Report Scope & Overview:
Automotive Over-The-Air (OTA) Updates Market Size was valued at USD 3.93 billion in 2022 and is expected to reach USD 15.41 billion by 2030 and grow at a CAGR of 18.6% over the forecast period 2023-2030.
Over-the-air (OTA) is a method of transmitting data or conducting transactions without the use of a wired network. New software, configuration settings, firmware, and other update tools can be distributed over the cloud using a variety of ways known as over-the-air. ECU (Electronic Control Units) are becoming more common in current vehicles, so the firmware or software may be updated wirelessly through a gateway in the automobile to the ECUs (Electronic Control Units). Vehicles are becoming more and more intelligent and aware as the industry develops.
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Over-the-air upgrades deliver new firmware, software, and other services via the cloud. These updates were initially only accessible on mobile devices such as cellphones. In recent years, the growth of the Automotive over the Air Updates Market has been tremendous. This can be attributed to the dramatic rise in the number of linked autos all over the world as well as the spike in the use of software within vehicles.
Ford and Google made the announcement of their unique strategic relationship in the year 2021. The goal of this cooperation is to accelerate Ford's transition and reimagine the connected automobile experience with embedded Google apps and services.
MARKET DYNAMICS:
KEY DRIVERS:
Growth of connected vehicle usage.
Demand for electric automobiles is on the rise.
Automobiles are subject to strict government restrictions on safety and cyber security.
The government's efforts to introduce linked car technologies.
RESTRAINTS:
Over-the-air updates have a high cost.
The lack of infrastructure in developing countries may limit economic growth.
OPPORTUNITIES:
CHALLENGES:
The Market faces significant threats from cyber-attacks and software hacking.
Concerns regarding the protection of personal information and its privacy.
IMPACT OF COVID-19:
COVID-19 has presented the globe with a hitherto unimagined economic, humanitarian, and healthcare crisis. Lockdown measures have worked to slow the spread of the coronavirus, but they have come at a high cost in terms of money. On the business front, the car industry has been particularly badly impacted. While lockdowns and shelter-at-home orders are assisting in the containment of the coronavirus, they have also resulted in great financial hardship. Furthermore, pandemic industry leaders are developing new ways to integrate critical information such as contact information, a list of nearby hospitals/medical centers, and quick reference information for primary symptoms with official local governmental guidance, as well as improved user experience. Furthermore, COVID-19 has had an impact on the operations of several OEMs, ranging from production to R&D.
KEY MARKET PLAYERS:
Robert Bosch GmbH, Continental AG, NXP Semiconductors N.V, Verizon Communications, Inc., Airbiquity Inc, Infineon Technologies AG, Qualcomm Incorporated, Intel Corporation, HARMAN International, Aptiv, HERE Technologies, BlackBerry QNX Software Systems Limited, Garmin Ltd., and Intellias Ltd. are some of the affluent competitors with significant market share in the Automotive Over-The-Air (OTA) Updates Market.
MARKET ESTIMATION:
Market, By Technology Type:
The global market has been divided into Firmware Over-the-Air (FOTA), and Software Over-the-Air (SOTA) based on the technology type segment. The global OTA updates market is dominated by the SOTA updates segment. The FOTA updates market, on the other hand, is expected to develop at the greatest CAGR throughout the projection period. Automotive SOTA updates are predicted to expand because of the increasing number of infotainment applications such as real-time traffic updates and park assist.
Market, By Application:
The global market has been divided into Telematics Control Unit, Electronic Control Unit, Infotainment, Safety & Security, and Others based on the application segment. The telematics control unit (TCU) is expected to hold the largest proportion of the global market for automotive OTA updates. The OTA updates market is expected to have the infotainment application as the second-largest segment, followed by ECUs, safety and security, and others. Programs and applications for the user interface are also included in this area.
Market, By Vehicle type:
The global market has been divided into passenger vehicles, commercial vehicles, and electric vehicles based on the vehicle type segment. Electric Vehicles (EV) are further classified as Hybrid Electric Vehicles (HEV), Battery Electric Vehicles (BEV), and Plug-in Hybrid Electric Vehicles (PHEV). The Passenger Cars sector is predicted to grow at the fastest CAGR during the forecast period, owing to rising income levels and a significant difference in the amount of money spent on car safety and security for private-use automobiles.
MARKET SEGMENTATION:
By Technology Type:
Firmware Over-the-Air (FOTA)
Software Over-the-Air (SOTA)
By Application:
Telematics Control Unit
Electronic Control Unit
Infotainment
Safety & Security
Others
By Vehicle Type:
Passenger vehicles
Commercial vehicles
Electric vehicles
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REGIONAL ANALYSIS:
The market for automotive over-the-air updates is divided into five different segments based on geographic location: North America, Europe, South America, Asia-Pacific, and the Middle East and Africa. The market share for automotive over-the-air updates is now held by North America in the highest possible proportion. It is expected that the Asia-Pacific area will have the highest growth rate by the year 2028. In the years to come, it is anticipated that the most lucrative regions for the Automotive Over the Air Updates Industry will be located in either Europe or the Asia-Pacific region. The most important players in the market are shelling out a significant amount of capital to develop real-time vehicle solutions that protect against cyberattacks. Starting in July 2022, a newly enacted legislation on cyber security will be obligatory for all different kinds of cars within the European region. Japan and South Korea are leading the way in developing new regulations for online safety in the Asia-Pacific region.
