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The Portable Speakers Market Size was valued at USD 6.3 billion in 2023 and is expected to reach USD 15.3 billion by 2031 and grow at a CAGR of 11.6% over the forecast period 2024-2031.
The popularity of online streaming services and the widespread availability of large data storage on tablets, laptops, and phones, consumers can easily and quickly use portable speakers. Portable speakers in small and medium sizes can be easily transported to any location, whereas large-size items are ideal for stationary home appliances. Wireless communication features have become an integral part of all speaker categories, including portable docking speakers, wall units, and soundbars, in recent years. Furthermore, the changing consumer lifestyle and increasing demand for entertainment made room for high-performance home theatre systems. As a result, a promising market for interior speakers, soundbars, and subwoofer systems has emerged. Also, The Consumer Technology Association (CTA) reports that innovation in consumer tech is accelerating. This rapid pace of development can lead to new features in Portable Speakers models that make older models seem outdated sooner. For instance, features like improved audio quality, voice assistant integration, and longer battery life can entice consumers to upgrade.
| Report Attributes | Details |
|---|---|
| Key Segments | • By Product (Mini, Pocket, Capsule, Others) • By Category (Mass Market, Premium) • By Connectivity (Hybrid Bluetooth, Others) • By Distribution Channel (Store-Based, Non-Store-Based) |
| Regional Coverage | North America (US, Canada, Mexico), Europe (Eastern Europe [Poland, Romania, Hungary, Turkey, Rest of Eastern Europe] Western Europe] Germany, France, UK, Italy, Spain, Netherlands, Switzerland, Austria, Rest of Western Europe]), Asia Pacific (China, India, Japan, South Korea, Vietnam, Singapore, Australia, Rest of Asia Pacific), Middle East & Africa (Middle East [UAE, Egypt, Saudi Arabia, Qatar, Rest of Middle East], Africa [Nigeria, South Africa, Rest of Africa], Latin America (Brazil, Argentina, Colombia, Rest of Latin America) |
| Company Profiles | Polk Audio, LLC (US), Bose Corporation (US), Tribitaudio (China), Marshall Amplification PLC (UK), Samsung Electronics, Sonos Inc. (US), Boytone (US), and Sony Corp (Japan), VOXX Electronics Corp Plantronics Inc, ULTIMATE EARS, 4COM Technologies, Bang & Olufsen |
KEY DRIVERS:
Increasing Focus on Outdoor Activities
The popularity of Bluetooth speakers signifies the growing demand for ways to amplify mobile entertainment on the go.
Consumers are increasingly using smartphones and other mobile devices for music streaming, podcasts, and audiobooks. Portable speakers provide a convenient way to amplify sound and improve the listening experience on the go. Bluetooth technology has become ubiquitous, making it easy to connect portable speakers to smartphones and other devices.
RESTRAINTS:
Competition and Price Pressure
Maturity of Core Technology can act as a barrier in market growth.
Bluetooth technology, the backbone of most portable speakers, is a mature technology. While advancements continue, innovation may slow down in the future.
OPPORTUNITIES:
Smart speaker integration is a major driver in the Portable Speakers Market.
A study indicates that in 2023, over 50% of internet users worldwide already owned a smart speaker. This high ownership rate signifies strong consumer interest in voice-controlled devices. Also, speaker functionality is a key selling point for portable speakers. In 2022, smart speaker-enabled portable speakers accounted for over 25% of all Portable Speakers shipments globally. This data indicates consumer preference for voice-controlled features in portable speakers. Consumers are increasingly comfortable with voice assistants and their functionalities, making them a desirable feature for portable speakers, enhancing convenience and expanding use cases.
CHALLENGES:
Replacement Cycle for Consumer Electronics has shrunk to around 3.3 years. This indicates that consumers are upgrading their devices more frequently than ever before.
Software Updates and Planned Obsolescence
In some cases, software updates for portable speakers can become incompatible with older models, limiting functionality or hindering connectivity with newer devices or streaming services. This can pressure users to upgrade for continued functionality, even if the hardware itself is still functional. While planned obsolescence is a debated topic, some manufacturers might strategically design products to become outdated faster to encourage new purchases.
