Report Scope & Overview:
The Adaptive Learning Market Size was valued at USD 2.78 billion in 2022, and expected to reach USD 11 billion by 2030, and grow at a CAGR of 18.72 % over the forecast period 2023-2030.
Adaptive learning is a system-based strategy for giving online students a personalized and unique learning experience with the purpose of improving their performance. It is a collection of methods for improving student learning, engagement, and involvement in a variety of academic programs. One of the major factors driving the market's growth is the rising use of adaptive learning software in schools and universities, as well as the increased emphasis on personalizing the learning experience. Furthermore, the adaptive learning market is predicted to develop in response to the rising need for e-learning products and rising government efforts for adaptive learning solutions. Because of advantages like as cost-effectiveness, ease, and greater attention, adaptive learning approaches have seen a boom in popularity. Furthermore, the worldwide adaptive learning market is growing as smartphones and the Internet become more widely used. This expansion is projected to be hampered by the availability of free material and a lack of awareness.
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MARKET DYNAMICS:
KEY DRIVERS:
Rising Demand for Personalized Learning
Need for Advanced and Innovative E-Learning Software
Government Initiatives for Adaptive Learning Solutions
RESTRAINTS:
User Engagement and Motivation to Adopt Adaptive Learning Solutions at the Low-End
Complexities of the software, such as time-consuming and expensive.
OPPORTUNITIES:
Adaptive Learning Vendors will benefit from growing demand for gamification in Adaptive Learning.
Boosting the use of blended learning technology
Growing use of cloud computing among organizations and educational institutes to motivate learners to adopt web-based adaptive
CHALLENGES:
Lack of skilled trainers and instructors
High cost of producing E-learning Content
IMPACT OF COVID-19:
The World Health Organization (WHO) declared COVID-19 a worldwide epidemic in March 2020, putting some nations under lockdown. The new corona virus epidemic is highly likely to have a long-term impact on consumer lifestyle and behaviour. The novel COVID-19 is circulating in numerous nations throughout the world, wreaking havoc on educational institutions. The COVID-19 epidemic has forced schools to close, resulting in a loss of learning for students, schools, and Ed-tech platforms. As a result, demand for adaptive learning management software has skyrocketed. Furthermore, as a result of the increased investment in adaptive learning, major players are now delivering learning software with expanded capabilities, which is projected to drive up demand.
MARKET ESTIMATION:
The market for adaptive learning is divided into five categories: component, cloud deployment, application, end-user, and geography. Players, stakeholders, and other industry players in the worldwide Adaptive Learning market will be able to obtain a competitive advantage as a result of this report's marketing recommendations. In terms of revenue and forecast for the period 2022-2028, the market study focuses on revenue and forecast by region/countries and by application.
The report goes on to look at the current state of the industry, as well as the future trends in the Adaptive Learning Market throughout the world. In addition, it segmented the Adaptive Learning market by solution, service type, cloud deployment, service, organization size, and geography to provide in-depth analysis and disclose market characteristics and prospects.
KEY MARKET SEGMENTS:
By Component type
Platform
Services
By Deployment
On-premise
Cloud
By Application
By End-User:
Academic
K12
Higher Education
Enterprise
SME
Large enterprise
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REGIONAL ANALYSIS:
Asia-Pacific, North America, Europe, the Middle East & Africa, and South America are the regions in which the adaptive learning market has been categorized.
North America had the highest revenue share in 2021 and is predicted to continue to do so throughout the projection period. The presence of economically and technologically advanced nations such as the United States and Canada, as well as rising technology, can be contributed to this expansion. The United States held the greatest proportion of the market, followed by Canada and Mexico. The presence of important market participants in the region, such as McGraw-Hill, Pearson, Wiley, and I station, is driving the expansion. Due to an increase in government programs for education and bring-your-own-device initiatives, Europe is predicted to be the second-largest regional market.
Major economies in the area, such as China, Japan, and Singapore, are likely to have rapid expansion in the adaptive learning industry.
