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Customer Communication Management (CCM) Market Report Scope & Overview:

The Customer Communication Management (CCM) Market size was valued at USD 1.45 billion in 2022 and is projected to reach USD 3.32 billion in 2030 with a growing CAGR of 10.93% Over the Forecast Period of 2023-2030.

Customer Communications Management (CCM) is an advanced technology that builds upon Enterprise Content Management (ECM). CCM software is created by merging output management technologies with document composition and generation. This powerful software enables businesses to engage with customers through a wide range of communication channels, including email, mobile, web pages, SMS, print, and self-service platforms. By automating and streamlining document-related processes, CCM systems enhance business performance and efficiency. The rising adoption of CCM solutions by US enterprises is a major driving force behind the growth of the CCM market. By effectively managing communications across all distribution channels, CCM software allows organizations to effortlessly connect with their clients and cultivate more profitable customer relationships. Currently, the CCM market is expanding rapidly due to technological advancements in customer relationship management across various industries. Furthermore, the market benefits from the increasing emphasis on context-rich information, diverse communication channels, and multi-channel output.

Customer Communication Management (CCM) Market Revenue Analysis

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Market Dynamics

Drivers

  • Rapid CCM solutions play a crucial role in maintaining customer engagement across multiple channels.

  • Introduction to Innovative and Cutting-Edge Communication Channels

  • Rapid Expansion of Cloud Technologies

The growth of the CCM market is largely driven by the increasing need to communicate with customers through various channels. In order to foster a strong customer relationship, organizations must consistently provide relevant documents and promotional offers. In today's technology-driven world, customers expect to interact with companies through their preferred channels, including voice, email, web, mobile, SMS, and social media, at their convenience. To stay competitive, companies are striving to facilitate customer interactions across these diverse channels. However, a major obstacle to delivering a seamless customer experience is the existence of these channels in isolated silos. This restricts organizations from providing an omnichannel experience to their customers. Customers desire the freedom to switch between different channels without any complications, such as loss of information or the need to repeat existing information. In 2021, it is anticipated that more companies will transition to an omnichannel approach and move away from the limitations of siloed channels. This shift will enable organizations to deliver a more cohesive and satisfying customer experience.

Restrains

  • Synchronization of data and its complications

Opportunities

  • Integration of CCM Technology with the Cloud Unlocking Lucrative Business Opportunities

  • Improving agility and consistency in all customer communications is crucial for identifying and responding to market opportunities.

The ever-evolving cloud-based platform offers a game-changing solution for deploying software applications, eliminating the complexities and costs associated with managing and acquiring underlying software and hardware layers. Small and Medium Enterprises (SMEs) are now prioritizing enhanced customer interactions to augment the value of their offerings. Consequently, the CCM software platform is poised to evolve within a cloud-based environment, catering to both large enterprises and SMEs alike. This paradigm shift is expected to prompt enterprises to embrace the cloud, fostering a more flexible and efficient communication system.

Challenges

  • Enhanced Emphasis on Security and Data Privacy

Impact of the Russia-Ukraine

Ukraine is known for its significant role in the global technology supply chain, including electronics and software development. Any disruptions in the supply chain, such as delays in hardware or software components, can affect CCM vendors' ability to deliver products and services to their clients. Geopolitical tensions can lead to currency exchange rate fluctuations, which can impact the costs of CCM solutions. If the currency in which a CCM vendor operates weakens, it may increase their expenses, potentially leading to higher prices for their services. Geopolitical conflicts can lead to concerns about data privacy and security. Organizations may become more cautious about where their data is stored and processed. This could lead to increased demand for onshore or geographically specific CCM solutions, impacting the market's dynamics. Geopolitical events can shift the focus of businesses to different regions. If companies start to focus more on regions unaffected by the conflict, it could lead to changes in demand for CCM solutions in those areas. Geopolitical conflicts can lead to changes in regulations, including data protection laws and trade restrictions. These regulatory changes can directly impact how CCM vendors operate and serve their clients. Geopolitical tensions can heighten cybersecurity threats. CCM solutions often involve the handling of sensitive customer data. An increase in cyberattacks and data breaches can drive businesses to invest more in cybersecurity within their CCM systems. Some CCM providers may have offices or data centers in regions affected by the conflict. Disruptions to their operations can impact their ability to serve clients, potentially leading to client dissatisfaction or the loss of contracts.

