The Green Data Center Market size was USD 68.4 billion in 2022 and is expected to Reach USD 294.1 billion by 2030 and grow at a CAGR of 20 % over the forecast period of 2023-2030.
Several data centers in IT firms are addressing problems like rising power consumption, cooling, and space at this time. A constant demand exists in the market for energy-efficient green data centers due to the rising cost of electricity, government restrictions, standardization, and corporate social responsibility of businesses. In order to maximize energy efficiency and minimize the facility's negative environmental impact, every component's performance is optimized in a green data center. To optimize computing environments and further reduce the operational costs related to enterprise computing, numerous advanced computing technologies, and services are being adopted. The market is segmented based on components, enterprise size, and industry verticals. The components of green data centers are the largest segment with a market share of almost 60% including power systems, monitoring and management systems, networking systems, cooling systems, and others. And the solutions segment dominated the growth of the green data center market in 2021 and is expected to maintain its dominance in the upcoming years due to the adoption of various green initiative solutions such as power systems and cooling systems.
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The popularity of green data center applications has increased as a result of the widespread adoption of the cloud computing solution among small, medium-sized, and big businesses. This is because there is an increasing demand for high-end, secure storage solutions worldwide. For instance, Merlin, a renowned entertainment firm, stated on July 22, 2021 that it will spend over $118 billion to build a 24 MW green data center in Barcelona, Spain. It is anticipated that a strategic investment in cloud computing will increase demand for green data center solutions. Data center facilities are focusing on going green to reduce the expenses of computation. solutions include precise data center cooling solutions and natural air cooling. A green data center's construction and operation involve cutting-edge technologies and techniques like the use of low-emission building materials, paints, carpets, recycling of waste, sustainable landscaping, utilization of alternative technology like evaporative cooling, heat pumps, and photovoltaic, use of electric or hybrid vehicles, and installation of catalytic converters on backup generators.
KEY DRIVERS
Increased environmental awareness drives growth.
Increase in the green data center due to Scalability-related complexity.
There is a growing awareness of the environmental impact of data centers, and businesses are increasingly looking for ways to reduce their carbon footprint. Green data centers offer a way to do this, by using more efficient technologies and practices.
RESTRAIN
Limited Availability of Skilled Workforce
The lack of awareness about the benefits of green data centers among end-users can be a significant restraint on the market's growth
The limited availability of skilled workforce can be a significant restraint for the market's growth. The installation and maintenance of green data centers require specialized skills and knowledge
OPPORTUNITY
The surge in Penetration of High-End Cloud Computing
The emergence of hybrid cloud technology coupled with state-of-the-art infrastructure is an opportunity for the growth of the green data center market
The surge in penetration of high-end cloud computing in enterprises is a key opportunity for the growth of the green data center market. The growing need for eco-friendly and effective data storage with reduced energy consumption is an opportunity for the organization to adopt of the green data centers
CHALLENGES
The compatibility of green solutions with existing data center infrastructure.
Green solutions may not be compatible with existing data center infrastructure. This can be a challenge for businesses, as they may need to invest in new infrastructure to support green solutions.
The Russian-Ukraine war has significantly impacted the green data center market. The conflict has led to economic sanctions on multiple countries, the surge in commodity prices, and supply chain disruptions, affecting many markets across the globe. For example, the price of liquid cooling, a key technology for green data centers, has increased by 20% since the start of the war. Additionally, the price of power has increased in Europe, which is a major market for green data centers. The war has also led to higher prices for materials used in data centers, such as chips, and potentially to supply disruptions that could cause chip shortages. Equinix is a global data center operator with a major presence in Russia. The company has suspended all new business in Russia and is working to relocate its employees. The war is expected to have a long-term impact on the green data center market. It is likely to make it more difficult and expensive to build and operate green data centers, which could slow the growth of the market. However, it could also lead to innovation in green data center technologies, as companies look for ways to reduce their reliance on Russian and Belarusian suppliers.