The Russia-Ukraine war has created significant challenges for the Portable Speakers Market. Disruptions in the supply chain, rising production costs, and shifting consumer spending patterns are likely to dampen market growth Many components might originate in sanctioned regions or rely on manufacturing facilities impacted by the war. for eg. The Consumer Technology Association (CTA) acknowledges that the war has disrupted supply chains and led to component shortages, impacting consumer electronics production. also, A report by Gartner predicts a slowdown in global consumer electronics spending in 2024 due to the war's economic ripple effects. This slowdown could potentially impact Portable Speakers sales as well.
Economic slowdowns negatively impact the Portable Speakers Market by reducing consumer demand and potentially leading to price wars. However, the high-end segment might show more resilience during such periods. The Consumer Technology Association (CTA) reported that during the economic slowdown of 2020, sales of high-end consumer electronics (including some premium portable speakers) remained relatively stable compared to budget-friendly options. Consumers with higher disposable income might still be willing to purchase premium portable speakers, especially if they see them as valuable entertainment investments.
By Product
Mini
Capsule
Others
By Category
Mass Market
Premium
By Connectivity
Hybrid Bluetooth
Others
Based on Connectivity Segmentation of portable speakers includes Bluetooth, hybrid and others. The hybrid segment held the largest market and is expected to increase at a significant CAGR during the forecast period 2024-2031. This segment consists of Bluetooth and Wi-Fi connectivity and is the most popular segment.
By Distribution Channel
Store-Based
Non-Store-Based
Based on Distribution Channel Portable Speaker Market segmentation includes in-store and non-store channels. The category of non-store distribution channels generates most of the revenue due to advanced technologies and increased e-commerce. The availability and wide selection of products and brands with different characteristic descriptions through online stores has attracted the attention of customers around the world
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North America
US
Canada
Mexico
Europe
Eastern Europe
Poland
Romania
Hungary
Turkey
Rest of Eastern Europe
Western Europe
Germany
France
UK
Italy
Spain
Netherlands
Switzerland
Austria
Rest of Western Europe
Asia Pacific
China
India
Japan
South Korea
Vietnam
Singapore
Australia
Rest of Asia Pacific
Middle East & Africa
Middle East
UAE
Egypt
Saudi Arabia
Qatar
Rest of the Middle East
Africa
Nigeria
South Africa
Rest of Africa
Latin America
Brazil
Argentina
Colombia
Rest of Latin America
North America held an estimated 36.2% share of the global Bluetooth speaker market in 2024. This significant share indicates the region's leading position. North America is expected to remain the dominant market for portable speakers. Due to The US and Canada have high adoption rates of music streaming services, which fuels the demand for portable speakers to enhance the listening experience. North American consumers are known for their early adoption of new technologies, including portable speakers with advanced features.
The Asia Pacific region is expected to be the fastest-growing market for portable speakers, driven by several key factors like, growing economies in the region, particularly China and India, are leading to an increase in disposable income. This allows consumers to spend more on non-essential items like portable speakers. Smartphone ownership is rapidly growing across Asia Pacific. As smartphones become more sophisticated multimedia devices, the need for portable speakers to enhance the audio experience rises. people in Asia Pacific are increasingly participating in outdoor activities like hiking, camping, and cycling. Portable speakers cater to the need for portable sound solutions during these activities. also, the rise of e-commerce platforms in the region makes it easier for consumers to discover and purchase portable speakers, fostering market growth.
KEY PLAYERS
The major key players are Polk Audio, LLC (US), Bose Corporation (US), Tribitaudio (China), Marshall Amplification PLC (UK), Samsung Electronics Polk Audio, LLC (US), Sonos Inc. (US), Boytone (US), and Sony Corp (Japan), VOXX Electronics Corp Plantronics Inc, ULTIMATE EARS, 4COM Technologies, Bang & Olufsen, and other key players.
Plantronics Inc-Company Financial Analysis
In May 18, 2024: Ultimate Ears (UE) announced a collaboration with sustainable fashion brand Outerknown to release a limited-edition collection of eco-friendly MEGABOOM 3 portable speakers. These speakers are made from recycled materials, aligning with the growing consumer interest in sustainable products.