REGIONAL COVERAGE:
North America
USA
Canada
Mexico
Europe
Germany
UK
France
Italy
Spain
The Netherlands
Rest of Europe
Asia-Pacific
Japan
south Korea
China
India
Australia
Rest of Asia-Pacific
The Middle East & Africa
Israel
UAE
South Africa
Rest of Middle East & Africa
Latin America
Brazil
Argentina
Rest of Latin America
Key Market Players:
The key market players include McGraw-Hill, Pearson, Curriculum Associates, Wiley, I station, Area9 Lyceum, ScootPad, Cog Books, VitalSource, DreamBox, Impelsys, Mathspace, Fulcrum Labs, Knowre, Follett, Imagine Learning, Cerego, Realizeit, K11, Houghton Mifflin Harcourt & Other Players
Pearson -Company Financial Analysis
Report Attributes | Details |
Market Size in 2022 | US$ 2.78 Bn |
Market Size by 2030 | US$ 11 Bn |
CAGR | CAGR of 18.72% From 2023 to 2030 |
Base Year | 2022 |
Forecast Period | 2023-2030 |
Historical Data | 2020-2021 |
Report Scope & Coverage | Market Size, Segments Analysis, Competitive Landscape, Regional Analysis, DROC & SWOT Analysis, Forecast Outlook |
Key Segments | • by Component (Platform and Services) • by Application (Ed-tech and Educational) • by Deployment (Cloud and On-premises) • by End User (Academic (K-12 and Higher Education) • by Enterprise (SME and Large Enterprise) |
Regional Analysis/Coverage | North America (USA, Canada, Mexico), Europe (Germany, UK, France, Italy, Spain, Netherlands, Rest of Europe), Asia-Pacific (Japan, South Korea, China, India, Australia, Rest of Asia-Pacific), The Middle East & Africa (Israel, UAE, South Africa, Rest of Middle East & Africa), Latin America (Brazil, Argentina, Rest of Latin America) |
Company Profiles | McGraw-Hill, Pearson, Curriculum Associates, Wiley, I station, Area9 Lyceum, ScootPad, Cog Books, VitalSource, DreamBox, Impelsys, Mathspace, Fulcrum Labs, Knowre, Follett, Imagine Learning, Cerego , Realizeit, K11, Houghton Mifflin Harcourt. |
Key Drivers | • Rising Demand for Personalized Learning • Need for Advanced and Innovative E-Learning Software |
Market Opportunities | • Adaptive Learning Vendors will benefit from growing demand for gamification in Adaptive Learning. • Boosting the use of blended learning technology |
The market size of the Adaptive Learning Market was valued at USD 2.78 billion in 2022.
The growth rate of the Adaptive Learning Market is 18.72% over the forecast period 2023-2030.
The key players of the Adaptive Learning Market are McGraw-Hill, Pearson, Curriculum Associates, Wiley, I station, Area9 Lyceum, ScootPad, Cog Books, VitalSource, DreamBox, Impelsys, Mathspace, Fulcrum Labs, Knowre, Follett, Imagine Learning, Cerego , Realizeit, K11, and Houghton Mifflin Harcourt.
North American region dominated the Adaptive Learning Market.
The Adaptive Learning Market is segmented into 5 types: By Component, By Application, By Deployment, By End User, and By Enterprise.
Table of Contents
1. Introduction
1.1 Market Definition
1.2 Scope
1.3 Research Assumptions
2. Research Methodology
3. Market Dynamics
3.1 Drivers
3.2 Restraints
3.3 Opportunities
3.4 Challenges
4. Impact Analysis
4.1 COVID-19 Impact Analysis
4.2 Impact of Ukraine- Russia war
4.3 Impact of ongoing Recession
4.3.1 Introduction
4.3.2 Impact on major economies
4.3.2.1 US
4.3.2.2 Canada
4.3.2.3 Germany
4.3.2.4 France
4.3.2.5 United Kingdom
4.3.2.6 China
4.3.2.7 Japan
4.3.2.8 South Korea
4.3.2.9 Rest of the World
5. Value Chain Analysis
6. Porter’s 5 forces model
7. PEST Analysis
8. Adaptive Learning Market Segmentation, by Component
8.1 Platform
8.2 Services
9. Adaptive Learning Market Segmentation, by Deployment Mode
9.1 On-premise
9.2 Cloud
10. Adaptive Learning Market Segmentation, by Application
10.1 Ed-tech
10.2 Educational
11. Adaptive Learning Market Segmentation, By End User
11.1 Academic
11.2 K12
11.3 Higher Education
11.4 Enterprise
11.5 SME
11.6 Large enterprise
12. Regional Analysis
12.1 Introduction
12.2 North America
12.2.1 USA
12.2.2 Canada
12.2.3 Mexico
12.3 Europe
12.3.1 Germany
12.3.2 UK
12.3.3 France
12.3.4 Italy
12.3.5 Spain
12.3.6 The Netherlands
12.3.7 Rest of Europe
12.4 Asia-Pacific
12.4.1 Japan
12.4.2 South Korea
12.4.3 China
12.4.4 India
12.4.5 Australia
12.4.6 Rest of Asia-Pacific
12.5 The Middle East & Africa
12.5.1 Israel
12.5.2 UAE
12.5.3 South Africa
12.5.4 Rest
12.6 Latin America
12.6.1 Brazil
12.6.2 Argentina
12.6.3 Rest of Latin America
13. Company Profiles
13.1 McGraw-Hill
13.1.1 Financial
13.1.2 Products/ Services Offered
13.1.3 SWOT Analysis
13.1.4 The SNS view
13.2 Pearson
13.3 Curriculum Associates
13.4 Wiley
13.5 Istation
13.6 Area9 Lyceum
13.7 ScootPad
13.8 CogBooks
13.9 VitalSource
13.9 DreamBox
13.10 Impelsys
13.11 Mathspace
13.12 Fulcrum Labs
13.13 Knowre
13.15 Follett
13.16 Imagine Learning
13.17 Cerego
13.18 Realizeit
13.19 K11
13.20 Houghton Mifflin Harcourt
14. Competitive Landscape
14.1 Competitive Benchmarking
14.2 Market Share Analysis
14.3 Recent Developments
15. Conclusion
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