Smart Pasture Soil Moisture Probe Market Report Scope & Overview

The Smart Pasture Soil Moisture Probe Market size was valued at USD 458.92 Million in 2025E and is expected to reach USD 1075.98 Million by 2033, growing at a CAGR of 11.24% over the forecast period 2026–2033.

The market is witnessing increasing adoption driven by precision agriculture technologies, sustainable farming practices, and livestock productivity optimization. By enabling real-time soil health insights, these probes support water conservation, pasture yield improvement, and cost-efficient farming operations across global regions.

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The Smart Pasture Soil Moisture Probe Market is experiencing strong growth, fueled by rising enthusiasm for precision livestock farming and efficient land management. Increasing concerns about climate resilience and resource utilization are strengthening adoption. Key applications range from soil fertility tracking to pasture irrigation optimization. Integration of IoT connectivity, automation, and data analytics ensures enhanced performance, reliability, and decision-making across farms, helping agricultural operators improve sustainability, profitability, and resource efficiency.

Smart Pasture Soil Moisture Probe Market Size and Forecast:

• Market Size in 2025E: USD 458.92 Million

• Market Size by 2032: USD 1,075.98 Million

• CAGR: 11.24% from 2025 to 2032

• Base Year: 2025E

• Forecast Period: 2026–2033

• Historical Data: 2022–2024

Key Smart Pasture Soil Moisture Probe Market Trends:

• Rising adoption of precision livestock farming is driving demand for connected soil monitoring solutions in pasture-based systems.

• Growing climate variability and water scarcity are increasing reliance on moisture probes for irrigation optimization and crop-livestock resilience.

• Advances in IoT sensors and wireless connectivity are enhancing real-time monitoring and farmer decision support.

• Increasing integration with predictive analytics platforms enables advanced forecasting of soil conditions and grazing patterns.

• Government support and agri-tech subsidies are boosting large farm adoption of advanced soil monitoring technologies.

• Expansion of cloud-based farm management platforms is fueling demand for interoperable probes in multi-farm ecosystems.

U.S. Smart Pasture Soil Moisture Probe Market Insights:

The U.S. Smart Pasture Soil Moisture Probe Market size was USD 113.58 million in 2025E and is expected to reach USD 233.36 million by 2033. According to a study, rising intensity of droughts has caused farmers to increasingly deploy moisture probes for timely irrigation scheduling, which reduces water usage by up to 30%. This cause, growing climate risks, effects rapid technology adoption, improving crop-livestock productivity while cutting operational losses. Probes integrated with wireless IoT platforms enable precise soil data transfer, helping farms achieve higher sustainability while managing input costs effectively.

Smart Pasture Soil Moisture Probe Market Drivers:

• Growing Precision Livestock Farming Adoption Boosts Market Expansion.

The rising demand for precision livestock farming has become a pivotal driver of the Smart Pasture Soil Moisture Probe Market. Farmers increasingly depend on data-driven tools to improve forage quality, optimize irrigation, and ensure livestock productivity. This cause, greater operational efficiency needs, effects integration of soil monitoring systems with IoT-enabled platforms. By offering accurate soil moisture insights, probes reduce overwatering, improve grass yield, and sustain pasture life under fluctuating weather scenarios. Continuous improvements in sensor durability, wireless connectivity, and big data analytics are accelerating farm-scale adoption.

In May 2025, an Australian agritech firm deployed smart pasture probes across large-scale cattle ranches, helping farmers achieve a 22% reduction in irrigation costs while maintaining superior livestock feeding standards.

Smart Pasture Soil Moisture Probe Market Restraints:

• Limited Farmer Awareness and Upfront Costs Restrict Market Acceleration.

Despite potential benefits, low awareness among small and medium farms coupled with high initial deployment costs is restricting adoption. This cause, knowledge gaps and financial constraints, effects delayed technology adoption in rural areas. Although probes improve long-term efficiency, initial system prices remain high, limiting scaling. Additionally, training requirements for interpreting sensor data hinder mass buy-in. Without subsidies or training initiatives, many small farmers continue relying on traditional soil testing practices. Over time, this can slow wider adoption, especially in emerging economies where digital transformation is still underway.