February 10, 2024: JBL collaborated with video game developer Epic Games to release a limited-edition Fortnite Pulse 5 portable speaker. This collaboration targets gamers who seek immersive audio experiences while playing their favorite titles
March 27, 2024: Bang & Olufsen (B&O) announced their new Beosound Explore portable speaker, known for its luxurious design, powerful sound, and 24-hour battery life. This launch caters to the high-end segment of the Portable Speakers Market
| Report Attributes | Details |
|---|---|
| Market Size in 2023 | US$ 6.3 Billion |
| Market Size by 2031 | US$ 15.3 Billion |
| CAGR | CAGR of11.6% From 2024 to 2031 |
| Base Year | 2023 |
| Forecast Period | 2024-2031 |
| Historical Data | 2020-2023 |
| Report Scope & Coverage | Market Size, Segments Analysis, Competitive Landscape, Regional Analysis, DROC & SWOT Analysis, Forecast Outlook |
| Key Drivers | • Increasing Focus on Outdoor Activities • The popularity of Bluetooth speakers signifies the growing demand for ways to amplify mobile entertainment on the go. |
| Restraints | • Competition and Price Pressure • Maturity of Core Technology can act as a barrier in market growth. |
Ans. The expected CAGR of the Portable Speakers Market during the forecast period is 11.6 %.
Ans. The Portable Speakers Market size is forecasted to surpass USD 15.3 billion by 2031.
Ans. The major key players are Apple Inc., Bose Corp., VOXX Electronics Corp., Plantronics Inc., Beats Electronics, Sony Corp., Samsung Group, ULTIMATE EARS, 4COM Technologies, Samsung Electronics, Tribitaudio, Anker Technology Ltd, Polk Audio, Sonos Inc., Boytone, Marshall Amplification PLC, Logitech, Bang & Olufsen, Sound Works, Inc., LG Corporation, House of Marley and other.
Ans. limited communication distance and lack of richness and depth of sound limiting the Portable Speaker Market's expansion.
Ans. Enhance audio experience for smartphones, tablets, and laptops.
Provide portable sound solutions for outdoor activities.
Offer features like Bluetooth connectivity, water resistance, and voice assistants.
