Table Of Contents
1. Introduction
1.1 Market Definition & Scope
1.2 Research Assumptions & Abbreviations
1.3 Research Methodology
2. Executive Summary
2.1 Market Snapshot
2.2 Market Absolute $ Opportunity Assessment & Y-o-Y Analysis, 2022–2033
2.3 Market Size & Forecast, By Segmentation, 2022–2033
2.3.1 Market Size By Product
2.3.2 Market Size By Application
2.3.3 Market Size By Type
2.3.4 Market Size By Vertical
2.4 Market Share & Bps Analysis By Region, 2024
2.5 Industry Growth Scenarios – Conservative, Likely & Optimistic
2.6 Industry CxO’s Perspective
3. Market Overview
3.1 Market Dynamics
3.1.1 Drivers
3.1.2 Restraints
3.1.3 Opportunities
3.1.4 Key Market Trends
3.2 Industry PESTLE Analysis
3.3 Key Industry Forces (Porter’s) Impacting Market Growth
3.4 Industry Supply Chain Analysis
3.4.1 Raw Material Suppliers
3.4.2 Manufacturers
3.4.3 Distributors/Suppliers
3.4.4 Customers/End-Users
3.5 Industry Life Cycle Assessment
3.6 Parent Market Overview
3.7 Market Risk Assessment
4. Statistical Insights & Trends Reporting
4.1 Ad Performance & Monetization Metrics
4.1.1 Average Ad Impressions per User per Month
4.1.2 CPM, CPCV, and CPC Benchmarks
4.1.3 Ad Fill Rate, Ad Load per Hour, and Ad Completion Rate
4.1.4 Revenue per User (RPU)
4.1.5 Growth in Programmatic Advertising Demand for AVOD
4.1.6 Share of Skippable vs. Non-Skippable Ads
4.2 Content Consumption & Library Dynamics
4.2.1 % Share of Content Categories Streamed (Entertainment, Sports, News, Kids, Lifestyle)
4.2.2 Number of Hours of New Content Added per Month
4.2.3 Share of Local vs. International Content Consumption
4.2.4 Growth in Regional Language Viewership
4.2.5 Completion Rate of Episodes/Programs
4.3 Subscriber & Engagement Insights
4.3.1 Monthly Active Users (MAUs) and Daily Active Users (DAUs) Trend
4.3.2 User Retention and Churn Rates
4.3.3 Average Session Duration per User
4.3.4 Growth in Multi-Device Usage
4.3.5 Share of Binge-Watching Sessions
4.4 Platform & Technology Metrics
4.4.1 Share of AVOD Platforms Using AI-Based Recommendation Engines
4.4.2 Video Quality Distribution (SD, HD, 4K)
4.4.3 Streaming Latency, Buffering Rate, and Quality of Experience (QoE) Metrics
4.4.4 Adoption of Cloud-Based Streaming Infrastructure
4.4.5 Share of Smart TV OS Integrations (Android TV, Roku, Fire TV, etc.)
5. Advertising Based Video On Demand (AVOD) Market Segmental Analysis & Forecast, By Advertisement Position, 2022 – 2033, Value (USD Billion)
5.1 Introduction
5.2 Pre-roll
5.2.1 Key Trends
5.2.2 Market Size & Forecast, 2022 – 2033
5.3 Mid-roll
5.4 Post-roll
6. Advertising Based Video On Demand (AVOD) Market Segmental Analysis & Forecast, By Enterprise Size, 2022 – 2033, Value (USD Billion)
6.1 Introduction
6.2 Small and Medium Enterprise (SME)
6.2.1 Key Trends
6.2.2 Market Size & Forecast, 2022 – 2033
6.3 Large Enterprise
7. Advertising Based Video On Demand (AVOD) Market Segmental Analysis & Forecast, By Device, 2022 – 2033, Value (USD Billion)
7.1 Introduction
7.2 Laptops and Tablet PCs
7.2.1 Key Trends
7.2.2 Market Size & Forecast, 2022 – 2033
7.3 Mobile
7.4 Console
7.5 TV
8. Advertising Based Video On Demand (AVOD) Market Segmental Analysis & Forecast, By Industry, 2022 – 2033, Value (USD Billion)
8.1 Introduction
8.2 Media & Entertainment
8.2.1 Key Trends
8.2.2 Market Size & Forecast, 2022 – 2033
8.3 BFSI
8.4 Education
8.5 Retail & Consumer Goods
8.6 IT & Telecom
8.7 Healthcare
8.8 Others
9. Advertising Based Video On Demand (AVOD) Market Segmental Analysis & Forecast By Region, 2021 – 2025, Value (USD Billion)
9.1 Introduction
9.2 North America
9.2.1 Key Trends
9.2.2 Advertising Based Video On Demand (AVOD) Market Size & Forecast, By Product, 2022 – 2033
9.2.3 Advertising Based Video On Demand (AVOD) Market Size & Forecast, By Application, 2022 – 2033
9.2.4 Advertising Based Video On Demand (AVOD) Market Size & Forecast, By Type, 2022 – 2033
9.2.5 Advertising Based Video On Demand (AVOD) Market Size & Forecast, By Vertical, 2022 – 2033
9.2.6 Advertising Based Video On Demand (AVOD) Market Size & Forecast, By Country, 2022 – 2033
9.2.6.1 USA
9.2.6.2 Canada
9.3 Europe
9.3.1 Key Trends
