Online Travel Market Report Scope & Overview:
The Online Travel Market Size was valued at USD 625.89 billion in 2024 and is expected to reach USD 1457.52 billion by 2032 and grow at a CAGR of 11.1% over the forecast period 2025-2032.
The market is a dynamic segment of the tourism industry, enabling users to book flights, accommodations, and travel services through digital platforms. Growth is fueled by rising internet usage, smartphone adoption, and consumer preference for convenience and cost-efficiency. Online travel agencies, aggregators, and service providers are leveraging technology to enhance user experience, personalization, and real-time updates. Emerging trends like AI-driven recommendations, virtual tours, and eco-friendly travel choices are transforming how people plan and book trips. As global travel rebounds post-pandemic, the online travel market is poised for sustained growth, offering vast opportunities for innovation and expansion.
According to a study, increased internet penetration and smartphone usage have led to over 80% of travelers booking trips online. As a result, online travel agencies now account for nearly 60% of digital travel sales. The rise of mobile apps has influenced more than 70% of last-minute bookings. Additionally, around 65% of travelers prefer personalized recommendations, driving platforms to invest in AI and machine learning. This digital shift continues to transform consumer behavior and reshape the travel booking landscape.
The U.S. Online Travel Market size was USD 114.22 billion in 2024 and is expected to reach USD 272.83 billion by 2032, growing at a CAGR of 11.50% over the forecast period of 2025–2032. The driving factor for the U.S. online travel market is the high digital adoption rate, as over 85% of Americans use the internet to plan and book trips. As a result, the U.S. dominates the North American market due to its advanced digital infrastructure, widespread smartphone penetration, and strong presence of major online travel agencies. This has led to seamless booking experiences, encouraging more travelers to shift toward online platforms.
Market Dynamics
Key Drivers:
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Rising Internet and Mobile Penetration Across the U.S. Drives Digital Travel Bookings in the Online Travel Market
The widespread adoption of internet services and smartphones across the United States has significantly transformed how travelers plan and book their trips. As digital literacy continues to grow, more than 85% of U.S. travelers now use online platforms for booking flights, hotels, and activities, creating a massive demand for seamless digital travel solutions. This digital shift is a major driver of the online travel market, as tech-savvy users prefer quick, convenient, and personalized travel planning. The constant rollout of user-friendly apps, improved mobile payment systems, and targeted promotions further boosts online engagement. Additionally, the emergence of real-time pricing, predictive AI tools, and chatbot support enhances user experience, making digital channels the go-to source for travel decisions.
In June 2024, a major U.S.-based travel booking platform launched an AI-integrated tool that provides real-time itinerary suggestions based on personal travel habits. This development highlights how rising digital penetration is not only increasing demand but also encouraging innovation across online travel services. The ripple effect is visible in higher user retention rates, improved conversion, and wider adoption across demographic groups, contributing to the sustained expansion of the online travel market.
Restraints:
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Data Privacy and Cybersecurity Concerns Limit Consumer Confidence in the Online Travel Market
Despite the growth of the online travel market, data privacy and cybersecurity concerns remain a key restraint, directly affecting consumer trust and platform adoption. With millions of users sharing sensitive personal and financial information online, the risk of data breaches, identity theft, and cyberattacks becomes a significant concern. As a result, travelers may hesitate to complete bookings or store their payment information on these platforms, hindering conversion rates and user retention. Even with stringent regulations and improved encryption technologies, repeated incidents involving data leaks continue to impact brand reputations and discourage first-time users.
The cause-effect dynamic is clear: the more valuable user data becomes, the greater the need for cybersecurity, and when platforms fall short, it negatively impacts user confidence. Smaller travel startups particularly struggle with meeting these security expectations, which often leads consumers to favor established, trusted brands. This creates a competitive imbalance and slows market expansion in underserved or rural areas, further challenging the industry. The lack of consistent cybersecurity standards across platforms also complicates the issue, making it a persistent hurdle in the otherwise rapidly growing U.S. online travel market.
Opportunities:
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Emerging AI-Powered Personalization Tools Create New Avenues in the Online Travel Market Growth
The rising demand for customized travel experiences has created a major opportunity for the online travel market through AI-powered personalization. Consumers now expect tailored travel suggestions based on their search history, budget, interests, and real-time conditions. This shift is fueling innovation, pushing platforms to invest in machine learning, predictive analytics, and behavior-driven content. As a result, users receive curated options for flights, hotels, and activities, increasing booking rates and platform loyalty. The cause here is the growing expectation for convenience and relevance, and the effect is the adoption of intelligent systems that optimize user journeys, upsell services, and reduce cart abandonment.
In April 2025, a leading online travel provider in the U.S. introduced a real-time itinerary planner powered by machine learning, which automatically adjusts based on weather changes, delays, or budget updates. This advancement demonstrated how personalized, responsive features not only elevate user satisfaction but also increase average transaction values. The ability to create a seamless, intelligent user experience is turning into a competitive advantage, making personalization one of the most promising growth drivers in the online travel space.
Challenges:
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High Dependence on Real-Time Inventory and Supplier Integration Poses Challenges to the Online Travel Market
The online travel market heavily depends on real-time inventory access and seamless integration with airlines, hotels, and other travel service providers. This reliance presents a significant challenge, as any delays or discrepancies in supplier data can result in booking errors, poor user experience, and customer dissatisfaction. When inventory updates are not synchronized across platforms, users may encounter price mismatches or unavailable listings, which erodes trust in the platform. The cause lies in the fragmented nature of supplier networks, and the effect is reduced booking efficiency and increased support overhead.
Moreover, technical issues such as API failures, downtime in supplier systems, or inconsistent formatting standards further complicate integration efforts. These disruptions are particularly problematic during peak travel seasons when demand surges and system reliability becomes critical. While larger platforms can invest in more robust infrastructure, smaller or newer players often struggle to maintain reliable supplier connections, limiting their growth potential. In turn, the end-user experiences longer wait times, canceled bookings, or misleading prices, ultimately discouraging repeat use. Resolving this challenge will require stronger collaboration standards and advanced integration tools that can handle complex, real-time data flows across the global travel ecosystem.