TABLE OF CONTENTS
1. Introduction
1.1 Market Definition
1.2 Scope
1.3 Research Assumptions
2. Industry Flowchart
3. Research Methodology
4. Market Dynamics
4.1 Drivers
4.2 Restraints
4.3 Opportunities
4.4 Challenges
5. Impact Analysis
5.1 Impact of Russia-Ukraine Crisis
5.2 Impact of Economic Slowdown on Major Countries
5.2.1 Introduction
5.2.2 United States
5.2.3 Canada
5.2.4 Germany
5.2.5 France
5.2.6 UK
5.2.7 China
5.2.8 Japan
5.2.9 South Korea
5.2.10 India
6. Value Chain Analysis
7. Porter’s 5 Forces Model
8. Pest Analysis
9. Portable Speakers Market, By Product
9.1 Introduction
9.2 Trend Analysis
9.3 Mini
9.4 Pocket
9.5 Capsule
9.6 Others
10. Portable Speakers Market, By Category
10.1 Introduction
10.2 Trend Analysis
10.3 Mass Market
10.4 Premium
11. Portable Speakers Market, By Connectivity
11.1 Introduction
11.2 Trend Analysis
11.3 Hybrid Bluetooth
11.4 Others
12. Portable Speakers Market, By Distribution Channel
12.1 Introduction
12.2 Trend Analysis
12.3 Store-Based
12.4 Non-Store-Based
13. Regional Analysis
13.1 Introduction
13.2 North America
13.2.1 Trend Analysis
13.2.2 North America Portable Speakers Market, by Country
13.2.3 North America Portable Speakers Market, By Product
13.2.4 North America Portable Speakers Market, By Category
13.2.5 North America Portable Speakers Market, By Connectivity
13.2.6 North America Portable Speakers Market, By Distribution Channel
13.2.7 USA
13.2.7.1 USA Portable Speakers Market, By Product
13.2.7.2 USA Portable Speakers Market, By Category
13.2.7.3 USA Portable Speakers Market, By Connectivity
13.2.7.4 USA Portable Speakers Market, By Distribution Channel
13.2.8 Canada
13.2.8.1 Canada Portable Speakers Market, By Product
13.2.8.2 Canada Portable Speakers Market, By Category
13.2.8.3 Canada Portable Speakers Market, By Connectivity
13.2.8.4 Canada Portable Speakers Market, By Distribution Channel
13.2.9 Mexico
13.2.9.1 Mexico Portable Speakers Market, By Product
13.2.9.2 Mexico Portable Speakers Market, By Category
13.2.9.3 Mexico Portable Speakers Market, By Connectivity
13.2.9.4 Mexico Portable Speakers Market, By Distribution Channel
13.3 Europe
13.3.1 Trend Analysis
13.3.2 Eastern Europe
13.3.2.1 Eastern Europe Portable Speakers Market, by Country
13.3.2.2 Eastern Europe Portable Speakers Market, By Product
13.3.2.3 Eastern Europe Portable Speakers Market, By Category
13.3.2.4 Eastern Europe Portable Speakers Market, By Connectivity
13.3.2.5 Eastern Europe Portable Speakers Market, By Distribution Channel
13.3.2.6 Poland
13.3.2.6.1 Poland Portable Speakers Market, By Product
13.3.2.6.2 Poland Portable Speakers Market, By Category
13.3.2.6.3 Poland Portable Speakers Market, By Connectivity
13.3.2.6.4 Poland Portable Speakers Market, By Distribution Channel
13.3.2.7 Romania
13.3.2.7.1 Romania Portable Speakers Market, By Product
13.3.2.7.2 Romania Portable Speakers Market, By Category
13.3.2.7.3 Romania Portable Speakers Market, By Connectivity
13.3.2.7.4 Romania Portable Speakers Market, By Distribution Channel
13.3.2.8 Hungary
13.3.2.8.1 Hungary Portable Speakers Market, By Product
13.3.2.8.2 Hungary Portable Speakers Market, By Category
13.3.2.8.3 Hungary Portable Speakers Market, By Connectivity
13.3.2.8.4 Hungary Portable Speakers Market, By Distribution Channel
13.3.2.9 Turkey
13.3.2.9.1 Turkey Portable Speakers Market, By Product
13.3.2.9.2 Turkey Portable Speakers Market, By Category
13.3.2.9.3 Turkey Portable Speakers Market, By Connectivity
13.3.2.9.4 Turkey Portable Speakers Market, By Distribution Channel
13.3.2.10 Rest of Eastern Europe
13.3.2.10.1 Rest of Eastern Europe Portable Speakers Market, By Product
13.3.2.10.2 Rest of Eastern Europe Portable Speakers Market, By Category
13.3.2.10.3 Rest of Eastern Europe Portable Speakers Market, By Connectivity
13.3.2.10.4 Rest of Eastern Europe Portable Speakers Market, By Distribution Channel
13.3.3 Western Europe
13.3.3.1 Western Europe Portable Speakers Market, by Country
13.3.3.2 Western Europe Portable Speakers Market, By Product
13.3.3.3 Western Europe Portable Speakers Market, By Category
13.3.3.4 Western Europe Portable Speakers Market, By Connectivity
