherlands

    • Switzerland

    • Austria

    • Rest of Western Europe

Asia Pacific

  • China

  • India

  • Japan

  • South Korea

  • Vietnam

  • Singapore

  • Australia

  • Rest of Asia Pacific

Middle East & Africa

  • Middle East

    • UAE

    • Egypt

    • Saudi Arabia

    • Qatar

    • Rest of the Middle East

  • Africa

    • Nigeria

    • South Africa

    • Rest of Africa

Latin America

  • Brazil

  • Argentina

  • Colombia

  • Rest of Latin America

REGIONAL ANALYSIS

The North American region is the largest market for APM, accounting for a market share of over 30% in 2022. This is due to the high adoption of cloud computing and the increasing demand for digital transformation in the region. North America application performance management software market is estimated to be the largest regional market over the next seven years owing to presence of early technology adopters in the region.

The Asia Pacific market is the fastest-growing market for APM, with a CAGR of over 15% from 2022 to 2028. This is due to the rapid growth of the IT industry in the region and the increasing adoption of cloud computing. Datadog, a leading APM provider, expanded its presence in Asia by opening new offices in Singapore and Tokyo in 2023. The expansion is seen as a way for Datadog to tap into the growing demand for APM solutions in the region.

KEY PLAYERS

The major players in the Application Performance Monitoring Market are IBM, New Relic, Dynatrace, App Dynamics, Cisco, Splunk Inc., Micro Focus, Broadcom Inc., Elastic search B.V., Data Dog, and other players.

IBM-Company Financial Analysis

Company Landscape Analysis

RECENT DEVELOPMENTS

New Relic:

In June 2023, New Relic Redefines Application Performance Monitoring with APM 360 to Unlock Daily Insights for All Engineers New Relic announced the launch of APM 360, a new version of its APM solution that offers a unified view of application performance across all environments. APM 360 also includes new features for observability, security, and developer productivity.

IBM Instana:

In March 2023, IBM Instana launched a new observability platform that combines application performance monitoring, infrastructure monitoring, and log management. The platform is designed to help businesses gain a unified view of their IT infrastructure and applications.

Application Performance Monitoring Market Report Scope:

Report Attributes Details
Market Size in 2022  US$ 6.2 Billion
Market Size by 2030  US$ 16.1 Billion
CAGR   CAGR of 12.7 % From 2023 to 2030
Base Year 2022
Forecast Period  2023-2030
Historical Data  2019-2021
Report Scope & Coverage Market Size, Segments Analysis, Competitive  Landscape, Regional Analysis, DROC & SWOT Analysis, Forecast Outlook
Key Segments • By Component (Infrastructure monitoring, Application Monitoring, user experience monitoring)
• By Deployment Type (On-premises, cloud-based)
• By organization size (large enterprises, Small and medium-sized businesses)
• By End-User (IT, telecom, BFSI, healthcare, retail, manufacturing, others)
Regional Analysis/Coverage North America (US, Canada, Mexico), Europe (Eastern Europe [Poland, Romania, Hungary, Turkey, Rest of Eastern Europe] Western Europe] Germany, France, UK, Italy, Spain, Netherlands, Switzerland, Austria, Rest of Western Europe]), Asia Pacific (China, India, Japan, South Korea, Vietnam, Singapore, Australia, Rest of Asia Pacific), Middle East & Africa (Middle East [UAE, Egypt, Saudi Arabia, Qatar, Rest of Middle East], Africa [Nigeria, South Africa, Rest of Africa], Latin America (Brazil, Argentina, Colombia Rest of Latin America)
Company Profiles IBM, New Relic, Dynatrace, App Dynamics, Cisco. Splunk Inc., Micro Focus, Broadcom Inc., Elastic search B.V., Data Dog
Key Drivers • Rise of digital transformation
• Increasing complexity of applications
• Businesses are increasingly adopting digital transformation initiatives, which require them to monitor the performance of their applications in real time. APM solutions can help businesses achieve this.
Market Challenges • Lack of visibility into third-party applications

 

Frequently Asked Questions

Ans. The Compound Annual Growth rate for Application Performance Monitoring Market over the forecast period is 12.7 %.

