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Media Asset Management Market Report Scope & Overview:

Media Asset Management Market size was valued at USD 1.59 billion in 2022 and is expected to grow to USD 4.44 billion by 2030 and grow at a CAGR of 13.7% over the forecast period of 2023-2030.

Media Asset Management (MAM) is a crucial component of the video production process, particularly in post-production. It refers to the workflow and software that facilitates the storage, processing, and distribution of multimedia files throughout their content lifecycle. With a MAM system, organizations can manage their vast media libraries from a secure, centralized location, streamlining their operations and enhancing their productivity. While most MAM solutions are designed to manage video files, the latest generation of solutions, such as Evolphin Zoom, can handle all types of rich media files. These advanced solutions integrate seamlessly with key editing tools, including Adobe Premiere, Avid Media Composer, Apple Final Cut Pro, and DaVinci Resolve, providing users with a comprehensive and efficient media management experience. By leveraging the power of MAM, organizations can optimize their video production workflows, reduce costs, and improve the quality of their content. With the right MAM solution, businesses can stay ahead of the competition and deliver exceptional multimedia experiences to their audiences.

Media Asset Management Market Revenue Analysis

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Market Dynamics

Drivers

  • Growth of the market will be aided by rising demand for cloud-based asset management.

The quantity of media assets and the rate of advancement are dramatically rising across companies due to changes in customer behavior. Companies are increasingly storing their media assets in the cloud as a result of the growth in the volume of media assets. This has prompted existing on-premises MAM solution vendors to improve their cloud-based MAM solutions and brought about the entry of new cloud-based MAM solution providers. Several MAM suppliers, including Sony Corporation, Hexaglobe, Imagen, Publitio, and Blue Lucy Media, currently provide cloud-based MAM solutions. AWS and Google are only two of the companies that have worked with providers of cloud platforms.

When compared to on-premises choices, cloud-delivery options offer setup, affordable licenses, and maintenance. Most businesses benefit from these cost savings.

Restrains

  • High Implementation and Integration Costs to Restrain Market Growth

With regard to initial deployment and license fees for managing media assets, MAM solutions provide a number of benefits. Although the overall cost of MAM deployment and licenses is rising along with the number of users per account and storage capacity. In addition, many SMEs are hesitant to deploy MAM systems due to the issue with support service pricing.

Opportunities

  • In the media and entertainment industries rapidly growing use of media asset management solutions.

  • The growing need to comply with asset management standards will provide enormous growth prospects.

Challenges

  • Bandwidth and connectivity issues pose a significant challenge to the expansion of the market.

Impact Of covid-19

Digital Development and COVID-19 Will Strengthen Market Expansion

Due to a rise in online content consumption, the global COVID-19 pandemic catalyzed a massive number of media assets. As the world grows more digitalized, the amount of content and media created or consumed has expanded tremendously. During this period of transition, there was a significant increase in the usage of online video streaming services, music consumption, digital marketing, gaming, and social networking. With more companies engaging in digital marketing campaigns, brand management, public relations, social media, audio and video streaming, and advertising where animations, images, and videos are essential, they have been among the top trends.

Impact of Russia Ukraine War

The war has caused disruptions in the supply chain of media asset management products and services, leading to delays in delivery and increased costs. Additionally, the political instability in the region has resulted in a decrease in foreign investment, which has further affected the market. However, despite these challenges, the media asset management market has shown resilience and adaptability. Companies have been forced to find new ways to operate and innovate in order to meet the changing demands of the market.

In conclusion, the Russia-Ukraine war has had a significant impact on the media asset management market, but it has also presented opportunities for growth and innovation. As the conflict continues, it will be important for companies in this industry to remain agile and adaptable in order to navigate the challenges and capitalize on the opportunities presented by this evolving market.

Impact of Ongoing Recession

The media asset management market has been significantly affected by the recent economic recession. This downturn has resulted in a decrease in demand for media asset management services, as companies have been forced to cut back on their spending. As a result, many media asset management providers have struggled to maintain their market share and profitability.

However, despite these challenges, there are still opportunities for growth in the media asset management market. As companies look for ways to streamline their operations and reduce costs, they are increasingly turning to media asset management solutions to help them manage their digital assets more efficiently. This trend is expected to continue in the coming years, as companies seek to stay competitive in an increasingly digital world.

To capitalize on these opportunities, media asset management providers must be able to offer innovative solutions that meet the evolving needs of their clients.