13.3.3.5 Western Europe Portable Speakers Market, By Distribution Channel
13.3.3.6 Germany
13.3.3.6.1 Germany Portable Speakers Market, By Product
13.3.3.6.2 Germany Portable Speakers Market, By Category
13.3.3.6.3 Germany Portable Speakers Market, By Connectivity
13.3.3.6.4 Germany Portable Speakers Market, By Distribution Channel
13.3.3.7 France
13.3.3.7.1 France Portable Speakers Market, By Product
13.3.3.7.2 France Portable Speakers Market, By Category
13.3.3.7.3 France Portable Speakers Market, By Connectivity
13.3.3.7.4 France Portable Speakers Market, By Distribution Channel
13.3.3.8 UK
13.3.3.8.1 UK Portable Speakers Market, By Product
13.3.3.8.2 UK Portable Speakers Market, By Category
13.3.3.8.3 UK Portable Speakers Market, By Connectivity
13.3.3.8.4 UK Portable Speakers Market, By Distribution Channel
13.3.3.9 Italy
13.3.3.9.1 Italy Portable Speakers Market, By Product
13.3.3.9.2 Italy Portable Speakers Market, By Category
13.3.3.9.3 Italy Portable Speakers Market, By Connectivity
13.3.3.9.4 Italy Portable Speakers Market, By Distribution Channel
13.3.3.10 Spain
13.3.3.10.1 Spain Portable Speakers Market, By Product
13.3.3.10.2 Spain Portable Speakers Market, By Category
13.3.3.10.3 Spain Portable Speakers Market, By Connectivity
13.3.3.10.4 Spain Portable Speakers Market, By Distribution Channel
13.3.3.11 Netherlands
13.3.3.11.1 Netherlands Portable Speakers Market, By Product
13.3.3.11.2 Netherlands Portable Speakers Market, By Category
13.3.3.11.3 Netherlands Portable Speakers Market, By Connectivity
13.3.3.11.4 Netherlands Portable Speakers Market, By Distribution Channel
13.3.3.12 Switzerland
13.3.3.12.1 Switzerland Portable Speakers Market, By Product
13.3.3.12.2 Switzerland Portable Speakers Market, By Category
13.3.3.12.3 Switzerland Portable Speakers Market, By Connectivity
13.3.3.12.4 Switzerland Portable Speakers Market, By Distribution Channel
13.3.3.13 Austria
13.3.3.13.1 Austria Portable Speakers Market, By Product
13.3.3.13.2 Austria Portable Speakers Market, By Category
13.3.3.13.3 Austria Portable Speakers Market, By Connectivity
13.3.3.13.4 Austria Portable Speakers Market, By Distribution Channel
13.3.3.14 Rest of Western Europe
13.3.3.14.1 Rest of Western Europe Portable Speakers Market, By Product
13.3.3.14.2 Rest of Western Europe Portable Speakers Market, By Category
13.3.3.14.3 Rest of Western Europe Portable Speakers Market, By Connectivity
13.3.3.14.4 Rest of Western Europe Portable Speakers Market, By Distribution Channel
13.4 Asia-Pacific
13.4.1 Trend Analysis
13.4.2 Asia-Pacific Portable Speakers Market, by Country
13.4.3 Asia-Pacific Portable Speakers Market, By Product
13.4.4 Asia-Pacific Portable Speakers Market, By Category
13.4.5 Asia-Pacific Portable Speakers Market, By Connectivity
13.4.6 Asia-Pacific Portable Speakers Market, By Distribution Channel
13.4.7 China
13.4.7.1 China Portable Speakers Market, By Product
13.4.7.2 China Portable Speakers Market, By Category
13.4.7.3 China Portable Speakers Market, By Connectivity
13.4.7.4 China Portable Speakers Market, By Distribution Channel
13.4.8 India
13.4.8.1 India Portable Speakers Market, By Product
13.4.8.2 India Portable Speakers Market, By Category
13.4.8.3 India Portable Speakers Market, By Connectivity
13.4.8.4 India Portable Speakers Market, By Distribution Channel
13.4.9 Japan
13.4.9.1 Japan Portable Speakers Market, By Product
13.4.9.2 Japan Portable Speakers Market, By Category
13.4.9.3 Japan Portable Speakers Market, By Connectivity
13.4.9.4 Japan Portable Speakers Market, By Distribution Channel
13.4.10 South Korea
13.4.10.1 South Korea Portable Speakers Market, By Product
13.4.10.2 South Korea Portable Speakers Market, By Category
13.4.10.3 South Korea Portable Speakers Market, By Connectivity
13.4.10.4 South Korea Portable Speakers Market, By Distribution Channel
13.4.11 Vietnam
13.4.11.1 Vietnam Portable Speakers Market, By Product
13.4.11.2 Vietnam Portable Speakers Market, By Category
13.4.11.3 Vietnam Portable Speakers Market, By Connectivity
13.4.11.4 Vietnam Portable Speakers Market, By Distribution Channel