Segmentation Analysis:
By Services
Transportation holds the largest share of 42% in 2024 due to rising air travel, urban mobility options, and the integration of ride-sharing and intercity transport booking within travel platforms. This demand has pushed online platforms to offer bundled services and real-time availability of flights, buses, and trains. As convenience drives usage, companies are developing mobile-first solutions with live tracking, seat selection, and dynamic pricing, supporting transportation's dominance and directly contributing to the revenue leadership in the online travel market.
The accommodation segment is growing at the highest CAGR of 12.35%, driven by increased demand for personalized stays, flexible cancellations, and vacation rentals. Travelers now expect rich content, virtual tours, and price comparisons through digital platforms. In response, travel brands are enhancing hotel listings with user-generated content and instant booking integration. This evolution in user preferences has led to higher engagement, expanding booking volumes and elevating accommodation's impact on the overall growth of the online travel market.
By Mode of Booking
Online travel agencies (OTAs) dominate with a 56% share in 2024 due to their extensive inventory, price comparison tools, and multi-service bundling. The shift toward all-in-one platforms offering flights, hotels, and packages has boosted consumer reliance. OTAs have responded with AI-driven interfaces, loyalty programs, and seamless mobile experiences. This continuous product development ensures user convenience and choice, strengthening OTAs’ leadership role and enhancing their influence within the evolving U.S. online travel market ecosystem.
Direct travel suppliers are growing at a CAGR of 11.92% as brands aim to build direct customer relationships through exclusive offers and loyalty perks. This shift is driven by users seeking transparency and customized services from hotels or airlines directly. To compete with OTAs, suppliers have launched robust mobile apps, dynamic pricing tools, and direct messaging features. This move toward direct engagement is reshaping digital strategy and fueling growth in the U.S. online travel market.
By Traveler
Leisure travel holds a 73% share in 2024, driven by rising disposable incomes, seasonal promotions, and flexible working models allowing for more personal trips. Travelers increasingly seek unique experiences, encouraging platforms to showcase curated getaways and family packages. In response, online agencies are enhancing destination discovery, reviews, and itinerary customization. This behavior shift fuels leisure’s market dominance and aligns directly with the expanded scope of services in the online travel market.
Business travel is growing at a CAGR of 12.54%, driven by the revival of in-person meetings and industry events. Companies are focusing on cost control and policy compliance, encouraging use of centralized digital booking tools. Platforms are responding by offering corporate dashboards, invoicing integration, and flexible rescheduling options. This evolution in business travel logistics increases reliance on digital platforms, further embedding corporate usage into the broader online travel market landscape.
By Platform
The mobile-based platform leads with 53% of the market in 2024 due to smartphone convenience, location-based services, and app-exclusive deals. Travelers prefer real-time updates, single-click bookings, and mobile boarding passes. Travel brands have responded by optimizing app performance, introducing voice search, and in-app chatbots. This shift to mobile has redefined how users interact with travel platforms, firmly establishing mobile as the dominant platform in the online travel market.
The web-based platform is growing at a CAGR of 11.54%, as users favor desktop browsing for complex itineraries and multi-city bookings. The need for detailed comparisons and broader visibility has prompted companies to enhance web interfaces with filter options, trip planners, and live customer support. This expanded usability appeals to cautious or bulk bookers, sustaining web engagement and supporting overall growth in the U.S. online travel market.
By Application
Domestic bookings lead with a 70% share in 2024, driven by local tourism campaigns, affordability, and greater flexibility in planning. Travelers favor short-haul getaways, leading platforms to integrate road trip planning, local experiences, and regional accommodations. Companies have introduced localized pricing, nearby attraction guides, and same-day booking options. These tailored offerings drive high volume and user satisfaction, solidifying domestic travel’s foundational role in the online travel market.
International booking is growing at a CAGR of 12.5%, spurred by reopening borders, remote work flexibility, and interest in global exploration. Travelers are drawn to long-haul destinations with personalized travel packages and flexible cancellation policies. In response, platforms have expanded multi-language support, currency converters, and visa assistance tools. These innovations make international planning more accessible, strengthening this segment’s contribution to the dynamic growth of the online travel market.
Regional Analysis:
Asia Pacific leads the Online Travel Market with a 31.8% share in 2024, driven by rapid smartphone adoption, expanding internet access, and increasing digital payment usage. The region’s growing middle class and appetite for travel deals are accelerating mobile-based booking trends. Popular travel apps and domestic tourism campaigns have bolstered user engagement. China dominates the Asia Pacific market due to its mature digital ecosystem, widespread mobile wallet integration, and heavy investment in AI-powered travel platforms for dynamic personalization.
North America is the fastest-growing region with an 11.76% CAGR in 2024, fueled by high consumer expectations for convenience, widespread AI integration in travel platforms, and rising domestic travel trends. Online bookings are increasing as platforms offer personalized itineraries and loyalty-based pricing. The United States dominates the North American market owing to its tech leadership, high credit card and internet penetration, and growing reliance on digital tools for planning, booking, and managing leisure and business travel.
Europe is witnessing steady growth, supported by cross-border travel demand, eco-conscious tourism trends, and increased adoption of mobile-first booking platforms. Travel aggregators are enhancing AI features to promote green travel options and flexible ticketing. Germany dominates the European market due to its digitally aware traveler base, strong rail and air connectivity, and demand for sustainable travel facilitated through advanced booking systems offering real-time availability and carbon-conscious alternatives.
The Middle East & Africa and Latin America regions are seeing growing adoption of online travel platforms, driven by rising mobile usage, improved internet access, and increased tourism infrastructure investment. South Africa leads MEA due to its expanding domestic tourism economy, digital literacy efforts, and online booking support for nature and adventure travel. Brazil dominates Latin America, supported by growth in low-cost airlines, a young mobile-first traveler demographic, and increasing demand for app-based travel planning and flexible payment options.
