Fantasy Sports Market Report Scope & Overview:

The Fantasy Sports Market Size is valued at USD 32.95 Billion in 2025E and is projected to reach USD 97.48 Billion by 2033, growing at a CAGR of 14.55% during the forecast period 2026–2033.

The Fantasy Sports Market analysis report provides a market understanding, especially in game diversity, digital platform efforts and monetisation. Growing participation in sports, increase in popularity of smartphone, and surge in trend of esports are anticipated to boost the growth of the market during the forecast period.

Fantasy sports reached 245 million users in 2025, driven by rising digital engagement and smartphone adoption.

Market Size and Forecast:

• Market Size in 2025: USD 32.95 Billion

• Market Size by 2033: USD 97.48 Billion

• CAGR: 14.55% from 2026 to 2033

• Base Year: 2025

• Forecast Period: 2026–2033

• Historical Data: 2022–2024

Fantasy Sports Market Trends:

• Increasing demand of interactive and personalize gaming experience across the globe lead to increased offerings from business firms.

• Growth in number of users is attributed to rise in adoption of mobile app and stronger digital connectivity.

• Platform revenue streams are increasing as more and services-monetization through subscriptions, entry fee and advertising.

• Gamification, live scoring and flash analytics are driving user engagement and retention.

• Rising demand for competitive and professional fantasy sports leagues is drawing a variety of users.

• Seamless, community-driven experiences are forming with the integration of social media and streaming platforms.

U.S. Fantasy Sports Market Insights:

The U.S. Fantasy Sports Market is projected to grow from USD 9.12 Billion in 2025E to USD 25.51 Billion by 2033, at a CAGR of 13.75%. Growth will come from increased digital sports participation, growing smartphone adoption and the creation of new interactive competitive fantasy sports platforms.

Fantasy Sports Market Growth Drivers:

• Rising digital sports engagement and smartphone adoption driving demand for interactive, competitive fantasy sports platforms globally.

Rising digital sports engagement and widespread smartphone adoption are key drivers of Fantasy Sports Market growth. With an increasing number of users looking to interact, compete and play in real-time, the market need for fantasy sports platform that is cutting-edge continues to grow. These services deliver customized play-based games, real-time scores and community features that are changing the way fans interact with sports. The move toward gamified, mobile-first experiences is transforming sports entertainment and how users engage.

Fantasy sports revenue grew 13.8% in 2025, driven by rising mobile adoption and increasing engagement in competitive online sports gaming.

Fantasy Sports Market Restraints:

• Regulatory restrictions, legal complexities, and concerns over gambling laws are limiting large-scale expansion of the Fantasy Sports Market.

Regulatory restrictions, legal complexities, and gambling-related concerns are major restraints for the Fantasy Sports Market. Operators have a high level of compliance burden in the various jurisdictions, slowing down platform deployments and creating costly operational issues. Ambiguous laws around betting and the distribution of prize money create financial and reputational risk, while bans mean market access is restricted in a number of territories. Collectively, these are big barriers for new players and smaller platforms hoping to catch niche audiences.

Fantasy Sports Market Opportunities:

• Expansion of mobile gaming and live sports streaming offers opportunities for innovative, interactive fantasy sports experiences globally.

Expansion of mobile gaming and live sports streaming presents a major opportunity for the Fantasy Sports Market. Whereby technology is employed to provide real-time gaming that is interactive in game play even personalized in accordance with the user. Studios are also building live scoring, social interaction and gamification into their apps to improve retention and engagement. This move to immersive, custom fantasy sports experiences fosters platform stickiness, expanding audience access and promoting continued market growth internationally.

Interactive fantasy sports platforms drove 32% of new user engagement in 2025, fueled by mobile gaming and live streaming.

Fantasy Sports Market Segmentation Analysis:

• By Game Type, Football held the largest market share of 38.47% in 2025, while Cricket is expected to grow at the fastest CAGR of 16.72% during 2026–2033.

• By Platform Type, Mobile App accounted for the highest market share of 51.35% in 2025, while Hybrid platforms are projected to expand at the fastest CAGR of 17.28% during the forecast period.

• By Revenue Model, Freemium dominated with a 45.62% share in 2025, while Entry Fees are anticipated to record the fastest CAGR of 18.14% through 2026–2033.

• By User Type, Casual Players held the largest share of 42.89% in 2025, while Competitive Players are expected to grow at the fastest CAGR of 15.95% during 2026–2033.