In 2024, a farmer survey in Latin America revealed that 48% of smallholders avoided soil moisture probes, citing cost hurdles and lack of technical expertise despite potential water savings.

Smart Pasture Soil Moisture Probe Market Opportunities:

• IoT and Cloud-Based Integration Creates New Market Growth Opportunities.

Opportunities are emerging from integrating soil moisture probes with IoT frameworks and cloud-based farm management systems. This cause, rising connectivity advancements, effects seamless real-time monitoring, predictive analytics, and collaborative farm decision-making. The ability to transmit data wirelessly to farm dashboards allows farmers to track both soil health and grazing conditions across pasturelands. These smart solutions support sustainability by optimizing irrigation, conserving groundwater, and preventing soil degradation. For agritech startups and global players, combining cloud-based management solutions with probes can create bundled service offerings, opening new avenues for long-term revenue.

In June 2025, a U.S.-based company launched a cloud-integrated soil probe and livestock tracking platform, enabling multi-farm data visualization and reducing resource wastage through AI-driven irrigation scheduling.

Smart Pasture Soil Moisture Probe Market Segmentation Analysis:

By Connectivity, Wired Leads Market While Wireless Registers Fastest Growth

The Wired segment dominates with 63% revenue in 2025E, driven by cost-effective installation and reliable long-term performance. This cause, preference for consistent and uninterrupted data transfer, effects widespread adoption among large-scale farms managing extensive pasture areas. Wired probes provide durability and minimal maintenance, ensuring accurate soil moisture monitoring over time. Their proven reliability makes them the preferred choice for commercial operations, reinforcing the segment’s dominance in the Smart Pasture Soil Moisture Probe Market and sustaining steady growth across established agricultural regions.

Wireless probes are growing at the fastest rate, fueled by cloud integration, IoT adoption, and remote monitoring capabilities. This cause, increasing demand for real-time accessibility and reduced labor dependency, effects accelerated adoption among tech-forward and small-to-medium farms. Wireless systems enable flexible installation across varied pasture terrains and facilitate precision farming practices. Enhanced mobility, remote data analysis, and ease of system upgrades position wireless probes as a key driver of growth in the Smart Pasture Soil Moisture Probe Market globally.

By Product, Tensiometric Probes Dominate Market While Capacitive Probes Register Fastest Growth

The Tensiometric Probes segment accounts for 33% revenue share in 2025E, dominating the market due to affordability and accurate soil-water tension measurement in pasture fields. Because these devices efficiently detect soil water status, they are widely deployed across commercial farms to enhance grazing conditions. Their robust design and simple application ensure widespread use, particularly in regions facing water scarcity and livestock productivity challenges.

Capacitive Probes segment is growing fastest at a CAGR of 16.43% within the forecasted period. As farms embrace digital transformation, capacitive probes, which offer real-time, continuous data, are increasingly favored in precision farming. Their advanced sensing technology, coupled with wireless connectivity, makes them ideal for smart farm applications. Growing IoT integration and rising preference for data-rich soil insights are fueling adoption.

By Application, Crop-Livestock Integration Leads Market While Dairy Farming Registers Fastest Growth

Crop-Livestock Integration leads with 43% revenue share in 2025E, supported by farmers’ shift toward integrated systems that benefit both crops and livestock. Moisture probes improve forage production, enabling sustainable grazing with reduced input costs. High adoption in large pastures ensures dominance.

Dairy Farming is the fastest-growing application at 16.05% CAGR, driven by rising global demand for milk products and the need for consistent pasture health. Moisture probes ensure optimal grass moisture for high milk yields. Their use improves feed quality reliability, boosting farmer income and scaling adoption.

