Cloud Mobile Backend-as-a-Service (BaaS) Market

Report Scope & Overview:

Cloud Mobile Backend-as-a-Service (BaaS) Market size was valued at USD 2.87 Bn in 2022 and is expected to reach USD 14.21 Bn by 2030, and grow at a CAGR of 22.14% over the forecast period 2023-2030.

Cloud mobile backend as a service is also known as cloud backend as a service (BaaS). It allows developers of web and mobile applications to link their applications to cloud storage on the backend. Some of the corporate components and applications covered by cloud mobile backend as a service include identity management, push notifications, marketing automation, social integration, data storage, and user administration.

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BaaS may be categorized by the operating system, such as Android and iOS, and the type of service required, such as data integration, identification, access management, and use analysis. Businesses may transfer server maintenance and operation to third parties using cloud mobile backend as a service, allowing them to focus on connecting API endpoints to numerous frontends such as mobile phones, tablets, and desktop/web browsers. With BaaS, developers can focus on writing frontend application code.

They can use APIs a mechanism for a program to make a request of another program and software development kits provided by the BaaS vendor to incorporate all of the backend functionality they require, rather than having to build the backend themselves. They will be able to design and launch mobile and web apps, including single-page applications, faster as a consequence.

MARKET DYNAMICS:

KEY DRIVERS:

• The demand for mobile phones has grown.

• Increased demand for real-time apps such as chat and messaging apps.

• The number of music and movie streaming apps is increasing.

• Apps for e-commerce and social networking are becoming more popular.

RESTRAINTS:

• Enterprise premises come at a greater initial cost in terms of money, time, and effort.

• The adoption of BaaS is hampered by issues like as deployment style, upgradeability, and infrastructure costs.

OPPORTUNITY:

• In recent years, the use of mobile devices such as laptops, smartphones, and wearables has skyrocketed.

• leveraging mobile devices to increase user engagement on social media.

CHALLENGES:

• Concerns about security and privacy are increasing.

• mobile cloud to avoid threats and increase security features, BaaS must be regularly checked.

IMPACT OF COVID-19:

The propagation of the COVID-19 virus has had an influence on a variety of industries. The unexpected closure of businesses, schools, and retail establishments has caused significant disruption in operations. As a result, demand for digital workplace tools and services has increased. People choose to work from home rather than at the office as the COVID-19 epidemic spreads over the globe, necessitating mobility in terms of access to office resources and data, resulting in the development of cloud-based services.

COVID-19 has a beneficial influence on the cloud mobile backend as a service industry since a large number of employees in businesses across the world work from home. This necessitates enhanced cloud mobile BaaS. This gives developers the opportunity to include new technologies in order to create a seamless experience.

MARKET ESTIMATION:

There are three types of apps on the market: Android, iOS, and Others. Android is a touchscreen mobile operating system based on a modified version of the Linux kernel and other open-source apps for smartphones and tablets. Although iOS is most known for its hardware, it also leverages the operating system to create a consistent experience across all of its devices.

The market is divided into Data Integration, Identity and Access Management, Usage Analytics, Support and Maintenance, and Professional Services based on the kind of service. Identity and access management as a service refers to web-based services that generate and regulate access levels for individual users such as IDaaS or IAMaaS. This is one of the many different types of cloud services presently accessible from cloud providers.

Banking, Financial Services, and Insurance (BFSI), Telecommunication and IT, Healthcare, Retail and Wholesale, Manufacturing, Media, Entertainment, and Gaming, Public Sector and Utilities, and Others are the different verticals in which the market is divided. In the BFSI, BaaS has been utilized to improve financial services, insurance approvals, and banking. Because of the adoption of Baas, the BFSI has greatly improved. Furthermore, it has aided in the speeding up of labor and the elimination of human mistakes in the sector. Because of Baas, many banks have profited, making it an important element of the business.

Many IT and telecommunications organizations have used Baas to improve the quality of their operations and gain a worldwide footprint. It has considerably aided the telecommunication and IT industries in lowering company costs and improving profitability. Furthermore, it has aided in minimizing the time it takes to complete jobs, as well as increasing the efficiency and production of numerous businesses.

KEY MARKET SEGMENTS:

On The Basis of Platform

• Android

• iOS

• Others

On The Basis of Enterprise Size

• Large Enterprises

• Small & Medium Enterprises

On The Basis of Application

• Cloud Storage & Backup

• Database Management

• Push Notifications

• User Authentication

• Others

On The Basis of Industry Vertical

• BFSI

• IT & Telecom

• Manufacturing

• Healthcare

• Media & Entertainment

• Others

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REGIONAL ANALYSIS:

In 2021, the global cloud mobile backend as a service market was dominated by North America. Because of the development in acceptance of newer and creative technologies by global telecom companies in order to enhance their company productivity and work efficiency across the country, the United States is the primary market in the area for cloud mobile backend as a service adoption. Furthermore, the presence of well-established firms offering cloud mobile backend as a service is projected to drive the market in North America.

During the forecast period, the Asia Pacific cloud mobile backend as a service market is expected to grow at a high rate. This may be attributed to a growth in cloud mobile backend as a service adoption among organizations in China, Japan, Singapore, Australia, and India, owing to considerable cloud usage and reliance.

REGIONAL COVERAGE:

• North America

  • USA

  • Canada

  • Mexico

• Europe

  • Germany

  • UK

  • France

  • Italy

  • Spain

  • The Netherlands

  • Rest of Europe

• Asia-Pacific

  • Japan

  • south Korea

  • China

  • India

  • Australia

  • Rest of Asia-Pacific

• The Middle East & Africa

  • Israel

  • UAE

  • South Africa

  • Rest of Middle East & Africa

• Latin America

  • Brazil

  • Argentina

  • Rest of Latin America

KEY PLAYERS:

The major key players are Appcelerator, AnyPresence, Kinvey, Kony, Oracle, IBM, Microsoft, KII Corporation, CloudMine, Built.IO Backend & Other Players

Built.IO Backend - Company Operating Expense