Impact of Recession

Companies may delay or postpone their plans to implement or upgrade CCM systems due to economic uncertainty. This can result in longer sales cycles and a slower pace of growth for CCM vendors. In tough economic times, businesses become more focused on cost efficiency and operational optimization. CCM solutions that can demonstrate a clear return on investment (ROI) by reducing operational costs or improving customer engagement may still find opportunities in the market. Customer communication priorities may shift during a recession. Organizations might emphasize more personalized and targeted communications to retain existing customers and acquire new ones. CCM solutions that enable better customer segmentation and data analytics could benefit from this shift. Recessions often accelerate the shift towards digital channels, as businesses seek more cost-effective ways to communicate with customers. CCM solutions that offer multi-channel capabilities, including email, SMS, web, and mobile, may see increased demand. Compliance requirements may become more stringent during economic downturns as governments and regulatory bodies seek to address financial and security risks. CCM solutions that emphasize data security, privacy, and compliance features may be in greater demand. Some CCM vendors may pivot toward subscription-based pricing models to provide customers with more flexibility and predictable costs during uncertain economic times.

Key Market Segmentation

By Component

  • Solutions

  • Services

By Organization Size

  • Large Enterprises

  • SMEs

By Deployment Mode

  • On-premises

  • Cloud

By Verticals

  • IT and Telecom

  • Retail and eCommerce

  • BFSI

  • Healthcare

  • Travel and Hospitality

  • Government

  • Utilities

  • Others

Customer Communication Management (CCM) Market Segmentation Analysis

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Based on the vertical, the global Customer Communication Management (CCM) market is divided into various sub-segments, including IT and Telecom, Retail and e-commerce, BFSI, Healthcare, Travel and Hospitality, Government, Utilities, and Other Verticals. In 2022, the Telecom and IT segment held the largest market share. CCM solutions in the IT and Telecom sector play a crucial role in simplifying IT infrastructure. They offer a unified, all-in-one solution for batch processing and online collaboration creation. By utilizing data in this manner, businesses can create valuable content while aligning with their overall objectives. Consequently, telecommunications and information technology companies are increasingly investing in CCM solutions to enhance the quality of their services for clients.

Regional Analysis

North America is expected to dominate the global customer communication management market, thanks to the presence of industry-leading companies like Open Text Corporation and Adobe, among others. Moreover, the market in this region is experiencing significant growth opportunities due to the widespread adoption of technologies such as social media and mobility for customer relationship management. On the other hand, the Asia Pacific region is poised to witness remarkable market growth, exhibiting the highest compound annual growth rate (CAGR) of 11.2% during the forecast period. This growth can be attributed to the increasing internet penetration and expansion of per-user online consumption. Furthermore, organizations in this region have been actively expanding their offerings in the customer communication management market. Additionally, small and medium-sized enterprises (SMEs) in the region have been investing in new technologies such as artificial intelligence, machine learning, and data analytics.

REGIONAL COVERAGE:

North America

  • US

  • Canada

  • Mexico

Europe

  • Eastern Europe

    • Poland

    • Romania

    • Hungary

    • Turkey

    • Rest of Eastern Europe

  • Western Europe

    • Germany

    • France

    • UK

    • Italy

    • Spain

    • Netherlands

    • Switzerland

    • Austria

    • Rest of Western Europe

Asia Pacific

  • China

  • India

  • Japan

  • South Korea

  • Vietnam

  • Singapore

  • Australia

  • Rest of Asia Pacific

Middle East & Africa

  • Middle East

    • UAE

    • Egypt

    • Saudi Arabia

    • Qatar

    • Rest of Middle East

  • Africa

    • Nigeria

    • South Africa

    • Rest of Africa

Latin America

  • Brazil

  • Argentina

  • Colombia

  • Rest of Latin America

Key Players:

The major players in the market are Papyrus Software, Capgemini, Adobe, Oracle, Sefas, Napersoft, Zendesk, Newgen Software, Quadient, Smart Communications, Messagepoint, Doxim, Topdown, Ecrion, Doxee, Hyland, AdventSys, Bitrix24, Braze, HelpCrunch, Front, Trengo, Podium, Pitney Bowes, OpenText, CEDAR CX Technologies, and others in final report.

Papyrus Software-Company Financial Analysis

Company Landscape Analysis

Recent Developments

In July 2022, Xerox, a US-based company specializing in print and digital document products and services, made an exciting announcement. They revealed their acquisition of Go Inspire, a UK-based print and digital marketing service provider. This strategic move by Xerox aims to expand its digital services and enhance customer engagement in the UK market.

In November 2020 when Oracle, a leading American multinational technology company, introduced its latest innovation. They launched Oracle Cloud CX Platform, a cutting-edge cloud-based customer communication management software. This advanced platform takes a data-driven approach, seamlessly connecting customer behavior, transactions, and demographics. The ultimate goal is to deliver highly effective and personalized customer communication services.