By Distribution Channel, Offline Leads Market While Online Registers Fastest Growth

Offline distribution dominates with a 62% share in 2025E, driven by strong farmer reliance on regional distributors, agro-retail stores, and direct sales models. This cause, trust in physical networks and hands-on product demonstrations, effects continued preference for offline channels. Farmers often seek in-person guidance, installation support, and aftersales assistance, reinforcing the dominance of traditional sales networks. The established offline infrastructure ensures consistent adoption of Smart Pasture Soil Moisture Probes across large and medium commercial farms.

Online distribution is the fastest-growing segment, fueled by digital farm marketplaces, agritech e-commerce portals, and bundled IoT solutions. This cause, increasing preference for convenient access to advanced probes and remote support, effects rapid adoption among tech-savvy and smaller-scale farmers. Online channels offer product variety, detailed specifications, and easy comparison, enabling quicker purchasing decisions. Enhanced delivery logistics and integrated service packages further accelerate adoption, positioning online distribution as a key growth driver in the Smart Pasture Soil Moisture Probe Market.

By End-Use, Commercial Farms Lead Market While Small & Medium Farms Register Fastest Growth

Commercial farms dominate the market with a 45% share in 2025, driven by their large-scale adoption of advanced agri-tech tools. This cause, extensive pasture areas and high livestock densities, effects increased demand for data-driven soil moisture monitoring. By deploying smart probes, commercial farms optimize irrigation, enhance pasture health, and improve livestock feed quality. Large operators also invest in IoT-enabled and wireless systems, reinforcing their leadership in the Smart Pasture Soil Moisture Probe Market and strengthening long-term adoption.

Small and medium farms are experiencing the fastest growth as precision farming gradually penetrates rural economies. This cause, rising availability of affordable and portable soil moisture probes, effects faster adoption of smart monitoring solutions. These farms benefit from simplified IoT-enabled probes that require minimal setup and maintenance, enabling efficient water use and pasture management. As awareness of sustainable practices grows, smaller farms increasingly integrate smart probes, contributing significantly to overall market expansion and adoption across emerging agricultural regions.

Smart Pasture Soil Moisture Probe Market Regional Analysis

North America dominates the Smart Pasture Soil Moisture Probe market in 2025E

In 2025E, North America holds an estimated 35% share of the Smart Pasture Soil Moisture Probe market, driven by rapid adoption of precision agriculture, advanced irrigation technologies, and increasing demand for resource conservation in livestock farming. The region benefits from government-backed initiatives supporting digital agriculture, widespread deployment of smart irrigation systems, and high awareness of sustainable farming practices. Strong adoption across large-scale cattle rearing regions, particularly in the U.S. Midwest, reinforces North America’s leadership in this sector.

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• United States leads North America’s Smart Pasture Soil Moisture Probe market

The U.S. dominates the North American market due to robust government support for smart farming programs, advanced irrigation infrastructure, and expanding dryland pasture areas requiring real-time soil monitoring. Farmers’ growing emphasis on efficiency, sustainability, and optimizing livestock output strengthens demand. The presence of major agri-tech innovators and strong investment in IoT-enabled probes ensures consistent growth, positioning the U.S. as the leading contributor to North America’s revenues.

Asia Pacific is the fastest-growing region in the Smart Pasture Soil Moisture Probe market in 2025E

The Asia Pacific market is projected to expand at the fastest pace, with an estimated CAGR of 14.80% in 2025E. Growth is fueled by rising food demand, climate variability, and increasing government support for digital agriculture initiatives. The region is witnessing strong adoption of IoT-enabled probes in livestock and dairy farming, helping optimize water usage and pasture productivity. Expanding pasturelands and integration of smart sensors into agricultural ecosystems position Asia Pacific as the most dynamic market during the forecast period.

• China leads Asia Pacific’s Smart Pasture Soil Moisture Probe market

China dominates the Asia Pacific market due to its large-scale livestock and dairy industries, rural digitalization policies, and rising investments in IoT-enabled agriculture. Government-backed programs to modernize farming and optimize water use are accelerating adoption. Advanced probe integration into vast pasture areas strengthens China’s leadership, making it the top contributor to Asia Pacific’s fast-growing revenues.