IMPACT OF ONGOING RECESSION
The ongoing recession is expected to have a significant impact on the green data center market. Companies in the market are likely to see a decrease in demand for their products and services, and they may also face challenges in raising capital for new projects. For example, in June 2023, Equinix announced that it would be delaying the construction of a new green data center in Singapore. The company cited the global economic slowdown as the reason for the delay. Equinix is a global data center company that operates a large number of green data centers. The company is likely to see a decrease in demand for its green data centers during the recession. In July 2023, Digital Realty Trust announced that it would be laying off 100 employees from its green data center division. The company said that the layoffs were necessary to reduce costs in the face of the recession. However, the long-term outlook for the green data center market remains positive, as businesses continue to demand more sustainable solutions for their IT needs.
By Component
Solution
Services
By Enterprise Size
Large Enterprises
Small and Medium-sized Enterprises
By Industry Vertical
BFSI
IT
Telecom
Media
Entertainment
Healthcare
Government
Retail
Manufacturing
Others
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North America
USA
Canada
Mexico
Europe
Eastern Europe
Poland
Romania
Hungary
Turkey
Rest of Eastern Europe
Western Europe
Germany
France
UK
Italy
Spain
Netherlands
Switzerland
Austria
Rest of Western Europe
Asia Pacific
China
India
Japan
South Korea
Vietnam
Singapore
Australia
Rest of Asia Pacific
Middle East & Africa
Middle East
UAE
Egypt
Saudi Arabia
Qatar
Rest of the Middle East
Africa
Nigeria
South Africa
Rest of Africa
Latin America
Brazil
Argentina
Colombia
Rest of Latin America
REGIONAL ANALYSIS
North America dominates the green data center industry with the 35% of market share. The region exhibits the highest adoption of green data centers and has been experiencing massive expansion. The market in this region is driven by factors such as increased digitalization and the adoption of green data center solutions by various sectors like manufacturing, BFSI, and governments. The presence of key players in North America provides ample growth opportunities for the market. As the majority of energy is used to cool servers and other equipment, North America and Europe have excellent climates for green data centers. For example, Sweden and Canada have a cold environment that offers a natural cooling solution. As a result, North America and Europe are predicted to have rapid growth in the green data center market.
The Asia-Pacific region is expected to exhibit a higher growth rate in the green data center market. The rising numbers of data centers in countries like China and India contribute to the growth in this region. Economic growth in Asian countries attracts prominent market players, leading to increased investments in data centers The need for green data centers is a top priority for IT companies with the growth of the IT sector in the Asia Pacific. Government environmental laws, a rise in the need for data storage, and growing energy prices are some of the major market forces.
The major players in the Green Data Center Market are Huawei Technologies Co. Ltd, Nortek Air Solutions, Delta Electronics, ZutaCore, Digital Realty Trust, Hewlett Packard Enterprise, NTT Communications, IBM Corporation, Schneider Electric, Super Micro, ABB Ltd., and other players.
ZutaCore: In July 2023, ZutaCore announced that it had raised $20 million in Series A funding. The funding will be used to scale up the company's operations and to develop its next generation of green data center technology.
Digital Realty Trust: In August 2023, Digital Realty Trust announced that it had opened a new green data center in Frankfurt, Germany. The data center is powered by 100% renewable energy and is designed to be one of the most energy-efficient data centers in the world.
