Vehicle Analytics Market Report Scope & Overview:

The Vehicle Analytics Market Size was valued at USD 4.20 billion in 2023, and expected to reach USD 25.87 billion by 2031, and grow at a CAGR of 25.5% over the forecast period 2024-2031.

Vehicle analytics is a technology that tracks real-time data from the vehicle and provides real-time insights to end users. Furthermore, data insights created by vehicle analytic systems serve as the foundation for autonomous micro-mobility and vehicle-to-everything (V2X) since they provide integrated inputs for vehicle activities. Because of the increased penetration of V2X technology and the expansion of the tech-savvy population, connected mobility technology has gained significant traction in recent years, enabling the growth of the vehicle analytic industry.

Vehicle Analytics Market Revenue Analysis

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The market for vehicle analytics has been divided into four categories: component, deployment, application, and end user. BFSI, healthcare, travel & hospitality, service providers, government, vehicle dealers, fleet owners, insurers, and others make up the end user category. Among the end users category, the original equipment manufacturers sub segment is predicted to have the biggest market share.



  • The growing requirement for real-time analysis of data received from sensors and GPS tracking devices is a major driver

  • Another key element fueling the growth of the vehicle analytic market is technological advances

  • Use of cloud-based technology for smart fleet management systems is increasing


  • The market's growth is hampered by high installation costs and data security concerns

  • Growing concerns about cybersecurity could stifle market expansion


  • More advanced technologies are being implemented

  • To obtain a competitive advantage, market participants are forming strategic relationships with OEMs, insurers, and fleet operators

  • Semi-autonomous and autonomous vehicles are gaining popularity

  • One of the factors likely to boost market expansion is a rise in demand from developing countries


  • High installation costs

  • long-term requirements in vehicle analytic systems

  • The ongoing need to upgrade vehicle analytic systems


Due to commute limits and the predicted dismal financial performance of market players in 2020, the propagation of the COVID-19 pandemic has had a detrimental impact on the global vehicle analytic market. Organizations are preparing smart cost-cutting initiatives in response to the pandemic's economic impact. Because of the growing need for connected technology in automotive and the growing penetration of autonomous vehicles, the worldwide market is predicted to recover in 2021 and gain momentum in 2022.

Market Segmentation:

By Application:

  • Predictive Maintenance

  • Warranty Analytic

  • Traffic Management

  • Usage-based Insurance

  • Safety and Security Management

  • Infotainment

  • Driver and User Behaviour Analysis

  • Dealer Performance Analysis

  • Road Charging

By Component:

  • Software

  • Services

By End user:

  • Original Equipment Manufacturers (OEMs)

  • Service Providers

  • Fleet Owners

  • Automotive Dealers

  • Insurers

  • Regulatory Bodies

By Deployment Model:

  • On-Premises

  • On-Demand

Vehicle Analytics Market Segmentation Analysis

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North America has the most share of the global vehicle Analytic market, followed by Europe and Asia Pacific. The United States and Canada dominate the North America region's growth, which can be ascribed to the region's increased use of modern technologies such as artificial intelligence, machine learning, and predictive maintenance to execute real-time data analysis. During the projected period, the Asia Pacific region is expected to increase at the fastest rate. China dominates the growth in the Asia Pacific region because to its large industrial base, and China is also keeping up with the North American region in terms of yearly automobile production.


  • North America

    • USA

    • Canada

    • Mexico

  • Europe

    • Germany

    • UK

    • France

    • Italy

    • Spain

    • The Netherlands

    • Rest of Europe

  • Asia-Pacific

    • Japan

    • south Korea

    • China

    • India

    • Australia

    • Rest of Asia-Pacific

  • The Middle East & Africa

    • Israel

    • UAE

    • South Africa

    • Rest of Middle East & Africa

  • Latin America

    • Brazil

    • Argentina

    • Rest of Latin America


SAP SE (Germany), Genetec (Canada), Microsoft Corporation (US), IBM Corporation (US), Inseego (US), CloudMade (Ukraine), Agnik LLC (US), Intelligent Mechatronic Systems (Canada), Harman International Industries, Inc. (US), Teletrac Navman (US), Inquiron (US), Automotive Rentals (US), and others are among the leading players in the vehicle analytics market.