Ans. USD 16.1 Billion is the Company's projected Application Performance Monitoring Market size by 2030.

Ans. APM offers several benefits to the enterprise in terms of organizational effectiveness, reputation or brand, and long-term cost efficiencies. It provides administrators with the data they need to quickly discover, isolate, and solve problems that can negatively affect an application's performance.

Ans. There are many possible metrics that can be employed to gauge the status of an application. Some of the most critical application monitoring metrics include response time, availability, throughput, error rate, and resource utilization.

Ans.  Some of the top APM tools in the market include Dynatrace, AppDynamics, and New Relic. These solutions enable the observation and analysis of application health and user experience and are targeted at IT operations, site reliability engineers, cloud and platform ops, application developers, and product owners.

TABLE OF CONTENTS

1. Introduction
1.1 Market Definition
1.2 Scope
1.3 Research Assumptions

2. Research Methodology

3. Market Dynamics
3.1 Drivers
3.2 Restraints
3.3 Opportunities
3.4 Challenges

4. Impact Analysis
4.1 Impact of Ukraine- Russia War
4.2 Impact of Recession
4.2.2.1 US
4.2.2.2 Canada
4.2.2.3 Germany
4.2.2.4 France
4.2.2.5 United Kingdom
4.2.2.6 China
4.2.2.7 Japan
4.2.2.8 South Korea
4.2.2.9 Rest of the World

5. Value Chain Analysis

6. Porter’s 5 forces model

7. PEST Analysis

8. Application Performance Monitoring Market Segmentation, by Component
8.1 Infrastructure monitoring
8.2 Application monitoring
8.3 user experience monitoring

9. Application Performance Monitoring Market Segmentation, by Deployment Type
9.1 On-premises
9.2 cloud-based

10. Application Performance Monitoring Market Segmentation, by Organization Size
10.1 Large Enterprise
10.2 Small and Medium Size Enterprise

11. Application Performance Monitoring Market Segmentation, by End-User
11.1 IT
11.2 Telecom
11.3 BFSI
11.4 Healthcare
11.5 Retail
11.6 Manufacturing
11.7 others