| Report Attributes | Details |
| Market Size in 2022 | US$ 68.4 Bn |
| Market Size by 2030 | US$ 294.1 Bn |
| CAGR | CAGR of 20 % From 2023 to 2030 |
| Base Year | 2022 |
| Forecast Period | 2023-2030 |
| Historical Data | 2020-2021 |
| Report Scope & Coverage | Market Size, Segments Analysis, Competitive Landscape, Regional Analysis, DROC & SWOT Analysis, Forecast Outlook |
| Key Segments | • by Component (Solution, Services) • by Enterprise Size (Large Enterprises, Small and Medium-sized Enterprises) • by Industry Vertical (BFSI, IT, Telecom, Media, Entertainment, Healthcare, Government, Retail, Manufacturing, Others) |
| Regional Analysis/Coverage | North America (US, Canada, Mexico), Europe (Eastern Europe [Poland, Romania, Hungary, Turkey, Rest of Eastern Europe] Western Europe] Germany, France, UK, Italy, Spain, Netherlands, Switzerland, Austria, Rest of Western Europe]). Asia Pacific (China, India, Japan, South Korea, Vietnam, Singapore, Australia, Rest of Asia Pacific), Middle East & Africa (Middle East [UAE, Egypt, Saudi Arabia, Qatar, Rest of Middle East], Africa [Nigeria, South Africa, Rest of Africa], Latin America (Brazil, Argentina, Colombia Rest of Latin America) |
| Company Profiles | Huawei Technologies Co. Ltd, Nortek Air Solutions, Delta Electronics, ZutaCore, Digital Realty Trust, Hewlett Packard Enterprise, NTT Communications, IBM Corporation, Schneider Electric, Super Micro, ABB Ltd |
| Key Drivers | • Increased environmental awareness drives growth. • Increase in the green data center due to Scalability-related complexity. |
| Market Restraints | • Limited Availability of Skilled Workforce • The lack of awareness about the benefits of green data centers among end-users can be a significant restraint on the market's growth |
Ans. The Compound Annual Growth rate for Green Data Center Market over the forecast period is 20%.
Ans. USD 294.1 Billion is the projected Green Data Center Market size of the Company by 2030.
Ans. The green data center market is segmented based on components, enterprise size, and industry verticals.
Ans. Green data centers aim to use energy more efficiently. Power usage effectiveness It is a metric used to measure the energy efficiency of data centers.
Ans. Factors such as a surge in penetration of high-end cloud computing in enterprises, a rise in green data center complexities due to scalability, and a surge in the expenditure on green data center technology are key factors driving the growth of the Green Data Center market.
TABLE OF CONTENTS
1. Introduction
1.1 Market Definition
1.2 Scope
1.3 Research Assumptions
2. Research Methodology
3. Market Dynamics
3.1 Drivers
3.2 Restraints
3.3 Opportunities
3.4 Challenges
4. Impact Analysis
4.1 Impact of Ukraine- Russia War
4.2 Impact of Recession
4.2.2.1 US
4.2.2.2 Canada
4.2.2.3 Germany
4.2.2.4 France
4.2.2.5 United Kingdom
4.2.2.6 China
4.2.2.7 Japan
4.2.2.8 South Korea
4.2.2.9 Rest of the World
5. Value Chain Analysis
6. Porter’s 5 forces model
7. PEST Analysis
8. Green Data Center Market, By Component
8.1 Solution
8.2 Service
9. Green Data Center Market By Enterprise Size
9.1 Large Enterprises
9.2 Small and Medium-sized Enterprises
10. Green Data Center Market, By Industry Vertical
10.1 BFSI
10.2 IT
10.3 Telecom
10.4 Media
10.5 Entertainment
10.6 Healthcare
10.7 Government
10.8 Retail
10.9 Manufacturing
10.10 Others
11. Regional Analysis
11.1 Introduction
11.2 North America
11.2.1 North America Green Data Center Market by country
11.2.2North America Green Data Center Market by Component
11.2.3 North America Green Data Center Market by Enterprise Size