Key Market Segmentation:

The Media Asset Management Market is segmented into three types on the basis of by Organization Size, by Deployment, and by End-user.

by Organization Size

  • SMEs (Small and Medium Enterprises)

  • Large Enterprises

by Deployment

  • On-Premise

  • Cloud

by End-User

  • Media and Entertainment

  • BFSI

  • Government

  • Healthcare

  • Retail

  • Manufacturing

  • Other

Media Asset Management Market Segmentation Analysis

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Regional Analysis

During the future period, North America is anticipated to receive the greatest revenue share. It is projected that this market will be continuously driven by the rising demand from various industries in the North American area. Due to the massive increase in digital data from the web, social media, and sensors brought on by developing technologies that gather and analyze such data, MAM is currently in the phase of rejuvenation in North America. Prominent players from the United States and Canada believe that the potential to improve linked products, services, and customer reach has considerably expanded. The presence of major media and broadcasting companies in the area is also expected to benefit this sector. These factors are expected to drive market expansion in the near future.

During the forecast period, the Asia Pacific region is anticipated to see a phenomenal growth rate. The market in Asia Pacific nations like India, Japan, and others is anticipated to be driven by the rise of Industry 4.0 which led to the increased usage of automation. Furthermore, the Asia Pacific market is being encouraged by the steady change from the traditional to the digital method.

In the global market for media asset management, the Europe market is anticipated to dominate. The rise of the European market is being driven by increased digitalization across numerous nations, including the U.K., Germany, Italy, France, and Benelux, in the production of vast digital content. Due to workflow cooperation and automation, the expanding number of MAM providers has also raised awareness of the software's availability and penetration of cloud-based solutions.

In the regional analysis study of the regions of North America, Europe, Asia Pacific middle east, and Africa.

REGIONAL COVERAGE:

North America

  • USA

  • Canada

  • Mexico

Europe

  • Germany

  • UK

  • France

  • Italy

  • Spain

  • The Netherlands

  • Rest of Europe

Asia-Pacific

  • Japan

  • South Korea

  • China

  • India

  • Australia

  • Rest of Asia-Pacific

The Middle East & Africa

  • Israel

  • UAE

  • South Africa

  • Rest of the Middle East & Africa

Latin America

  • Brazil

  • Argentina

  • Rest of Latin America

Key Players:

The major players of the market are Amazon.com, Inc., VSN Video Stream Networks S.L., Dalet, Etere, Microsoft Corporation, Tedial, Quantum Corporation, NEP Group, Inc., Sony Group Corporation, Imagen, SI-MEDIA Srl, MerlinOne, Prime Focus Technologies, and others in the final report.

Microsoft Corporation-Company Financial Analysis

Recent development

May 2022: Media asset management will now incorporate artificial intelligence thanks to VidiNet, a cloud-based media services platform from Arvato Systems. The system's Deep VA AI software integration enriches current video and image content with metadata, making it easier and faster to catalog and find media assets.

At its facility in Rio de Janeiro, Multirio upgraded its playout capabilities with Etere ETX, Channel-in-a-Box in April 2022. The goal of this project is to continue Etere and Multirio's ten-year collaboration.

Media Asset Management Market Report Scope:
Report Attributes Details
Market Size in 2022  US$ 1.59 Bn
Market Size by 2030  US$ 4.44 Bn
CAGR   CAGR of 13.7% From 2023 to 2030
Base Year 2022
Forecast Period  2023-2030
Historical Data  2020-2021
Report Scope & Coverage Market Size, Segments Analysis, Competitive  Landscape, Regional Analysis, DROC & SWOT Analysis, Forecast Outlook
Key Segments • By Organization Size (SMEs (Small and Medium Enterprises), and Large Enterprises)
• By Deployment (On-Premise, Cloud)
• By End-User (Media and Entertainment, BFSI, Government, Healthcare, Retail, Manufacturing, Other)
Regional Analysis/Coverage North America (USA, Canada, Mexico), Europe
(Germany, UK, France, Italy, Spain, Netherlands,
Rest of Europe), Asia-Pacific (Japan, South Korea,
China, India, Australia, Rest of Asia-Pacific), The
Middle East & Africa (Israel, UAE, South Africa,
Rest of Middle East & Africa), Latin America (Brazil, Argentina, Rest of Latin America)
Company Profiles Amazon.com, Inc., VSN Video Stream Networks S.L., Dalet, Etere, Microsoft Corporation, Tedial, Quantum Corporation, NEP Group, Inc., Sony Group Corporation, Imagen, SI-MEDIA Srl, MerlinOne, Prime Focus Technologies
Key Drivers • Growth of the market will be aided by rising demand for cloud-based asset management.
Market Opportunities • In the media and entertainment industries rapidly growing use of media asset management solutions.
• The growing need to comply with asset management standards will provide enormous growth prospects.