In February 2021, Capgemini and OVHCloud announced a groundbreaking global alliance partnership agreement aimed at addressing the cloud transformation requirements of both public and private organizations.

In December 2020, Newgen Software unveiled OmniOMS 9.0, an enhanced iteration of its customer communication management system. This latest version offers a powerful and integrated communications platform that seamlessly connects various types of information, sources, and distribution channels. With its embedded functionalities, users can effortlessly create, design, manage, distribute, and control customer communications.

Customer Communication Management (CCM) Market Report Scope:

Report Attributes Details
Market Size in 2022  US$ 1.45 Bn
Market Size by 2030  US$ 3.32 Bn
CAGR   CAGR of 10.93 % From 2023 to 2030
Base Year  2022
Forecast Period  2023-2030
Historical Data  2019-2021
Report Scope & Coverage Market Size, Segments Analysis, Competitive  Landscape, Regional Analysis, DROC & SWOT Analysis, Forecast Outlook
Key Segments • By Component (Solutions, Services)
• By Organization Size (Large Enterprises, SMEs)
• By Deployment Mode (On-premises, Cloud)
• By Verticals (IT and Telecom, Retail and e-commerce, BFSI, Healthcare, Travel and Hospitality, Government, Utilities, Others)
Regional Analysis/Coverage North America (US, Canada, Mexico), Europe (Eastern Europe [Poland, Romania, Hungary, Turkey, Rest of Eastern Europe] Western Europe] Germany, France, UK, Italy, Spain, Netherlands, Switzerland, Austria, Rest of Western Europe]), Asia Pacific (China, India, Japan, South Korea, Vietnam, Singapore, Australia, Rest of Asia Pacific), Middle East & Africa (Middle East [UAE, Egypt, Saudi Arabia, Qatar, Rest of Middle East], Africa [Nigeria, South Africa, Rest of Africa], Latin America (Brazil, Argentina, Colombia Rest of Latin America)
Company Profiles Papyrus Software, Capgemini, Adobe, Oracle, Sefas, Napersoft, Zendesk, Newgen Software, Quadient, Smart Communications, Messagepoint, Doxim, Topdown, Ecrion, Doxee, Hyland, AdventSys, Bitrix24, Braze, HelpCrunch, Front, Trengo, Podium, Pitney Bowes, OpenText, CEDAR CX Technologies
Key Drivers • Rapid CCM solutions play a crucial role in maintaining customer engagement across multiple channels.
• Introduction to Innovative and Cutting-Edge Communication Channels
• Rapid Expansion of Cloud Technologies
Market Restraints • Synchronization of data and its complications

 

Frequently Asked Questions

Ans: The market is expected to grow to USD 3.32 billion by the forecast period of 2030.

Ans. The CAGR of the Customer Communication Management (CCM) Market for the forecast period 2022-2030 is 10.93%.

Ans: Yes, you can buy reports in bulk quantity as per your requirements. Check Here for more details.

Ans: The North America region is dominating the Customer Communication Management (CCM) Market

Ans:

The major players in the market are Papyrus Software, Capgemini, Adobe, Oracle, Sefas, Napersoft, Zendesk, Newgen Software, Quadient, Smart Communications, Messagepoint, Doxee, Hyland, AdventSys, Bitrix24, Braze, HelpCrunch, Front, Trengo, Podium, Pitney Bowes, OpenText, CEDAR CX Technologies, and others in final report.

Table of Contents

1. Introduction
1.1 Market Definition
1.2 Scope
1.3 Research Assumptions

2. Research Methodology

3. Market Dynamics
3.1 Drivers
3.2 Restraints
3.3 Opportunities
3.4 Challenges

4. Impact Analysis
4.1 Impact of Russia-Ukraine War
4.2 Impact of Ongoing Recession
4.2.1 Introduction
4.2.2 Impact on major economies
4.2.2.1 US
4.2.2.2 Canada
4.2.2.3 Germany
4.2.2.4 France
4.2.2.5 United Kingdom
4.2.2.6 China
4.2.2.7 japan
4.2.2.8 South Korea
4.2.2.9 Rest of the World

5. Value Chain Analysis

6. Porter’s 5 forces model

7. PEST Analysis

8. Customer Communication Management (CCM) Market Segmentation, By Components
8.1 Solutions
8.2 Services

9. Customer Communication Management (CCM) Market Segmentation, By Organizational Size
9.1 Small & Medium Enterprises
9.2 Large Enterprises

