Report Scope & Overview:

The Overactive Bladder Treatment Market Size was valued at USD 3.63 billion in 2022 and is expected to reach USD 4.89 billion by 2030, and grow at a CAGR of  3.8% over the forecast period 2023-2030.

Overactive bladder, commonly known as OAB, is characterised by a frequent and unexpected need to urinate that can be difficult to manage. Overactive bladder occurs when bladder muscles contract reflexively even when the volume of urine in the bladder is low. These involuntary contractions cause a strong desire to urinate. Many times during the day and night, one may feel the need to pass urine, and one may also experience unintentional urine loss (urgency incontinence). The symptoms include a strong urge to urinate that is difficult to control; unintentional loss of urine immediately following an urgent need to urinate (urgency incontinence); urinating often, usually eight or more times per day; and waking up more than two times per night to urinate.

Overactive Bladder Treatment Market Revenue Analysis

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Overactive bladder treatment refers to the various treatments used to treat the abrupt, involuntary contraction of the muscle in the urinary bladder wall. Overactive bladder treatment encompasses a number of treatments, ranging from medication to behavioural adjustments, as well as a combination of the two. The global Overactive Bladder Treatment Market is predicted to be driven by diseases such as chronic kidney disease (CKD) and diabetes, as well as an increase in the elderly population and research and development initiatives.



  • Rising R&D investments and the introduction of new medicines in the next years

  • Rapidly ageing population, resulting in an increase in the incidence of diseases characterised by OAB


  • Urinary incontinence is becoming more common among women and the elderly.

  • Drug recalls for OAB treatment may impede market growth in the next years.


  • Novel medicines, resilient pipelines, and drug patent cliffs


  • OAB social stigma and lack of knowledge


Pharmaceutical and biotech businesses, as well as governments worldwide, are collaborating to tackle the COVID-19 outbreak. This is accomplished through assisting in the creation of vaccines in order to meet the challenges of the pharmaceutical supply chain. In addition, there are around 115 vaccine candidates and another 155 compounds in the R&D pipeline. Furthermore, routinely used medications such as hydroxychloroquine have shown a significant increase in demand for COVID-19 control. As many wealthy countries run out of the medicine, there is a spike in demand, which has created enormous prospects for makers of COVID-19 management drugs. As a result of the demand for COVID-19 vaccines and treatment medications, the pharmaceutical and biotechnology industries are expected to increase significantly in the next years.

The anticholinergics, mirabegron, BOTOX, neuromodulation, and other treatments segments of the overactive bladder therapy market. Mirabegron had a dominant market share in 2021, owing to advantages such as fewer side effects and a lower risk of dementia. Because of growing usage and investment by market participants in the launch of novel SNM & PTNS devices, the neuromodulation category is expected to rise at a considerable CAGR.

The overactive bladder treatment market is divided into idiopathic and neurogenic overactive bladder syndromes. Because of the increased prevalence of idiopathic overactive bladder diseases, the idiopathic overactive bladder syndrome category accounted for a bigger market share. Additionally, greater use of SNM treatment for individuals with idiopathic overactive bladder is expected to contribute to segmental growth.

Pharmacotherapy divides the market into Anticholinergics, Neurostimulation, Botox, and Mirabegron. Anticholinergics held the biggest market share in 2021, with Mirabegron accounting for the second-largest market value. Botox, on the other hand, is expected to rise at the fastest rate. One of the first lines of medical treatment for overactive bladder is anticholinergics (OAB). Anticholinergic medicines work by inhibiting the actions of the neurotransmitter acetylcholine and aid in the treatment of a wide range of conditions related with parasympathetic nervous system activation, resulting in reduced muscle spasms in the bladder.


by Type

  • Anticholinergics

  • Mirabegron


  • Neuromodulation

  • Other Treatments.

by Disease Type

  • Idiopathic Overactive Bladder

  • Neurogenic Overactive Bladder

by Pharmacotherapy

  • Fesoterodine

  • Tolterodine

  • Trospium

  • Anticholinergics

  • Solifenacin

  • Oxybutynin

  • Darifenacin

Overactive Bladder Treatment Market Segmentation Analysis

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North America, Europe, Asia Pacific, Latin America, and the Middle East and Africa account for the majority of the overactive bladder therapy market. North America had the largest proportion, followed by Europe. The region's dominance is due to a number of causes, including an increase in the number of individuals with overactive bladder in the United States, as well as advantageous payment regulations for treatment alternatives. Furthermore, the inclination of market participants, together with ANDA and FDA approval for various treatments, is driving market expansion in the region.


  • North America

    • USA

    • Canada

    • Mexico

  • Europe

    • Germany

    • UK

    • France

    • Italy

    • Spain

    • The Netherlands

    • Rest of Europe

  • Asia-Pacific

    • Japan

    • south Korea

    • China

    • India

    • Australia

    • Rest of Asia-Pacific

  • The Middle East & Africa

    • Israel

    • UAE

    • South Africa

    • Rest of Middle East & Africa

  • Latin America

    • Brazil

    • Argentina

    • Rest of Latin America


Major players are Astellas Pharma, Inc., Mylan N.V., Endo International plc, Hisamitsu Pharmaceutical Co., Inc., Teva Pharmaceutical Industries Limited, Allergan, Plc, Sanofi, Aurobindo Pharma Limited, Pfizer, Inc., Medtronic plc, and other players.