 

Frequently Asked Questions

The CAGR of the Media Asset Management Market for the forecast period 2022-2029 is 13.7 %.

The market is expected to grow to USD 4.44 billion by the forecast period of 2030.

The major worldwide key players in the Media Asset Management Market are Amazon.com, Inc., VSN Video Stream Networks S.L., Dalet, Etere, Microsoft Corporation, Tedial, Quantum Corporation, NEP Group, Inc., Sony Group Corporation, Imagen, SI-MEDIA Srl, MerlinOne, Prime Focus Technologies, and others in the final report.

USD 1.59 billion in 2022 is the market share of the Media Asset Management Market.

The forecast period for the Media Asset Management Market is 2022-2030.

Table of Contents

1. Introduction

1.1 Market Definition

1.2 Scope

1.3 Research Assumptions

2. Research Methodology

3. Market Dynamics

3.1 Drivers

3.2 Restraints                      

3.3 Opportunities

3.4 Challenges

4. Impact Analysis

4.1 COVID-19 Impact Analysis

4.2 Impact of Russia-Ukraine War

4.3 Impact of Ongoing Recession

4.3.1 Introduction

4.3.2 Impact on major economies

4.3.2.1 US

4.3.2.2 Canada

4.3.2.3 Germany

4.3.2.4 France

4.3.2.5 United Kingdom

4.3.2.6 China

4.3.2.7 japan

4.3.2.8 South Korea

4.3.2.9 Rest of the World

5. Value Chain Analysis

6. Porter’s 5 forces model

7. PEST Analysis

8. Media Asset Management Market Segmentation, by Organization Size

8.1 SMEs (Small and Medium Enterprises)

8.2 Large Enterprises

9. Media Asset Management Market Segmentation, by Deployment Type

9.1 On-Premise

9.2 Cloud

10. Media Asset Management Market Segmentation, by End-User

10.1 Media and Entertainment

10.2 BFSI

10.3 Government

10.4 Healthcare

10.5 Retail

10.6 Manufacturing

10.7 Other

11. Regional Analysis

11.1 Introduction

11.2 North America

11.2.1 North America Media Asset Management Market by Country

11.2.2 North America Media Asset Management Market by Organization Size 

11.2.3 North America Media Asset Management Market by Deployment Type

11.2.4 North America Media Asset Management Market by End-User

11.2.5 USA

11.2.5.1 USA Media Asset Management Market by Organization Size 

11.2.5.2 USA Media Asset Management Market by Deployment Type

11.2.5.3 USA Media Asset Management Market by End-User

11.2. Canada

11.2.6.1 Canada Media Asset Management Market by Organization Size

11.2.6.2 Canada Media Asset Management Market by Deployment Type

11.2.6.3 Canada Media Asset Management Market by End-User

11.2.7 Mexico

11.2.7.1 Mexico Media Asset Management Market by Organization Size

11.2.7.2 Mexico Media Asset Management Market by Deployment Type

11.2.7.3 Mexico Media Asset Management Market by End-User

11.3 Europe

11.3.1 Europe Media Asset Management Market by Country

11.3.2 Europe Media Asset Management Market by Organization Size

11.3.3 Europe Media Asset Management Market by Deployment Type

11.3.4 Europe Media Asset Management Market by End-User

11.3.5 Germany

11.3.5.1 Germany Media Asset Management Market by Organization Size

11.3.5.2 Germany Media Asset Management Market by Deployment Type

11.3.5.3 Germany Media Asset Management Market by End-User

11.3.6 UK

11.3.6.1 UK Media Asset Management Market by Organization Size

11.3.6.2 UK Media Asset Management Market by Deployment Type

11.3.6.3 UK Media Asset Management Market by End-User

11.3.7 France

11.3.7.1 France Media Asset Management Market by Organization Size

11.3.7.2 France Media Asset Management Market by Deployment Type

11.3.7.3 France Media Asset Management Market by End-User

11.3.8 Italy

11.3.8.1 Italy Media Asset Management Market by Organization Size

11.3.8.2 Italy Media Asset Management Market by Deployment Type

11.3.8.3 Italy Media Asset Management Market by End-User

11.3.9 Spain

11.3.9.1 Spain Media Asset Management Market by Organization Size

11.3.9.2 Spain Media Asset Management Market by Deployment Type 

11.3.9.3 Spain Media Asset Management Market by End-User

11.3.10 The Netherlands

11.3.10.1 Netherlands Media Asset Management Market by Organization Size