10. Customer Communication Management (CCM) Market Segmentation, By Deployment
10.1 Cloud
10.2 On-premises

11.  Customer Communication Management (CCM) Market Segmentation, By Verticals
11.1 IT and Telecom
11.2 Retail and eCommerce
11.3 BFSI
11.4 Healthcare
11.5 Travel and Hospitality
11.6 Government
11.7 Utilities
11.8 Others

12. Regional Analysis
12.1 Introduction
12.2 North America
12.2.1 North America Customer Communication Management (CCM) Market By Country
12.2.2 North America Customer Communication Management (CCM) Market By Components
12.2.3 North America Customer Communication Management (CCM) Market By Organizational Size
12.2.4 North America Customer Communication Management (CCM) Market By Deployment
12.2.5 North America Customer Communication Management (CCM) Market By Verticals
12.2.6 USA
12.2.6.1 USA Customer Communication Management (CCM) Market By Components
12.2.6.2 USA Customer Communication Management (CCM) Market By Organizational Size
12.2.6.3 USA Customer Communication Management (CCM) Market By Deployment
12.2.6.4 USA Customer Communication Management (CCM) Market By Verticals
12.2.7 Canada
12.2.7.1 Canada Customer Communication Management (CCM) Market By Components
12.2.7.2 Canada Customer Communication Management (CCM) Market By Organizational Size
12.2.7.3 Canada Customer Communication Management (CCM) Market By Deployment
12.2.7.4 Canada Customer Communication Management (CCM) Market By Verticals
12.2.8 Mexico
12.2.8.1 Mexico Customer Communication Management (CCM) Market By Components
12.2.8.2 Mexico Customer Communication Management (CCM) Market By Organizational Size
12.2.8.3 Mexico Customer Communication Management (CCM) Market By Deployment
12.2.8.4 Mexico Customer Communication Management (CCM) Market By Verticals
12.3 Europe
12.3.1 Eastern Europe
12.3.1.1 Eastern Europe Customer Communication Management (CCM) Market By Country
12.3.1.2 Eastern Europe Customer Communication Management (CCM) Market By Components
12.3.1.3 Eastern Europe Customer Communication Management (CCM) Market By Organizational Size
12.3.1.4 Eastern Europe Customer Communication Management (CCM) Market By Deployment
12.3.1.5 Eastern Europe Customer Communication Management (CCM) Market By Verticals
12.3.1.6 Poland
12.3.1.6.1 Poland Customer Communication Management (CCM) Market By Components
12.3.1.6.2 Poland Customer Communication Management (CCM) Market By Organizational Size
12.3.1.6.3 Poland Customer Communication Management (CCM) Market By Deployment
12.3.1.6.4 Poland Customer Communication Management (CCM) Market By Verticals
12.3.1.7 Romania
12.3.1.7.1 Romania Customer Communication Management (CCM) Market By Components
12.3.1.7.2 Romania Customer Communication Management (CCM) Market By Organizational Size
12.3.1.7.3 Romania Customer Communication Management (CCM) Market By Deployment
12.3.1.7.4 Romania Customer Communication Management (CCM) Market By Verticals
12.3.1.8 Hungary
12.3.1.8.1 Hungary Customer Communication Management (CCM) Market By Components
12.3.1.8.2 Hungary Customer Communication Management (CCM) Market By Organizational Size
12.3.1.8.3 Hungary Customer Communication Management (CCM) Market By Deployment
12.3.1.8.4 Hungary Customer Communication Management (CCM) Market By Verticals
12.3.1.9 Turkey
12.3.1.9.1 Turkey Customer Communication Management (CCM) Market By Components
12.3.1.9.2 Turkey Customer Communication Management (CCM) Market By Organizational Size
12.3.1.9.3 Turkey Customer Communication Management (CCM) Market By Deployment
12.3.1.9.4 Turkey Customer Communication Management (CCM) Market By Verticals
12.3.1.10 Rest of Eastern Europe
12.3.1.10.1 Rest of Eastern Europe Customer Communication Management (CCM) Market By Components
12.3.1.10.2 Rest of Eastern Europe Customer Communication Management (CCM) Market By Organizational Size
12.3.1.10.3 Rest of Eastern Europe Customer Communication Management (CCM) Market By Deployment
12.3.1.10.4 Rest of Eastern Europe Customer Communication Management (CCM) Market By Verticals
12.3.2 Western Europe
12.3.2.1 Western Europe Customer Communication Management (CCM) Market By Country
12.3.2.2 Western Europe Customer Communication Management (CCM) Market By Components
12.3.2.3 Western Europe Customer Communication Management (CCM) Market By Organizational Size
12.3.2.4 Western Europe Customer Communication Management (CCM) Market By Deployment
12.3.2.5 Western Europe Customer Communication Management (CCM) Market By Verticals
12.3.2.6 Germany
12.3.2.6.1 Germany Customer Communication Management (CCM) Market By Components
12.3.2.6.2 Germany Customer Communication Management (CCM) Market By Organizational Size
12.3.2.6.3 Germany Customer Communication Management (CCM) Market By Deployment
12.3.2.6.4 Germany Customer Communication Management (CCM) Market By Verticals
12.3.2.7 France
12.3.2.7.1 France Customer Communication Management (CCM) Market By Components
12.3.2.7.2 France Customer Communication Management (CCM) Market By Organizational Size
12.3.2.7.3 France Customer Communication Management (CCM) Market By Deployment
12.3.2.7.4 France Customer Communication Management (CCM) Market By Verticals
12.3.2.8 UK
12.3.2.8.1 UK Customer Communication Management (CCM) Market By Components
12.3.2.8.2 UK Customer Communication Management (CCM) Market By Organizational Size
12.3.2.8.3 UK Customer Communication Management (CCM) Market By Deployment
12.3.2.8.4 UK Customer Communication Management (CCM) Market By Verticals