REGIONAL COVERAGE:
North America
The USA
Canada
Mexico
Europe
Germany
The UK
France
Italy
Spain
The Netherlands
Rest of Europe
Asia-Pacific
Japan
south Korea
China
India
Australia
Rest of Asia-Pacific
The Middle East & Africa
Israel
UAE
South Africa
Rest of Middle East & Africa
Latin America
Brazil
Argentina
Rest of Latin America
| Report Attributes | Details |
|---|---|
| Market Size in 2022 | US$ 3.93 Billion |
| Market Size by 2030 | US$ 15.41 Billion |
| CAGR | CAGR of 16.8% From 2023 to 2030 |
| Base Year | 2022 |
| Forecast Period | 2023-2030 |
| Historical Data | 2020-2021 |
| Report Scope & Coverage | Market Size, Segments Analysis, Competitive Landscape, Regional Analysis, DROC & SWOT Analysis, Forecast Outlook |
| Key Segments | • by Technology (Firmware Over-the-Air (FOTA), Software Over-the-Air (SOTA)) • by Application (Telematics Control Unit, Electronic Control Unit, Infotainment, Safety & Security, Others) • by Vehicle Type (Passenger Vehicles, Commercial vehicles, Electric vehicles) |
| Regional Analysis/Coverage | North America (USA, Canada, Mexico), Europe (Germany, UK, France, Italy, Spain, Netherlands, Rest of Europe), Asia-Pacific (Japan, South Korea, China, India, Australia, Rest of Asia-Pacific), The Middle East & Africa (Israel, UAE, South Africa, Rest of Middle East & Africa), Latin America (Brazil, Argentina, Rest of Latin America) |
| Company Profiles | Robert Bosch GmbH, Continental AG, NXP Semiconductors N.V, Verizon Communications, Inc., Airbiquity Inc, Infineon Technologies AG, Qualcomm Incorporated, Intel Corporation, HARMAN International, Aptiv, HERE Technologies, BlackBerry QNX Software Systems Limited, Garmin Ltd., and Intellias Ltd |
| Key Drivers | •Growth of connected vehicle usage. •Demand for electric automobiles is on the rise. •Automobiles are subject to strict government restrictions on safety and cyber security. |
| RESTRAINTS | •Over-the-air updates have a high cost. •The lack of infrastructure in developing countries may limit economic growth. |
Automotive Over-The-Air (OTA) Updates Market Size was valued at USD 3.93 billion in 2022.
The major players are, Robert Bosch GmbH, Continental AG, NXP Semiconductors N.V, Verizon Communications, Inc., Airbiquity Inc, Infineon Technologies AG, Qualcomm Incorporated, Intel Corporation, HARMAN International, Aptiv, HERE Technologies, BlackBerry QNX Software Systems Limited, Garmin Ltd., and others in final report.
North America region is dominating the Automotive Over-The-Air (OTA) Updates Market.
Table of Contents
1. Introduction
1.1 Market Definition
1.2 Scope
1.3 Research Assumptions
2. Research Methodology
3. Market Dynamics
3.1 Drivers
3.2 Restraints
3.3 Opportunities
3.4 Challenges
4. Impact Analysis
4.1 COVID-19 Impact Analysis
4.2 Impact of Ukraine- Russia war
4.3 Impact of ongoing Recession
4.3.1 Introduction
4.3.2 Impact on major economies
4.3.2.1 US
4.3.2.2 Canada
4.3.2.3 Germany
4.3.2.4 France
4.3.2.5 United Kingdom
4.3.2.6 China
4.3.2.7 Japan
4.3.2.8 South Korea
4.3.2.9 Rest of the World
5. Value Chain Analysis
6. Porter’s 5 forces model
7. PEST Analysis
8. Global Automotive Over-The-Air (OTA) Updates Market Segmentation, By Technology Type
8.1 Firmware Over-the-Air (FOTA)
8.2 Software Over-the-Air (SOTA)
9. Global Automotive Over-The-Air (OTA) Updates Market Segmentation, By Application
9.1 Telematics Control Unit
9.2 Electronic Control Unit
9.3 Infotainment
9.4 Safety & Security
9.5 Others
10. Global Automotive Over-The-Air (OTA) Updates Market Segmentation, By Vehicle Type
10.1 Passenger vehicles
10.2 Commercial vehicles
10.3 Electric vehicles
11. Regional Analysis
11.1 Introduction
11.2 North America
11.2.1 the USA
11.2.2 Canada
11.2.3 Mexico
11.3 Europe
11.3.1 Germany
11.3.2 the UK
11.3.3 France
11.3.4 Italy
11.3.5 Spain
11.3.6 The Netherlands
11.3.7 Rest of Europe
11.4 Asia-Pacific
11.4.1 Japan
11.4.2 South Korea
11.4.3 China
11.4.4 India
11.4.5 Australia
11.4.6 Rest of Asia-Pacific
11.5 The Middle East & Africa
11.5.1 Israel
11.5.2 UAE
11.5.3 South Africa
11.5.4 Rest
11.6 Latin America
11.6.1 Brazil
11.6.2 Argentina
11.6.3 Rest of Latin America
12. Company Profiles
12.1 Robert Bosch GmbH,
12.1.1 Financial
12.1.2 Products/ Services Offered
12.1.3 SWOT Analysis
12.1.4 The SNS view
12.2 Continental AG
12.3 NXP Semiconductors N.V
12.4 Verizon Communications, Inc.
12.5 Airbiquity Inc
12.6 Infineon Technologies AG
12.7 Qualcomm Incorporated
12.8 Intel Corporation
12.9 HARMAN International
12.10 Aptiv
12.11 HERE Technologies
12.12 BlackBerry QNX Software Systems Limited
12.13 Garmin Ltd.
12.14 Intellias Ltd.
13. Competitive Landscape
13.1 Competitive Benchmarking
13.2 Market Share analysis
13.3 Recent Developments
14. Conclusion
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