11.3.10.2 Netherlands Media Asset Management Market by Deployment Type

11.3.10.3 Netherlands Media Asset Management Market by End-User

11.3.11 Rest of Europe

11.3.11.1 Rest of Europe Media Asset Management Market by Organization Size

11.3.11.2 Rest of Europe Media Asset Management Market by Deployment Type

11.3.11.3 Rest of Europe Media Asset Management Market by End-User

11.4 Asia-Pacific

11.4.1 Asia Pacific Media Asset Management Market by Country

11.4.2 Asia Pacific Media Asset Management Market by Organization Size 

11.4.3 Asia Pacific Media Asset Management Market by Deployment Type

11.4.4Asia Pacific Media Asset Management Market by End-User

11.4.5 japan

11.4.5.1 Japan Media Asset Management Market by Organization Size

11.4.5.2 Japan Media Asset Management Market by Deployment Type

11.4.5.3 Japan Media Asset Management Market by End-User

11.4.6 South Korea

11.4.6.1 South Korea Media Asset Management Market by Organization Size

11.4.6.2 South Korea Media Asset Management Market by Deployment Type

11.4.6.3 South Korea Media Asset Management Market by End-User

11.4.7 China

11.4.7.1 China Media Asset Management Market by Organization Size 

11.4.7.2 China Media Asset Management Market by Deployment Type

11.4.7.3 China Media Asset Management Market by End-User

11.4.8 India

11.4.8.1 India Media Asset Management Market by Organization Size

11.4.8.2 India Media Asset Management Market by Deployment Type

11.4.8.3 India Media Asset Management Market by End-User

11.4.9 Australia

11.4.9.1 Australia Media Asset Management Market by Organization Size

11.4.9.2 Australia Media Asset Management Market by Deployment Type

11.4.9.3 Australia Media Asset Management Market by End-User

11.4.10 Rest of Asia-Pacific

11.4.10.1 APAC Media Asset Management Market by Organization Size

11.4.10.2 APAC Media Asset Management Market by Deployment Type

11.4.10.3 APAC Media Asset Management Market by End-User

11.5 The Middle East & Africa

11.5.1 The Middle East & Africa Media Asset Management Market by Country

11.5.2 The Middle East & Africa Media Asset Management Market by Organization Size 

11.5.3 The Middle East & Africa Media Asset Management Market by Deployment Type

11.5.4The Middle East & Africa Media Asset Management Market by End-User

11.5.6 Israel

11.5.6.1 Israel Media Asset Management Market by Organization Size

11.5.6.2 Israel Media Asset Management Market by Deployment Type

11.5.6.3 Israel Media Asset Management Market by End-User

11.5.7 UAE

11.5.7.1 UAE Media Asset Management Market by Organization Size

11.5.7.2 UAE Media Asset Management Market by Deployment Type

11.5.7.3 UAE Media Asset Management Market by End-User

11.5.8 South Africa

11.5.8.1 South Africa Media Asset Management Market by Organization Size 

11.5.8.2 South Africa Media Asset Management Market by Deployment Type

11.5.8.3 South Africa Media Asset Management Market by End-User

11.5.9 Rest of Middle East & Africa

11.5.9.1 Rest of Middle East & Asia Media Asset Management Market by Organization Size

11.5.9.2 Rest of Middle East & Asia Media Asset Management Market by Deployment Type

11.5.9.3 Rest of Middle East & Asia Media Asset Management Market by End-User

11.6 Latin America

11.6.1 Latin America Media Asset Management Market by Country

11.6.2 Latin America Media Asset Management Market by Organization Size 

11.6.3 Latin America Media Asset Management Market by Deployment Type

11.6.4 Latin America Media Asset Management Market by End-User

11.6.5 brazil

11.6.5.1 Brazil Media Asset Management Market by Organization Size

11.6.5.2 Brazil Africa Media Asset Management Market by Deployment Type

11.6.5.3 Brazil Media Asset Management Market by End-User

11.6.6 Argentina

11.6.6.1 Argentina Media Asset Management Market by Organization Size

11.6.6.2 Argentina Media Asset Management Market by Deployment Type

11.6.6.3 Argentina Media Asset Management Market by End-User

11.6.7 Rest of Latin America

11.6.7.1 Rest of Latin America Media Asset Management Market by Organization Size