12.3.2.9 Italy
12.3.2.9.1 Italy Customer Communication Management (CCM) Market By Components
12.3.2.9.2 Italy Customer Communication Management (CCM) Market By Organizational Size
12.3.2.9.3 Italy Customer Communication Management (CCM) Market By Deployment
12.3.2.9.4 Italy Customer Communication Management (CCM) Market By Verticals
12.3.2.10 Spain
12.3.2.10.1 Spain Customer Communication Management (CCM) Market By Components
12.3.2.10.2 Spain Customer Communication Management (CCM) Market By Organizational Size
12.3.2.10.3 Spain Customer Communication Management (CCM) Market By Deployment
12.3.2.10.4 Spain Customer Communication Management (CCM) Market By Verticals
12.3.2.11 Netherlands
12.3.2.11.1 Netherlands Customer Communication Management (CCM) Market By Components
12.3.2.11.2 Netherlands Customer Communication Management (CCM) Market By Organizational Size
12.3.2.11.3 Netherlands Customer Communication Management (CCM) Market By Deployment
12.3.2.11.4 Netherlands Customer Communication Management (CCM) Market By Verticals
12.3.2.12 Switzerland
12.3.2.12.1 Switzerland Customer Communication Management (CCM) Market By Components
12.3.2.12.2 Switzerland Customer Communication Management (CCM) Market By Organizational Size
12.3.2.12.3 Switzerland Customer Communication Management (CCM) Market By Deployment
12.3.2.12.4 Switzerland Customer Communication Management (CCM) Market By Verticals
12.3.2.13 Austria
12.3.2.13.1 Austria Customer Communication Management (CCM) Market By Components
12.3.2.13.2 Austria Customer Communication Management (CCM) Market By Organizational Size
12.3.2.13.3 Austria Customer Communication Management (CCM) Market By Deployment
12.3.2.13.4 Austria Customer Communication Management (CCM) Market By Verticals
12.3.2.14 Rest of Western Europe
12.3.2.14.1 Rest of Western Europe Customer Communication Management (CCM) Market By Components
12.3.2.14.2 Rest of Western Europe Customer Communication Management (CCM) Market By Organizational Size
12.3.2.14.3 Rest of Western Europe Customer Communication Management (CCM) Market By Deployment
12.3.2.14.4 Rest of Western Europe Customer Communication Management (CCM) Market By Verticals
12.4 Asia-Pacific
12.4.1 Asia Pacific Customer Communication Management (CCM) Market By Country
12.4.2 Asia Pacific Customer Communication Management (CCM) Market By Components
12.4.3 Asia Pacific Customer Communication Management (CCM) Market By Organizational Size
12.4.4 Asia Pacific Customer Communication Management (CCM) Market By Deployment
12.4.5 Asia Pacific Customer Communication Management (CCM) Market By Verticals
12.4.6 China
12.4.6.1 China Customer Communication Management (CCM) Market By Components
12.4.6.2 China Customer Communication Management (CCM) Market By Organizational Size
12.4.6.3 China Customer Communication Management (CCM) Market By Deployment
12.4.6.4 China Customer Communication Management (CCM) Market By Verticals
12.4.7 India
12.4.7.1 India Customer Communication Management (CCM) Market By Components
12.4.7.2 India Customer Communication Management (CCM) Market By Organizational Size
12.4.7.3 India Customer Communication Management (CCM) Market By Deployment
12.4.7.4 India Customer Communication Management (CCM) Market By Verticals
12.4.8 Japan
12.4.8.1 Japan Customer Communication Management (CCM) Market By Components
12.4.8.2 Japan Customer Communication Management (CCM) Market By Organizational Size
12.4.8.3 Japan Customer Communication Management (CCM) Market By Deployment
12.4.8.4 Japan Customer Communication Management (CCM) Market By Verticals
12.4.9 South Korea
12.4.9.1 South Korea Customer Communication Management (CCM) Market By Components
12.4.9.2 South Korea Customer Communication Management (CCM) Market By Organizational Size
12.4.9.3 South Korea Customer Communication Management (CCM) Market By Deployment
12.4.9.4 South Korea Customer Communication Management (CCM) Market By Verticals
12.4.10 Vietnam
12.4.10.1 Vietnam Customer Communication Management (CCM) Market By Components
12.4.10.2 Vietnam Customer Communication Management (CCM) Market By Organizational Size
12.4.10.3 Vietnam Customer Communication Management (CCM) Market By Deployment
12.4.10.4 Vietnam Customer Communication Management (CCM) Market By Verticals
12.4.11 Singapore
12.4.11.1 Singapore Customer Communication Management (CCM) Market By Components
12.4.11.2 Singapore Customer Communication Management (CCM) Market By Organizational Size
12.4.11.3 Singapore Customer Communication Management (CCM) Market By Deployment
12.4.11.4 Singapore Customer Communication Management (CCM) Market By Verticals
12.4.12 Australia
12.4.12.1 Australia Customer Communication Management (CCM) Market By Components
12.4.12.2 Australia Customer Communication Management (CCM) Market By Organizational Size
12.4.12.3 Australia Customer Communication Management (CCM) Market By Deployment
12.4.12.4 Australia Customer Communication Management (CCM) Market By Verticals
12.4.13 Rest of Asia-Pacific
12.4.13.1 Rest of Asia-Pacific Customer Communication Management (CCM) Market By Components
12.4.13.2 Rest of Asia-Pacific Customer Communication Management (CCM) Market By Organizational Size
12.4.13.3 Rest of Asia-Pacific Customer Communication Management (CCM) Market By Deployment
12.4.13.4 Rest of Asia-Pacific Customer Communication Management (CCM) Market By Verticals
12.5 Middle East & Africa
12.5.1 Middle East
12.5.1.1 Middle East Customer Communication Management (CCM) Market By Country