Key Players:
The online travel market companies are Expedia Group Inc., Fareportal Inc., Hostelworld Group plc, HRS, Hurb, MakeMyTrip Pvt. Ltd., priceline.com LLC (Booking Holdings Inc.), Thomas Cook India Ltd. (Fairfax Financial Holdings Limited), TripAdvisor Inc., Yatra.com, Booking Holdings Inc., Airbnb, Inc., Trip.com Group, eDreams ODIGEO, Traveloka, Despegar (Decolar), Hotelbeds (HBX Group), GetYourGuide, Opodo, Etraveli Group, and Others.
Recent Developments:
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In May 2025, Expedia introduced an AI-powered tool that converts Instagram Reels into personalized travel itineraries, enabling users to send travel-themed Reels and receive tailored destination suggestions and booking options. The beta launch illustrates Expedia’s innovation in bridging social media inspiration with actionable booking experiences in the online travel market.
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In May 2024, Hostelworld expanded its mobile app with new social features, leading to a 49% increase in app-based bookings, which enabled travelers to connect more dynamically and book stays via social interactions, reflecting AI-like engagement strategies in the online hostel booking space.
| Report Attributes | Details |
|---|---|
| Market Size in 2024 | USD 625.89 Billion |
| Market Size by 2032 | USD 1457.52 Billion |
| CAGR | CAGR of 11.1% From 2025 to 2032 |
| Base Year | 2024 |
| Forecast Period | 2025-2032 |
| Historical Data | 2021-2023 |
| Report Scope & Coverage | Market Size, Segments Analysis, Competitive Landscape, Regional Analysis, DROC & SWOT Analysis, Forecast Outlook |
| Key Segments | • By Services (Transportation [Airline, Car Rental, Rail, Cruise, Bus], Accommodation, Tour Packages) • By Mode of Booking (Online Travel Agencies, Direct Travel Suppliers) • By Platform (Mobile-based, Web-based) • By Traveler Type (Leisure, Business) • By Application (International Booking, Domestic Booking) |
| Regional Analysis/Coverage | North America (US, Canada), Europe (Germany, UK, France, Italy, Spain, Russia, Poland, Rest of Europe), Asia Pacific (China, India, Japan, South Korea, Australia, ASEAN Countries, Rest of Asia Pacific), Middle East & Africa (UAE, Saudi Arabia, Qatar, South Africa, Rest of Middle East & Africa), Latin America (Brazil, Argentina, Mexico, Colombia, Rest of Latin America). |
| Company Profiles | Expedia Group Inc., Fareportal Inc., Hostelworld Group plc, HRS, Hurb, MakeMyTrip Pvt. Ltd., priceline.com LLC (Booking Holdings Inc.), Thomas Cook India Ltd. (Fairfax Financial Holdings Limited), TripAdvisor Inc., Yatra.com, Booking Holdings Inc., Airbnb, Inc., Trip.com Group, eDreams ODIGEO, Traveloka, Despegar (Decolar), Hotelbeds (HBX Group), GetYourGuide, Opodo, Etraveli Group. |
Table Of Contents
1. Introduction
1.1 Market Definition & Scope
1.2 Research Assumptions & Abbreviations
1.3 Research Methodology
2. Executive Summary
2.1 Market Snapshot
2.2 Market Absolute $ Opportunity Assessment & Y-o-Y Analysis, 2021–2032
2.3 Market Size & Forecast, By Segmentation, 2021–2032
2.3.1 Market Size By Services
2.3.2 Market Size By Application
2.3.2 Market Size By Mode of Booking
2.3.2 Market Size By Platform
2.3.2 Market Size By Traveler
2.4 Market Share & BPS Analysis By Region, 2024
2.5 Industry Growth Scenarios – Conservative, Likely & Optimistic
2.6 Industry CxO’s Perspective
3. Market Overview
3.1 Market Dynamics
3.1.1 Drivers
3.1.2 Restraints
3.1.3 Opportunities
3.1.4 Key Market Trends
3.2 Industry PESTLE Analysis
3.3 Key Industry Forces (Porter’s) Impacting Market Growth
3.4 Industry Supply Chain Analysis
3.4.1 Raw Material Suppliers
3.4.2 Manufacturers
3.4.3 Distributors/Suppliers
3.4.4 Customers/End-Users
3.5 Industry Life Cycle Assessment
3.6 Parent Market Overview
3.7 Market Risk Assessment
4. Statistical Insights & Trends Reporting
4.1 Booking Behavior Statistics
4.1.1 Share (%) of bookings made via mobile apps vs. desktop platforms
4.1.2 Average booking window (days before travel) for domestic vs. international trips
4.1.3 Average value ($) per booking by travel type (flights, hotels, packages)
4.1.4 Percentage of last-minute bookings (within 72 hours of travel)
4.1.5 Cart abandonment rate (%) in online travel booking platforms
4.2 User Demographics & Preferences
4.2.1 Age group breakdown (%) of online travel customers
4.2.2 Percentage of users preferring bundled travel deals vs. à la carte options
4.2.3 Average number of reviews read before booking accommodation