• By Distribution Channel, Online Platforms accounted for the largest share of 48.21% in 2025, while App Stores are forecasted to register the fastest CAGR of 16.38% during 2026–2033.

By Game Type, Football Dominates While Cricket Expands Rapidly:

Football segment dominated the market in 2025 due to huge fan following & presence of high leagues for the sport along with digital penetration. Televised tournaments, real time updates and interactive platforms all contribute to its popularity among casual and professional players. Cricket is the fastest growing segment, led by increasing smartphone penetration, ongoing growth of cricket leagues in Asia and more fan engagement. In 2025, cricket fantasy contests engaged 60 million active users, marking significant growth potential.

By Platform Type, Mobile App Dominates While Hybrid Expands Rapidly:

Mobile Apps segment dominated the market in 2025 as this can easily be operated and they offer interactive capabilities and easy integration of live sports data. Users choose mobile to immediately get notified of things that matter, in a user friendly and personal way. Hybrid is the fastest growing segment as both startups and established operators address larger amounts of users with multi-platform offers. In 2025, hybrid platforms registered 45 million active users, reflecting strong adoption trends.

By Revenue Model, Freemium Dominates While Entry Fees Expand Rapidly:

Freemium segment dominated the market in 2025 as it provides easy access for new customers, along with regular advertising inflows and optional premium upgrades. They are easy-to-play and in low-involvement games that appeal to both casual and professional players. Entry fee is the fastest growing segment, with the competitive tournaments and money prizes pushing it forward. In 2025, 35 million users participated in entry fee contests globally, reflecting increasing monetization opportunities and engagement across platforms.

By User Type, Casual Players Dominate While Competitive Players Expand Rapidly:

Casual Players segment dominated the market in 2025 and played mainly for relaxation, socializing and to play using low stakes. That hegemony was enabled by platforms that were easy to use, accessible tutorials and low-floor access points. Competitive Players are the fastest growing segment, propelled by esports-style tournaments, professional leagues and cash prizes. In 2025, competitive players accounted for 25 million active accounts globally, indicating a growing appetite for high-stakes fantasy gaming and long-term platform engagement.

By Distribution Channel, Online Platforms Dominate While App Stores Expand Rapidly:

Online Platforms segment dominated the market in 2025, these platforms offer easy registration and live scoring and community features for both amateur and professional players. People continued to choose these platforms which are easier to handle and in which large funds are placed on them in major sport events. App Stores are the fastest growing segment, supported by accelerated smartphone penetration and convenient mobile app downloads. In 2025, App Stores recorded 50 million fantasy sports app downloads, driving rapid user engagement and market expansion.

Fantasy Sports Market Regional Analysis:

North America Fantasy Sports Market Insights:

North America dominated the Fantasy Sports Market, accounting for a 39.47% market share in 2025. The popularity in the region is linked to high participation in sports, high smartphone penetration and a solid digital infrastructure. A heavy emphasis on interactive platforms, competitive leagues and live sports integration ups the ante in its domination. Easy to use apps, new ways of making money and tech-fuelled engagement put North America centre stage for Fantasy Sports Market growth, innovation and the monetization.

U.S. Fantasy Sports Market Insights:

The U.S. Fantasy Sports Market is primarily driven by increasing sports engagement, rising penetration of smart phones and escalating interest toward online competitive gaming. The development of interactive apps, real-time scoring and gamification around games enrich user experience even as hefty investment in technology and platform innovation anchor the country’s status as one of the premier hubs for fantasy sports.

Asia-Pacific Fantasy Sports Market Insights:

The Asia-Pacific Fantasy Sports Market is the fastest-growing region, projected to expand at a CAGR of 16.76% during 2026–2033. The market is primarily influenced by the growing smartphone penetration, rising internet accessibility and increasing involvement in sports particularly across the India, China, Japan and Australia. Interactive platforms, mobile-first applications and live scoring technology investments also underpin Asia-Pacific as the most exciting region for growth in fantasy sports use.

India Fantasy Sports Market Insights:

India Fantasy Sports Market is growing due to increasing number of smartphone users, availability of internet and craze of cricket & football-based fantasy league games in the country. Further proliferation of mobile apps, live scoring and interactive platforms coupled with local startup efforts make India one of the key potential growth drivers in Asia’s fantasy sports industry.

