Retail Cloud Market Report Scope & Overview:

The Retail Cloud Market size was valued at USD 53.37 billion in 2023 and is expected to grow to USD 208.91 billion by 2031 and grow at a CAGR of 18.6% over the forecast period of 2024-2031.

The growing adoption of cloud computing among retailers, which provides them with cost effective and efficient solutions to their operations is the main reason for this growth. In addition, the demand for scale and flexibility in the retail sector, which can be provided by cloud technology,  Software as a Service (SaaS), Supply Chain Management (SCM), is growing, enabling businesses to adapt quickly to changing market conditions. The retail sector is beginning to adopt advanced solutions, thanks to the introduction of modern technology.

Retail Cloud Market Revenue Analysis

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Market Dynamics

Key Drivers:  

  • Increasing the adoption of Multicloud Architecture

As businesses seek to take advantage of the advantages offered by using a number of clouds services providers, more and more retailers are adopting this approach. In order to support both online and offline brick and mortar operations, the retail sector has specific requirements, such as the need for scalable, flexible and secure IT infrastructure. Multicloud environments enable retailers to configure their IT infrastructure according to their specific needs, while also reducing the risk of down time, data loss and security breach.


  • Integration of cloud-based systems into legacy systems

One of the main obstacles to adoption of cloud or private cloud, computing systems in retail is that they must be integrated with legacy systems. Over the years, many retailers have been investing in legacy systems and these are often used for important functions like inventory management, order processing or payment processing.


  • Increase focus on Omnichannel experience

The Omnichannel retailing model describes a way of connecting customers to different sales and advertising channels. Omnichannel is designed to create a coherent user experience by connecting all communications channels between the enterprise and its customers. In the salesforce study, 73% of consumers choose multiple channels during their shopping journey. This is why retailers are focused on improving Omnichannel experiences.

  • The adoption of new retail technologies


  • Complexity and data security concerns

  • Consumer Preferences Are Constantly Changing

Impact of Economic Slowdown:

Soaring inflation, a 40-year high, presents a complex decision-making environment for retail executives. Initial pandemic stimulus programs, ongoing supply chain issues, and the war in Ukraine, all of which have rapidly driven up energy and commodity prices. India's massive retail sector, a 10% contributor to GDP and employer to 8% of the workforce, is characterized by a stark contrast. 80% of its 15 million outlets are small, family-run stores, representing the traditional retail landscape. However, modern retailers are making a bold move, aiming to increase their market share from 4% to 15-20% within the next four years, backed by significant investments exceeding $25 billion. A global recession looms, casting a shadow over India's retail sector. Consumer confidence has plunged to a five-year low, mirroring rising inflation and a slowdown in spending, the lifeblood of the economy. This translates to shrinking profits and declining sales for retailers. The negative impacts extend beyond retail. Manufacturing is also taking a hard hit, and tourism experiences a 10.3% drop in bookings, highlighting the interconnectedness of the economy.

Impact of Russia Ukraine war:

In Ukraine, the technology sector has been one of the fastest growing markets in the world and accounts for more than 4% of GDP prior to the Second World War. In 2021, the Ukrainian IT development sector exports $6.8 billion in information technology services. With an increase of 36% compared to the previous year.

drawn in by the country’s lenient and supportive governance model, favourable tax policies, and the growing technology sector.

The crisis is likely to be a boost for tech talent. One of the preferred destinations of global technology companies was migration as Ukraine, before the invasion. A skilled workforce and relatively low operating costs are key to the success of Ukraine's IT and offshore sectors. As a result, leading technology companies have set up subsidiaries and offshore service centres.

The initial shock has led to a surge in energy prices, and the sudden shortage of raw materials and staple crops is pushing up consumer costs around the world, which have been compounded by inflationary effects caused by the global supply chain crisis.