4.2.4 User retention rate (%) across leading online travel portals
4.2.5 Share of repeat customers by platform type (OTA, direct airline/hotel websites)
4.3 Technology & Feature Adoption
4.3.1 Adoption rate (%) of AI-powered recommendation engines in travel platforms
4.3.2 Share of bookings made using voice assistants or chatbots
4.3.3 Percentage of platforms offering dynamic pricing based on AI analytics
4.3.4 Rate of integration with loyalty programs (% of platforms)
4.3.5 Number of platforms offering virtual reality previews of destinations
4.4 Traveler Behavior & Trends
4.4.1 Average number of destinations searched before final booking
4.4.2 Percentage of travelers choosing sustainable or eco-certified travel options
4.4.3 Ratio of solo vs. group travel bookings on online platforms
4.4.4 Popular travel durations (e.g., weekend vs. week-long trips) booked online
4.4.5 Share of bookings with flexible cancellation/refund options
5. Online Travel Market Segmental Analysis & Forecast, By Services, 2021 – 2032, Value (USD Billion)
5.1 Introduction
5.2 Transportation
5.2.1 Key Trends
5.2.2 Market Size & Forecast, 2021 – 2032
5.2.3 Airline
5.2.3.1 Key Trends
5.2.3.2 Market Size & Forecast, 2021 – 2032
5.2.4 Car rental
5.2.4.1 Key Trends
5.2.4.2 Market Size & Forecast, 2021 – 2032
5.2.5 Rail
5.2.5.1 Key Trends
5.2.5.2 Market Size & Forecast, 2021 – 2032
5.2.6 Bus
5.2.6.1 Key Trends
5.2.6.2 Market Size & Forecast, 2021 – 2032
5.2.7 Cruise
5.2.7.1 Key Trends
5.2.7.2 Market Size & Forecast, 2021 – 2032
5.3 Accommodation
5.3.1 Key Trends
5.3.2 Market Size & Forecast, 2021 – 2032
5.4 Tour packages
5.4.1 Key Trends
5.4.2 Market Size & Forecast, 2021 – 2032
6. Online Travel Market Segmental Analysis & Forecast, By Application, 2021 – 2032, Value (USD Billion)
6.1 Introduction
6.2 International booking
6.2.1 Key Trends
6.2.2 Market Size & Forecast, 2021 – 2032
6.3 Domestic booking
6.3.1 Key Trends
6.3.2 Market Size & Forecast, 2021 – 2032
7. Online Travel Market Segmental Analysis & Forecast, By Mode of Booking, 2021 – 2032, Value (USD Billion)
7.1 Introduction
7.2 Online travel agencies
7.2.1 Key Trends
7.2.2 Market Size & Forecast, 2021 – 2032
7.3 Direct travel suppliers
7.3.1 Key Trends
7.3.2 Market Size & Forecast, 2021 – 2032
8. Online Travel Market Segmental Analysis & Forecast, By Platform, 2021 – 2032, Value (USD Billion)
8.1 Introduction
8.2 Mobile-based
8.2.1 Key Trends
8.2.2 Market Size & Forecast, 2021 – 2032
8.3 Web-based
8.3.1 Key Trends
8.3.2 Market Size & Forecast, 2021 – 2032
9. Online Travel Market Segmental Analysis & Forecast, By Traveler, 2021 – 2032, Value (USD Billion)
9.1 Introduction
9.2 Leisure
9.2.1 Key Trends
9.2.2 Market Size & Forecast, 2021 – 2032
9.3 Business
9.3.1 Key Trends
9.3.2 Market Size & Forecast, 2021 – 2032
10. Online Travel Market Segmental Analysis & Forecast By Region, 2021 – 2032, Value (USD Billion)
10.1 Introduction
10.2 North America
10.2.1 Key Trends
10.2.2 Online Travel Market Size & Forecast, By Services, 2021 – 2032
10.2.3 Online Travel Market Size & Forecast, By Application, 2021 – 2032
10.2.4 Online Travel Market Size & Forecast, By Mode of Booking, 2021 – 2032
10.2.5 Online Travel Market Size & Forecast, By Platform, 2021 – 2032
10.2.6 Online Travel Market Size & Forecast, By Traveler, 2021 – 2032
10.2.7 Online Travel Market Size & Forecast, By Country, 2021 – 2032
10.2.7.1 USA
10.2.7.1.1 Online Travel Market Size & Forecast, By Services, 2021 – 2032
10.2.7.1.2 Online Travel Market Size & Forecast, By Application, 2021 – 2032
10.2.7.1.3 Online Travel Market Size & Forecast, By Mode of Booking, 2021 – 2032
10.2.7.1.4 Online Travel Market Size & Forecast, By Platform, 2021 – 2032
10.2.7.1.5 Online Travel Market Size & Forecast, By Traveler, 2021 – 2032
10.2.7.2 Canada
10.2.7.2.1 Online Travel Market Size & Forecast, By Services, 2021 – 2032
10.2.7.2.2 Online Travel Market Size & Forecast, By Application, 2021 – 2032
10.2.7.2.3 Online Travel Market Size & Forecast, By Mode of Booking, 2021 – 2032
10.2.7.2.4 Online Travel Market Size & Forecast, By Platform, 2021 – 2032
10.2.7.2.5 Online Travel Market Size & Forecast, By Traveler, 2021 – 2032
10.3 Europe
10.3.1 Key Trends
10.3.2 Online Travel Market Size & Forecast, By Services, 2021 – 2032
10.3.3 Online Travel Market Size & Forecast, By Application, 2021 – 2032
10.3.4 Online Travel Market Size & Forecast, By Mode of Booking, 2021 – 2032
10.3.5 Online Travel Market Size & Forecast, By Platform, 2021 – 2032