12. Regional Analysis
12.1 Introduction
12.2 North America
12.2.1 North America Application Performance Monitoring Market by Country
12.2.2 North America Application Performance Monitoring Market by Component
12.2.3 North America Application Performance Monitoring Market by Deployment Type
12.2.4 North America Application Performance Monitoring Market by Organization Size
12.2.5 North America Application Performance Monitoring Market by End-User
12.2.6 USA
12.2.6.1 USA Application Performance Monitoring Market by Component
12.2.6.2 USA Application Performance Monitoring Market by Deployment Type
12.2.6.3 USA Application Performance Monitoring Market by Organization Size
12.2.6.4 USA Application Performance Monitoring Market by End-User
12.2.7 Canada
12.2.7.1 Canada Application Performance Monitoring Market by Component
12.2.7.2 Canada Application Performance Monitoring Market by Deployment Type
12.2.7.3 Canada Application Performance Monitoring Market by Organization Size
12.2.7.4 Canada Application Performance Monitoring Market by End-User
12.2.8 Mexico
12.2.8.1 Mexico Application Performance Monitoring Market by Component
12.2.8.2 Mexico Application Performance Monitoring Market by Deployment Type
12.2.8.3 Mexico Application Performance Monitoring Market by Organization Size
12.2.8.4 Mexico Application Performance Monitoring Market by End-User
12.3 Europe
12.3.1 Eastern Europe
12.3.1.1 Eastern Europe Application Performance Monitoring Market by Country
12.3.1.2 Eastern Europe Application Performance Monitoring Market by Component
12.3.1.3 Eastern Europe Application Performance Monitoring Market by Deployment Type
12.3.1.4 Eastern Europe Application Performance Monitoring Market by Organization Size
12.3.1.5 Eastern Europe Application Performance Monitoring Market by End-User
12.3.1.6 Poland
12.3.1.6.1 Poland Application Performance Monitoring Market by Component
12.3.1.6.2 Poland Application Performance Monitoring Market by Deployment Type
12.3.1.6.3 Poland Application Performance Monitoring Market by Organization Size
12.3.1.6.4 Poland Application Performance Monitoring Market by End-User
12.3.1.7 Romania
12.3.1.7.1 Romania Application Performance Monitoring Market by Component
12.3.1.7.2 Romania Application Performance Monitoring Market by Deployment Type
12.3.1.7.3 Romania Application Performance Monitoring Market by Organization Size
12.3.1.7.4 Romania Application Performance Monitoring Market by End-User
12.3.1.8 Hungary
12.3.1.8.1 Hungary Application Performance Monitoring Market by Component
12.3.1.8.2 Hungary Application Performance Monitoring Market by Deployment Type
12.3.1.8.3 Hungary Application Performance Monitoring Market by Organization Size
12.3.1.8.4 Hungary Application Performance Monitoring Market by End-User
12.3.1.9 Turkey
12.3.1.9.1 Turkey Application Performance Monitoring Market by Component
12.3.1.9.2 Turkey Application Performance Monitoring Market by Deployment Type
12.3.1.9.3 Turkey Application Performance Monitoring Market by Organization Size
12.3.1.9.4 Turkey Application Performance Monitoring Market by End-User
12.3.1.10 Rest of Eastern Europe
12.3.1.10.1 Rest of Eastern Europe Application Performance Monitoring Market by Component
12.3.1.10.2 Rest of Eastern Europe Application Performance Monitoring Market by Deployment Type
12.3.1.10.3 Rest of Eastern Europe Application Performance Monitoring Market by Organization Size
12.3.1.10.4 Rest of Eastern Europe Application Performance Monitoring Market by End-User
12.3.2 Western Europe
12.3.2.1 Western Europe Application Performance Monitoring Market by Country
12.3.2.2 Western Europe Application Performance Monitoring Market by Component
12.3.2.3 Western Europe Application Performance Monitoring Market by Deployment Type
12.3.2.4 Western Europe Application Performance Monitoring Market by Organization Size
12.3.2.5 Western Europe Application Performance Monitoring Market by End-User
12.3.2.6 Germany
12.3.2.6.1 Germany Application Performance Monitoring Market by Component
12.3.2.6.2 Germany Application Performance Monitoring Market by Deployment Type
12.3.2.6.3 Germany Application Performance Monitoring Market by Organization Size
12.3.2.6.4 Germany Application Performance Monitoring Market by End-User
12.3.2.7 France
12.3.2.7.1 France Application Performance Monitoring Market by Component
12.3.2.7.2 France Application Performance Monitoring Market by Deployment Type
12.3.2.7.3 France Application Performance Monitoring Market by Organization Size
12.3.2.7.4 France Application Performance Monitoring Market by End-User
12.3.2.8 UK
12.3.2.8.1 UK Application Performance Monitoring Market by Component
12.3.2.8.2 UK Application Performance Monitoring Market by Deployment Type
12.3.2.8.3 UK Application Performance Monitoring Market by Organization Size
12.3.2.8.4 UK Application Performance Monitoring Market by End-User
12.3.2.9 Italy
12.3.2.9.1 Italy Application Performance Monitoring Market by Component
12.3.2.9.2 Italy Application Performance Monitoring Market by Deployment Type
12.3.2.9.3 Italy Application Performance Monitoring Market by Organization Size