13.4.12 Singapore
13.4.12.1 Singapore Portable Speakers Market, By Product
13.4.12.2 Singapore Portable Speakers Market, By Category
13.4.12.3 Singapore Portable Speakers Market, By Connectivity
13.4.12.4 Singapore Portable Speakers Market, By Distribution Channel
13.4.13 Australia
13.4.13.1 Australia Portable Speakers Market, By Product
13.4.13.2 Australia Portable Speakers Market, By Category
13.4.13.3 Australia Portable Speakers Market, By Connectivity
13.4.13.4 Australia Portable Speakers Market, By Distribution Channel
13.4.14 Rest of Asia-Pacific
13.4.14.1 Rest of Asia-Pacific Portable Speakers Market, By Product
13.4.14.2 Rest of Asia-Pacific Portable Speakers Market, By Category
13.4.14.3 Rest of Asia-Pacific Portable Speakers Market, By Connectivity
13.4.14.4 Rest of Asia-Pacific Portable Speakers Market, By Distribution Channel
13.5 Middle East & Africa
13.5.1 Trend Analysis
13.5.2 Middle East
13.5.2.1 Middle East Portable Speakers Market, by Country
13.5.2.2 Middle East Portable Speakers Market, By Product
13.5.2.3 Middle East Portable Speakers Market, By Category
13.5.2.4 Middle East Portable Speakers Market, By Connectivity
13.5.2.5 Middle East Portable Speakers Market, By Distribution Channel
13.5.2.6 UAE
13.5.2.6.1 UAE Portable Speakers Market, By Product
13.5.2.6.2 UAE Portable Speakers Market, By Category
13.5.2.6.3 UAE Portable Speakers Market, By Connectivity
13.5.2.6.4 UAE Portable Speakers Market, By Distribution Channel
13.5.2.7 Egypt
13.5.2.7.1 Egypt Portable Speakers Market, By Product
13.5.2.7.2 Egypt Portable Speakers Market, By Category
13.5.2.7.3 Egypt Portable Speakers Market, By Connectivity
13.5.2.7.4 Egypt Portable Speakers Market, By Distribution Channel
13.5.2.8 Saudi Arabia
13.5.2.8.1 Saudi Arabia Portable Speakers Market, By Product
13.5.2.8.2 Saudi Arabia Portable Speakers Market, By Category
13.5.2.8.3 Saudi Arabia Portable Speakers Market, By Connectivity
13.5.2.8.4 Saudi Arabia Portable Speakers Market, By Distribution Channel
13.5.2.9 Qatar
13.5.2.9.1 Qatar Portable Speakers Market, By Product
13.5.2.9.2 Qatar Portable Speakers Market, By Category
13.5.2.9.3 Qatar Portable Speakers Market, By Connectivity
13.5.2.9.4 Qatar Portable Speakers Market, By Distribution Channel
13.5.2.10 Rest of Middle East
13.5.2.10.1 Rest of Middle East Portable Speakers Market, By Product
13.5.2.10.2 Rest of Middle East Portable Speakers Market, By Category
13.5.2.10.3 Rest of Middle East Portable Speakers Market, By Connectivity
13.5.2.10.4 Rest of Middle East Portable Speakers Market, By Distribution Channel
13.5.3 Africa
13.5.3.1 Africa Portable Speakers Market, by Country
13.5.3.2 Africa Portable Speakers Market, By Product
13.5.3.3 Africa Portable Speakers Market, By Category
13.5.3.4 Africa Portable Speakers Market, By Connectivity
13.5.3.5 Africa Portable Speakers Market, By Distribution Channel
13.5.3.6 Nigeria
13.5.3.6.1 Nigeria Portable Speakers Market, By Product
13.5.3.6.2 Nigeria Portable Speakers Market, By Category
13.5.3.6.3 Nigeria Portable Speakers Market, By Connectivity
13.5.3.6.4 Nigeria Portable Speakers Market, By Distribution Channel
13.5.3.7 South Africa
13.5.3.7.1 South Africa Portable Speakers Market, By Product
13.5.3.7.2 South Africa Portable Speakers Market, By Category
13.5.3.7.3 South Africa Portable Speakers Market, By Connectivity
13.5.3.7.4 South Africa Portable Speakers Market, By Distribution Channel
13.5.3.8 Rest of Africa
13.5.3.8.1 Rest of Africa Portable Speakers Market, By Product
13.5.3.8.2 Rest of Africa Portable Speakers Market, By Category
13.5.3.8.3 Rest of Africa Portable Speakers Market, By Connectivity
13.5.3.8.4 Rest of Africa Portable Speakers Market, By Distribution Channel
13.6 Latin America
13.6.1 Trend Analysis
13.6.2 Latin America Portable Speakers Market, by country
13.6.3 Latin America Portable Speakers Market, By Product
13.6.4 Latin America Portable Speakers Market, By Category
13.6.5 Latin America Portable Speakers Market, By Connectivity
13.6.6 Latin America Portable Speakers Market, By Distribution Channel
13.6.7 Brazil
13.6.7.1 Brazil Portable Speakers Market, By Product