10.3.6 Online Travel Market Size & Forecast, By Traveler, 2021 – 2032
10.3.7 Online Travel Market Size & Forecast, By Country, 2021 – 2032
10.3.7.1 Germany
10.3.7.1.1 Online Travel Market Size & Forecast, By Services, 2021 – 2032
10.3.7.1.2 Online Travel Market Size & Forecast, By Application, 2021 – 2032
10.3.7.1.3 Online Travel Market Size & Forecast, By Mode of Booking, 2021 – 2032
10.3.7.1.4 Online Travel Market Size & Forecast, By Platform, 2021 – 2032
10.3.7.1.5 Online Travel Market Size & Forecast, By Traveler, 2021 – 2032
10.3.7.2 UK
10.3.7.2.1 Online Travel Market Size & Forecast, By Services, 2021 – 2032
10.3.7.2.2 Online Travel Market Size & Forecast, By Application, 2021 – 2032
10.3.7.2.3 Online Travel Market Size & Forecast, By Mode of Booking, 2021 – 2032
10.3.7.2.4 Online Travel Market Size & Forecast, By Platform, 2021 – 2032
10.3.7.2.5 Online Travel Market Size & Forecast, By Traveler, 2021 – 2032
10.3.7.3 France
10.3.7.3.1 Online Travel Market Size & Forecast, By Services, 2021 – 2032
10.3.7.3.2 Online Travel Market Size & Forecast, By Application, 2021 – 2032
10.3.7.3.3 Online Travel Market Size & Forecast, By Mode of Booking, 2021 – 2032
10.3.7.3.4 Online Travel Market Size & Forecast, By Platform, 2021 – 2032
10.3.7.3.5 Online Travel Market Size & Forecast, By Traveler, 2021 – 2032
10.3.7.4 Italy
10.3.7.4.1 Online Travel Market Size & Forecast, By Services, 2021 – 2032
10.3.7.4.2 Online Travel Market Size & Forecast, By Application, 2021 – 2032
10.3.7.4.3 Online Travel Market Size & Forecast, By Mode of Booking, 2021 – 2032
10.3.7.4.4 Online Travel Market Size & Forecast, By Platform, 2021 – 2032
10.3.7.4.5 Online Travel Market Size & Forecast, By Traveler, 2021 – 2032
10.3.7.5 Spain
10.3.7.5.1 Online Travel Market Size & Forecast, By Services, 2021 – 2032
10.3.7.5.2 Online Travel Market Size & Forecast, By Application, 2021 – 2032
10.3.7.5.3 Online Travel Market Size & Forecast, By Mode of Booking, 2021 – 2032
10.3.7.5.4 Online Travel Market Size & Forecast, By Platform, 2021 – 2032
10.3.7.5.5 Online Travel Market Size & Forecast, By Traveler, 2021 – 2032
10.3.7.6 Russia
10.3.7.6.1 Online Travel Market Size & Forecast, By Services, 2021 – 2032
10.3.7.6.2 Online Travel Market Size & Forecast, By Application, 2021 – 2032
10.3.7.6.3 Online Travel Market Size & Forecast, By Mode of Booking, 2021 – 2032
10.3.7.6.4 Online Travel Market Size & Forecast, By Platform, 2021 – 2032
10.3.7.6.5 Online Travel Market Size & Forecast, By Traveler, 2021 – 2032
10.3.7.7 Poland
10.3.7.7.1 Online Travel Market Size & Forecast, By Services, 2021 – 2032
10.3.7.7.2 Online Travel Market Size & Forecast, By Application, 2021 – 2032
10.3.7.7.3 Online Travel Market Size & Forecast, By Mode of Booking, 2021 – 2032
10.3.7.7.4 Online Travel Market Size & Forecast, By Platform, 2021 – 2032
10.3.7.7.5 Online Travel Market Size & Forecast, By Traveler, 2021 – 2032
10.3.7.8 Rest of Europe
10.3.7.8.1 Online Travel Market Size & Forecast, By Services, 2021 – 2032
10.3.7.8.2 Online Travel Market Size & Forecast, By Application, 2021 – 2032
10.3.7.8.3 Online Travel Market Size & Forecast, By Mode of Booking, 2021 – 2032
10.3.7.8.4 Online Travel Market Size & Forecast, By Platform, 2021 – 2032
10.3.7.8.5 Online Travel Market Size & Forecast, By Traveler, 2021 – 2032
10.4 Asia-Pacific
10.4.1 Key Trends
10.4.2 Online Travel Market Size & Forecast, By Services, 2021 – 2032
10.4.3 Online Travel Market Size & Forecast, By Application, 2021 – 2032
10.4.4 Online Travel Market Size & Forecast, By Mode of Booking, 2021 – 2032
10.4.5 Online Travel Market Size & Forecast, By Platform, 2021 – 2032
10.4.6 Online Travel Market Size & Forecast, By Traveler, 2021 – 2032
10.4.7 Online Travel Market Size & Forecast, By Country, 2021 – 2032
10.4.7.1 China
10.4.7.1.1 Online Travel Market Size & Forecast, By Services, 2021 – 2032
10.4.7.1.2 Online Travel Market Size & Forecast, By Application, 2021 – 2032
10.4.7.1.3 Online Travel Market Size & Forecast, By Mode of Booking, 2021 – 2032
10.4.7.1.4 Online Travel Market Size & Forecast, By Platform, 2021 – 2032
10.4.7.1.5 Online Travel Market Size & Forecast, By Traveler, 2021 – 2032
10.4.7.2 India
10.4.7.2.1 Online Travel Market Size & Forecast, By Services, 2021 – 2032
10.4.7.2.2 Online Travel Market Size & Forecast, By Application, 2021 – 2032
10.4.7.2.3 Online Travel Market Size & Forecast, By Mode of Booking, 2021 – 2032
10.4.7.2.4 Online Travel Market Size & Forecast, By Platform, 2021 – 2032
