impact of recession on your business
Head-Up Display Market

Head-Up Display Market Size, Share and Segmentation by Type (Fixed Mounted, Helmet Mounted), by Component (Combiner, Video Generator, Projector Unit), by Application (Automotive Industry, Military & Civil Aviation Sector), by Regions - Global Market Forecast 2023-2030

Report Id: SNS/AUTO/1085 | May 2022 | Region: Global | 120 Pages

Report Scope & Overview:

Head-Up Display Market Size was valued at USD 2.45 billion in 2022 and is expected to reach USD 12.03 billion by 2030 and grow at a CAGR of 22% over the forecast period 2023-2030.

The primary goal of a head-up display is to eliminate the need for drivers to transfer their attention from the road to the entertainment panel. These displays project information like current speed, turn-by-turn navigation, posted traffic signs, and blind-spot alerts straight into the field of view of drivers and pilots, allowing them to keep their focus forward, where danger lurks. Head-up displays were first developed for military aviation, but their use in luxury vehicles has increased in recent years.

Head-Up Display Market Revenue Graph

The market for head-up displays is expected to expand throughout the forecast period as a result of difficult driving conditions and an increase in the number of vehicles on the road. Furthermore, the increased safety offered by head-up displays drives the market growth. In addition, advances in augmented reality technology are expected to transform the market for head-up displays. Given these factors, the HUD market is expected to grow rapidly in the near future.



  • The market is growing because of the increased safety provided by head-up displays.

  • The head-up display market is expected to be transformed by advances in augmented reality technologies.

  • The aerospace and defense industries have a greater rate of adoption of head-up displays.


  • The negative impact of the COVID 19 epidemic is a major limitation for the head-up display market.

  • The limitations of space in automotive cockpits for AR-based head-up displays.


  • The head-up display technology has enormous potential in the military and aviation sectors.

  • The civil aviation business has seen growth in passengers, which has increased the scale of the head-up display market.

  • Demand for semi-autonomous and electric automobiles is increasing.


  • The head-up display's light efficiency is low, and this is due to the optical structure being exceedingly complex.

  • Alternatives to head-up displays include laser-based volumetric displays.


The COVID 19 pandemic halted global economic progress and had a negative impact on the financial and health sectors all across the world. The coronavirus outbreak disrupted industry operations and forced the shutdown of production plants. Many enterprises and the working sector were forced to close due to the lockdown restrictions. People stayed largely at home during the epidemic, which had an influence on the demand for head-up displays. However, the demand for head-up displays will not abate any time soon, as vehicle manufacturing continues to rise, increasing the demand for head-up displays.


The following are the major players in the market for head-up displays: Hudway (U.S.), Penny AB (Sweden), Robert Bosch GMBH (Germany), Denso Corporation (Japan), Micro Vision Inc. (U.S.), Yazaki Corporation (Japan), BAE Systems Inc. (U.K.), Honeywell Aerospace (U.S.), Visteon Corporation (U.S.), Continental AG (Germany), Esterline Technologies Corporation (U.S.), Nippon Seiki Co. Ltd (Japan) and Saab Automobile AB (Sweden).


Market, By Type:

Based on type, the market is divided into two categories: Fixed Mounted and Helmet Mounted. Windshield projected HUD technology is an advanced form of technology that is included as standard in some luxury automobile models. Some vehicles also provide it as an optional feature.

Market, By Component:

Based on components, the market is divided into three categories: Combiner, Video Generator, and Projector unit. In terms of revenue, the combiner-based segment dominated the head-up display market in 2019, but the windshield-based segment is expected to develop at the fastest CAGR throughout the forecast period.

Market, by Application:

Based on the application, the market is divided into two categories: Automotive Industry, Military & Civil Aviation sectors. There are multiple benefits to using a Head-Up Display, including the ability to avoid rotating your head at various angles in pursuit of vital information such as speed or navigation. When the eyes are pulled off the HUD, they tend to refocus faster on the road due to reduced head-turning.


By Type:

  • Fixed Mounted

  • Helmet Mounted

By Component:

  • Combiner

  • Video Generator

  • Projector unit

By Application:

  • Automotive Industry

  • Military & Civil Aviation sectors

Head-Up Display Market Segment Chart


The market for head-up displays is investigated in several regions, including North America, Asia-Pacific, Europe, and the rest of the globe. The growing awareness of the installation of safety systems in vehicles or aircraft in North America has raised the global market share. In the global competitive market, North America has the largest market share and is projected to continue to do so during the projection period.