12.5.1.2 Middle East Customer Communication Management (CCM) Market By Components
12.5.1.3 Middle East Customer Communication Management (CCM) Market By Organizational Size
12.5.1.4 Middle East Customer Communication Management (CCM) Market By Deployment
12.5.1.5 Middle East Customer Communication Management (CCM) Market By Verticals
12.5.1.6 UAE
12.5.1.6.1 UAE Customer Communication Management (CCM) Market By Components
12.5.1.6.2 UAE Customer Communication Management (CCM) Market By Organizational Size
12.5.1.6.3 UAE Customer Communication Management (CCM) Market By Deployment
12.5.1.6.4 UAE Customer Communication Management (CCM) Market By Verticals
12.5.1.7 Egypt
12.5.1.7.1 Egypt Customer Communication Management (CCM) Market By Components
12.5.1.7.2 Egypt Customer Communication Management (CCM) Market By Organizational Size
12.5.1.7.3 Egypt Customer Communication Management (CCM) Market By Deployment
12.5.1.7.4 Egypt Customer Communication Management (CCM) Market By Verticals
12.5.1.8 Saudi Arabia
12.5.1.8.1 Saudi Arabia Customer Communication Management (CCM) Market By Components
12.5.1.8.2 Saudi Arabia Customer Communication Management (CCM) Market By Organizational Size
12.5.1.8.3 Saudi Arabia Customer Communication Management (CCM) Market By Deployment
12.5.1.8.4 Saudi Arabia Customer Communication Management (CCM) Market By Verticals
12.5.1.9 Qatar
12.5.1.9.1 Qatar Customer Communication Management (CCM) Market By Components
12.5.1.9.2 Qatar Customer Communication Management (CCM) Market By Organizational Size
12.5.1.9.3 Qatar Customer Communication Management (CCM) Market By Deployment
12.5.1.9.4 Qatar Customer Communication Management (CCM) Market By Verticals
12.5.1.10 Rest of Middle East
12.5.1.10.1 Rest of Middle East Customer Communication Management (CCM) Market By Components
12.5.1.10.2 Rest of Middle East Customer Communication Management (CCM) Market By Organizational Size
12.5.1.10.3 Rest of Middle East Customer Communication Management (CCM) Market By Deployment
12.5.1.10.4 Rest of Middle East Customer Communication Management (CCM) Market By Verticals
12.5.2. Africa
12.5.2.1 Africa Customer Communication Management (CCM) Market By Country
12.5.2.2 Africa Customer Communication Management (CCM) Market By Components
12.5.2.3 Africa Customer Communication Management (CCM) Market By Organizational Size
12.5.2.4 Africa Customer Communication Management (CCM) Market By Deployment
12.5.2.5 Africa Customer Communication Management (CCM) Market By Verticals
12.5.2.6 Nigeria
12.5.2.6.1 Nigeria Customer Communication Management (CCM) Market By Components
12.5.2.6.2 Nigeria Customer Communication Management (CCM) Market By Organizational Size
12.5.2.6.3 Nigeria Customer Communication Management (CCM) Market By Deployment
12.5.2.6.4 Nigeria Customer Communication Management (CCM) Market By Verticals
12.5.2.7 South Africa
12.5.2.7.1 South Africa Customer Communication Management (CCM) Market By Components
12.5.2.7.2 South Africa Customer Communication Management (CCM) Market By Organizational Size
12.5.2.7.3 South Africa Customer Communication Management (CCM) Market By Deployment
12.5.2.7.4 South Africa Customer Communication Management (CCM) Market By Verticals
12.5.2.8 Rest of Africa
12.5.2.8.1 Rest of Africa Customer Communication Management (CCM) Market By Components
12.5.2.8.2 Rest of Africa Customer Communication Management (CCM) Market By Organizational Size
12.5.2.8.3 Rest of Africa Customer Communication Management (CCM) Market By Deployment
12.5.2.8.4 Rest of Africa Customer Communication Management (CCM) Market By Verticals
12.6. Latin America
12.6.1 Latin America Customer Communication Management (CCM) Market By Country
12.6.2 Latin America Customer Communication Management (CCM) Market By Components
12.6.3 Latin America Customer Communication Management (CCM) Market By Organizational Size
12.6.4 Latin America Customer Communication Management (CCM) Market By Deployment
12.6.5 Latin America Customer Communication Management (CCM) Market By Verticals
12.6.6 Brazil
12.6.6.1 Brazil Customer Communication Management (CCM) Market By Components
12.6.6.2 Brazil Customer Communication Management (CCM) Market By Organizational Size
12.6.6.3 Brazil Customer Communication Management (CCM) Market By Deployment
12.6.6.4 Brazil Customer Communication Management (CCM) Market By Verticals
12.6.7 Argentina
12.6.7.1 Argentina Customer Communication Management (CCM) Market By Components
12.6.7.2 Argentina Customer Communication Management (CCM) Market By Organizational Size
12.6.7.3 Argentina Customer Communication Management (CCM) Market By Deployment
12.6.7.4 Argentina Customer Communication Management (CCM) Market By Verticals
12.6.8 Colombia
12.6.8.1 Colombia Customer Communication Management (CCM) Market By Components
12.6.8.2 Colombia Customer Communication Management (CCM) Market By Organizational Size
12.6.8.3 Colombia Customer Communication Management (CCM) Market By Deployment
12.6.8.4 Colombia Customer Communication Management (CCM) Market By Verticals
12.6.9 Rest of Latin America
12.6.9.1 Rest of Latin America Customer Communication Management (CCM) Market By Components
12.6.9.2 Rest of Latin America Customer Communication Management (CCM) Market By Organizational Size
12.6.9.3 Rest of Latin America Customer Communication Management (CCM) Market By Deployment
12.6.9.4 Rest of Latin America Customer Communication Management (CCM) Market By Verticals