11.6.7.2 Rest of Latin America Media Asset Management Market by Deployment Type

11.6.7.3 Rest of Latin America Media Asset Management Market by End-User

12 Company Profile

12.1 Amazon.com, Inc.

12.1.1 Market Overview

12.1.2 Financials

12.1.3 Product/Services/Offerings

12.1.4 SWOT Analysis

12.1.5 The SNS View

12.2 VSN Video Stream Networks S.L.

12.2.1 Market Overview

12.2.2 Financials

12.2.3 Product/Services/Offerings

12.2.4 SWOT Analysis

12.2.5 The SNS View

12.3 Dalet

12.3.1 Market Overview

12.3.2 Financials

12.3.3 Product/Services/Offerings

12.3.4 SWOT Analysis

12.3.5 The SNS View

12.4 Etere.

12.4.1 Market Overview

12.4.2 Financials

12.4.3 Product/Services/Offerings

12.4.4 SWOT Analysis

12.4.5 The SNS View

12.5 Microsoft Corporation

12.5.1 Market Overview

12.5.2 Financials

12.5.3 Product/Services/Offerings

12.5.4 SWOT Analysis

12.5.5 The SNS View

12.6 Tedial

12.6.1 Market Overview

12.6.2 Financials

12.6.3 Product/Services/Offerings

12.6.4 SWOT Analysis

12.6.5 The SNS View

12.7 Quantum Corporation

12.7.1 Market Overview

12.7.2 Financials

12.7.3 Product/Services/Offerings

12.7.4 SWOT Analysis

12.7.5 The SNS View

12.8 NEP Group, Inc

12.8.1 Market Overview

12.8.2 Financials

12.8.3 Product/Services/Offerings

12.8.4 SWOT Analysis

12.8.5 The SNS View

12.9 Sony Group Corporation.

12.9.1 Market Overview

12.9.2 Financials

12.9.3 Product/Services/Offerings

12.9.4 SWOT Analysis

12.9.5 The SNS View

12.10 SI-MEDIA Srl.

12.10.1 Market Overview

12.10.2 Financials

12.10.3 Product/Services/Offerings

12.10.4 SWOT Analysis

12.10.5 The SNS View

13. Competitive Landscape

13.1 Competitive Benchmarking

13.2 Market Share Analysis

13.3 Recent Developments

14. USE Cases and Best Practices

15. Conclusion

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The 5 steps process:

Step 1: Secondary Research:

Secondary Research or Desk Research is as the name suggests is a research process wherein, we collect data through the readily available information. In this process we use various paid and unpaid databases which our team has access to and gather data through the same. This includes examining of listed companies’ annual reports, Journals, SEC filling etc. Apart from this our team has access to various associations across the globe across different industries. Lastly, we have exchange relationships with various university as well as individual libraries.

Secondary Research

Step 2: Primary Research

When we talk about primary research, it is a type of study in which the researchers collect relevant data samples directly, rather than relying on previously collected data.  This type of research is focused on gaining content specific facts that can be sued to solve specific problems. Since the collected data is fresh and first hand therefore it makes the study more accurate and genuine.

We at SNS Insider have divided Primary Research into 2 parts.

Part 1 wherein we interview the KOLs of major players as well as the upcoming ones across various geographic regions. This allows us to have their view over the market scenario and acts as an important tool to come closer to the accurate market numbers. As many as 45 paid and unpaid primary interviews are taken from both the demand and supply side of the industry to make sure we land at an accurate judgement and analysis of the market.

This step involves the triangulation of data wherein our team analyses the interview transcripts, online survey responses and observation of on filed participants. The below mentioned chart should give a better understanding of the part 1 of the primary interview.

Primary Research

Part 2: In this part of primary research the data collected via secondary research and the part 1 of the primary research is validated with the interviews from individual consultants and subject matter experts.

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Data Bank Validation

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