11.2.4 North America Green Data Center Market by Industry Vertical
11.2.5 USA
11.2.5.1 USA Green Data Center Market by Component
11.2.5.2 USA Green Data Center Market by Enterprise Size
11.2.5.3 USA Green Data Center Market by Industry Vertical
11.2.6 Canada
11.2.6.1 Canada Green Data Center Market by Component
11.2.6.2 Canada Green Data Center Market by Enterprise Size
11.2.6.3 Canada Green Data Center Market by Industry Vertical
11.2.7 Mexico
11.2.7.1 Mexico Green Data Center Market by Component
11.2.7.2 Mexico Green Data Center Market by Enterprise Size
11.2.7.3 Mexico Green Data Center Market by Industry Vertical
11.3 Europe
11.3.1 Eastern Europe
11.3.1.1 Eastern Europe Green Data Center Market by country
11.3.1.2 Eastern Europe Green Data Center Market by Component
11.3.1.3 Eastern Europe Green Data Center Market by Enterprise Size
11.3.1.4 Eastern Europe Green Data Center Market by Industry Vertical
11.3.1.5 Poland
11.3.1.5.1 Poland Green Data Center Market by Component
11.3.1.5.2 Poland Green Data Center Market by Enterprise Size
11.3.1.5.3 Poland Green Data Center Market by Industry Vertical
11.3.1.6 Romania
11.3.1.6.1 Romania Green Data Center Market by Component
11.3.1.6.2 Romania Green Data Center Market by Enterprise Size
11.3.1.6.4 Romania Green Data Center Market by Industry Vertical
11.3.1.7 Turkey
11.3.1.7.1 Turkey Green Data Center Market by Component
11.3.1.7.2 Turkey Green Data Center Market by Enterprise Size
11.3.1.7.3 Turkey Green Data Center Market by Industry Vertical
11.3.1.8 Rest of Eastern Europe
11.3.1.8.1 Rest of Eastern Europe Green Data Center Market by Component
11.3.1.8.2 Rest of Eastern Europe Green Data Center Market by Enterprise Size
11.3.1.8.3 Rest of Eastern Europe Green Data Center Market by Industry Vertical
11.3.2 Western Europe
11.3.2.1 Western Europe Green Data Center Market by Component
11.3.2.2 Western Europe Green Data Center Market by Enterprise Size
11.3.2.3 Western Europe Green Data Center Market by Industry Vertical
11.3.2.4 Germany
11.3.2.4.1 Germany Green Data Center Market by Component
11.3.2.4.2 Germany Green Data Center Market by Enterprise Size
11.3.2.4.3 Germany Green Data Center Market by Industry Vertical
11.3.2.5 France
11.3.2.5.1 France Green Data Center Market by Component
11.3.2.5.2 France Green Data Center Market by Enterprise Size
11.3.2.5.3 France Green Data Center Market by Industry Vertical
11.3.2.6 UK
11.3.2.6.1 UK Green Data Center Market by Component
11.3.2.6.2 UK Green Data Center Market by Enterprise Size
11.3.2.6.3 UK Green Data Center Market by Industry Vertical
11.3.2.7 Italy
11.3.2.7.1 Italy Green Data Center Market by Component
11.3.2.7.2 Italy Green Data Center Market by Enterprise Size
11.3.2.7.3 Italy Green Data Center Market by Industry Vertical
11.3.2.8 Spain
11.3.2.8.1 Spain Green Data Center Market by Component
11.3.2.8.2 Spain Green Data Center Market by Enterprise Size
11.3.2.8.3 Spain Green Data Center Market by Industry Vertical
11.3.2.9 Netherlands
11.3.2.9.1 Netherlands Green Data Center Market by Component
11.3.2.9.2 Netherlands Green Data Center Market by Enterprise Size
11.3.2.9.3 Netherlands Green Data Center Market by Industry Vertical
11.3.2.10 Switzerland
11.3.2.10.1 Switzerland Green Data Center Market by Component
11.3.2.10.2 Switzerland Green Data Center Market by Enterprise Size
11.3.2.10.3 Switzerland Green Data Center Market by Industry Vertical
11.3.2.11.1 Austria
11.3.2.11.2 Austria Green Data Center Market by Component
11.3.2.11.3 Austria Green Data Center Market by Enterprise Size
11.3.2.11.4 Austria Green Data Center Market by Industry Vertical
