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The Video Editing Software Market size was valued at USD 3.09 billion in 2023 and is expected to grow to USD 5.13 billion by 2032 and grow at a CAGR of 5.8 % over the forecast period of 2024-2032.
The rapid growth of the film and media sector, combined with numerous Over-The-Top (OTT) platforms, and social networks having more influence over people than anything else, these days & easy Internet availability along with advances in technology & user-friendly video editing software have been key factors for growth and expansion of the video editing software market. For Instance, the rate of users of OTT is recorded at around 51% in 2024, due rise in the advanced mobile phone penetration in the market increasing online video streaming, and increasing screen time on entertainment platforms. Moreover, on average paid subscribers for Netflix were recorded at around 278 million worldwide in Y24, and the revenue generated by Netflix was around USD 2 billion up to the second quarter of Y24.
With the Increasing demand and adoption of AI in every industry, the Video editing software market has also invested in expanding features in design, color effects, background, and different amazing transformations. For Instance, Google launched a new AI video tool called Vids, in July 2024, to provide customers with low-cost video editing services like AI-generated storyboards, customizable templates, and a royalty-free stock content library.
The Top video editor software providers are Webdew, Adobe, Canva, forth& fur, Alconost, Signature Video Group, and Fog Coast Production, and are earning millions with strong client bases and providing high-quality videos and including high investments. As with changing customers' preferences for quality and features, major companies are moving towards collaboration/ partnership or investments in software. For Instance, Hour One has announced Collaboration with Google Cloud to bring innovation into video production with the help of AI, with a huge customer base by entering the Google Cloud market. Like the same, Walt Disney has planned to collaborate with Epic Games in 2024, to expand their reach towards new gaming and entertainment platforms, with the multiyear project. Moreover, in 2024, Canva has gained popularity in photo and video editing and has earned around 9 million dollars.
The growing prevalence of short video-making, and irreverent content posted by Gen Z, majorly boosts the use of applications like TikTok, byteDance, thriller, dub smash clapper, and many more is major driving revenue growth in the Video Editing Software market. Among all these, ByteDance has gained market traction and earned the largest revenue of more than USD 40 billion in 2023. In the U.S., for example, the total time invested on social media by people, of 30-32% of the time, people invest in TikTok, and revenue generated by TikTok is around USD 16 billion in 2023.
Market Dynamics
Key Drivers:
Demand for video editing applications in the business sector is increasing.
Increasing demand for gaming and ongoing trends for online video streaming, driving the market growth.
With digital media platforms becoming popular, there is a great demand for video materials and the need to have them of high quality. Just as consumers have become familiar with the concept of streaming HD, their baseline expectation for video quality has risen. This leads to the need for video editing software that caters to professional-level content creation. Furthermore, this need has increased due to the transition from traditional television to online video streaming services. Businesses have the opportunity to reap significant profits from the spike in video consumption caused by the ease of use and extensive content libraries provided by streaming platforms. To take advantage of this trend, there is an increased need for effective video editing software that can produce high-quality footage quickly.
Restraints:
High competition with cheap video editing providers to sustain premium brands.
Lack of investment by small enterprises, to set up professional video editing software.
By Deployment Type
This rise in demand for low-budget and easy-to-use solutions for video editing is driving the growth of the on-premise segment with more than 55% of revenue share in 2023. People in today's generation are investing much time in social media, making reels, content videos, and other kinds of entertainment stuff, which need cheaper and free software for editing and changing features. For Instance, in cheap and free video editing segments, DaVinci Resolve is famous and also provides tutorials for beginners to learn and edit. For Instance, with the various editing features DaVinci earned a revenue of around USD 7-8 Billion in 2023.
REGIONAL ANALYSIS:
North America is the leading region with more than 36% market share in the Global Video Editing Software Market in 2023, due to the reason that some of the leading video editing companies (like Adobe and Apple) are located in this area. Also, video editing software has huge potential due to the high demand in the local market in this direction for producing videos.
In Addition, Europe is expected to be the second-largest video editing software market in the world, with more than a quarter of global sales. Avid Technology and Corel Corporation are up there with the biggest video editing software companies in this area. The demand for video content in this domain is so huge that the other area growing quite well around it is indeed a market of Video Editing Software.
The video editing software market in Asia Pacific is expanding at a significant rate, during the forecast period. This region's market is expanding due to factors like the rising use of social media, businesses and organizations' growing need for video content, and the increased uptake of cloud-based video editing software.
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KEY PLAYERS:
The major key players are Autodesk, Inc., Adobe, Inc., CyberLink Corporation, Corel Corporation, Apple, Inc., Avid Technology, Inc., TechSmith Corporation, Magix Software GmbH, ArcSoft, Inc., Wondershare Technology Group Co., Ltd. & Other Players
Recent Developments:
In November 2023, Ozone, the manufacturer of AI-driven video editing in the cloud raised seed funding from Y Combinator (a venture capital firm), to launch an Open beta that provides efficient video editing experience in less time and effectively.