Russia's invasion of Ukraine sent shockwaves through the global economy, with energy prices surging by insert a specific percentage based on a reliable source, e.g., 30%. This compounded existing inflation, already at a year high (insert the number of years, e.g., 10-year high), fueled by supply chain disruptions.  Global recession Retail confidence fell to its lowest level in five years, a sign that the key sector may be entering an economic downturn. Profit margins were squeezed and sales were expected to fall as a result of rising inflation and slower consumer spending, the main driver of economic growth. The retail industry's going down. A severe blow has been dealt to the manufacturing sector. This has also affected the tourism sector. Hotels have already reported 20-25 % cancellation from international tourists.

Market Segmentation:

By Component

  • Solution

  • Customer Management

  • Supply Chain Management

  • Workforce Management

  • Data Security

  • Others

  • Services

  • Professional Services

  • Managed Services

In 2023, the solution segment accounted for 64.8% of global sales. The increasing demand for customer management, supply chain management, workforce management and data security solutions can be blamed for this high proportion. By offering personalised experiences and tracking data, customer management solutions increase loyalty, satisfaction and retention.

Retail Cloud Market By Component

By Service Model Type

  • SaaS

  • PaaS

  • IaaS

The largest market revenue share of 62.8% in 2023 was held by the Software as a Service (SaaS)Segment. The application of subscription models, reductions in hardware, software licenses and IT infrastructure costs provides cost effectiveness for SaaS solutions. Without major investments, retailers can scale up their operations with Software as a Service and add or remove features and users where necessary.


By Deployment

  • Public Cloud

  • Private Cloud

  • Hybrid Cloud

By Organization Size

  • Large Enterprises

  • Small & Medium Size Enterprises

In 2023, the largest market revenue share of 50.2% was accounted for by large enterprises. Their high share can be attributed to their substantial resources and infrastructure, which enable them to effectively adopt and use retail cloud Market. Scalable and flexible cloud computing provides large enterprises with the opportunity to enhance customer experience, streamline operations.


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In 2023, North America accounted for a 39.8% share of the market. The United States and Canada are emerging as promising growth centres in the region. The dominance of the region can be attributed to increasing cloud adoption, an increased use of omnichannel shopping practices and growing demand for data analysis and insight in this sector.

Significant growth is expected in the Asia Pacific market. In the Asia Pacific, this growth is driven by a growing demand for cloud-based services from SMEs. Small and medium sized businesses recognise the benefits of cloud computing solutions, which are driving market growth by adopting them to improve their efficiency and competitiveness. Strong economic growth, rapidly increasing internet penetration and adoption of mobile phones are also occurring in countries such as China, India or Japan. In turn, the demand for effective retail cloud solutions to support the booming e commerce sector is driven by this. The demand for retail cloud solutions is further supported by the significant investments made by governments and business in cloud infrastructure.



North America

  • US

  • Canada

  • Mexico


  • Eastern Europe

    • Poland

    • Romania

    • Hungary

    • Turkey

    • Rest of Eastern Europe

  • Western Europe

    • Germany

    • France

    • UK

    • Italy

    • Spain

    • Netherlands

    • Switzerland

    • Austria

    • Rest of Western Europe

Asia Pacific

  • China

  • India

  • Japan

  • South Korea

  • Vietnam

  • Singapore

  • Australia

  • Rest of Asia Pacific

Middle East & Africa

  • Middle East

    • UAE

    • Egypt

    • Saudi Arabia

    • Qatar

    • Rest of Middle East

  • Africa

    • Nigeria

    • South Africa

    • Rest of Africa

Latin America

  • Brazil

  • Argentina

  • Colombia

  • Rest of Latin America


The major key players are Syntel, Oracle Corporation, Microsoft Corporation, SAP SE, IBM Corporation, Cisco Systems, Google Inc, Accenture, Fujitsu Global, Infor Inc & Other Players

Microsoft Corporation -Company Financial Analysis

Company Landscape Analysis

Recent Developments:

  • Flipkart Internet Private Limited launched the 'Flipkart Commerce Cloud' platform, which offers retail technology solutions specifically designed for global retailers, markets and e commerce platforms, during October of 2023. In order to help global retailers expand their businesses through the implementation of smart and AIdriven solutions, the main objective is to support them in tackling different business problems.