The European region holds the world's second-largest market share for head-up displays. The head-up display market in Europe has exploded due to increased demand for safety systems installed in SUVs, luxury automobiles, and high-quality vehicles.    


  • North America

    • The USA

    • Canada

    • Mexico

  • Europe

    • Germany

    • The UK

    • France

    • Italy

    • Spain

    • The Netherlands

    • Rest of Europe

  • Asia-Pacific

    • Japan

    • south Korea

    • China

    • India

    • Australia

    • Rest of Asia-Pacific

  • The Middle East & Africa

    • Israel

    • UAE

    • South Africa

    • Rest of Middle East & Africa

  • Latin America

    • Brazil

    • Argentina

    • Rest of Latin America

Head-Up Display Market Report Scope:
Report Attributes Details
Market Size in 2022 US$ 2.45 Billion
Market Size by 2030 US$ 12.03 Billion
CAGR CAGR of 22% From 2023 to 2030
Base Year 2022
Forecast Period 2023-2030
Historical Data 2020-2021
Report Scope & Coverage Market Size, Segments Analysis, Competitive  Landscape, Regional Analysis, DROC & SWOT Analysis, Forecast Outlook
Key Segments • by Type (Fixed Mounted, Helmet Mounted)
• by Component (Combiner, Video Generator, Projector Unit)
• by Application (Automotive Industry, Military & Civil Aviation Sector)
Regional Analysis/Coverage North America (USA, Canada, Mexico), Europe
(Germany, UK, France, Italy, Spain, Netherlands,
Rest of Europe), Asia-Pacific (Japan, South Korea,
China, India, Australia, Rest of Asia-Pacific), The
Middle East & Africa (Israel, UAE, South Africa,
Rest of Middle East & Africa), Latin America (Brazil, Argentina, Rest of Latin America)
Company Profiles Hudway (U.S.), Penny AB (Sweden), Robert Bosch GMBH (Germany), Denso Corporation (Japan), Micro Vision Inc. (U.S.), Yazaki Corporation (Japan), BAE Systems Inc. (U.K.), Honeywell Aerospace (U.S.), Visteon Corporation (U.S.), Continental AG (Germany), Esterline Technologies Corporation (U.S.), Nippon Seiki Co. Ltd (Japan) and Saab Automobile AB (Sweden).
Key Drivers •The market is growing because of the increased safety provided by head-up displays.

•The head-up display market is expected to be transformed by advances in augmented reality technologies.
RESTRAINTS •The negative impact of the COVID 19 epidemic is a major limitation for the head-up display market.

•The limitations of space in automotive cockpits for AR-based head-up displays.

Frequently Asked Questions (FAQ) :