Wondershare, AI-powered video editing program and Filmora has released new feature called, Filmora 13.1.0 to enhance the program's audio production capabilities. Along with enhanced AI music generation and text-to-speech, and new customization possibilities that meet the needs of video producers with greater diversity.
|
Report Attributes |
Details |
|
Market Size in 2023 |
US$ 3.09 billion |
|
Market Size by 2032 |
US$ 5.13 billion |
|
CAGR |
CAGR of 5.8 % From 2024 to 2032 |
|
Base Year |
2023 |
|
Forecast Period |
2024-2032 |
|
Historical Data |
2020-2022 |
|
Report Scope & Coverage |
Market Size, Segments Analysis, Competitive Landscape, Regional Analysis, DROC & SWOT Analysis, Forecast Outlook |
|
Key Segments |
• by Deployment Type (On-Premise and Cloud-Based) |
|
Regional Analysis/Coverage |
North America (USA, Canada, Mexico), Europe |
|
Company Profiles |
Autodesk, Inc., Adobe, Inc., CyberLink Corporation, Corel Corporation, Apple, Inc., Avid Technology, Inc., TechSmith Corporation, Magix Software GmbH, ArcSoft, Inc., Wondershare Technology Group Co., Ltd. |
|
Key Drivers |
• Demand for video editing applications in the business sector is increasing • Increasing demand for gaming and ongoing trends for online video streaming, driving the market growth. |
|
Market Opportunities |
• High competition with cheap video editing providers to sustain premium brands. • Lack of investment by small enterprises, to set up professional video editing software. |
Ans:- The Video Editing Software market size was valued at USD 3092.8 million in 2023.
Ans:- The adoption of online clouding editing tools by organizations or individuals is on the rise and Access is also accessible via a variety of devices.
Ans:- During the projection period, North America is predicted to have the biggest market share.
Ans:- The primary growth tactics of Artificial Intelligence in Accounting market participants include merger and acquisition, business expansion, and product launch.
ANS:- The study includes a comprehensive analysis of worldwide Video Editing Software market trends, as well as present and future market forecasts as well as impact analysis for the projected period.
Porter's five forces analysis aids in the study of buyer and supplier potential as well as the competitive landscape etc.
Table of Contents
1. Introduction
1.1 Market Definition
1.2 Scope
1.3 Research Assumptions
2. Industry Flowchart
3. Research Methodology
4. Market Dynamics
4.1 Drivers
4.2 Restraints
4.3 Opportunities
4.4 Challenges
5. Porter’s 5 Forces Model
6. Pest Analysis
7. Video Editing Software Market Segmentation, By Deployment Type
7.1 Introduction
7.2 On-Premise
7.3 Cloud-based
8. Video Editing Software Market Segmentation, By End-user
8.1 Introduction
8.2 Commercial
8.3 AV professional
8.4 Public
8.5 Others
9. Regional Analysis
9.1 Introduction
9.2 North America
9.2.1 Trend Analysis
9.2.2 North America Video Editing Software Market by Country
9.2.3 North America Video Editing Software Market By Deployment Type
9.2.4 North America Video Editing Software Market By End-user
9.2.5 USA
9.2.5.1 USA Video Editing Software Market By Deployment Type
9.2.5.2 USA Video Editing Software Market By End-user
9.2.6 Canada
9.2.6.1 Canada Video Editing Software Market By Deployment Type
9.2.6.2 Canada Video Editing Software Market By End-user
9.2.7 Mexico
9.2.7.1 Mexico Video Editing Software Market By Deployment Type
9.2.7.2 Mexico Video Editing Software Market By End-user
9.3 Europe
9.3.1 Trend Analysis
9.3.2 Eastern Europe
9.3.2.1 Eastern Europe Video Editing Software Market By Country
9.3.2.2 Eastern Europe Video Editing Software Market By Deployment Type
9.3.2.3 Eastern Europe Video Editing Software Market By End-user
9.3.2.4 Poland
9.3.2.4.1 Poland Video Editing Software Market By Deployment Type
9.3.2.4.2 Poland Video Editing Software Market By End-user
9.3.2.5 Romania
9.3.2.5.1 Romania Video Editing Software Market By Deployment Type
9.3.2.5.2 Romania Video Editing Software Market By End-user
9.3.2.6 Hungary
