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The Digital Assurance Market size was valued at USD 6.14 Billion in 2023 and is expected to reach USD 19.20 Bn by 2032 and grow at a CAGR of 13.51% over the forecast period 2024-2032.
In today's digital world, organizations must accomplish a successful digital transformation while simultaneously providing trustworthy digital quality assurance to prevent degrading the consumer experience. Standard quality assurance has sufficed to deliver a better customer experience and integrated testing of various embedded software, digital devices, and big data. Not only does digital assurance include the testing of apps for various platforms such as social, mobile, internet of things, and big data, but it also includes the assurance of projected business results as a result of digital transformation initiatives. Digital assurance includes network capabilities, interoperability, optimal performance, and enhanced security, all of which contribute to a better customer experience.
In the current market context, organizations must focus more on creating seamless experiences than on responding to customer requests for products and services. By leveraging digital assurance's omnichannel capabilities, organizations may provide automated solutions with improved accessibility, a more seamless experience, and decreased wait time. Furthermore, the digital revolution has given rise to a slew of new security dangers.
KEY DRIVERS:
Digital Transformation is Making Way for Digital Security.
The Growing Adoption of Agile and DevOps Methodologies in SDLC.
The growing use of test automation reduces operational costs while improving QA.
API Monitoring is becoming increasingly important in the digital economy.
RESTRAINTS:
Shadow IT is a major risk area for businesses.
OPPORTUNITY:
Testing Advances Through the Use of AI and Machine Learning Technologies.
Service virtualization provides a risk-free testing environment.
Open-Source Testing Instruments Investigate Untapped Potential.
CHALLENGES:
Inadequate Knowledge and Reluctance to Adopt New Testing Methods.
Inadequate test coverage, ranging from testing every possible input to testing every possible variable.
Operational Problems.
Due to lockdowns, travel bans, and commercial shutdowns, COVID-19 has had an impact on economies and businesses in a number of nations. The closure of numerous facilities and companies has disrupted global supply chains, severely impacting manufacturing, delivery schedules, and product sales in the worldwide market. Few corporations have already acknowledged potential delays in product delivery and sales slumps in the future. Furthermore, worldwide travel bans enforced by nations in Europe, Asia-Pacific, and North America are having an impact on commercial cooperation and partnership prospects.
During the projected period, manual testing is predicted to hold the biggest market share. Before a software product is published to the public, manual testing is done to detect bugs and feature concerns. Manual testing is used by the tester to analyze the critical aspects of a software product. Analysts conduct test cases and generate summary error reports without the usage of specialized automation tools.
Security testing is predicted to be a rapidly rising sector. The functional testing type is expected to have the largest market share during the projection period due to increased demand for validating and verifying the performance of software or applications that execute in compliance with requirement specifications. Security Testing is expected to expand at the quickest CAGR throughout the projected period, as vulnerabilities have gotten more complex and sophisticated, boosting the demand for Security Testing to address risks.
The Cloud technology category is predicted to have the largest market share due to the growing need to supply very scalable IT-enabled capabilities to various clients that employ internet technologies. Cloud technology is extensively utilized by organizations all over the world since it is cost-effective and can be established even with minimal IT infrastructure. The Mobile technology category is expected to develop at the quickest rate due to the rising usage of mobile devices to access the internet, business data, communication, and tailored information. Mobile technology has advanced over time and is now commonly utilized to speed up company procedures.
During the projected period, the Manufacturing vertical is predicted to hold the greatest market share. Because digital testing in the Manufacturing vertical enables highly efficient and automated Manufacturing tests, select a wireless communication tester for sophisticated Manufacturing devices to perform non-signaling tests on connected devices and support cellular and non-cellular standards. Because of the increasing expansion of Ecommerce and its numerous applications, which demand the need for digital assurance, the Retail and eCommerce industry is expected to grow at the quickest rate.
The Asia Pacific area is predicted to develop significantly, thanks mostly to the region's economy, which has enormous potential to progress toward digital transformation. As the area has advanced toward a digital future, COVID-19 has increased the urgency by bringing instances such as workplaces, customer, and partner engagement online. With the increased change, quality assurance must also manage many competing agendas. These include the need to accommodate a fast-changing technological landscape as well as the demand for greater speed in delivering both while assuring omnichannel user experiences. Furthermore, growing economies such as India are embracing the digital revolution, which is being driven by government programs and technical vendor investments.
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The major key players are Tata Consultancy Services Limited, Wipro, Capgemini, Hexaware, Cognizant, Cigniti, Accenture, Micro Focus, Maveric Systems, DXC Technology Company & Other Players
Report Attributes | Details |
---|---|
Market Size in 2023 | USD 6.14 Billion |
Market Size by 2032 | USD 19.20 Billion |
CAGR | CAGR 13.51% From 2024 to 2032 |
Base Year | 2023 |
Forecast Period | 2024-2032 |
Historical Data | 2020-2022 |
Report Scope & Coverage | Market Size, Segments Analysis, Competitive Landscape, Regional Analysis, DROC & SWOT Analysis, Forecast Outlook |
Key Segments | • by Testing Mode (Manual Testing and Test Automation) • by Testing Type (Application Programming Interface Testing, Network Testing, Performance Testing, Security Testing, and Others) • by Technology (Mobile, Cloud, Analytics, and social media) • by End-Use (BFSI, Retail and eCommerce, Manufacturing, and Others) |
Regional Analysis/Coverage | North America (USA, Canada, Mexico), Europe (Germany, UK, France, Italy, Spain, Netherlands, Rest of Europe), Asia-Pacific (Japan, South Korea, China, India, Australia, Rest of Asia-Pacific), The Middle East & Africa (Israel, +D11UAE, South Africa, Rest of Middle East & Africa), Latin America (Brazil, Argentina, Rest of Latin America) |
Company Profiles | Tata Consultancy Services Limited, Wipro, Capgemini, Hexaware, Cognizant, Cigniti, Accenture, Micro Focus, Maveric Systems, and DXC Technology Company |
Key Drivers | •Digital Transformation is Making Way for Digital Security. •The Growing Adoption of Agile and DevOps Methodologies in SDLC. |
Market Restraints | •Shadow IT is a major risk area for businesses. |
Ans: - The Digital Assurance market size was valued at 5.17 Bn in 2022.
