Network-as-a-Service (Naas) Market Report Scope & Overview:

The Network-as-a-Service (Naas) Market size was valued at USD 17.31 billion in 2023 and is expected to grow to USD 143.0 billion by 2031 and grow at a CAGR of 30.2% over the forecast period of 2024-2031.

An increase in investment in innovative technologies is the main growth factor for networks as a service. The way in which organisations manage every aspect of their business is changing as innovation spreads across the enterprise IT landscape. One of the major changes since the Internet's launch has been the rise of cloud computing. In the IT sector, the proliferation of cloud services continues to be a disruptive force. The growth of this sector is expected to be boosted by growing demand for the network as a service in many sectors, including manufacturing, healthcare, media and entertainment, education, BFSI, retail & eCommerce, software and technology etc.

Network-as-a-Service (Naas) Market Revenue Analysis

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Market Dynamics

Key Drivers:

  • The growing popularity of cloud computing services

 Cloud based services are increasingly gaining popularity in many enterprises, as the number of cloud applications increases. Due to rising investments by SMEs, cloud computing adoption is on the rise. By 2023, global IP traffic in cloud data centers was expected to reach approximately 20,407 Exabytes, based on the date of Cisco Systems. Consequently, market growth is expected to be driven by increasing demand for cloud services.  Also, the widespread use of cloud infrastructure services, businesses are increasingly turning to cloud-based VPN services.

  • Adoption of a working model combining both approaches


  • Lack of standardisation and complex deployment procedures

Problems in providing NaaS services to organizations due to a worldwide shortage of qualified cybersecurity professionals are negatively affecting the market's growth.


  • The adoption of a hybrid work model

A significant opportunity for the network as a service market is presented by universal adoption of hybrid working practices. The demand for adaptable, Scalable and Secure Network Solutions has increased as enterprises move to a mix of Remote Work with Inoffice work. By providing robust, cloud-based networking to support seamless connectivity and access to corporate resources from anywhere in the world, NaaS makes it easier for a hybrid work model.

  • Growing demand for Information technology (IT) and telecommunication sector

  • Demand for cloud-native solutions based on SDN and NFV to replace the existing networking approach.


  • Data privacy and security concerns

  • Loss of WAN connection

The medium sized companies with significant costs in distant, regional campuses and data centre connectivity and security infrastructure, switching to NaaS will be a challenge and time intensive task. Due to the fact that NaaS relies on fast, low latency internet providers, any loss of the WAN connection can seriously hinder or even stop the operation of the business network. As the service is still new, it is not known how much NaaS will cost.

Impact of Economic Slowdown:

The benefits of NaaS, such as cost efficiency and flexibility, remain significant drivers of this growth. Studies by industry analysts suggest that companies can achieve cost savings of 20-30% on network infrastructure by adopting NaaS, while reports indicate a 40% increase in agility compared to traditional methods. However, challenges persist during slowdowns, with reliability concerns causing a 5% increase in hesitancy towards NaaS adoption. In terms of market segment growth, WANaaS and cloud-based services stand out, with WANaaS estimated to hold a market share of 40% due to widespread use and the growth of SD-WAN technologies, and cloud-based NaaS expected to experience a 25% growth due to the rising popularity of cloud computing. Geographically, North America is speculated to dominate with a 60% market share attributed to its advanced technological infrastructure and the presence of major NaaS players, while the Asia Pacific region is anticipated to exhibit the highest CAGR driven by substantial investments in cloud-based networking and digital transformation initiatives. These estimations, although based on industry trends, emphasize the importance of consulting reliable sources like Gartner or Forrester for the latest and most specific figures regarding the impact of economic slowdowns on the NaaS market.

Impact of Russia Ukraine War:

The Russia-Ukraine crisis has reverberated across various sectors, including the Network as a Service (NaaS) market. While precise data on the direct consequences of this geopolitical turmoil on NaaS remains unavailable as of March 19, 2024, it's essential to grasp the broader context and potential implications. The interplay between economic trends and technological markets profoundly impacts the NaaS landscape, with the ongoing transition to cloud services and heightened demand for efficiency-driving technologies like cloud analytics and edge computing. Geopolitical tensions influence global supply chains, regulatory frameworks, and investment patterns, indirectly affecting NaaS providers. Potential disruptions in the supply chain, regulatory uncertainties, and shifts in investment behaviors pose challenges for NaaS providers, necessitating adaptability and strategic planning. Despite uncertainties, the NaaS market demonstrates resilience amidst turbulent geopolitical environments, underscored by increased demand for innovative solutions and the need for agile responses to evolving market dynamics.