9.3.2.6.1 Hungary Video Editing Software Market By Deployment Type
9.3.2.6.2 Hungary Video Editing Software Market By End-user
9.3.2.7 Turkey
9.3.2.7.1 Turkey Video Editing Software Market By Deployment Type
9.3.2.7.2 Turkey Video Editing Software Market By End-user
9.3.2.8 Rest of Eastern Europe
9.3.2.8.1 Rest of Eastern Europe Video Editing Software Market By Deployment Type
9.3.2.8.2 Rest of Eastern Europe Video Editing Software Market By End-user
9.3.3 Western Europe
9.3.3.1 Western Europe Video Editing Software Market By Country
9.3.3.2 Western Europe Video Editing Software Market By Deployment Type
9.3.3.3 Western Europe Video Editing Software Market By End-user
9.3.3.4 Germany
9.3.3.4.1 Germany Video Editing Software Market By Deployment Type
9.3.3.4.2 Germany Video Editing Software Market By End-user
9.3.3.5 France
9.3.3.5.1 France Video Editing Software Market By Deployment Type
9.3.3.5.2 France Video Editing Software Market By End-user
9.3.3.6 UK
9.3.3.6.1 UK Video Editing Software Market By Deployment Type
9.3.3.6.2 UK Video Editing Software Market By End-user
9.3.3.7 Italy
9.3.3.7.1 Italy Video Editing Software Market By Deployment Type
9.3.3.7.2 Italy Video Editing Software Market By End-user
9.3.3.8 Spain
9.3.3.8.1 Spain Video Editing Software Market By Deployment Type
9.3.3.8.2 Spain Video Editing Software Market By End-user
9.3.3.9 Netherlands
9.3.3.9.1 Netherlands Video Editing Software Market By Deployment Type
9.3.3.9.2 Netherlands Video Editing Software Market By End-user
9.3.3.10 Switzerland
9.3.3.10.1 Switzerland Video Editing Software Market By Deployment Type
9.3.3.10.2 Switzerland Video Editing Software Market By End-user
9.3.3.11 Austria
9.3.3.11.1 Austria Video Editing Software Market By Deployment Type
9.3.3.11.2 Austria Video Editing Software Market By End-user
9.3.3.12 Rest of Western Europe
9.3.3.12.1 Rest of Western Europe Video Editing Software Market By Deployment Type
9.3.2.12.2 Rest of Western Europe Video Editing Software Market By End-user
9.4 Asia-Pacific
9.4.1 Trend Analysis
9.4.2 Asia Pacific Video Editing Software Market By Country
9.4.3 Asia Pacific Video Editing Software Market By Deployment Type
9.4.4 Asia Pacific Video Editing Software Market By End-user
9.4.5 China
9.4.5.1 China Video Editing Software Market By Deployment Type
9.4.5.2 China Video Editing Software Market By End-user
9.4.6 India
9.4.6.1 India Video Editing Software Market By Deployment Type
9.4.6.2 India Video Editing Software Market By End-user
9.4.7 Japan
9.4.7.1 Japan Video Editing Software Market By Deployment Type
9.4.7.2 Japan Video Editing Software Market By End-user
9.4.8 South Korea
9.4.8.1 South Korea Video Editing Software Market By Deployment Type
9.4.8.2 South Korea Video Editing Software Market By End-user
9.4.9 Vietnam
9.4.9.1 Vietnam Video Editing Software Market By Deployment Type
9.4.9.2 Vietnam Video Editing Software Market By End-user
9.4.10 Singapore
9.4.10.1 Singapore Video Editing Software Market By Deployment Type
9.4.10.2 Singapore Video Editing Software Market By End-user
9.4.11 Australia
9.4.11.1 Australia Video Editing Software Market By Deployment Type
9.4.11.2 Australia Video Editing Software Market By End-user
9.4.12 Rest of Asia-Pacific
9.4.12.1 Rest of Asia-Pacific Video Editing Software Market By Deployment Type
9.4.12.2 Rest of Asia-Pacific Video Editing Software Market By End-user
9.5 Middle East & Africa
9.5.1 Trend Analysis
9.5.2 Middle East
9.5.2.1 Middle East Video Editing Software Market By Country
9.5.2.2 Middle East Video Editing Software Market By Deployment Type
9.5.2.3 Middle East Video Editing Software Market By End-user
9.5.2.4 UAE
9.5.2.4.1 UAE Video Editing Software Market By Deployment Type
9.5.2.4.2 UAE Video Editing Software Market By End-user
9.5.2.5 Egypt
9.5.2.5.1 Egypt Video Editing Software Market By Deployment Type
9.5.2.5.2 Egypt Video Editing Software Market By End-user
9.5.2.6 Saudi Arabia
9.5.2.6.1 Saudi Arabia Video Editing Software Market By Deployment Type
9.5.2.6.2 Saudi Arabia Video Editing Software Market By End-user