Ans: - Digital Transformation is Making Way for Digital Security and the growing use of test automation reduces operational costs while improving QA.
Ans: - The Digital Assurance Market is to grow at a CAGR of 13.39% over the forecast period 2023-2030.
Ans: - The major key players are Tata Consultancy Services Limited, Wipro, Capgemini, Hexaware, Cognizant, Cigniti, Accenture, Micro Focus, Maveric Systems, and DXC Technology Company.
Ans: - The study includes a comprehensive analysis of Digital Assurance Market trends, as well as present and future market forecasts. DROC analysis, as well as impact analysis for the projected period. Porter's five forces analysis aids in the study of buyer and supplier potential as well as the competitive landscape etc.
Table of Contents
1. Introduction
1.1 Market Definition
1.2 Scope
1.3 Research Assumptions
2. Research Methodology
3. Market Dynamics
3.1 Drivers
3.2 Restraints
3.3 Opportunities
3.4 Challenges
4. Impact Analysis
4.1 COVID-19 Impact Analysis
4.2 Impact of Ukraine- Russia war
4.3 Impact of ongoing Recession
4.3.1 Introduction
4.3.2 Impact on major economies
4.3.2.1 US
4.3.2.2 Canada
4.3.2.3 Germany
4.3.2.4 France
4.3.2.5 United Kingdom
4.3.2.6 China
4.3.2.7 Japan
4.3.2.8 South Korea
4.3.2.9 Rest of the World
5. Value Chain Analysis
6. Porter’s 5 forces model
7. PEST Analysis
8. Digital Assurance Market Segmentation, by Testing Mode
8.1 Manual Testing
8.2 Test Automation
9. Digital Assurance Market Segmentation, by Testing Type
9.1 Application Programming Interface Testing
9.2 Network Testing
9.3 Performance Testing
9.4 Security Testing
9.5 Others
10. Digital Assurance Market Segmentation, by Technology
10.1 Mobile
10.2 Cloud
10.3 Analytics
10.4 social media
11. Digital Assurance Market Segmentation, by End-Use
11.1 BFSI
11.2 Retail and Ecommerce
11.3 Manufacturing
11.4 Others
12. Regional Analysis
12.1 Introduction
12.2 North America
12.2.1 USA
12.2.2 Canada
12.2.3 Mexico
12.3 Europe
12.3.1 Germany
12.3.2 UK
12.3.3 France
12.3.4 Italy
12.3.5 Spain
12.3.6 The Netherlands
12.3.7 Rest of Europe
12.4 Asia-Pacific
12.4.1 Japan
12.4.2 South Korea
12.4.3 China
12.4.4 India
12.4.5 Australia
12.4.6 Rest of Asia-Pacific
12.5 The Middle East & Africa
12.5.1 Israel
12.5.2 UAE
12.5.3 South Africa
12.5.4 Rest
12.6 Latin America
12.6.1 Brazil
12.6.2 Argentina
12.6.3 Rest of Latin America
13. Company Profiles
13.1 Tata Consultancy Services Limited
13.1.1 Financial
13.1.2 Products/ Services Offered
13.1.3 SWOT Analysis
13.1.4 The SNS view
13.2 Wipro
13.3 Capgemini
13.4 Hexaware
13.5 Cognizant
13.6 Cigniti
13.7 Accenture
13.8 Micro Focus
13.9 Maveric Systems
13.10 DXC Technology Company
14. Competitive Landscape
14.1 Competitive Benchmarking
14.2 Market Share Analysis
14.3 Recent Developments
15. Conclusion
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On The Basis of Testing Mode
Manual Testing
Test Automation
On The Basis of Testing Type
Application Programming Interface Testing
Network Testing
Performance Testing
Security Testing
Others
On The Basis of Technology
Mobile
Cloud
Analytics
Social Media
On The Basis of End-Use
BFSI
Retail and Ecommerce
Manufacturing
Others
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REGIONAL COVERAGE:
North America
US
Canada
Mexico
Europe
Eastern Europe
Poland
Romania
Hungary
Turkey
Rest of Eastern Europe
Western Europe
Germany
France
UK
Italy
Spain
Netherlands
Switzerland
Austria
Rest of Western Europe
Asia Pacific
China
India
Japan
South Korea
Vietnam
Singapore
Australia
Rest of Asia Pacific
Middle East & Africa
Middle East
UAE
Egypt
Saudi Arabia
Qatar
Rest of the Middle East
Africa
Nigeria
South Africa
Rest of Africa
Latin America
Brazil
Argentina
Colombia
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Product Analysis
Criss-Cross segment analysis (e.g. Product X Application)
Product Matrix which gives a detailed comparison of the product portfolio of each company
Geographic Analysis
Additional countries in any of the regions
Company Information
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