Teva Pharmaceutical Industries Limited-Company Financial Analysis

Overactive Bladder Treatment Market Report Scope:
Report Attributes Details
Market Size in 2022 US$ 3.63 Billion
Market Size by 2030 US$ 4.89 Billion
CAGR CAGR of 3.8% From 2023 to 2030
Base Year 2022
Forecast Period 2023-2030
Historical Data 2020-2021
Report Scope & Coverage Market Size, Segments Analysis, Competitive  Landscape, Regional Analysis, DROC & SWOT Analysis, Forecast Outlook
Key Segments • by Disease Type (Idopathic OAB and Neurogenic OAB)
• by Drug type ( Anticholinergic (Solifenacin, Oxybutynin, Tolterodine, Darifenacin), Mirabegron)
• by Pharmacotherapy (Fesoterodine, Tolterodine, Trospium, Anticholinergics, Solifenacin, Oxybutynin, Darifenacin)
Regional Analysis/Coverage North America (USA, Canada, Mexico), Europe
(Germany, UK, France, Italy, Spain, Netherlands,
Rest of Europe), Asia-Pacific (Japan, South Korea,
China, India, Australia, Rest of Asia-Pacific), The
Middle East & Africa (Israel, UAE, South Africa,
Rest of Middle East & Africa), Latin America (Brazil, Argentina, Rest of Latin America)
Company Profiles Astellas Pharma, Inc., Mylan N.V., Endo International plc, Hisamitsu Pharmaceutical Co., Inc., Teva Pharmaceutical Industries Limited, Allergan, Plc, Sanofi, Aurobindo Pharma Limited, Pfizer, Inc., Medtronic plc.
Key Drivers • Rising R&D investments and the introduction of new medicines in the next years.
• Rapidly ageing population, resulting in an increase in the incidence of diseases characterised by OAB.
RESTRAINTS • Urinary incontinence is becoming more common among women and the elderly.

Frequently Asked Questions

Ans: The Overactive Bladder Treatment Market Size was valued at USD 3.63 billion in 2022.

Ans: The Overactive Bladder Treatment market is expected to reach USD 4.89 billion.

Ans: Major players in the market are Astellas Pharma, Inc., Mylan N.V., Endo International plc, Hisamitsu Pharmaceutical Co., Inc., Teva Pharmaceutical Industries Limited, Allergan, Plc, Sanofi, Aurobindo Pharma Limited, Pfizer, Inc., Medtronic plc, and others in final report.

Ans: The forecast period of Overactive Bladder Treatment Market is 2023-2030.

  • Urinary incontinence is becoming more common among women and the elderly.

  • Drug recalls for OAB treatment may impede market growth in the next years.

Table of Contents

1. Introduction

1.1 Market Definition

1.2 Scope

1.3 Research Assumptions

2. Research Methodology

3. Market Dynamics

3.1 Drivers

3.2 Restraints

3.3 Opportunities

3.4 Challenges

4. Impact Analysis

4.1 COVID-19 Impact Analysis

4.2 Impact of Ukraine- Russia War

4.3 Impact of Ongoing Recession

4.3.1 Introduction

4.3.2 Impact on major economies US Canada Germany France United Kingdom China Japan South Korea Rest of the World

5. Value Chain Analysis

6. Porter’s 5 forces model

7.  PEST Analysis

8. Overactive bladder treatment Market, by Type

8.1 Anticholinergics

8.2 Mirabegron


8.4 Neuromodulation

8.5 Other Treatments

9. Overactive bladder Treatment Market, by Disease Type

9.1 Idiopathic Overactive Bladder

9.2 Neurogenic Overactive Bladder

10. Overactive bladder treatment Market, by Pharmacotherapy

10.1 Fesoterodine

10.2 Tolterodine

10.3 Trospium

10.4 Anticholinergics

10.5 Solifenacin

10.6 Oxybutynin

10.7 Darifenacin

11. Regional Analysis

11.1 Introduction

11.2 North America

11.2.1 USA

11.2.2 Canada

11.2.3 Mexico

11.3 Europe

11.3.1 Germany

11.3.2 UK

11.3.3 France

11.3.4 Italy

11.3.5 Spain

11.3.6 The Netherlands

11.3.7 Rest of Europe

11.4 Asia-Pacific

11.4.1 Japan

11.4.2 South Korea

11.4.3 China

11.4.4 India

11.4.5 Australia

11.4.6 Rest of Asia-Pacific

11.5 The Middle East & Africa

11.5.1 Israel

11.5.2 UAE

11.5.3 South Africa

11.5.4 Rest

11.6 Latin America

11.6.1 Brazil

11.6.2 Argentina

11.6.3 Rest of Latin America

12. Company Profiles

12.1 Astellas Pharma, Inc.

12.1.1 Financial

12.1.2 Products/ Services Offered

12.1.3 SWOT Analysis

12.1.4 The SNS view

12.2 Mylan N.V.

12.3 Endo International plc

12.4 Hisamitsu Pharmaceutical Co., Inc.

12.5 Teva Pharmaceutical Industries Limited

12.6 Allergan, Plc

12.7 Sanofi

12.8 Aurobindo Pharma Limited

12.9 Pfizer, Inc.

12.10 Medtronic plc

13. Competitive Landscape

13.1 Competitive Benchmarking

13.2 Market Share Analysis

13.3 Recent Developments

14. Conclusion

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Secondary Research

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Primary Research

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Data Bank Validation

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