  • The EY Retail Intelligence solution, based on Microsoft Cloud and cloud for retail services, was introduced in January 2023 by Ernst & Young Global Limited. The solution, showcased at the National Retail Federation's "Big Show" event, is designed to offer consumers a seamless and user-friendly shopping experience.

  • At the NADA Expo in Dallas, Texas during January 2023, Eccentric presented its latest innovation, a Virtual Retail Cloud for Distributors, an experience platform specialising in Digital Auto Sales. This is the first time that this product has been introduced to North America from Indonesia, Japan, South Africa and Oman in recent years.

Retail Cloud Market Report Scope:

Report Attributes Details
 Market Size in 2023

 US$ 53.37 Bn

 Market Size by 2031

 US$ 208.91 Bn


 CAGR of 18.6% From 2024 to 2031

 Base Year


 Forecast Period


 Historical Data


 Report Scope & Coverage

Market Size, Segments Analysis, Competitive  Landscape, Regional Analysis, DROC & SWOT Analysis, Forecast Outlook

 Key Segments

• By Type (Solution and Service)
• By Service Model (Software as a Service, Platform as a Service, and Infrastructure as a Service)
• By Organization Size (Small and Medium Enterprise and Large Enterprise)
• By Deployment Model (Public Cloud, Private Cloud, and Hybrid Cloud)

 Regional Analysis/Coverage North America (US, Canada, Mexico), Europe (Eastern Europe [Poland, Romania, Hungary, Turkey, Rest of Eastern Europe] Western Europe] Germany, France, UK, Italy, Spain, Netherlands, Switzerland, Austria, Rest of Western Europe]), Asia Pacific (China, India, Japan, South Korea, Vietnam, Singapore, Australia, Rest of Asia Pacific), Middle East & Africa (Middle East [UAE, Egypt, Saudi Arabia, Qatar, Rest of Middle East], Africa [Nigeria, South Africa, Rest of Africa], Latin America (Brazil, Argentina, Colombia, Rest of Latin America)
 Company Profiles

Syntel, Oracle Corporation, Microsoft Corporation, SAP SE, IBM Corporation, Cisco Systems, Google Inc, Accenture, Fujitsu Global, Infor Inc

 Key Drivers

• Increasing the adoption of Multicloud Architecture

 Market Opportunities

• Integration of cloud-based systems into legacy systems


Frequently Asked Questions

Ans: The Retail Cloud Market was valued at USD 53.37 billion in 2023.

Ans: - Consumer Preferences Are Constantly Changing and Retailers' Reluctance to Adopt Cloud.

Ans: - Data proliferation and monetization, Partnerships and ecosystems will strengthen the retail business, The factor of allegiance, Empowering retail employees and customers, Consumers and companies are still concerned about sustainability and e-commerce.

Ans: - North America has the greatest market share in the worldwide retail cloud market.

Ans: - The major key players are Syntel, Oracle Corporation, Microsoft Corporation, SAP SE, IBM Corporation, Cisco Systems, Google Inc, Accenture, Fujitsu Global, Infor Inc.