Microsoft Corporation (US)-Company Financial Analysis

Company Landscape Analysis

Vehicle Analytics Market Report Scope:
Report Attributes Details
Market Size in 2023 US$ 4.20 Billion
Market Size by 2031 US$ 25.87 Billion
CAGR CAGR of 25.5% From 2024 to 2031
Base Year 2023
Forecast Period 2024-2031
Historical Data 2020-2022
Report Scope & Coverage Market Size, Segments Analysis, Competitive  Landscape, Regional Analysis, DROC & SWOT Analysis, Forecast Outlook
Key Segments by Application (Predictive Maintenance, Warranty Analytic, Traffic Management, Usage-based Insurance, Safety and Security Management, Infotainment Driver and User Behaviour Analysis, Dealer Performance Analysis, Road Charging), by Component (Software, Services), by End user (Original Equipment Manufacturers (OEMs), Service Providers, Fleet Owners, Automotive Dealers, Insurers, Regulatory Bodies), By Deployment Model (On-Premises, On-Demand)
Regional Analysis/Coverage North America (USA, Canada, Mexico), Europe
(Germany, UK, France, Italy, Spain, Netherlands,
Rest of Europe), Asia-Pacific (Japan, South Korea,
China, India, Australia, Rest of Asia-Pacific), The
Middle East & Africa (Israel, UAE, South Africa,
Rest of Middle East & Africa), Latin America (Brazil, Argentina, Rest of Latin America)
Company Profiles SAP SE (Germany), Genetec (Canada), Microsoft Corporation (US), IBM Corporation (US), Inseego (US), CloudMade (Ukraine), Agnik LLC (US), Intelligent Mechatronic Systems (Canada), Harman International Industries, Inc. (US), Teletrac Navman (US), Inquiron (US), Automotive Rentals (US), and others are among the leading players in the vehicle analytics market.
Key Drivers • The growing requirement for real-time analysis of data received from sensors and GPS tracking devices is a major driver.
• Another key element fueling the growth of the vehicle analytic market is technological advances.
• Use of cloud-based technology for smart fleet management systems is increasing.
RESTRAINTS The market's growth is hampered by high installation costs and data security concerns.

Growing concerns about cybersecurity could stifle market expansion.

Frequently Asked Questions

Ans:- The market size is expected to reach USD 25.87 billion by 2031.

Ans:- The global market for automotive analytics is strongly influenced by the affordability and cloud-based nature of this technology.

Ans:- By End User, the OEMs category is anticipated to gain traction throughout the projected period and dominate the worldwide Vehicle Analytics market.

Ans:- Yes.

Ans:- North American region is anticipated to be the primary driver of the market.