Europe Fantasy Sports Market Insights:

The Europe Fantasy Sports Market is growing along with the increase in digital sports participation, smartphone penetration and popularity of fantasy sports across different countries. Rising of interactive apps, live scoring, and gamification influences user engagement. A combination of strong online systems combined with tech-savvy giving birth to innovative platform development in Europe location makes it an important market for fantasy sports where the UK, Germany, France and Italy are also leading contributors.

U.K. Fantasy Sports Market Insights:

The U.K. Digital infrastructure is well established there and so the U.K. is a large fantasy sports market. Growing frenzy for football, crickets and other fantasy leagues drives adoption of platforms. Along with this are cutting-edge mobile applications, interactive functionalities, gamification and robust regulatory environment further supporting Britain’s leadership position in the European fantasy sports market.

Latin America Fantasy Sports Market Insights:

The Latin America Fantasy Sports Industry is expected to biasedness on the back of booming smartphone penetration rate, rising internet users and high sports involvement in Brazil, Mexico and Argentina. Growth of interactive fantasy leagues, mobile and real-time scoring are leading to increased participation by users and market developments across the region.

Middle East and Africa Fantasy Sports Market Insights:

The Middle East & Africa Fantasy Sports Industry is rising in conjunction with growing smartphone penetration, increasing internet availability and surging interest of competitive online gaming. Adoption of interactive mobile applications, live scoring and gamification platforms is heightening user engagement in prominent countries such as Saudi Arabia, UAE and South Africa thereby increasing the growth of the regional markets.

Fantasy Sports Market Competitive Landscape:

DraftKings Inc., headquartered in Boston, Massachusetts, is a leading provider of daily fantasy sports, sportsbook and iGaming solutions in the U.S. Founded in 2012, DraftKings leverages strategic partnerships with major leagues such as the NFL, NBA, MLB, and PGA Tour to enhance its offerings. Its supremacy is derived from cross-platform exposure, powerful brand equity, and synergies between fantasy sports and betting products. State-of-the-art technology, personalized customer experience, and aggressive market expansion make DraftKings a top destination for all thing fantasy sports.

• In June 2025, DraftKings launched “My Budget Builder,” enabling users to set personalized deposit limits, wager caps, and time reminders across Sportsbook, DFS, and Casino platforms. In August 2025, all live and in‑game betting content began production in‑house, enhancing user experience.

FanDuel Group, headquartered in New York, is a premier fantasy sports and sports-betting operator offering daily fantasy, sportsbook, iGaming and horse racing platforms. With the support of parent company Flutter Entertainment, FanDuel leads the market with an intuitive interface, deep coverage for sports and a strong customer engagement experience. Its growth in the U.S., trusted brand reputation, unrelenting innovation and integration of product features that appeal to casual players and hardcore competitors allow it to hold a strong position in fantasy sports and digital sports entertainment broadly.

• In August 2025, FanDuel introduced “FanDuel Picks,” a peer-to-peer fantasy sports product allowing users to predict stats and compete for prize pools. In November 2025, FanDuel Casino launched “Jackpots” enabling players to double their chance to win progressive jackpots with low entry contributions.

Dream Sports, based in Mumbai, India, operates Dream11, the country’s largest fantasy sports platform, specializing in cricket, football, kabaddi, and other regional sports. Dream11, the largest Indian fantasy sports operator was launched in 2008 and has 200 million users. It achieves this through local sports partnerships, mobile-first technology and a hyper-personalised user experience. By leveraging the huge sports fan base in India and providing players with a competitive experience in leagues, Dream11 has become the category leader and is fast growing as user’s mobile destination for all things sports.

• In October 2025, Dream11 expanded to 11 countries including the U.S., U.K., Australia, and Bangladesh. Additionally, the “Flex” feature was introduced, allowing users to create custom leagues with adjustable rules, enhancing engagement and delivering a personalized fantasy sports experience.

Fantasy Sports Market Key Players:

Some of the Fantasy Sports Market Companies are: 

• DraftKings Inc.

• FanDuel Group

• Dream Sports (Dream11)

• ESPN Fantasy Sports

• Yahoo Fantasy Sports LLC

• CBS Sports Fantasy

• RotoWire

• FantasyPros

• Fantrax

• Sportech Inc.

• MyTeam11

• Mobile Premier League (MPL)

• NBC Sports Edge

• Fantacalcio (Quandronica Srl)

• NFL Fantasy

• Sleeper

• Rotoworld

• Bet365

• Betway

• SportsHero