13 Company Profile
13.1 Capgemini
13.1.1 Company Overview
13.1.2 Financials
13.1.3 Product/Services/Offerings
13.1.4 SWOT Analysis
13.1.5 The SNS View
13.2 Adobe.
13.2.1 Company Overview
13.2.2 Financials
13.2.3 Product/Services/Offerings
13.2.4 SWOT Analysis
13.2.5 The SNS View
13.3 Oracle.
13.3.1 Company Overview
13.3.2 Financials
13.3.3 Product/Services/Offerings
13.3.4 SWOT Analysis
13.3.5 The SNS View
13.4 Napersoft.
13.4.1 Company Overview
13.4.2 Financials
13.4.3 Product/Services/Offerings
13.4.4 SWOT Analysis
13.4.5 The SNS View
13.5 Zendesk.
13.5.1 Company Overview
13.5.2 Financials
13.5.3 Product/Services/Offerings
13.5.4 SWOT Analysis
13.5.5 The SNS View
13.6 Newgen Software.
13.6.1 Company Overview
13.6.2 Financials
13.6.3 Product/Services/Offerings
13.6.4 SWOT Analysis
13.6.5 The SNS View
13.7 Quadient.
13.7.1 Company Overview
13.7.2 Financials
13.7.3 Product/Services/Offerings
13.7.4 SWOT Analysis
13.7.5 The SNS View
13.8 Smart Communications.
13.8.1 Company Overview
13.8.2 Financials
13.8.3 Product/Services/Offerings
13.8.4 SWOT Analysis
13.8.5 The SNS View
13.9 Messagepoint.
13.9.1 Company Overview
13.9.2 Financials
13.9.3 Product/Services/Offerings
13.9.4 SWOT Analysis
13.9.5 The SNS View
13.10 Ecrion.
13.10.1 Company Overview
13.10.2 Financials
13.10.3 Product/Services/Offerings
13.10.4 SWOT Analysis
13.10.5 The SNS View
14. Competitive Landscape
14.1 Competitive Benchmarking
14.2 Market Share Analysis
14.3 Recent Developments
14.3.1 Industry News
14.3.2 Company News
14.3 Mergers & Acquisitions