12.3.2.9.4 Italy Application Performance Monitoring Market by End-User
12.3.2.10 Spain
12.3.2.10.1 Spain Application Performance Monitoring Market by Component
12.3.2.10.2 Spain Application Performance Monitoring Market by Deployment Type
12.3.2.10.3 Spain Application Performance Monitoring Market by Organization Size
12.3.2.10.4 Spain Application Performance Monitoring Market by End-User
12.3.2.11 Netherlands
12.3.2.11.1 Netherlands Application Performance Monitoring Market by Component
12.3.2.11.2 Netherlands Application Performance Monitoring Market by Deployment Type
12.3.2.11.3 Netherlands Application Performance Monitoring Market by Organization Size
12.3.2.11.4 Netherlands Application Performance Monitoring Market by End-User
12.3.2.12 Switzerland
12.3.2.12.1 Switzerland Application Performance Monitoring Market by Component
12.3.2.12.2 Switzerland Application Performance Monitoring Market by Deployment Type
12.3.2.12.3 Switzerland Application Performance Monitoring Market by Organization Size
12.3.2.12.4 Switzerland Application Performance Monitoring Market by End-User
12.3.2.13 Austria
12.3.2.13.1 Austria Application Performance Monitoring Market by Component
12.3.2.13.2 Austria Application Performance Monitoring Market by Deployment Type
12.3.2.13.3 Austria Application Performance Monitoring Market by Organization Size
12.3.2.13.4 Austria Application Performance Monitoring Market by End-User
12.3.2.14 Rest of Western Europe
12.3.2.14.1 Rest of Western Europe Application Performance Monitoring Market by Component
12.3.2.14.2 Rest of Western Europe Application Performance Monitoring Market by Deployment Type
12.3.2.14.3 Rest of Western Europe Application Performance Monitoring Market by Organization Size
12.3.2.14.4 Rest of Western Europe Application Performance Monitoring Market by End-User
12.4 Asia-Pacific
12.4.1 Asia Pacific Application Performance Monitoring Market by Country
12.4.2 Asia Pacific Application Performance Monitoring Market by Component
12.4.3 Asia Pacific Application Performance Monitoring Market by Deployment Type
12.4.4 Asia Pacific Application Performance Monitoring Market by Organization Size
12.4.5 Asia Pacific Application Performance Monitoring Market by End-User
12.4.6 China
12.4.6.1 China Application Performance Monitoring Market by Component
12.4.6.2 China Application Performance Monitoring Market by Deployment Type
12.4.6.3 China Application Performance Monitoring Market by Organization Size
12.4.6.4 China Application Performance Monitoring Market by End-User
12.4.7 India
12.4.7.1 India Application Performance Monitoring Market by Component
12.4.7.2 India Application Performance Monitoring Market by Deployment Type
12.4.7.3 India Application Performance Monitoring Market by Organization Size
12.4.7.4 India Application Performance Monitoring Market by End-User
12.4.8 Japan
12.4.8.1 Japan Application Performance Monitoring Market by Component
12.4.8.2 Japan Application Performance Monitoring Market by Deployment Type
12.4.8.3 Japan Application Performance Monitoring Market by Organization Size
12.4.8.4 Japan Application Performance Monitoring Market by End-User
12.4.9 South Korea
12.4.9.1 South Korea Application Performance Monitoring Market by Component
12.4.9.2 South Korea Application Performance Monitoring Market by Deployment Type
12.4.9.3 South Korea Application Performance Monitoring Market by Organization Size
12.4.9.4 South Korea Application Performance Monitoring Market by End-User
12.4.10 Vietnam
12.4.10.1 Vietnam Application Performance Monitoring Market by Component
12.4.10.2 Vietnam Application Performance Monitoring Market by Deployment Type
12.4.10.3 Vietnam Application Performance Monitoring Market by Organization Size
12.4.10.4 Vietnam Application Performance Monitoring Market by End-User
12.4.11 Singapore
12.4.11.1 Singapore Application Performance Monitoring Market by Component
12.4.11.2 Singapore Application Performance Monitoring Market by Deployment Type
12.4.11.3 Singapore Application Performance Monitoring Market by Organization Size
12.4.11.4 Singapore Application Performance Monitoring Market by End-User
12.4.12 Australia
12.4.12.1 Australia Application Performance Monitoring Market by Component
12.4.12.2 Australia Application Performance Monitoring Market by Deployment Type
12.4.12.3 Australia Application Performance Monitoring Market by Organization Size
12.4.12.4 Australia Application Performance Monitoring Market by End-User
12.4.13 Rest of Asia-Pacific
12.4.13.1 Rest of Asia-Pacific Application Performance Monitoring Market by Component
12.4.13.2 Rest of Asia-Pacific APAC Application Performance Monitoring Market by Deployment Type
12.4.13.3 Rest of Asia-Pacific Application Performance Monitoring Market by Organization Size
12.4.13.4 Rest of Asia-Pacific Application Performance Monitoring Market by End-User
12.5 Middle East & Africa
12.5.1 Middle East
12.5.1.1 Middle East Application Performance Monitoring Market by Country
12.5.1.2 Middle East Application Performance Monitoring Market by Component