11.3.2.12 Rest of Western Europe
11.3.2.12.1 Rest of Western Europe Green Data Center Market by Component
11.3.2.12.2 Rest of Western Europe Green Data Center Market by Enterprise Size
11.3.2.12.3 Rest of Western Europe Green Data Center Market by Industry Vertical
11.4 Asia-Pacific
11.4.1 Asia-Pacific Green Data Center Market by Country
11.4.2 Asia-Pacific Green Data Center Market by Component
11.4.3 Asia-Pacific Green Data Center Market by Enterprise Size
11.4.4 Asia-Pacific Green Data Center Market by Industry Vertical
11.4.5 China
11.4.5.1 China Green Data Center Market by Component
11.4.5.2 China Green Data Center Market by Enterprise Size
11.4.5.3 China Green Data Center Market by Industry Vertical
11.4.6 India
11.4.6.1 India Green Data Center Market by Component
11.4.6.2 India Green Data Center Market by Enterprise Size
11.4.6.3 India Green Data Center Market by Industry Vertical
11.4.7 Japan
11.4.7.1 Japan Green Data Center Market by Component
11.4.7.2 Japan Green Data Center Market by Enterprise Size
11.4.7.3 Japan Green Data Center Market by Industry Vertical
11.4.8 South Korea
11.4.8.1 South Korea Green Data Center Market by Component
11.4.8.2 South Korea Green Data Center Market by Enterprise Size
11.4.8.3 South Korea Green Data Center Market by Industry Vertical
11.4.9 Vietnam
11.4.9.1 Vietnam Green Data Center Market by Component
11.4.9.2 Vietnam Green Data Center Market by Enterprise Size
11.4.9.3 Vietnam Green Data Center Market by Industry Vertical
11.4.10 Singapore
11.4.10.1 Singapore Green Data Center Market by Component
11.4.10.2 Singapore Green Data Center Market by Enterprise Size
11.4.10.3 Singapore Green Data Center Market by Industry Vertical
11.4.11 Australia
11.4.11.1 Australia Green Data Center Market by Component
11.4.11.2 Australia Green Data Center Market by Enterprise Size
11.4.11.3 Australia Green Data Center Market by Industry Vertical
11.4.12 Rest of Asia-Pacific
11.4.12.1 Rest of Asia-Pacific Green Data Center Market by Component
11.4.12.2 Rest of Asia-Pacific Green Data Center Market by Enterprise Size
11.4.12.3 Rest of Asia-Pacific Green Data Center Market by Industry Vertical
11.5 Middle East & Africa
11.5.1 Middle East
11.5.1.1 Middle East Green Data Center Market by Country
11.5.1.2 Middle East Green Data Center Market by Component
11.5.1.3 Middle East Green Data Center Market by Enterprise Size
11.5.1.4 Middle East Green Data Center Market by Industry Vertical
11.5.1.5 UAE
11.5.1.5.1 UAE Green Data Center Market by Component
11.5.1.5.2 UAE Green Data Center Market by Enterprise Size
11.5.1.5.3 UAE Green Data Center Market by Industry Vertical
11.5.1.6 Egypt
11.5.1.6.1 Egypt Green Data Center Market by Component
11.5.1.6.2 Egypt Green Data Center Market by Enterprise Size
11.5.1.6.3 Egypt Green Data Center Market by Industry Vertical
11.5.1.7 Saudi Arabia
11.5.1.7.1 Saudi Arabia Green Data Center Market by Component
11.5.1.7.2 Saudi Arabia Green Data Center Market by Enterprise Size
11.5.1.7.3 Saudi Arabia Green Data Center Market by Industry Vertical
11.5.1.8 Qatar
11.5.1.8.1 Qatar Green Data Center Market by Component
11.5.1.8.2 Qatar Green Data Center Market by Enterprise Size
11.5.1.8.3 Qatar Green Data Center Market by Industry Vertical
11.5.1.9 Rest of Middle East
11.5.1.9.1 Rest of Middle East Green Data Center Market by Component
11.5.1.9.2 Rest of Middle East Green Data Center Market by Enterprise Size
11.5.1.9.3 Rest of Middle East Green Data Center Market by Industry Vertical
11.5.2 Africa
11.5.2.1 Africa Transfusion Diagnostics Market by Country