10.4.7.2.5 Online Travel Market Size & Forecast, By Traveler, 2021 – 2032
10.4.7.3 Japan
10.4.7.3.1 Online Travel Market Size & Forecast, By Services, 2021 – 2032
10.4.7.3.2 Online Travel Market Size & Forecast, By Application, 2021 – 2032
10.4.7.3.3 Online Travel Market Size & Forecast, By Mode of Booking, 2021 – 2032
10.4.7.3.4 Online Travel Market Size & Forecast, By Platform, 2021 – 2032
10.4.7.3.5 Online Travel Market Size & Forecast, By Traveler, 2021 – 2032
10.4.7.4 South Korea
10.4.7.4.1 Online Travel Market Size & Forecast, By Services, 2021 – 2032
10.4.7.4.2 Online Travel Market Size & Forecast, By Application, 2021 – 2032
10.4.7.4.3 Online Travel Market Size & Forecast, By Mode of Booking, 2021 – 2032
10.4.7.4.4 Online Travel Market Size & Forecast, By Platform, 2021 – 2032
10.4.7.4.5 Online Travel Market Size & Forecast, By Traveler, 2021 – 2032
10.4.7.5 Australia
10.4.7.5.1 Online Travel Market Size & Forecast, By Services, 2021 – 2032
10.4.7.5.2 Online Travel Market Size & Forecast, By Application, 2021 – 2032
10.4.7.5.3 Online Travel Market Size & Forecast, By Mode of Booking, 2021 – 2032
10.4.7.5.4 Online Travel Market Size & Forecast, By Platform, 2021 – 2032
10.4.7.5.5 Online Travel Market Size & Forecast, By Traveler, 2021 – 2032
10.4.7.6 ASEAN Countries
10.4.7.6.1 Online Travel Market Size & Forecast, By Services, 2021 – 2032
10.4.7.6.2 Online Travel Market Size & Forecast, By Application, 2021 – 2032
10.4.7.6.3 Online Travel Market Size & Forecast, By Mode of Booking, 2021 – 2032
10.4.7.6.4 Online Travel Market Size & Forecast, By Platform, 2021 – 2032
10.4.7.6.5 Online Travel Market Size & Forecast, By Traveler, 2021 – 2032
10.4.7.7 Rest of Asia-Pacific
10.4.7.7.1 Online Travel Market Size & Forecast, By Services, 2021 – 2032
10.4.7.7.2 Online Travel Market Size & Forecast, By Application, 2021 – 2032
10.4.7.7.3 Online Travel Market Size & Forecast, By Mode of Booking, 2021 – 2032
10.4.7.7.4 Online Travel Market Size & Forecast, By Platform, 2021 – 2032
10.4.7.7.5 Online Travel Market Size & Forecast, By Traveler, 2021 – 2032
10.5 Latin America
10.5.1 Key Trends
10.5.2 Online Travel Market Size & Forecast, By Services, 2021 – 2032
10.5.3 Online Travel Market Size & Forecast, By Application, 2021 – 2032
10.5.4 Online Travel Market Size & Forecast, By Mode of Booking, 2021 – 2032
10.5.5 Online Travel Market Size & Forecast, By Platform, 2021 – 2032
10.5.6 Online Travel Market Size & Forecast, By Traveler, 2021 – 2032
10.5.7 Online Travel Market Size & Forecast, By Country, 2021 – 2032
10.5.7.1 Brazil
10.5.7.1.1 Online Travel Market Size & Forecast, By Services, 2021 – 2032
10.5.7.1.2 Online Travel Market Size & Forecast, By Application, 2021 – 2032
10.5.7.1.3 Online Travel Market Size & Forecast, By Mode of Booking, 2021 – 2032
10.5.7.1.4 Online Travel Market Size & Forecast, By Platform, 2021 – 2032
10.5.7.1.5 Online Travel Market Size & Forecast, By Traveler, 2021 – 2032
10.5.7.2 Argentina
10.5.7.2.1 Online Travel Market Size & Forecast, By Services, 2021 – 2032
10.5.7.2.2 Online Travel Market Size & Forecast, By Application, 2021 – 2032
10.5.7.2.3 Online Travel Market Size & Forecast, By Mode of Booking, 2021 – 2032
10.5.7.2.4 Online Travel Market Size & Forecast, By Platform, 2021 – 2032
10.5.7.2.5 Online Travel Market Size & Forecast, By Traveler, 2021 – 2032
10.5.7.3 Mexico
10.5.7.3.1 Online Travel Market Size & Forecast, By Services, 2021 – 2032
10.5.7.3.2 Online Travel Market Size & Forecast, By Application, 2021 – 2032
10.5.7.3.3 Online Travel Market Size & Forecast, By Mode of Booking, 2021 – 2032
10.5.7.3.4 Online Travel Market Size & Forecast, By Platform, 2021 – 2032
10.5.7.3.5 Online Travel Market Size & Forecast, By Traveler, 2021 – 2032
10.5.7.4 Colombia
10.5.7.4.1 Online Travel Market Size & Forecast, By Services, 2021 – 2032
10.5.7.4.2 Online Travel Market Size & Forecast, By Application, 2021 – 2032
10.5.7.4.3 Online Travel Market Size & Forecast, By Mode of Booking, 2021 – 2032
10.5.7.4.4 Online Travel Market Size & Forecast, By Platform, 2021 – 2032
10.5.7.4.5 Online Travel Market Size & Forecast, By Traveler, 2021 – 2032
10.5.7.5 Rest of Latin America
10.5.7.5.1 Online Travel Market Size & Forecast, By Services, 2021 – 2032
10.5.7.5.2 Online Travel Market Size & Forecast, By Application, 2021 – 2032
10.5.7.5.3 Online Travel Market Size & Forecast, By Mode of Booking, 2021 – 2032
10.5.7.5.4 Online Travel Market Size & Forecast, By Platform, 2021 – 2032