Market Segmentation:

By Type

  • WANaaS

  • LANaaS

In 2023, the largest revenue share was held by the WANaaS segment at around 66.3%. In the forecast period, it is expected to grow at a compound annual growth rate of 34.5%.

Network-as-a-Service (Naas) Market By Type

By Enterprise size

  • Large Enterprises

  • SMEs

During the forecast period, it is estimated to grow at a compound annual growth rate of 31.3%. Rapid adoption of cloud services, e.g.PaaS, SaaS and IaaS, is a major reason for this growth. Cloud services for data storage and data centers for workload mobility are being implemented by large enterprises.

Network-as-a-Service (Naas) Market By-Enterprise-size

By Vertical

  • BFSI

  • Retail

  • IT & Telecommunication

  • Manufacturing

  • Media and Entertainment

  • Education

  • Healthcare

  • Government

  • Others

The largest revenue share of 25.1% in 2023 was held by IT & telecommunications. In the forecast period, it is expected to show a compounded annual growth rate of 33%. Growth is driven by the increased use of cloud services and IT infrastructure, as well as their adoption. Network infrastructure has a major role to play in IT & telecommunications as it reduces the digital divide by providing fast network services at affordable cost, while addressing bandwidth scarcity concerns.

Network-as-a-Service (Naas) Market By Veritical

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By Application

  • UCaaS/Video Conferencing

  • Cloud and SaaS Connectivity

  • Virtualized Private Network (VPN)

  • Bandwidth on Demand

  • Multi-Branch Connectivity

  • WAN Optimization

  • Secure Web Gateway

  • Network Access Control

  • Other Applications

The largest revenue share of more than 24.5% in 2023 was held by the cloud and SaaS connectivity segment. During the forecast period, it is expected to grow at a compounded annual growth rate of 33.9%. The adoption of cloud solutions is being driven by the growing use of technology and consumer inclination towards cloud computing.


The rapid adoption of network solutions as a service, North America leads in revenue share with more than 39.5% for 2023. The presence of a number of important players, such as Palo Alto, Amdocs, Megaport, Akamai and Cisco Systems Inc. which have contributed to the growth in this market is an essential factor. The major companies are investing heavily in research and development of data centres, contributing to the growth by means of network infrastructure. Cloud computing penetration, modern IT infrastructure, and a greater concentration of network virtualization solution manufacturers are projected to increase NaaS adoption in the area.

Asia Pacific is expected to grow at a very high compound annual growth rate of 35.5%. Demand for NaaS is driven by an extensive and diversified customer base in India and China, which has opened up new opportunities.

Network-as-a-Service (Naas) Market By Regional


North America

  • US
  • Canada
  • Mexico


  • Eastern Europe
    • Poland
    • Romania
    • Hungary
    • Turkey
    • Rest of Eastern Europe
  • Western Europe
    • Germany
    • France
    • UK
    • Italy
    • Spain
    • Netherlands
    • Switzerland
    • Austria
    • Rest of Western Europe

Asia Pacific

  • China
  • India
  • Japan
  • South Korea
  • Vietnam
  • Singapore
  • Australia
  • Rest of Asia Pacific

Middle East & Africa

  • Middle East
    • UAE
    • Egypt
    • Saudi Arabia
    • Qatar
    • Rest of Middle East
  • Africa
    • Nigeria
    • South Africa
    • Rest of Africa

Latin America

  • Brazil
  • Argentina
  • Colombia
  • Rest of Latin America


The major key players are Cisco Systems, Inc., Juniper Networks, Inc., IBM Corporation, NEC Corporation, VMware Inc., Aryaka Networks, Inc., AT&T, Inc., Alcatel Lucent S.A, Brocade Communication Systems, Inc, Ciena Corporation & Other Players

AT&T, Inc-Company Financial Analysis

Company Landscape Analysis

Recent Developments:

  • March 2023: Ondat announced an agreement to be acquired by Akamai Technologies, a provider of cloud-based storage technologies and a Kubernetes native platform to run stateful applications anywhere in the world.