12.5.1.3 Middle East Application Performance Monitoring Market by Deployment Type
12.5.1.4 Middle East Application Performance Monitoring Market by Organization Size
12.5.1.5 Middle East Application Performance Monitoring Market by End-User
12.5.1.6 UAE
12.5.1.6.1 UAE Application Performance Monitoring Market by Component
12.5.1.6.2 UAE Application Performance Monitoring Market by Deployment Type
12.5.1.6.3 UAE Application Performance Monitoring Market by Organization Size
12.5.1.6.4 UAE Application Performance Monitoring Market by End-User
12.5.1.7 Egypt
12.5.1.7.1 Egypt Application Performance Monitoring Market by Component
12.5.1.7.2 Egypt Application Performance Monitoring Market by Deployment Type
12.5.1.7.3 Egypt Application Performance Monitoring Market by Organization Size
12.5.1.7.4 Egypt Application Performance Monitoring Market by End-User
12.5.1.8 Saudi Arabia
12.5.1.8.1 Saudi Arabia Application Performance Monitoring Market by Component
12.5.1.8.2 Saudi Arabia Application Performance Monitoring Market by Deployment Type
12.5.1.8.3 Saudi Arabia Application Performance Monitoring Market by Organization Size
12.5.1.8.4 Saudi Arabia Application Performance Monitoring Market by End-User
12.5.1.9 Qatar
12.5.1.9.1 Qatar Application Performance Monitoring Market by Component
12.5.1.9.2 Qatar Application Performance Monitoring Market by Deployment Type
12.5.1.9.3 Qatar Application Performance Monitoring Market by Organization Size
12.5.1.9.4 Qatar Application Performance Monitoring Market by End-User
12.5.1.10 Rest of Middle East
12.5.1.10.1 Rest of Middle East Application Performance Monitoring Market by Component
12.5.1.10.2 Rest of Middle East Application Performance Monitoring Market by Deployment Type
12.5.1.10.3 Rest of Middle East Application Performance Monitoring Market by Organization Size
12.5.1.10.4 Rest of Middle East Application Performance Monitoring Market by End-User
12.5.2. Africa
12.5.2.1 Africa Application Performance Monitoring Market by Country
12.5.2.2 Africa Application Performance Monitoring Market by Component
12.5.2.3 Africa Application Performance Monitoring Market by Deployment Type
12.5.2.4 Africa Application Performance Monitoring Market by Organization Size
12.5.2.5 Africa Application Performance Monitoring Market by End-User
12.5.2.6 Nigeria
12.5.2.6.1 Nigeria Application Performance Monitoring Market by Component
12.5.2.6.2 Nigeria Application Performance Monitoring Market by Deployment Type
12.5.2.6.3 Nigeria Application Performance Monitoring Market by Organization Size
12.5.2.6.4 Nigeria Application Performance Monitoring Market by End-User
12.5.2.7 South Africa
12.5.2.7.1 South Africa Application Performance Monitoring Market by Component
12.5.2.7.2 South Africa Application Performance Monitoring Market by Deployment Type
12.5.2.7.3 South Africa Application Performance Monitoring Market by Organization Size
12.5.2.7.4 South Africa Application Performance Monitoring Market by End-User
12.5.2.8 Rest of Africa
12.5.2.8.1 Rest of Africa Application Performance Monitoring Market by Component
12.5.2.8.2 Rest of Africa Application Performance Monitoring Market by Deployment Type
12.5.2.8.3 Rest of Africa Application Performance Monitoring Market by Organization Size
12.5.2.8.4 Rest of Africa Application Performance Monitoring Market by End-User
12.6. Latin America
12.6.1 Latin America Application Performance Monitoring Market by Country
12.6.2 Latin America Application Performance Monitoring Market by Component
12.6.3 Latin America Application Performance Monitoring Market by Deployment Type
12.6.4 Latin America Application Performance Monitoring Market by Organization Size
12.6.5 Latin America Application Performance Monitoring Market by End-User
12.6.6 Brazil
12.6.6.1 Brazil Application Performance Monitoring Market by Component
12.6.6.2 Brazil Application Performance Monitoring Market by Deployment Type
12.6.6.3 Brazil Application Performance Monitoring Market by Organization Size
12.6.6.4 Brazil Application Performance Monitoring Market by End-User
12.6.7 Argentina
12.6.7.1 Argentina Application Performance Monitoring Market by Component
12.6.7.2 Argentina Application Performance Monitoring Market by Deployment Type
12.6.7.3 Argentina Application Performance Monitoring Market by Organization Size
12.6.7.4 Argentina Application Performance Monitoring Market by End-User
12.6.8 Colombia
12.6.8.1 Colombia Application Performance Monitoring Market by Component
12.6.8.2 Colombia Application Performance Monitoring Market by Deployment Type
12.6.8.3 Colombia Application Performance Monitoring Market by Organization Size
12.6.8.4 Colombia Application Performance Monitoring Market by End-User
12.6.9 Rest of Latin America
12.6.9.1 Rest of Latin America Application Performance Monitoring Market by Component
12.6.9.2 Rest of Latin America Application Performance Monitoring Market by Deployment Type
12.6.9.3 Rest of Latin America Application Performance Monitoring Market by Organization Size
12.6.9.4 Rest of Latin America Application Performance Monitoring Market by End-User