11.5.2.2 Africa Green Data Center Market by Component
11.5.2.3 Africa Green Data Center Market by Enterprise Size
11.5.2.4 Africa Green Data Center Market by Industry Vertical
11.5.2.5 Nigeria
11.5.2.5.1 Nigeria Green Data Center Market by Component
11.5.2.5.2 Nigeria Green Data Center Market by Enterprise Size
11.5.2.5.3 Nigeria Green Data Center Market by Industry Vertical
11.5.2.6 South Africa
11.5.2.6.1 South Africa Green Data Center Market by Component
11.5.2.6.2 South Africa Green Data Center Market by Enterprise Size
11.5.2.6.3 South Africa Green Data Center Market by Industry Vertical
11.5.2.7 Rest of Africa
11.5.2.7.1 Rest of Africa Green Data Center Market by Component
11.5.2.7.2 Rest of Africa Green Data Center Market by Enterprise Size
11.5.2.7.3 Rest of Africa Green Data Center Market by Industry Vertical
11.6 Latin America
11.6.1 Latin America Green Data Center Market by Country
11.6.2 Latin America Green Data Center Market by Component
11.6.3 Latin America Green Data Center Market by Enterprise Size
11.6.4 Latin America Green Data Center Market by Industry Vertical
11.6.5 Brazil
11.6.5.1 Brazil America Green Data Center by Component
11.6.5.2 Brazil America Green Data Center by Enterprise Size
11.6.5.3 Brazil America Green Data Center by Industry Vertical
11.6.6 Argentina
11.6.6.1 Argentina America Green Data Center by Component
11.6.6.2 Argentina America Green Data Center by Enterprise Size
11.6.6.3 Argentina America Green Data Center by Industry Vertical
11.6.7 Colombia
11.6.7.1 Colombia America Green Data Center by Component
11.6.7.2 Colombia America Green Data Center by Enterprise Size
11.6.7.3 Colombia America Green Data Center by Industry Vertical
11.6.8 Rest of Latin America
11.6.8.1 Rest of Latin America Green Data Center by Component
11.6.8.2 Rest of Latin America Green Data Center by Enterprise Size
11.6.8.3 Rest of Latin America Green Data Center by Industry Vertical
12 Company profile
12.1 Huawei Technologies Co. Ltd
12.1.1 Company Overview
12.1.2 Financials
12.1.3Product/Services/Offerings
12.1.4 SWOT Analysis
12.1.5 The SNS View
12.2 Nortek Air Solutions
12.2.1 Company Overview
12.2.2 Financials
12.2.3Product/Services/Offerings
12.2.4 SWOT Analysis
12.2.5 The SNS View
12.3 Delta Electronics
12.3.1 Company Overview
12.3.2 Financials
12.3.3Product/Services/Offerings
12.3.4 SWOT Analysis
12.3.5 The SNS View
12.4 ZutaCore
12.4.1 Company Overview
12.4.2 Financials
12.4.3Product/Services/Offerings
12.4.4 SWOT Analysis
12.4.5 The SNS View
12.5 Digital Realty Trust
12.5.1 Company Overview
12.5.2 Financials
12.5.3Product/Services/Offerings
12.5.4 SWOT Analysis
12.5.5 The SNS View
12.6 Hewlett Packard Enterprise
12.6.1 Company Overview
12.6.2 Financials
12.6.3Product/Services/Offerings
12.6.4 SWOT Analysis
12.6.5 The SNS View
12.7 NTT Communications
12.7.1 Company Overview
12.7.2 Financials
12.7.3Product/Services/Offerings
12.7.4 SWOT Analysis
12.7.5 The SNS View
12.8 IBM Corporation
12.8.1 Company Overview
12.8.2 Financial
12.8.3Product/Services/Offerings
12.8.4 SWOT Analysis
12.8.5 The SNS View
12.9 Schneider Electric
12.9.1 Company Overview
12.9.2 Financials
12.9.3 Product/Service/Offerings
12.9.4 SWOT Analysis
12.9.5 The SNS View
12.10 Super Micro
12.10.1 Company Overview
12.10.2 Financials
12.10.3 Product/Service/Offerings
12.10.4 SWOT Analysis
12.10.5 The SNS View
13. Competitive Landscape
13.1 Competitive Benchmarking
13.2 Market Share Analysis
13.3 Recent Developments
13.3.1 Industry News
13.3.2 Company News
13.3.3 Mergers & Acquisitions
14. USE Cases and Best Practices
15. Conclusion
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