9.3.2 Advertising Based Video On Demand (AVOD) Market Size & Forecast, By Product, 2022 – 2033
9.3.3 Advertising Based Video On Demand (AVOD) Market Size & Forecast, By Application, 2022 – 2033
9.3.4 Advertising Based Video On Demand (AVOD) Market Size & Forecast, By Type, 2022 – 2033
9.3.5 Advertising Based Video On Demand (AVOD) Market Size & Forecast, By Vertical, 2022 – 2033
9.3.6 Advertising Based Video On Demand (AVOD) Market Size & Forecast, By Country, 2022 – 2033
9.3.6.1 Germany
9.3.6.2 UK
9.3.6.3 France
9.3.6.4 Italy
9.3.6.5 Spain
9.3.6.6 Russia
9.3.6.7 Poland
9.3.6.8 Rest of Europe
9.4 Asia-Pacific
9.4.1 Key Trends
9.4.2 Advertising Based Video On Demand (AVOD) Market Size & Forecast, By Product, 2022 – 2033
9.4.3 Advertising Based Video On Demand (AVOD) Market Size & Forecast, By Application, 2022 – 2033
9.4.4 Advertising Based Video On Demand (AVOD) Market Size & Forecast, By Type, 2022 – 2033
9.4.5 Advertising Based Video On Demand (AVOD) Market Size & Forecast, By Vertical, 2022 – 2033
9.4.6 Advertising Based Video On Demand (AVOD) Market Size & Forecast, By Country, 2022 – 2033
9.4.6.1 China
9.4.6.2 India
9.4.6.3 Japan
9.4.6.4 South Korea
9.4.6.5 Australia
9.4.6.6 ASEAN Countries
9.4.6.7 Rest of Asia-Pacific
9.5 Latin America
9.5.1 Key Trends
9.5.2 Advertising Based Video On Demand (AVOD) Market Size & Forecast, By Product, 2022 – 2033
9.5.3 Advertising Based Video On Demand (AVOD) Market Size & Forecast, By Application, 2022 – 2033
9.5.4 Advertising Based Video On Demand (AVOD) Market Size & Forecast, By Type, 2022 – 2033
9.5.5 Advertising Based Video On Demand (AVOD) Market Size & Forecast, By Vertical, 2022 – 2033
9.5.6 Advertising Based Video On Demand (AVOD) Market Size & Forecast, By Country, 2022 – 2033
9.5.6.1 Brazil
9.5.6.2 Argentina
9.5.6.3 Mexico
9.5.6.4 Colombia
9.5.6.5 Rest of Latin America
9.6 Middle East & Africa
9.6.1 Key Trends
9.6.2 Advertising Based Video On Demand (AVOD) Market Size & Forecast, By Product, 2022 – 2033
9.6.3 Advertising Based Video On Demand (AVOD) Market Size & Forecast, By Application, 2022 – 2033
9.6.4 Advertising Based Video On Demand (AVOD) Market Size & Forecast, By Type, 2022 – 2033
9.6.5 Advertising Based Video On Demand (AVOD) Market Size & Forecast, By Vertical, 2022 – 2033
9.6.6 Advertising Based Video On Demand (AVOD) Market Size & Forecast, By Country, 2022 – 2033
9.6.6.1 UAE
9.6.6.2 Saudi Arabia
9.6.6.3 Qatar
9.6.6.4 Egypt
9.6.6.5 South Africa
9.6.6.6 Rest of Middle East & Africa
10. Competitive Landscape
10.1 Key Players' Positioning
10.2 Competitive Developments
10.2.1 Key Strategies Adopted (%), By Key Players, 2024
10.2.2 Year-Wise Strategies & Development, 2021 – 2025
10.2.3 Number Of Strategies Adopted By Key Players, 2024
10.3 Market Share Analysis, 2024
10.4 Product/Service & Application Benchmarking
10.4.1 Product/Service Specifications & Features By Key Players
10.4.2 Product/Service Heatmap By Key Players
10.4.3 Application Heatmap By Key Players
10.5 Industry Start-Up & Innovation Landscape
10.6 Key Company Profiles
10.6.1 YouTube (Google)
10.6.1.1 Company Overview & Snapshot
10.6.1.2 Product/Service Portfolio
10.6.1.3 Key Company Financials
10.6.1.4 SWOT Analysis
10.6.2 Tubi (Fox Corporation)
10.6.3 Pluto TV (Paramount Global)
10.6.4 The Roku Channel (Roku Inc.)
10.6.5 Hulu (Disney – Ad-Supported)
10.6.6 Peacock (NBCUniversal)
10.6.7 Freevee (Amazon)
10.6.8 Crackle (Chicken Soup for the Soul Entertainment)
10.6.9 Xumo Play (Comcast & Charter/Spectrum)
10.6.10 Vudu (Fandango/Walmart legacy)
10.6.11 Samsung TV Plus (Samsung)
10.6.12 LG Channels (LG Electronics)
10.6.13 Rakuten TV (Rakuten Group)
10.6.14 Plex
10.6.15 Popcornflix
10.6.16 Fubo (Ad-Supported Tier)
10.6.17 Vizio WatchFree+ (Vizio Inc.)
10.6.18 MX Player (Times Internet)
10.6.19 TVer (Japan consortium)
10.6.20 AbemaTV (CyberAgent & TV Asahi)
11. Analyst Recommendations
11.1 SNS Insider Opportunity Map
11.2 Industry Low-Hanging Fruit Assessment
11.3 Market Entry & Growth Strategy
11.4 Analyst Viewpoint & Suggestions on Market Growth
12. Assumptions
13. Disclaimer
14. Appendix
14.1 List Of Tables
14.2 List Of Figures