10.5.7.5.5 Online Travel Market Size & Forecast, By Traveler, 2021 – 2032
10.6 Middle East & Africa
10.6.1 Key Trends
10.6.2 Online Travel Market Size & Forecast, By Services, 2021 – 2032
10.6.3 Online Travel Market Size & Forecast, By Application, 2021 – 2032
10.6.4 Online Travel Market Size & Forecast, By Mode of Booking, 2021 – 2032
10.6.5 Online Travel Market Size & Forecast, By Platform, 2021 – 2032
10.6.6 Online Travel Market Size & Forecast, By Traveler, 2021 – 2032
10.6.7 Online Travel Market Size & Forecast, By Country, 2021 – 2032
10.6.7.1 UAE
10.6.7.1.1 Online Travel Market Size & Forecast, By Services, 2021 – 2032
10.6.7.1.2 Online Travel Market Size & Forecast, By Application, 2021 – 2032
10.6.7.1.3 Online Travel Market Size & Forecast, By Mode of Booking, 2021 – 2032
10.6.7.1.4 Online Travel Market Size & Forecast, By Platform, 2021 – 2032
10.6.7.1.5 Online Travel Market Size & Forecast, By Traveler, 2021 – 2032
10.6.7.2 Saudi Arabia
10.6.7.2.1 Online Travel Market Size & Forecast, By Services, 2021 – 2032
10.6.7.2.2 Online Travel Market Size & Forecast, By Application, 2021 – 2032
10.6.7.2.3 Online Travel Market Size & Forecast, By Mode of Booking, 2021 – 2032
10.6.7.2.4 Online Travel Market Size & Forecast, By Platform, 2021 – 2032
10.6.7.2.5 Online Travel Market Size & Forecast, By Traveler, 2021 – 2032
10.6.7.3 Qatar
10.6.7.3.1 Online Travel Market Size & Forecast, By Services, 2021 – 2032
10.6.7.3.2 Online Travel Market Size & Forecast, By Application, 2021 – 2032
10.6.7.3.3 Online Travel Market Size & Forecast, By Mode of Booking, 2021 – 2032
10.6.7.3.4 Online Travel Market Size & Forecast, By Platform, 2021 – 2032
10.6.7.3.5 Online Travel Market Size & Forecast, By Traveler, 2021 – 2032
10.6.7.4 Egypt
10.6.7.4.1 Online Travel Market Size & Forecast, By Services, 2021 – 2032
10.6.7.4.2 Online Travel Market Size & Forecast, By Application, 2021 – 2032
10.6.7.4.3 Online Travel Market Size & Forecast, By Mode of Booking, 2021 – 2032
10.6.7.4.4 Online Travel Market Size & Forecast, By Platform, 2021 – 2032
10.6.7.4.5 Online Travel Market Size & Forecast, By Traveler, 2021 – 2032
10.6.7.5 South Africa
10.6.7.5.1 Online Travel Market Size & Forecast, By Services, 2021 – 2032
10.6.7.5.2 Online Travel Market Size & Forecast, By Application, 2021 – 2032
10.6.7.5.3 Online Travel Market Size & Forecast, By Mode of Booking, 2021 – 2032
10.6.7.5.4 Online Travel Market Size & Forecast, By Platform, 2021 – 2032
10.6.7.5.5 Online Travel Market Size & Forecast, By Traveler, 2021 – 2032
10.6.7.6 Rest of Middle East & Africa
10.6.7.6.1 Online Travel Market Size & Forecast, By Services, 2021 – 2032
10.6.7.6.2 Online Travel Market Size & Forecast, By Application, 2021 – 2032
10.6.7.6.3 Online Travel Market Size & Forecast, By Mode of Booking, 2021 – 2032
10.6.7.6.4 Online Travel Market Size & Forecast, By Platform, 2021 – 2032
10.6.7.6.5 Online Travel Market Size & Forecast, By Traveler, 2021 – 2032
11. Competitive Landscape
11.1 Key Players' Positioning
11.2 Competitive Developments
11.2.1 Key Strategies Adopted (%), By Key Players, 2024
11.2.2 Year-Wise Strategies & Development, 2021 – 2025
11.2.3 Number Of Strategies Adopted By Key Players, 2024
11.3 Market Share Analysis, 2024
11.4 Product/Service & Application Benchmarking
11.4.1 Product/Service Specifications & Features By Key Players
11.4.2 Product/Service Heatmap By Key Players
11.4.3 Application Heatmap By Key Players
11.5 Industry Start-Up & Innovation Landscape
11.6 Key Company Profiles
11.6 Key Company Profiles
11.6.1 Expedia Group Inc.
11.6.1.1 Company Overview & Snapshot
11.6.1.2 Product/Service Portfolio
11.6.1.3 Key Company Financials
11.6.1.4 SWOT Analysis
11.6.2 Fareportal Inc.
11.6.2.1 Company Overview & Snapshot
11.6.2.2 Product/Service Portfolio
11.6.2.3 Key Company Financials
11.6.2.4 SWOT Analysis
11.6.3 Hostelworld Group plc
11.6.3.1 Company Overview & Snapshot
11.6.3.2 Product/Service Portfolio
11.6.3.3 Key Company Financials
11.6.3.4 SWOT Analysis
11.6.4 HRS
11.6.4.1 Company Overview & Snapshot
11.6.4.2 Product/Service Portfolio
11.6.4.3 Key Company Financials
11.6.4.4 SWOT Analysis
11.6.5 Hurb
11.6.5.1 Company Overview & Snapshot
11.6.5.2 Product/Service Portfolio
11.6.5.3 Key Company Financials
11.6.5.4 SWOT Analysis
11.6.6 MakeMyTrip Pvt. Ltd.
11.6.6.1 Company Overview & Snapshot
11.6.6.2 Product/Service Portfolio
11.6.6.3 Key Company Financials
11.6.6.4 SWOT Analysis
11.6.7 priceline.com LLC (Booking Holdings Inc.)