  • May 2023 Cloudflare Inc. has launched a new managed WAN as a service offering in partnership with Kyndryl, an IT services company. In order to improve the performance and security of users moving towards modern IT technologies, this collaboration has included networking services in conjunction with Magic WAN's Distributed Denial of Service mitigation and connectivity platform.

  • May 2023, Megaport launched its NaaS platform in collaboration with colocation provider Element Critical. This partnership allows customers to use the company network infrastructure software defined networks and services for connecting their allocated assets, all via one common port which offers more control and cost management capabilities, in order to establish direct connections with multiple data center providers or branch offices.

Network-as-a-Service (Naas) Market Report Scope:
Report Attributes Details
Market Size in 2023  US$ 17.31 Billion
Market Size by 2031  US$ 143 Billion
CAGR  CAGR 30.2% From 2024 to 2031
Base Year  2023
Forecast Period  2024-2031
Historical Data  2020-2022
Report Scope & Coverage Market Size, Segments Analysis, Competitive  Landscape, Regional Analysis, DROC & SWOT Analysis, Forecast Outlook
Key Segments • By Type (WANaaS, LANaaS)
• By Enterprise size (Large Enterprises, SMEs)
• By Vertical (BFSI, Retail, IT & Telecommunication, Manufacturing, Media and Entertainment, Education, Healthcare, Government, Others)
• By Application (UCaaS/Video Conferencing, Cloud and SaaS Connectivity, Virtualized Private Network (VPN), Bandwidth on Demand, Multi-Branch Connectivity, WAN Optimization, Secure Web Gateway, Network Access Control, Other Applications)
Regional Analysis/Coverage North America (US, Canada, Mexico), Europe (Eastern Europe [Poland, Romania, Hungary, Turkey, Rest of Eastern Europe] Western Europe] Germany, France, UK, Italy, Spain, Netherlands, Switzerland, Austria, Rest of Western Europe]), Asia Pacific (China, India, Japan, South Korea, Vietnam, Singapore, Australia, Rest of Asia Pacific), Middle East & Africa (Middle East [UAE, Egypt, Saudi Arabia, Qatar, Rest of Middle East], Africa [Nigeria, South Africa, Rest of Africa], Latin America (Brazil, Argentina, Colombia, Rest of Latin America)
Company Profiles  Cisco Systems, Inc., Juniper Networks, Inc., IBM Corporation, NEC Corporation, VMware Inc., Aryaka Networks, Inc., AT&T, Inc., Alcatel Lucent S.A, Brocade Communication Systems, Inc, Ciena Corporation
Key Drivers • Accelerated cloud service adoption among major and small businesses.
• For mission-critical business applications, high dependability and security are required.
Market Restraints • In the NaaS market, there is a lack of uniformity.

Frequently Asked Questions

Ans: The Network-as-a-Service (Naas) Market was valued at USD 17.31 billion in 2023.

Ans: - The Network-as-a-Service (Naas) Market is to grow at CAGR of 30.2% ovewr the forecast period  2024-2031

Ans: - The segments covered in the Network-as-a-Service (Naas) Market report for study are on the basis of Type, Deployment Mode, Organization Size, and Verticals.

Ans: - North America dominates the managed network services market and will maintain its dominance throughout the projected period.

Ans: - The primary growth tactics of Network-as-a-Service (Naas) market participants include merger and acquisition, business expansion, and product launch.