13.6.7.2 Brazil Portable Speakers Market, By Category
13.6.7.3 Brazil Portable Speakers Market, By Connectivity
13.6.7.4 Brazil Portable Speakers Market, By Distribution Channel
13.6.8 Argentina
13.6.8.1 Argentina Portable Speakers Market, By Product
13.6.8.2 Argentina Portable Speakers Market, By Category
13.6.8.3 Argentina Portable Speakers Market, By Connectivity
13.6.8.4 Argentina Portable Speakers Market, By Distribution Channel
13.6.9 Colombia
13.6.9.1 Colombia Portable Speakers Market, By Product
13.6.9.2 Colombia Portable Speakers Market, By Category
13.6.9.3 Colombia Portable Speakers Market, By Connectivity
13.6.9.4 Colombia Portable Speakers Market, By Distribution Channel
13.6.10 Rest of Latin America
13.6.10.1 Rest of Latin America Portable Speakers Market, By Product
13.6.10.2 Rest of Latin America Portable Speakers Market, By Category
13.6.10.3 Rest of Latin America Portable Speakers Market, By Connectivity
13.6.10.4 Rest of Latin America Portable Speakers Market, By Distribution Channel
14. Company Profiles
14.1 Polk Audio, LLC (US)
14.1.1 Company Overview
14.1.2 Financial
14.1.3 Products/ Services Offered
14.1.4 SWOT Analysis
14.1.5 The SNS View
14.2 Bose Corporation (US)
14.2.1 Company Overview
14.2.2 Financial
14.2.3 Products/ Services Offered
14.2.4 SWOT Analysis
14.2.5 The SNS View
14.3 Tribitaudio (China)
14.3.1 Company Overview
14.3.2 Financial
14.3.3 Products/ Services Offered
14.3.4 SWOT Analysis
14.3.5 The SNS View
14.4 Marshall Amplification PLC (UK)
14.4.1 Company Overview
14.4.2 Financial
14.4.3 Products/ Services Offered
14.4.4 SWOT Analysis
14.4.5 The SNS View
14.5 Samsung Electronics Polk Audio, LLC (US)
14.5.1 Company Overview
14.5.2 Financial
14.5.3 Products/ Services Offered
14.5.4 SWOT Analysis
14.5.5 The SNS View
14.6 Sonos Inc. (US)
14.6.1 Company Overview
14.6.2 Financial
14.6.3 Products/ Services Offered
14.6.4 SWOT Analysis
14.6.5 The SNS View
14.7 Boytone (US)
14.7.1 Company Overview
14.7.2 Financial
14.7.3 Products/ Services Offered
14.7.4 SWOT Analysis
14.7.5 The SNS View
14.8 Sony Corporation (Japan)
14.8.1 Company Overview
14.8.2 Financial
14.8.3 Products/ Services Offered
14.8.4 SWOT Analysis
14.8.5 The SNS View
14.9 VOXX Electronics Corp
14.9.1 Company Overview
14.9.2 Financial
14.9.3 Products/ Services Offered
14.9.4 SWOT Analysis
14.9.5 The SNS View
14.10 Plantronics Inc.
14.10.1 Company Overview
14.10.2 Financial
14.10.3 Products/ Services Offered
14.10.4 SWOT Analysis
14.10.5 The SNS View
14.11 ULTIMATE EARS
14.11.1 Company Overview
14.11.2 Financial
14.11.3 Products/ Services Offered
14.11.4 SWOT Analysis
14.11.5 The SNS View
14.12 4COM Technologies
14.12.1 Company Overview
14.12.2 Financial
14.12.3 Products/ Services Offered
14.12.4 SWOT Analysis
14.12.5 The SNS View
14.13 Bang & Olufsen
14.13.1 Company Overview
14.13.2 Financial
14.13.3 Products/ Services Offered
14.13.4 SWOT Analysis
14.13.5 The SNS View
14.14 Logitech
14.14.1 Company Overview
14.14.2 Financial
14.14.3 Products/ Services Offered
14.14.4 SWOT Analysis
14.14.5 The SNS View
15. Competitive Landscape
15.1 Competitive Benchmarking
15.2 Market Share Analysis
15.3 Recent Developments
15.3.1 Industry News
15.3.2 Company News
15.3.3 Mergers & Acquisitions
16. Use Case and Best Practices
17. Conclusion
An accurate research report requires proper strategizing as well as implementation. There are multiple factors involved in the completion of good and accurate research report and selecting the best methodology to compete the research is the toughest part. Since the research reports we provide play a crucial role in any company’s decision-making process, therefore we at SNS Insider always believe that we should choose the best method which gives us results closer to reality. This allows us to reach at a stage wherein we can provide our clients best and accurate investment to output ratio.
Each report that we prepare takes a timeframe of 350-400 business hours for production. Starting from the selection of titles through a couple of in-depth brain storming session to the final QC process before uploading our titles on our website we dedicate around 350 working hours. The titles are selected based on their current market cap and the foreseen CAGR and growth.