11.6.7.1 Company Overview & Snapshot
11.6.7.2 Product/Service Portfolio
11.6.7.3 Key Company Financials
11.6.7.4 SWOT Analysis
11.6.8 Thomas Cook India Ltd. (Fairfax Financial Holdings Limited)
11.6.8.1 Company Overview & Snapshot
11.6.8.2 Product/Service Portfolio
11.6.8.3 Key Company Financials
11.6.8.4 SWOT Analysis
11.6.9 TripAdvisor Inc.
11.6.9.1 Company Overview & Snapshot
11.6.9.2 Product/Service Portfolio
11.6.9.3 Key Company Financials
11.6.9.4 SWOT Analysis
11.6.10 Yatra.com
11.6.10.1 Company Overview & Snapshot
11.6.10.2 Product/Service Portfolio
11.6.10.3 Key Company Financials
11.6.10.4 SWOT Analysis
11.6.11 Booking Holdings Inc.
11.6.11.1 Company Overview & Snapshot
11.6.11.2 Product/Service Portfolio
11.6.11.3 Key Company Financials
11.6.11.4 SWOT Analysis
11.6.12 Airbnb, Inc.
11.6.12.1 Company Overview & Snapshot
11.6.12.2 Product/Service Portfolio
11.6.12.3 Key Company Financials
11.6.12.4 SWOT Analysis
11.6.13 Trip.com Group
11.6.13.1 Company Overview & Snapshot
11.6.13.2 Product/Service Portfolio
11.6.13.3 Key Company Financials
11.6.13.4 SWOT Analysis
11.6.14 eDreams ODIGEO
11.6.14.1 Company Overview & Snapshot
11.6.14.2 Product/Service Portfolio
11.6.14.3 Key Company Financials
11.6.14.4 SWOT Analysis
11.6.15 Traveloka
11.6.15.1 Company Overview & Snapshot
11.6.15.2 Product/Service Portfolio
11.6.15.3 Key Company Financials
11.6.15.4 SWOT Analysis
11.6.16 Despegar (Decolar)
11.6.16.1 Company Overview & Snapshot
11.6.16.2 Product/Service Portfolio
11.6.16.3 Key Company Financials
11.6.16.4 SWOT Analysis
11.6.17 Hotelbeds (HBX Group)
11.6.17.1 Company Overview & Snapshot
11.6.17.2 Product/Service Portfolio
11.6.17.3 Key Company Financials
11.6.17.4 SWOT Analysis
11.6.18 GetYourGuide
11.6.18.1 Company Overview & Snapshot
11.6.18.2 Product/Service Portfolio
11.6.18.3 Key Company Financials
11.6.18.4 SWOT Analysis
11.6.19 Opodo
11.6.19.1 Company Overview & Snapshot
11.6.19.2 Product/Service Portfolio
11.6.19.3 Key Company Financials
11.6.19.4 SWOT Analysis
11.6.20 Etraveli Group
11.6.20.1 Company Overview & Snapshot
11.6.20.2 Product/Service Portfolio
11.6.20.3 Key Company Financials
11.6.20.4 SWOT Analysis
12. Analyst Recommendations
12.1 SNS Insider Opportunity Map
12.2 Industry Low-Hanging Fruit Assessment
12.3 Market Entry & Growth Strategy
12.4 Analyst Viewpoint & Suggestions On Market Growth
13. Assumptions
14. Disclaimer
15. Appendix
15.1 List Of Tables
15.2 List Of Figures
Key Segments:
By Services
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Transportation
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Airline
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Car rental
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Rail
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Cruise
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Bus
-
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Accommodation
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Tour packages
By Mode of Booking
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Online travel agencies
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Direct travel suppliers
By Platform
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Mobile-based
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Web-based
By Traveler
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Leisure
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Business
By Application
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International booking
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Domestic booking
Request for Segment Customization as per your Business Requirement: Segment Customization Request
Regional Coverage:
North America
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US
-
Canada
Europe
-
Germany
-
France
-
UK
-
Italy
-
Spain
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Poland
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Russia
-
Rest of Europe
Asia Pacific
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China
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India
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Japan
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South Korea
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Australia
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ASEAN Countries
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Rest of Asia Pacific
Middle East & Africa
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UAE
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Saudi Arabia
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Qatar
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South Africa
-
Rest of Middle East & Africa
Latin America
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Brazil
-
Argentina
-
Mexico
-
Colombia
-
Rest of Latin America
Request for Country Level Research Report: Country Level Customization Request
Available Customization
With the given market data, SNS Insider offers customization as per the company’s specific needs. The following customization options are available for the report:
-
Detailed Volume Analysis
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Criss-Cross segment analysis (e.g. Product X Application)
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Competitive Product Benchmarking
-
Geographic Analysis
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Additional countries in any of the regions
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Customized Data Representation
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Detailed analysis and profiling of additional market players
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Each report that we prepare takes a timeframe of 350-400 business hours for production. Starting from the selection of titles through a couple of in-depth brain storming session to the final QC process before uploading our titles on our website we dedicate around 350 working hours. The titles are selected based on their current market cap and the foreseen CAGR and growth.
The 5 steps process:
Step 1: Secondary Research:
Secondary Research or Desk Research is as the name suggests is a research process wherein, we collect data through the readily available information. In this process we use various paid and unpaid databases which our team has access to and gather data through the same. This includes examining of listed companies’ annual reports, Journals, SEC filling etc. Apart from this our team has access to various associations across the globe across different industries. Lastly, we have exchange relationships with various university as well as individual libraries.
Step 2: Primary Research
When we talk about primary research, it is a type of study in which the researchers collect relevant data samples directly, rather than relying on previously collected data. This type of research is focused on gaining content specific facts that can be sued to solve specific problems. Since the collected data is fresh and first hand therefore it makes the study more accurate and genuine.
We at SNS Insider have divided Primary Research into 2 parts.
Part 1 wherein we interview the KOLs of major players as well as the upcoming ones across various geographic regions. This allows us to have their view over the market scenario and acts as an important tool to come closer to the accurate market numbers. As many as 45 paid and unpaid primary interviews are taken from both the demand and supply side of the industry to make sure we land at an accurate judgement and analysis of the market.
This step involves the triangulation of data wherein our team analyses the interview transcripts, online survey responses and observation of on filed participants. The below mentioned chart should give a better understanding of the part 1 of the primary interview.
Part 2: In this part of primary research the data collected via secondary research and the part 1 of the primary research is validated with the interviews from individual consultants and subject matter experts.
Consultants are those set of people who have at least 12 years of experience and expertise within the industry whereas Subject Matter Experts are those with at least 15 years of experience behind their back within the same space. The data with the help of two main processes i.e., FGDs (Focused Group Discussions) and IDs (Individual Discussions). This gives us a 3rd party nonbiased primary view of the market scenario making it a more dependable one while collation of the data pointers.
Step 3: Data Bank Validation
Once all the information is collected via primary and secondary sources, we run that information for data validation. At our intelligence centre our research heads track a lot of information related to the market which includes the quarterly reports, the daily stock prices, and other relevant information. Our data bank server gets updated every fortnight and that is how the information which we collected using our primary and secondary information is revalidated in real time.
Step 4: QA/QC Process
After all the data collection and validation our team does a final level of quality check and quality assurance to get rid of any unwanted or undesired mistakes. This might include but not limited to getting rid of the any typos, duplication of numbers or missing of any important information. The people involved in this process include technical content writers, research heads and graphics people. Once this process is completed the title gets uploader on our platform for our clients to read it.
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