13. Company profile
13.1 IBM
13.1.1 Company Overview
13.1.2 Financials
13.1.3Product/Services/Offerings
13.1.4 SWOT Analysis
13.1.5 The SNS View
13.2 New Relic
13.2.1 Company Overview
13.2.2 Financials
13.2.3Product/Services/Offerings
13.2.4 SWOT Analysis
13.2.5 The SNS View
13.3 Dynatrace
13.3.1 Company Overview
13.3.2 Financials
13.3.3Product/Services/Offerings
13.3.4 SWOT Analysis
13.3.5 The SNS View
13.4 App Dynamics
13.4.1 Company Overview
13.4.2 Financials
13.4.3Product/Services/Offerings
13.4.4 SWOT Analysis
13.4.5 The SNS View
13.5 Cisco.
13.5.1 Company Overview
13.5.2 Financials
13.5.3Product/Services/Offerings
13.5.4 SWOT Analysis
13.5.5 The SNS View
13.6 Splunk Inc.
13.6.1 Company Overview
13.6.2 Financials
13.6.3Product/Services/Offerings
13.6.4 SWOT Analysis
13.6.5 The SNS View
13.7 Micro Focus
13.7.1 Company Overview
13.7.2 Financials
13.7.3Product/Services/Offerings
13.7.4 SWOT Analysis
13.7.5 The SNS View
13.8 Broadcom Inc.
13.8.1 Company Overview
13.8.2 Financial
13.8.3Product/Services/Offerings
13.8.4 SWOT Analysis
13.8.5 The SNS View
13.9 Elastic search B.V.
13.9.1 Company Overview
13.9.2 Financials
13.9.3 Product/Service/Offerings
13.9.4 SWOT Analysis
13.9.5 The SNS View
13.10 Data dog
13.10.1 Company Overview
13.10.2 Financials
13.10.3 Product/Service/Offerings
13.10.4 SWOT Analysis
13.10.5 The SNS View