The 5 steps process:
Step 1: Secondary Research:
Secondary Research or Desk Research is as the name suggests is a research process wherein, we collect data through the readily available information. In this process we use various paid and unpaid databases which our team has access to and gather data through the same. This includes examining of listed companies’ annual reports, Journals, SEC filling etc. Apart from this our team has access to various associations across the globe across different industries. Lastly, we have exchange relationships with various university as well as individual libraries.
Step 2: Primary Research
When we talk about primary research, it is a type of study in which the researchers collect relevant data samples directly, rather than relying on previously collected data. This type of research is focused on gaining content specific facts that can be sued to solve specific problems. Since the collected data is fresh and first hand therefore it makes the study more accurate and genuine.
We at SNS Insider have divided Primary Research into 2 parts.
Part 1 wherein we interview the KOLs of major players as well as the upcoming ones across various geographic regions. This allows us to have their view over the market scenario and acts as an important tool to come closer to the accurate market numbers. As many as 45 paid and unpaid primary interviews are taken from both the demand and supply side of the industry to make sure we land at an accurate judgement and analysis of the market.
This step involves the triangulation of data wherein our team analyses the interview transcripts, online survey responses and observation of on filed participants. The below mentioned chart should give a better understanding of the part 1 of the primary interview.
Part 2: In this part of primary research the data collected via secondary research and the part 1 of the primary research is validated with the interviews from individual consultants and subject matter experts.
Consultants are those set of people who have at least 12 years of experience and expertise within the industry whereas Subject Matter Experts are those with at least 15 years of experience behind their back within the same space. The data with the help of two main processes i.e., FGDs (Focused Group Discussions) and IDs (Individual Discussions). This gives us a 3rd party nonbiased primary view of the market scenario making it a more dependable one while collation of the data pointers.
Step 3: Data Bank Validation
Once all the information is collected via primary and secondary sources, we run that information for data validation. At our intelligence centre our research heads track a lot of information related to the market which includes the quarterly reports, the daily stock prices, and other relevant information. Our data bank server gets updated every fortnight and that is how the information which we collected using our primary and secondary information is revalidated in real time.
Step 4: QA/QC Process
After all the data collection and validation our team does a final level of quality check and quality assurance to get rid of any unwanted or undesired mistakes. This might include but not limited to getting rid of the any typos, duplication of numbers or missing of any important information. The people involved in this process include technical content writers, research heads and graphics people. Once this process is completed the title gets uploader on our platform for our clients to read it.
Step 5: Final QC/QA Process:
This is the last process and comes when the client has ordered the study. In this process a final QA/QC is done before the study is emailed to the client. Since we believe in giving our clients a good experience of our research studies, therefore, to make sure that we do not lack at our end in any way humanly possible we do a final round of quality check and then dispatch the study to the client.
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