Table of Contents


1. Introduction

1.1 Market Definition

1.2 Scope

1.3 Research Assumptions


2. Research Methodology


3. Market Dynamics

3.1 Drivers

3.2 Restraints

3.3 Opportunities

3.4 Challenges


4. Impact Analysis

4.1 COVID-19 Impact Analysis

4.2 Impact of Ukraine- Russia war

4.3 Impact of ongoing Recession

4.3.1 Introduction

4.3.2 Impact on major economies US Canada Germany France United Kingdom China Japan South Korea Rest of the World


5. Value Chain Analysis


6. Porter’s 5 forces model


7.  PEST Analysis


8. Global Head-Up Display Market Segmentation, by Type


8.1 Fixed Mounted

8.2 Helmet Mounted


9. Global Head-Up Display Market Segmentation, by Component

9.1 Combiner

9.2 Video Generator

9.3 Projector unit


10. Global Head-Up Display Market Segmentation, by Application

10.1 Automotive Industry

10.2 Military & Civil Aviation sectors.


11. Regional Analysis

11.1 Introduction

11.2 North America

11.2.1 the USA

11.2.2  Canada

11.2.3  Mexico

11.3 Europe

11.3.1  Germany

11.3.2  the UK

11.3.3  France

11.3.4  Italy

11.3.5  Spain

11.3.6  The Netherlands

11.3.7  Rest of Europe

11.4 Asia-Pacific

11.4.1  Japan

11.4.2  South Korea

11.4.3  China

11.4.4  India

11.4.5  Australia

11.4.6  Rest of Asia-Pacific

11.5 The Middle East & Africa

11.5.1  Israel

11.5.2  UAE

11.5.3  South Africa

11.5.4  Rest

11.6 Latin America

11.6.1  Brazil

11.6.2  Argentina

11.6.3  Rest of Latin America


12. Company Profiles

12.1 Robert Bosch GmbH (Germany),

12.1.1 Financial

12.1.2 Products/ Services Offered

12.1.3 SWOT Analysis

12.1.4 The SNS view


12.2 Hudway (U.S.)

12.3 Penny AB (Sweden)

12.4 Denso Corporation (Japan)

12.5 Micro Vision Inc. (U.S.)

12.6 Yazaki Corporation (Japan)

12.7 BAE Systems Inc. (U.K.)

12.8 Honeywell Aerospace (U.S.)

12.9 Visteon Corporation (U.S.)

12.10 Continental AG (Germany)

12.11 Esterline Technologies Corporation (U.S.)

12.12 Nippon Seiki Co. Ltd (Japan)

12.13 Saab Automobile AB (Sweden).


13. Competitive Landscape

13.1 Competitive Benchmarking

13.2 Market Share analysis

13.3 Recent Developments


14. Conclusion

An accurate research report requires proper strategizing as well as implementation. There are multiple factors involved in the completion of a good and accurate research report and selecting the best methodology to complete the research is the toughest part. Since the research reports, we provide play a crucial role in any company’s decision-making process, therefore we at SNS Insider always believe that we should choose the best method which gives us results closer to reality. This allows us to reach a stage wherein we can provide our clients best and most accurate investment to output ratio.

Each report that we prepare takes a timeframe of 350-400 business hours for production. Starting from the selection of titles through a couple of in-depth brainstorming sessions to the final QC process before uploading our titles on our website we dedicate around 350 working hours. The titles are selected based on their current market cap and the foreseen CAGR and growth.


The 5 steps process:

Step 1: Secondary Research:

Secondary Research or Desk Research as the name suggests is a research process wherein, we collect data through readily available information. In this process, we use various paid and unpaid databases to which our team has access and gather data through the same. This includes examining listed companies’ annual reports, Journals, SEC filling, etc. Apart from this, our team has access to various associations across the globe across different industries. Lastly, we have exchange relationships with various universities as well as individual libraries.

Secondary Research

Step 2: Primary Research

When we talk about primary research, it is a type of study in which the researchers collect relevant data samples directly, rather than relying on previously collected data.  This type of research is focused on gaining content-specific facts that can be sued to solve specific problems. Since the collected data is fresh and first-hand therefore it makes the study more accurate and genuine.

We at SNS Insider have divided Primary Research into 2 parts.

Part 1 wherein we interview the KOLs of major players as well as the upcoming ones across various geographic regions. This allows us to have their view over the market scenario and acts as an important tool to come closer to accurate market numbers. As many as 45 paid and unpaid primary interviews are taken from both the demand and supply sides of the industry to make sure we land an accurate judgment and analysis of the market.

This step involves the triangulation of data wherein our team analyses the interview transcripts, online survey responses, and observation of on-field participants. The below-mentioned chart should give a better understanding of part 1 of the primary interview.

Part 2: In this part of the primary research the data collected via secondary research and part 1 of the primary research is validated with the interviews with individual consultants and subject matter experts.

Consultants are those set of people who have at least 12 years of experience and expertise within the industry whereas Subject Matter Experts are those with at least 15 years of experience behind their back within the same space. The data with the help of two main processes i.e., FGDs (Focused Group Discussions) and IDs (Individual Discussions). This gives us a 3rd party nonbiased primary view of the market scenario making it a more dependable one while collation of the data pointers.

Step 3: Data Bank Validation

Once all the information is collected via primary and secondary sources, we run that information for data validation. At our intelligence center, our research heads track a lot of information related to the market which includes the quarterly reports, the daily stock prices, and other relevant information. Our data bank server gets updated every fortnight and that is how the information which we collected using our primary and secondary information is revalidated in real-time.

Step 4: QA/QC Process

After all the data collection and validation our team does a final level of quality check and quality assurance to get rid of any unwanted or undesired mistakes. This might include but is not limited to getting rid of the many typos, duplication of numbers, or missing any important information. The people involved in this process include technical content writers, research heads, and graphics people. Once this process is completed the title gets uploaded on our platform for our clients to read it.

Step 5: Final QC/QA Process:

This is the last process and comes when the client has ordered the study. In this process a final QA/QC is done before the study is emailed to the client. Since we believe in giving our clients a good experience of our research studies, therefore, to make sure that we do not lack at our end in any way humanly possible we do a final round of quality check and then dispatch the study to the client.