Table of Contents

1. Introduction

1.1 Market Definition

1.2 Scope

1.3 Research Assumptions

2. Research Methodology

3. Market Dynamics

3.1 Drivers

3.2 Restraints

3.3 Opportunities

3.4 Challenges

4. Impact Analysis

4.1 COVID-19 Impact Analysis

4.2 Impact of Ukraine- Russia war

4.3 Impact of ongoing Recession

4.3.1 Introduction

4.3.2 Impact on major economies US Canada Germany France United Kingdom China Japan South Korea Rest of the World


5. Value Chain Analysis

6. Porter’s 5 forces model


7.  PEST Analysis


8. Global Vehicle Analytics Market Segmentation, by Application

8.1 Predictive Maintenance

8.2 Warranty Analytic

8.3 Traffic Management

8.4 Usage-based Insurance

8.5 Safety and Security Management

8.6 Infotainment

8.7 Driver and User Behaviour Analysis

8.8 Dealer Performance Analysis

8.9 Road Charging

9. Global Vehicle Analytics Market Segmentation, by Component

9.1 Software

9.2 Services

10. Global Vehicle Analytics Market Segmentation, by End user

10.1 Original Equipment Manufacturers (OEMs)

10.2 Service Providers

10.3 Fleet Owners

10.4 Automotive Dealers

10.5 Insurers

10.6 Regulatory Bodies

11. Global Vehicle Analytics Market Segmentation, by Deployment Model

11.1 On-Premises

11.2 On-Demand

12. Regional Analysis

12.1 Introduction

12.2 North America

12.2.1 USA

12.2.2  Canada

12.2.3  Mexico

12.3 Europe

12.3.1  Germany

12.3.2  UK

12.3.3  France

12.3.4  Italy

12.3.5  Spain

12.3.6  The Netherlands

12.3.7  Rest of Europe

12.4 Asia-Pacific

12.4.1  Japan

12.4.2  South Korea

12.4.3  China

12.4.4  India

12.4.5  Australia

12.4.6  Rest of Asia-Pacific

12.5 The Middle East & Africa

12.5.1  Israel

12.5.2  UAE

12.5.3  South Africa

12.5.4  Rest

12.6 Latin America

12.6.1  Brazil

12.6.2  Argentina

12.6.3  Rest of Latin America

13. Company Profiles

13.1 Microsoft Corporation (US)

13.1.1 Financial

13.1.2 Products/ Services Offered

13.1.3 SWOT Analysis

13.1.4 The SNS view

13.2 SAP SE (Germany)

13.3 Genetec (Canada)

13.4 Microsoft Corporation (US)

13.5 IBM Corporation (US)

13.6 Inseego (US)

13.7 CloudMade (Ukraine)

13.8 Agnik LLC (US)

13.9 Intelligent Mechatronic Systems (Canada)

13.10 Harman International Industries

13.11 Inc. (US)

13.12 Teletrac Navman (US)

13.13 Inquiron (US)

13.14 Automotive Rentals (US)

14. Competitive Landscape

14.1 Competitive Benchmarking

14.2 Market Share analysis

14.3 Recent Developments

15. Conclusion

An accurate research report requires proper strategizing as well as implementation. There are multiple factors involved in the completion of good and accurate research report and selecting the best methodology to compete the research is the toughest part. Since the research reports we provide play a crucial role in any company’s decision-making process, therefore we at SNS Insider always believe that we should choose the best method which gives us results closer to reality. This allows us to reach at a stage wherein we can provide our clients best and accurate investment to output ratio.

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The 5 steps process:

Step 1: Secondary Research:

Secondary Research or Desk Research is as the name suggests is a research process wherein, we collect data through the readily available information. In this process we use various paid and unpaid databases which our team has access to and gather data through the same. This includes examining of listed companies’ annual reports, Journals, SEC filling etc. Apart from this our team has access to various associations across the globe across different industries. Lastly, we have exchange relationships with various university as well as individual libraries.

Secondary Research

Step 2: Primary Research

When we talk about primary research, it is a type of study in which the researchers collect relevant data samples directly, rather than relying on previously collected data.  This type of research is focused on gaining content specific facts that can be sued to solve specific problems. Since the collected data is fresh and first hand therefore it makes the study more accurate and genuine.

We at SNS Insider have divided Primary Research into 2 parts.

Part 1 wherein we interview the KOLs of major players as well as the upcoming ones across various geographic regions. This allows us to have their view over the market scenario and acts as an important tool to come closer to the accurate market numbers. As many as 45 paid and unpaid primary interviews are taken from both the demand and supply side of the industry to make sure we land at an accurate judgement and analysis of the market.

This step involves the triangulation of data wherein our team analyses the interview transcripts, online survey responses and observation of on filed participants. The below mentioned chart should give a better understanding of the part 1 of the primary interview.

Primary Research

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Data Bank Validation

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