1. Introduction

1.1 Market Definition

1.2 Scope

1.3 Research Assumptions

2. Industry Flowchart

3. Research Methodology

4. Market Dynamics

4.1 Drivers

4.2 Restraints

4.3 Opportunities

4.4 Challenges

5. Impact Analysis

5.1 Impact of Russia-Ukraine Crisis

5.2 Impact of Economic Slowdown on Major Countries

5.2.1 Introduction

5.2.2 United States

5.2.3 Canada

5.2.4 Germany

5.2.5 France

5.2.6 UK

5.2.7 China

5.2.8 Japan

5.2.9 South Korea

5.2.10 India

6. Value Chain Analysis

7. Porter’s 5 Forces Model

8.  Pest Analysis

9. Network-as-a-Service (Naas) Market Segmentation, By Type

9.1 Introduction

9.2 Trend Analysis

9.3 WANaaS

9.4 LANaaS

10. Network-as-a-Service (Naas) Market Segmentation, By Enterprise size

10.1 Introduction

10.2 Trend Analysis

10.3 Large Enterprises

10.4 SMEs

11. Network-as-a-Service (Naas) Market Segmentation, By Vertical

11.1 Introduction

11.2 Trend Analysis

11.3 BFSI

11.4 Retail

11.5 IT & Telecommunication

11.6 Manufacturing

11.7 Media and Entertainment

11.8 Education

11.9 Healthcare

11.10 Government

11.11 Others

12. Network-as-a-Service (Naas) Market Segmentation, By Application

12.1 Introduction

12.2 Trend Analysis

12.3 UCaaS/Video Conferencing

12.4 Cloud and SaaS Connectivity

12.5 Virtualized Private Network (VPN)

12.6 Bandwidth on Demand

12.7 Multi-Branch Connectivity

12.8 WAN Optimization

12.9 Secure Web Gateway

12.10 Network Access Control

12.11 Other Applications

13. Regional Analysis

13.1 Introduction

13.2 North America

13.2.1 USA

13.2.2 Canada

13.2.3 Mexico

13.3 Europe

13.3.1 Eastern Europe Poland Romania Hungary Turkey Rest of Eastern Europe

13.3.2 Western Europe Germany France UK Italy Spain Netherlands Switzerland Austria Rest of Western Europe

13.4 Asia-Pacific

13.4.1 China

13.4.2 India

13.4.3 Japan

13.4.4 South Korea

13.4.5 Vietnam

13.4.6 Singapore

13.4.7 Australia

13.4.8 Rest of Asia Pacific

13.5 The Middle East & Africa

13.5.1 Middle East UAE Egypt Saudi Arabia Qatar Rest of the Middle East

13.5.2 Africa Nigeria South Africa Rest of Africa

13.6 Latin America

13.6.1 Brazil

12.6.2 Argentina

13.6.3 Colombia

13.6.4 Rest of Latin America

14. Company Profiles

14.1 Cisco Systems, Inc.

14.1.1 Company Overview

14.1.2 Financial

14.1.3 Products/ Services Offered

14.1.4 SWOT Analysis

14.1.5 The SNS View

14.2 Juniper Networks, Inc.

14.2.1 Company Overview

14.2.2 Financial

14.2.3 Products/ Services Offered

14.2.4 SWOT Analysis

14.2.5 The SNS View

14.3 IBM Corporation

14.3.1 Company Overview

14.3.2 Financial

14.3.3 Products/ Services Offered

14.3.4 SWOT Analysis

14.3.5 The SNS View

14.4 NEC Corporation

14.4.1 Company Overview

14.4.2 Financial

14.4.3 Products/ Services Offered

14.4.4 SWOT Analysis

14.4.5 The SNS View

14.5 VMware Inc.

14.5.1 Company Overview

14.5.2 Financial

14.5.3 Products/ Services Offered

14.5.4 SWOT Analysis

14.5.5 The SNS View

14.6 Aryaka Networks, Inc.

14.6.1 Company Overview

14.6.2 Financial

14.6.3 Products/ Services Offered

14.6.4 SWOT Analysis

14.6.5 The SNS View

14.7 AT&T, Inc.

14.7.1 Company Overview

14.7.2 Financial

14.7.3 Products/ Services Offered

14.7.4 SWOT Analysis

14.7.5 The SNS View

14.8 Alcatel Lucent S.A

14.8.1 Company Overview

14.8.2 Financial

14.8.3 Products/ Services Offered

14.8.4 SWOT Analysis

14.8.5 The SNS View

14.9 Brocade Communication Systems, Inc

14.9.1 Company Overview

14.9.2 Financial

14.9.3 Products/ Services Offered

14.9.4 SWOT Analysis

14.9.5 The SNS View

14.10 Ciena Corporation

14.10.1 Company Overview

14.10.2 Financial

14.10.3 Products/ Services Offered

14.10.4 SWOT Analysis

14.10.5 The SNS View

15. Competitive Landscape

15.1 Competitive Benchmarking

15.2 Market Share Analysis

15.3 Recent Developments

15.3.1 Industry News

15.3.2 Company News

15.3.3 Mergers & Acquisitions

16. Use Case and Best Practices

17. Conclusion

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Secondary Research

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Primary Research

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Data Bank Validation

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