14. Competitive Landscape
14.1 Competitive Benchmarking
14.2 Company Share Analysis
14.3 Recent Developments
14.3.1 Industry News
14.3.2 Company News
14.3.3 Mergers & Acquisitions

15. USE Cases and Best Practices

16. Conclusion

An accurate research report requires proper strategizing as well as implementation. There are multiple factors involved in the completion of good and accurate research report and selecting the best methodology to compete the research is the toughest part. Since the research reports we provide play a crucial role in any company’s decision-making process, therefore we at SNS Insider always believe that we should choose the best method which gives us results closer to reality. This allows us to reach at a stage wherein we can provide our clients best and accurate investment to output ratio.

Each report that we prepare takes a timeframe of 350-400 business hours for production. Starting from the selection of titles through a couple of in-depth brain storming session to the final QC process before uploading our titles on our website we dedicate around 350 working hours. The titles are selected based on their current market cap and the foreseen CAGR and growth.

 

The 5 steps process:

Step 1: Secondary Research:

Secondary Research or Desk Research is as the name suggests is a research process wherein, we collect data through the readily available information. In this process we use various paid and unpaid databases which our team has access to and gather data through the same. This includes examining of listed companies’ annual reports, Journals, SEC filling etc. Apart from this our team has access to various associations across the globe across different industries. Lastly, we have exchange relationships with various university as well as individual libraries.

Secondary Research

Step 2: Primary Research

When we talk about primary research, it is a type of study in which the researchers collect relevant data samples directly, rather than relying on previously collected data.  This type of research is focused on gaining content specific facts that can be sued to solve specific problems. Since the collected data is fresh and first hand therefore it makes the study more accurate and genuine.

We at SNS Insider have divided Primary Research into 2 parts.

Part 1 wherein we interview the KOLs of major players as well as the upcoming ones across various geographic regions. This allows us to have their view over the market scenario and acts as an important tool to come closer to the accurate market numbers. As many as 45 paid and unpaid primary interviews are taken from both the demand and supply side of the industry to make sure we land at an accurate judgement and analysis of the market.

This step involves the triangulation of data wherein our team analyses the interview transcripts, online survey responses and observation of on filed participants. The below mentioned chart should give a better understanding of the part 1 of the primary interview.

Primary Research

Part 2: In this part of primary research the data collected via secondary research and the part 1 of the primary research is validated with the interviews from individual consultants and subject matter experts.

Consultants are those set of people who have at least 12 years of experience and expertise within the industry whereas Subject Matter Experts are those with at least 15 years of experience behind their back within the same space. The data with the help of two main processes i.e., FGDs (Focused Group Discussions) and IDs (Individual Discussions). This gives us a 3rd party nonbiased primary view of the market scenario making it a more dependable one while collation of the data pointers.

Step 3: Data Bank Validation

Once all the information is collected via primary and secondary sources, we run that information for data validation. At our intelligence centre our research heads track a lot of information related to the market which includes the quarterly reports, the daily stock prices, and other relevant information. Our data bank server gets updated every fortnight and that is how the information which we collected using our primary and secondary information is revalidated in real time.

Data Bank Validation

Step 4: QA/QC Process

After all the data collection and validation our team does a final level of quality check and quality assurance to get rid of any unwanted or undesired mistakes. This might include but not limited to getting rid of the any typos, duplication of numbers or missing of any important information. The people involved in this process include technical content writers, research heads and graphics people. Once this process is completed the title gets uploader on our platform for our clients to read it.

Step 5: Final QC/QA Process:

This is the last process and comes when the client has ordered the study. In this process a final QA/QC is done before the study is emailed to the client. Since we believe in giving our clients a good experience of our research studies, therefore, to make sure that we do not lack at our end in any way humanly possible we do a final round of quality check and then dispatch the study to the client.

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