15. USE Cases and Best Practices

16. Conclusion

An accurate research report requires proper strategizing as well as implementation. There are multiple factors involved in the completion of good and accurate research report and selecting the best methodology to compete the research is the toughest part. Since the research reports we provide play a crucial role in any company’s decision-making process, therefore we at SNS Insider always believe that we should choose the best method which gives us results closer to reality. This allows us to reach at a stage wherein we can provide our clients best and accurate investment to output ratio.

Each report that we prepare takes a timeframe of 350-400 business hours for production. Starting from the selection of titles through a couple of in-depth brain storming session to the final QC process before uploading our titles on our website we dedicate around 350 working hours. The titles are selected based on their current market cap and the foreseen CAGR and growth.

 

The 5 steps process:

Step 1: Secondary Research:

Secondary Research or Desk Research is as the name suggests is a research process wherein, we collect data through the readily available information. In this process we use various paid and unpaid databases which our team has access to and gather data through the same. This includes examining of listed companies’ annual reports, Journals, SEC filling etc. Apart from this our team has access to various associations across the globe across different industries. Lastly, we have exchange relationships with various university as well as individual libraries.

Secondary Research

Step 2: Primary Research

When we talk about primary research, it is a type of study in which the researchers collect relevant data samples directly, rather than relying on previously collected data.  This type of research is focused on gaining content specific facts that can be sued to solve specific problems. Since the collected data is fresh and first hand therefore it makes the study more accurate and genuine.

We at SNS Insider have divided Primary Research into 2 parts.

Part 1 wherein we interview the KOLs of major players as well as the upcoming ones across various geographic regions. This allows us to have their view over the market scenario and acts as an important tool to come closer to the accurate market numbers. As many as 45 paid and unpaid primary interviews are taken from both the demand and supply side of the industry to make sure we land at an accurate judgement and analysis of the market.

This step involves the triangulation of data wherein our team analyses the interview transcripts, online survey responses and observation of on filed participants. The below mentioned chart should give a better understanding of the part 1 of the primary interview.

Primary Research

Part 2: In this part of primary research the data collected via secondary research and the part 1 of the primary research is validated with the interviews from individual consultants and subject matter experts.

Consultants are those set of people who have at least 12 years of experience and expertise within the industry whereas Subject Matter Experts are those with at least 15 years of experience behind their back within the same space. The data with the help of two main processes i.e., FGDs (Focused Group Discussions) and IDs (Individual Discussions). This gives us a 3rd party nonbiased primary view of the market scenario making it a more dependable one while collation of the data pointers.

Step 3: Data Bank Validation

Once all the information is collected via primary and secondary sources, we run that information for data validation. At our intelligence centre our research heads track a lot of information related to the market which includes the quarterly reports, the daily stock prices, and other relevant information. Our data bank server gets updated every fortnight and that is how the information which we collected using our primary and secondary information is revalidated in real time.

Data Bank Validation

Step 4: QA/QC Process

After all the data collection and validation our team does a final level of quality check and quality assurance to get rid of any unwanted or undesired mistakes. This might include but not limited to getting rid of the any typos, duplication of numbers or missing of any important information. The people involved in this process include technical content writers, research heads and graphics people. Once this process is completed the title gets uploader on our platform for our clients to read it.

Step 5: Final QC/QA Process:

This is the last process and comes when the client has ordered the study. In this process a final QA/QC is done before the study is emailed to the client. Since we believe in giving our clients a good experience of our research studies, therefore, to make sure that we do not lack at our end in any way humanly possible we do a final round of quality check and then dispatch the study to the client.

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