Europe Smart Pasture Soil Moisture Probe market insights, 2025

Europe accounted for a significant share of the global market in 2025, supported by eco-centric farming initiatives, sustainability regulations, and advanced irrigation technologies. EU policies promoting water efficiency and sustainable livestock management are driving widespread adoption of smart soil probes. Farmers across the region are deploying probes to optimize groundwater use and enhance productivity in pasture-based systems.

• Germany leads Europe’s Smart Pasture Soil Moisture Probe market

Germany dominates Europe’s market due to its strong smart farming ecosystem, advanced pasture irrigation technologies, and strict environmental policies. The country’s commitment to reducing groundwater dependency and improving livestock sustainability ensures steady adoption. With strong government support and growing investments in agri-tech, Germany remains a key driver of Europe’s regional revenues.

Middle East & Africa and Latin America Smart Pasture Soil Moisture Probe market insights, 2025

The Smart Pasture Soil Moisture Probe market in the Middle East & Africa (MEA) and Latin America showed steady growth in 2025, driven by climate challenges, increasing irrigation requirements, and rising demand for livestock productivity.

In Latin America, Brazil dominates due to its extensive pasture-based cattle industry and strong export-oriented livestock farming. Adoption of smart probes is expanding as farmers seek to optimize water resources and improve pasture yields.

In the Middle East & Africa, the UAE leads adoption, leveraging smart desert pasture solutions and water efficiency technologies to sustain livestock feed under arid conditions. National food security strategies and digital agriculture investments further reinforce regional growth.

Competitive Landscape for the Smart Pasture Soil Moisture Probe Market:

Sentek Technologies

Sentek Technologies is a global leader in soil moisture sensing, with flagship products like EnviroSCAN and Diviner 2000 widely used for pasture irrigation optimization. The company specializes in high-accuracy data solutions integrated with cloud platforms. Its role in the Smart Pasture Soil Moisture Probe Market is significant, providing scalable irrigation monitoring for farms in over 80 countries.

• In April 2025, Sentek introduced IoT-enabled moisture probes with Bluetooth connectivity, improving remote access for large commercial farms.

Campbell Scientific

Campbell Scientific, based in the U.S., produces high-precision soil moisture probes and dataloggers for agricultural applications. It focuses on integrating weather monitoring with soil sensing for holistic farm management solutions. Its role is crucial in enabling sustainable irrigation scheduling, particularly in pasture management systems.

• In March 2025, Campbell Scientific unveiled an integrated system combining soil probes and climate stations for livestock productivity optimization.

Irrometer Company

Irrometer Company specializes in tensiometers and soil sensors, offering reliable and cost-effective solutions for soil moisture management in pastures. Its devices are widely adopted due to easy installation and robust design. The company plays an important role in scaling moisture probe adoption among both small and large farmers.

• In January 2025, Irrometer launched improved low-cost probes tailored for mid-sized farms, aiming at wider accessibility in developing regions.

Delta-T Devices

Delta-T Devices, headquartered in the U.K., is a leader in environmental monitoring solutions with innovative soil moisture probes like the SM150T. Known for high measurement precision, it focuses on supporting research institutions and commercial farms. Its role in the market lies in advancing reliable pasture soil monitoring that aligns with climate resilience initiatives.

• In June 2025, Delta-T Devices released a probe model integrated with machine learning analytics to forecast soil conditions for optimized pasture yields.

Smart Pasture Soil Moisture Probe Market Key Players:

• Sentek Technologies

• Campbell Scientific

• Irrometer Company

• Delta-T Devices

• The Toro Company

• METER Group

• Acclima

• Spectrum Technologies

• Hanna Instruments

• E.S.I. Environmental Sensors Inc.

• Stevens Water Monitoring Systems

• McCrometer

• AquaCheck

• Vegetronix

• Decagon Devices

• IMKO Micromodultechnik

• Soilmoisture Equipment Corp.

• Jain Irrigation Systems

• Sentera

• Pessl Instruments GmbH