1. Introduction

1.1 Market Definition

1.2 Scope

1.3 Research Assumptions

2. Industry Flowchart

3. Research Methodology

4. Market Dynamics

4.1 Drivers

4.2 Restraints

4.3 Opportunities

4.4 Challenges

5. Impact Analysis

5.1 Impact of Russia-Ukraine Crisis

5.2 Impact of Economic Slowdown on Major Countries

5.2.1 Introduction

5.2.2 United States

5.2.3 Canada

5.2.4 Germany

5.2.5 France

5.2.6 UK

5.2.7 China

5.2.8 Japan

5.2.9 South Korea

5.2.10 India

6. Value Chain Analysis

7. Porter’s 5 Forces Model

8.  Pest Analysis

9. Retail Cloud Market Segmentation, By Component

9.1 Introduction

9.2 Trend Analysis

9.3 Solution

9.3.1 Customer Management

9.3.2 Supply Chain Management

9.3.3 Workforce Management

9.3.4 Data Security

9.3.5 Others

9.4 Services

9.4.1 Professional Services

9.4.2 Managed Services

10. Retail Cloud Market Segmentation, By Service Model Type

10.1 Introduction

10.2 Trend Analysis

10.3 SaaS

10.4 PaaS

10.5 IaaS

11. Retail Cloud Market Segmentation, By Deployment

11.1 Introduction

11.2 Trend Analysis

11.3 Public Cloud

11.4 Private Cloud

11.5 Hybrid Cloud

12. Retail Cloud Market Segmentation, By Organization Size

12.1 Introduction

12.2 Trend Analysis

12.3 Large Enterprises

12.4 Small & Medium Size Enterprises

13. Regional Analysis

13.1 Introduction

13.2 North America

13.2.1 USA

13.2.2 Canada

13.2.3 Mexico

13.3 Europe

13.3.1 Eastern Europe Poland Romania Hungary Turkey Rest of Eastern Europe

13.3.2 Western Europe Germany France UK Italy Spain Netherlands Switzerland Austria Rest of Western Europe

13.4 Asia-Pacific

13.4.1 China

13.4.2 India

13.4.3 Japan

13.4.4 South Korea

13.4.5 Vietnam

13.4.6 Singapore

13.4.7 Australia

13.4.8 Rest of Asia Pacific

13.5 The Middle East & Africa

13.5.1 Middle East UAE Egypt Saudi Arabia Qatar Rest of the Middle East

13.5.2 Africa Nigeria South Africa Rest of Africa

13.6 Latin America

13.6.1 Brazil

12.6.2 Argentina

13.6.3 Colombia

13.6.4 Rest of Latin America

14. Company Profiles

14.1 Syntel

14.1.1 Company Overview

14.1.2 Financial

14.1.3 Products/ Services Offered

14.1.4 SWOT Analysis

14.1.5 The SNS View

14.2 Oracle Corporation

14.2.1 Company Overview

14.2.2 Financial

14.2.3 Products/ Services Offered

14.2.4 SWOT Analysis

14.2.5 The SNS View

14.3 Microsoft Corporation

14.3.1 Company Overview

14.3.2 Financial

14.3.3 Products/ Services Offered

14.3.4 SWOT Analysis

14.3.5 The SNS View

14.4 SAP SE

14.4.1 Company Overview

14.4.2 Financial

14.4.3 Products/ Services Offered

14.4.4 SWOT Analysis

14.4.5 The SNS View

14.5 IBM Corporation

14.5.1 Company Overview

14.5.2 Financial

14.5.3 Products/ Services Offered

14.5.4 SWOT Analysis

14.5.5 The SNS View

14.6 Cisco Systems

14.6.1 Company Overview

14.6.2 Financial

14.6.3 Products/ Services Offered

14.6.4 SWOT Analysis

14.6.5 The SNS View

14.7 Google Inc

14.7.1 Company Overview

14.7.2 Financial

14.7.3 Products/ Services Offered

14.7.4 SWOT Analysis

14.7.5 The SNS View

14.8 Accenture

14.8.1 Company Overview

14.8.2 Financial

14.8.3 Products/ Services Offered

14.8.4 SWOT Analysis

14.8.5 The SNS View

14.9 Fujitsu Global

14.9.1 Company Overview

14.9.2 Financial

14.9.3 Products/ Services Offered

14.9.4 SWOT Analysis

14.9.5 The SNS View

14.10 Infor Inc.

14.10.1 Company Overview

14.10.2 Financial

14.10.3 Products/ Services Offered

14.10.4 SWOT Analysis

14.10.5 The SNS View

15. Competitive Landscape

15.1 Competitive Benchmarking

15.2 Market Share Analysis

15.3 Recent Developments

15.3.1 Industry News

15.3.2 Company News

15.3.3 Mergers & Acquisitions

16. Use Case and Best Practices

17. Conclusion

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Secondary Research

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Primary Research

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Data Bank Validation

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