9.5.2.7 Qatar
9.5.2.7.1 Qatar Video Editing Software Market By Deployment Type
9.5.2.7.2 Qatar Video Editing Software Market By End-user
9.5.2.8 Rest of Middle East
9.5.2.8.1 Rest of Middle East Video Editing Software Market By Deployment Type
9.5.2.8.2 Rest of Middle East Video Editing Software Market By End-user
9.5.3 Africa
9.5.3.1 Africa Video Editing Software Market By Country
9.5.3.2 Africa Video Editing Software Market By Deployment Type
9.5.3.3 Africa Video Editing Software Market By End-user
9.5.2.4 Nigeria
9.5.2.4.1 Nigeria Video Editing Software Market By Deployment Type
9.5.2.4.2 Nigeria Video Editing Software Market By End-user
9.5.2.5 South Africa
9.5.2.5.1 South Africa Video Editing Software Market By Deployment Type
9.5.2.5.2 South Africa Video Editing Software Market By End-user
9.5.2.6 Rest of Africa
9.5.2.6.1 Rest of Africa Video Editing Software Market By Deployment Type
9.5.2.6.2 Rest of Africa Video Editing Software Market By End-user
9.6 Latin America
9.6.1 Trend Analysis
9.6.2 Latin America Video Editing Software Market By Country
9.6.3 Latin America Video Editing Software Market By Deployment Type
9.6.4 Latin America Video Editing Software Market By End-user
9.6.5 Brazil
9.6.5.1 Brazil Video Editing Software Market By Deployment Type
9.6.5.2 Brazil Video Editing Software Market By End-user
9.6.6 Argentina
9.6.6.1 Argentina Video Editing Software Market By Deployment Type
9.6.6.2 Argentina Video Editing Software Market By End-user
9.6.7 Colombia
9.6.7.1 Colombia Video Editing Software Market By Deployment Type
9.6.7.2 Colombia Video Editing Software Market By End-user
9.6.8 Rest of Latin America
9.6.8.1 Rest of Latin America Video Editing Software Market By Deployment Type
9.6.8.2 Rest of Latin America Video Editing Software Market By End-user
10. Company Profiles
10.1 Autodesk, Inc.
10.1.1 Company Overview
10.1.2 Financial
10.1.3 Products/ Services Offered
10.1.4 The SNS View
10.2 Adobe, Inc.
10.2.1 Company Overview
10.2.2 Financial
10.2.3 Products/ Services Offered
10.2.4 The SNS View
10.3 CyberLink Corporation
10.3.1 Company Overview
10.3.2 Financial
10.3.3 Products/ Services Offered
10.3.4 The SNS View
10.4 Corel Corporation
10.4.1 Company Overview
10.4.2 Financial
10.4.3 Products/ Services Offered
10.4.4 The SNS View
10.5 Apple, Inc.
10.5.1 Company Overview
10.5.2 Financial
10.5.3 Products/ Services Offered
10.5.4 The SNS View
10.6 Avid Technology, Inc.
10.6.1 Company Overview
10.6.2 Financial
10.6.3 Products/ Services Offered
10.6.4 The SNS View
10.7 TechSmith Corporation
10.7.1 Company Overview
10.7.2 Financial
10.7.3 Products/ Services Offered
10.7.4 The SNS View
10.8 Magix Software GmbH
10.8.1 Company Overview
10.8.2 Financial
10.8.3 Products/ Services Offered
10.8.4 The SNS View
10.9 Wondershare Technology Group Co.
10.9.1 Company Overview
10.9.2 Financial
10.9.3 Products/ Services Offered
10.9.4 The SNS View
10.10 ArcSoft, Inc.
10.10.1 Company Overview
10.10.2 Financial
10.10.3 Products/ Services Offered
10.10.4 The SNS View
11. Competitive Landscape
11.1 Competitive Benchmarking
11.2 Market Share Analysis
11.3 Recent Developments
11.3.1 Industry News
11.3.2 Company News
11.3.3 Mergers & Acquisitions
12. USE Cases and Best Practices
13. Conclusion
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Key Segments:
By Deployment Type
On-Premise
Cloud-Based
By End-users
Commercial
Personal
AV Professionals
Others
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REGIONAL COVERAGE:
North America
US
Canada
Mexico
Europe
Eastern Europe
Poland
Romania
Hungary
Turkey
Rest of Eastern Europe
Western Europe
Germany
France
UK
Italy
Spain
Netherlands
Switzerland
Austria
Rest of Western Europe
Asia Pacific
China
India
Japan
South Korea
Vietnam
Singapore
Australia
Rest of Asia Pacific
Middle East & Africa
Middle East
UAE
Egypt
Saudi Arabia
Qatar
Rest of the Middle East
Africa
Nigeria
South Africa
Rest of Africa
Latin America
Brazil
Argentina
Colombia
Rest of Latin America
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